PODCAST · business
Off Grid with Zoey B
by Zoey Berghoff
Off Grid is the go-to podcast for entrepreneurs and real estate investors who want more than just success—they want freedom to travel, purpose-driven work, and a lifestyle aligned real estate portfolio.Hosted by Zoey Berghoff—STR mentor, investor, and expert in curating unforgettable stays—this show dives into the real strategies behind building a standout rental business and a lifestyle that breaks the mold. Whether you’re scaling your portfolio, raising the next generation of adventurers while building your business, or chasing the dream of full-time travel, you’ll find real talk, tactical tips, and inspiring stories every week.Because success isn’t one-size-fits-all—and the best views come when you go off grid in life.
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Ep 49: Everything I do for a Successful STR Launch [Solo Episode]
In this solo episode, Zoey shares her go-to strategy for launching a short-term rental, packed with practical tips you can revisit anytime. She covers the importance of professional photos, creating a fully built-out listing before going live, and using strong keywords to perform well in the Airbnb algorithm.She also dives into launch strategy—how to think about seasonality, pricing, and whether to prioritize early bookings or 5-star reviews. Whether you're launching in peak or slow season, this episode gives you a clear, actionable framework to set your listing up for success.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 48: Cohosting, Operating & Building Ground Up Construction with Alisha Rae
In this episode, Zoey sits down with Alisha Rae, founder of Hello Haven, to share her journey from full time nurse to real estate investor and cohost of both short term and midterm rentals. Alisha opens up about building her portfolio while navigating military life, international moves, motherhood, and unexpected challenges, highlighting how cohosting provided an accessible path into real estate and allowed her to create flexible income for her family.They discuss the differences between short term and midterm rental strategies, how to pivot when regulations change, and the systems and tools that help Alisha manage properties efficiently while raising two young children. Alisha also shares insights into her upcoming ground up build on the Gulf Coast, including how she is designing a family focused stay with thoughtful amenities to stand out in the market and support long term growth.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 47: The Design Difference for Hospitality with Lauren Sedlar from Alnu Designs
In this episode, Zoey sits down with Lauren, partner at All New Designs, to discuss her journey from corporate marketing at Frito Lay to building a multifaceted career in short term rentals through rental arbitrage, property management, and interior design. Lauren shares how taking risks, investing in mentorship, and staying resilient through early setbacks helped her grow a portfolio and expand into designing high performing spaces for both short term rentals and multifamily properties.They explore the importance of community, choosing the right business partners, and creating scroll stopping design that drives higher nightly rates and occupancy. Lauren also shares practical insights on durability, ROI focused design decisions, and why investing in cohesive design early can dramatically impact long term profitability and the ability to scale.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 46: She almost sold her STR, now it's making $20K Months with Cally Saye
In this episode, Zoey sits down with Callie Saye, a Colorado short term rental host and mom, to share her journey from feeling overwhelmed and ready to quit to building a streamlined, profitable business. Callie opens up about building her first property from the ground up, juggling a W-2 job and motherhood, and the early mistakes that left her overworked and barely breaking even.They dive into how implementing systems, improving design, and outsourcing operations completely transformed her property’s performance, leading to fully booked calendars and renewed confidence to expand. Callie also shares insights on working with a partner, balancing lifestyle and income goals, and taking a strategic approach to scaling into new markets and projects.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 45: Do You Need a Personal Brand in 2026?[Solo Episode]
In this solo episode, Zoey shares her perspective on whether building a personal brand is worth it in 2026. She explains why online presence matters more than ever, how personal brands differ from business accounts, and why audiences tend to connect more with real people and behind the scenes storytelling than polished brand content.Zoey also discusses the opportunities social media can create, including collaborations, speaking engagements, and monetization through brand partnerships, ads, and building your own community or products. She encourages listeners to start sharing authentically, experiment with content, and focus on storytelling, noting that even small audiences can lead to meaningful opportunities.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 44: Buying a Second Home Before Your Primary Strategy with Katie Cline
In this episode, Zoey sits down with Katie Klein, a hospitality leader turned short term rental investor, to talk about building wealth through lifestyle driven real estate. With experience at brands like Ritz-Carlton, W Hotels, St. Regis, and Marriott International, Katie shares how she applied luxury hospitality principles to grow her portfolio across upstate New York, while navigating underwriting, lending, and impostor syndrome along the way.They also dive into lifestyle investing versus chasing pure cash flow, preparing for worst case scenarios, and why thoughtful hospitality is the ultimate differentiator. Katie explains why the first ten minutes of a stay matter most and how short term rentals should be treated as experience driven businesses, not just properties.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 43: How to Buy Land, Develop and Achieve the American Dream [Solo Episode]
