Liquidware Chats

David Greschler, CEO & Co-Founder of NomadGo and one of the original founders of Softricity, joins Jason E. Smith to discuss the early days of application virtualization, the evolution of App-V, and the innovation he’s focused on today.They look back at how Softricity started, why software delivery was such a major challenge for IT teams, and how the need for simpler, more reliable application management helped shape what later became Microsoft App-V.The conversation also connects that history to today’s Windows application challenges. Jason and David discuss why many enterprise apps are still business-critical, how modern solutions like FlexApp and FlexApp Sandbox are helping IT teams move forward, and how David’s work at NomadGo is using computer vision and AI to solve real-world inventory problems.Computer History Museum:https://computerhistory.org/FlexApp One:   • Introducing FlexApp One by Liquidware – Ap...  NomadGohttps://www.nomad-go.com/Discuss on our Slack Community: https://join.slack.com/t/liquidwareco...Liquidware Chats is a monthly podcast dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts. Liquidware provides digital employee experience monitoring and workspace management solutions including ProfileUnity, FlexApp, Stratusphere UX, and CommandCTRL.Visit our web site:Website: https://www.liquidware.comRead our Blog:Blog: https://blog.liquidware.com

Brian Madden wrote The VDI Delusion in 2012 and called out an entire industry for believing its own marketing. Fourteen years later, he's a VP and Futurist at Citrix, and he thinks we're making the same mistake with AI. In this episode of Liquidware Chats, Brian joins James and  introduces his "Cognitive Stack" framework and makes the case that everything we do in end user computing today sits in the bottom 20% of where AI value actually lives. The real transformation is happening in the 80% that was previously invisible: the thinking, reasoning, and decision-making inside knowledge workers' heads.We dig into why corporate AI initiatives keep showing disappointing ROI while individual workers with a $20/month subscription are saying it changed everything. Brian explains how he uses AI as a cognitive extension, why he predicted this shift wouldn't happen until 2027 and was wrong by over a year, and what software development's rapid AI adoption tells us about what's coming for all knowledge work.We also get into the hard questions for EUC. If traditional applications become "compatibility layers," where do you apply your security policies? What happens to DLP when you're dealing with tokens instead of packets? And why does none of this work if the infrastructure foundation isn't solid? Whether you're an IT leader, a vendor, or someone trying to figure out where AI fits in your stack, this one will reframe how you think about it.Discuss on our Slack Community: https://join.slack.com/t/liquidwarecommunity/shared_invite/zt-38l4hsgk3-iqlRF1cpjdQGlvojDo1ecwLiquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts. Liquidware provides digital employee experience monitoring and workspace management solutions including ProfileUnity, FlexApp, Stratusphere UX, and CommandCTRL.

Bill Gray, VP of Platform Services at Citrix, joins James 14 years after they worked together doing hands-on EUC consulting. They discuss what's changed, what hasn't, and where EUC is heading.Bill explains how Platform Services acts as the ""glue"" across Citrix's product pillars and breaks down Citrix Adrien: the AI assistant now in public preview for all Citrix cloud customers. Key insight: Citrix is deliberately holding back on AI actions until they validate that answers are correct. GA expected Q2 2026, with on-prem support later in the year.Also covered: why profiles still cause problems, the shift to cloud and SaaS, product currency challenges, and Bill's predictions for EUC in 2026.0:00 - Teaser0:29 - Introduction0:58 - EUC Then vs. Now: What’s Stayed the Same5:46 - Biggest Changes: Cloud, SaaS, and Growing Complexity13:17 - What Platform Services does at Citrix17:19 - Citrix Adrien Overview: AI for Admin Workflows22:42 - Guardrails: Recommendations Now, Actions Later27:10 - How to Access + GA Timeline33:20 - AI Beyond Support: Upgrades, Currency, and Risk Reduction38:21 - 2026 Predictions: AI Expansion + Browser-based Future42:11 - ConclusionDiscuss on our Slack Community: https://join.slack.com/t/liquidwarecommunity/shared_invite/zt-38l4hsgk3-iqlRF1cpjdQGlvojDo1ecwLiquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts. Liquidware provides digital employee experience monitoring and workspace management solutions including ProfileUnity, FlexApp, Stratusphere UX, and CommandCTRL.Visit our web site:Website: https://www.liquidware.comRead our Blog:Blog: https://blog.liquidware.comConnect with us on social media:YouTube: (You are here so click subscribe to get notification of new videos!)Facebook: https://www.facebook.com/LiquidwareTwitter: https://twitter.com/liquidwareLinkedIn: https://www.linkedin.com/company/liquidware-labs

Jack Smith and Chris Walker, SME's for FlexApp and Stratusphere UX, join James O'Regan to discuss the idea behind Liquidware Sparks: small, field built utilities that save real time, fast. Sparks are about less clicking, more repeatable wins, and a clear path from prototype to product.We talk about the “15 seconds x 1,000” mindset, why PowerShell still matters, and how one-button automation (like running 150 checks in seconds) helps teams move quicker without cutting corners. We also get into AI-assisted “vibe coding” reality: it speeds up prototyping, but testing and customer validation still do the heavy lifting.00:00 - Teaser00:33 - Introduction00:55 - What is a Liquidware Spark?04:12 - PowerTools for Stratusphere UX07:24 - PowerTools for ProfileUnity 11:48 - Vibe Coding in Claude19:11 – Where to Ask Questions and Post Ideas 19:58 - Sparks in the Works 29:50 - The Future of Sparks32:49 - ConclusionLiquidware Sparks: https://www.liquidware.com/resources/liquidware-sparksDiscuss on our Slack Community: https://join.slack.com/t/liquidwarecommunity/shared_invite/zt-38l4hsgk3-iqlRF1cpjdQGlvojDo1ecwLiquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts. Liquidware provides digital employee experience monitoring and workspace management solutions including ProfileUnity, FlexApp, Stratusphere UX, and CommandCTRL.Visit our web site:Website: https://www.liquidware.comRead our Blog:Blog: https://blog.liquidware.comConnect with us on social media:YouTube: (You are here so click subscribe to get notification of new videos!)Facebook: https://www.facebook.com/LiquidwareTwitter: https://twitter.com/liquidwareLinkedIn: https://www.linkedin.com/company/liquidware-labs

Chris Marks, Principal Outbound Product Manager at Parallels, joins James O'Regan to discuss the seismic shifts happening in End User Computing. From vendor licensing changes creating a "perfect storm" to the reality of cloud repatriation, this conversation covers what's actually happening in enterprise IT right now.Chris Marks has over 20 years in End User Computing, starting with Citrix Metaframe 1.8. He's been involved with E2EVC (formerly PubForum) from its inception and has worked at Citrix Platinum partners, Nutanix, and now Parallels, where he bridges product development with real-world customer feedback.Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts. Liquidware provides digital employee experience monitoring and workspace management solutions including ProfileUnity, FlexApp, Stratusphere UX, and CommandCTRL.Visit our web site:Website: https://www.liquidware.comRead our Blog:Blog: https://blog.liquidware.comConnect with us on social media:YouTube: (You are here so click subscribe to get notification of new videos!)Facebook: https://www.facebook.com/LiquidwareTwitter: https://twitter.com/liquidwareLinkedIn: https://www.linkedin.com/company/liquidware-labs00:00 - Introduction00:58 - What is an Outbound Product Manager?03:38 - Chris's journey from Lotus Notes trainer to EUC expert06:31 - The perfect storm: vendor pricing changes reshaping EUC09:25 - Cloud first vs. hybrid reality14:31 - Windows 10 end of support: why haven't organizations moved?25:26 - Login performance horror stories30:35 - User experience inconsistency challenges33:56 - The future of EUC and AI's impact43:05 - AI agents and virtual desktops

In this episode, we chat with Jim Airdo, SVP of Alliances at IGEL. We talk about his career, including how he was the first SE at Citrix before the term EUC had even been invented. We look at the recent acquisition of Stratodesk and what customers can expect. We discuss the long-standing partnership between IGEL and Liquidware and what the future holds. We finish with a look at how AI is impacting EUC. Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms, including Spotify and Apple Podcasts.

In this episode, we sit down with Eddie Riddle, who recently joined Liquidware as Senior Technical Solutions Architect. Eddie shares insights from his extensive background in End User Computing (EUC), revealing what drew him to Liquidware and how his experience shapes his approach to today's technical challenges.We explore the current state of EUC, examining the trends that are reshaping how organizations deliver digital workspaces. Eddie discusses practical strategies for addressing common pain points and explains how Liquidware's solutions fit into the evolving ecosystem.The conversation concludes with Eddie's perspective on AI in EUC — separating hype from reality and considering what these technologies might mean for IT professionals and end users alike.Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts.

In this episode, we chat with Roberto Medina, Senior Solutions Architect at CDW. He talks about how he got into EUC, his role at CDW and what he enjoys most about his job. We also discuss the major pain points customers are facing and how Liquidware solutions help address them. Finally, we finish with Roberto's view on how AI is impacting EUC. Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts.

In this episode, we chat with John Moody-Water, Presales Director at IGEL. He shares how he got started in the EUC space, gives an overview of IGEL and his role there, and dives into the strong partnership between IGEL and Liquidware—and how our solutions complement each other. We also discuss an exciting upcoming innovation designed to support IGEL OS 12, and wrap up with a conversation on the growing impact of AI in the EUC landscape.Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts.

In this episode we chat with Jack Smith who is Liquidware's FlexApp SME. We talk about Jack's career from how he got started to his current position at Liquidware. Jack talks about the key differences between FlexApp, App Volumes , App-V and MSIX. He also talks through what are the hardest applications to package and some tips around best practices when packaging. We finish with Jack's insights into how AI could be intergrated with ProfileUnity. Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts.

In this episode we chat with Christiaan Brinkhoff who is the Principal Product Manager and Community Director for Windows Cloud & AI. Christiaan is extremely well known in the EUC Community and a regular keynote speaker at EUC events. To kick things off, we talked about Christiaan's early beginnings in IT all the way to his current position at Microsoft. We then discussed the key differences between AVD and Windows365. Following on from this we discussed the announcements from Ignite including the link device. Finally, we look at the EUC Trends for 2025.   Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts

To celebrate our 20th episode, I invited Liquidware CEO and founder, David Bieneman, to talk about how 2024 has been from a business and technical perspective. David also gives us a glimpse of what is coming in 2025 and beyond, making this a don't miss episode. Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts.

In this episode of Liquidware Chats we approached things a little differently and recorded in front of a live audience. For this special epsiode we had not one but two guests — Bjørn Riiber and Dave Fiske. We talk about their career in EUC, the general state of EUC, the IT challenges that Nerdio helps with, and finish with their views of the impact of AI on EUC. Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts.

In this epsiode we chat to Andy Tynes, VP of Worldwide Sales at Apporto. We discuss Andy's career in EUC from FSLogix up to Apporto. We delve in the who and what is Apporto. As always we finish with the look at the impact of AI on EUC. Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts.

In this episode we chat with René Recker and Sebastien Perusat who run IGEL Community. We discuss their careers, how they started out, and some of the key announcements from IGEL Disrupt Munich. We also talk about the partnership between IGEL and Liquidware, how the integrations benefit customers, and finish with the impact of AI on EUC.  

In this episode we talk to Yashu Arora, a Senior PM at Citrix. We chat about her career and her move into EUC then examine the ways Citrix helps customers adapt to the hybrid world. We talk about the FlexApp One integration, how it benefits customers, and we look at the ways AI can impact EUC and finish with a chat about Autonomous cars. Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts.

In this episode we talk to Gary Taylor who is Leader of Workplace Virtualization at Kyndryl. We chat about his career in EUC before talking about apps, application strategy and how important modern app management is. We finish with Gary's views on the impact of AI on EUC.  Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts.

In this episode we talk to Jarian Gibson, Chairperson of the World of EUC, who takes us through his career in EUC and then talks about how the World of EUC came into existence. We finish with Jarian's view on the impact of AI on EUC. Sign up for the World of EUC at: https://worldofeuc.org/join-usLiquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts.

In this episode we talk to David Butler-McAllister, COO at Access IT Automation, who walks us through his career in EUC, the Access Capture service which is integrated with FlexApp, the importance of an application strategy, and we finish with David's view on AI in EUC.  Liquidware Chats is a monthly podcast hosted by James O'Regan, Product Marketing Manager at Liquidware. The podcast is dedicated to discussing topics related to digital workspace strategy, digital employee experience (DEX), and end-user computing (EUC). It can be found on all the major audio platforms including Spotify and Apple Podcasts.

In this episode we talk to Chris Walker SME for Stratusphere UX and he walks through the new 6.7 release and all the new features including the enhanced UI and the DEX User Sentiment Surveys , he also covers how Stratusphere UX can enable very large savings on VM costs on prem and in the cloud.

In this episode, we chat with James Graham, EMEA Field CTO for Rimo3. James describes how he ended up in the world of EUC, delves into Rimo3's solution, and discusses in detail the newly announced integration between Rimo3 and Liquidware. Learn more here – https://www.rimo3.com/liquidware. Finally, we close with a discussion on the impact of AI on EUC.

In the first episode of 2024, we chat with Steve Greenberg, President of Thin Client Computing and Founder of EUC Unplugged. Steve begins by talking about his career in IT and EUC including the founding of Thin Client Computing in 1997. We start by chatting about the huge news that came out late in 2023 about AWS launching a thin client. We then chat about the flux around the platform vendors and Steve breaks that down into an emotional and business side. He also talks about the conference he founded, EUC Unplugged - formerly EUC Masters Retreat. Finally, we hear Steve's view on AI for society. 

In the final episode of 2023, we sit down with Liquidware CEO David Bieneman. David starts by talking about his beginnings in IT, the founding of Vizioncore and vRanger, the transition to Liquidware, how digital employee experience (DEX) has impacted the Liquidware roadmap, plus a look at CommandCTRL and its part in DEX. Usually we ask the guest about how AI will affect EUC, but in this episode we ask David how it could be implemented in Liquidware solutions.

In this episode, we talk to Johan van Amersfoort. Johan is a technologist in EUC and AI at ITQ, a Liquidware partner. Johan is extremely active in the EUC community, particularly around VMware technologies. We talk about his career to date, including how he started working on Citrix. We also discuss a new DaaS Readiness Service ITQ is launching soon that is powered by Stratusphere UX and, finally, we finish with our usual discussion on AI's impact on EUC.

In this episode we talk to Gabe Knuth Analyst at ESG. Gabe is an EUC Veteran having being involved in the running of the renowned  BrianMadden.com. Gabe has had pretty much every role in EUC including stints at FSLogix, and most recently, VMware. Gabe shares some stories about his career and we also discuss what DEX means to us as an industry. We finish with a discussion on Gabe's view on AI.Gabe Knuth's Article: https://www.techtarget.com/searchenterprisedesktop/opinion/Redefining-DEX-Is-user-sentiment-a-requirement

In this episode we talk to Ruben Spruijt, AKA The Stroopwafel Guy, Field CTO at Dizzion Frame. We talk about his career in EUC,  the Dizzion acquisition of Frame, a detailed look at the Frame Protocol, how CommandCTRL can enhance your Frame environment, and Ruben's view on Ai on EUC.

In this special episode, we talk to Jason Mattox CTO at Liquidware about our brand new real-time remediation solution CommandCTRL which launched today. In the episode we talk about Jason's EUC career, the inception of the solution, the main innovations and we finish with Jason's reviews on AI in EUC.

In the 2nd of our episodes recorded at the EUC Forum in London. We chat to Rimo3 CTO Samit Halvadia. We look at his EUC journey. The importance of apps and value add from Rimo3 and Liquidware. Finally, we finish as always with a look at the impact of AI on EUC 

In our third episode, we hit the road and head to EUC Forum in London. We chat to Neil McLouglin Field CTO UK and Ireland for Nedio. We delve into what is Nerdio, the power of Nerdio Manager, and FlexApp One. Finally, we look at the impact of AI on EUC.

In our second episode, we sit down with Kevin Greenway, CTO at 10ZiG, to discuss the latest innovations and solutions offered by 10ZiG, a leading Thin Client vendor. Join us for an in-depth conversation as we explore the exciting world of 10ZiG and what differentiates them from other thin client vendors.

Looking for insights on the latest trends in digital workspace strategy and the world of EUC? Look no further than Liquidware Chats! Join James O’Regan, a PMM at Liquidware, as he chats with our partners about how our combined solutions can help you stay ahead of the game. In our very first episode, we sit down with Ben Ward, Field CTO for the UK  and Ireland at Liquit. Together, we explore the exciting world of Liquit and discuss how Liquidware and Liquit collaborate to provide cutting-edge solutions for your digital workspace needs. Don't miss out on this engaging and informative conversation!  Tune in to Liquidware Chats today.