In this solo episode of Off Grid, Zoey dives into the reality of buying land and why owning land is still one of the most powerful expressions of the American dream. She walks through how to properly evaluate land value, why not all land is created equal, and the critical factors that determine whether a parcel is a smart investment or a future headache. From access and infrastructure to utilities, zoning, and county regulations, Zoey explains what most people overlook before buying dirt.She also breaks down how building on land can create massive equity, reduce long term maintenance costs, and offer more control than buying an older home. Zoey shares real world lessons from her own builds, including how to think about utilities, financing, modular and custom builds, off grid considerations, and long term expansion plans. This episode is a must listen for anyone considering land ownership, development, or building a property from the ground up with intention and strategy.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 42: How She Built a Beachfront STR empire Alongside Her Family with Stacey St John
In this episode of Off Grid, Zoey sits down with Stacy St. John to unpack the real difference between owning a short term rental and actually operating one as a business. Stacy shares her journey from accidental investor to building a thriving short term rental portfolio, property management company, and education platform, all while navigating market shifts, renovations, and major life transitions.They dive into choosing the right markets, adding value through strategic renovations, building equity, and knowing when to hold, flip, or reinvest. Stacy also opens up about scaling with systems, hiring the right team, leaving a W-2 job with intention, and building a business that supports both profit and quality of life. This episode is packed with real world insight for anyone looking to grow sustainably in short term rentals and beyond.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 41: 10 Costly Mistakes People Make When Building (and How to Avoid Them) [Solo Epsiode]
Building a home or investment property sounds exciting—until the mistakes start stacking up. In this episode, I’m breaking down the 10 most common (and costly) mistakes people make when building, from budget blind spots and design decisions to contractor assumptions and timeline traps.These are the lessons no one warns you about until it’s too late—and many of them come from real projects, real dollars, and real stress. Whether you’re building your first home, a short-term rental, or a dream property, this episode will help you save money, protect your sanity, and build smarter from day one.If you want to avoid expensive regrets and make confident, aligned decisions throughout your build, this episode is a must-listen.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 40: Is it worth investing in the same STR Market with Carrie Drier
In this episode, Zoey is joined by returning guest Carrie Dreyer of Roost North Rentals to pull back the curtain on what it really looks like to own and scale short term rentals in the same market. Carrie shares her decade long journey of building nine properties in her hometown and why staying local gave her a competitive edge through market knowledge, timing, and hands on involvement.Together, they break down the real pros and cons of concentrating properties in one area, including economies of scale, renovations, contractor management, guest experience, and long term equity. This episode is an honest, behind the scenes look at boundaries, risk, seasonality, and how owning locally can shape both your business and lifestyle as you grow.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 39: Build Financial Confidence in 2026 {Solo Episode}
In this solo kickoff episode for 2026, Zoey breaks down exactly how to take ownership of your personal finances and build confidence with money. She walks through foundational steps like tracking expenses, getting honest about spending habits, and understanding where your money is actually going so you can make informed decisions instead of avoiding the numbers.Zoey also covers key priorities for the year including funding a Roth IRA, building a high yield emergency fund, paying down debt strategically, and diversifying investments through stocks and real estate. This episode is a practical reset for anyone who wants to feel financially literate, intentional, and empowered heading into the new year.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep: 38: How To Pivot with Sarah Glidewell from StudioHost
In this episode of Off Grid with Zoey B, Zoey sits down with Sarah Glidewell of StudioHost for a raw and expansive conversation that goes far beyond short-term rentals. Together, they explore the intersection of business strategy, intentional design, and building standout stays—while also diving into the less-talked-about realities of ego, growth, and staying grounded as you scale.From curating unforgettable guest experiences to navigating personal identity within entrepreneurship, this episode is an honest look at what it really takes to build a brand that lasts—without losing yourself along the way.Whether you’re in short-term rentals, design, or building something of your own, this conversation will challenge how you think about success, alignment, and impact.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 37: 2025 Recap & Lessons [Solo Epsiode]
In this special year-end recap, Zoey B reflects on the lessons, risks, and real growth that defined 2025. From off-grid living and nature-rooted wealth to building freedom through real estate, travel, and intentional design, this episode pulls back the curtain on what worked, what didn’t, and what’s coming next. If you’re building a life outside the conventional path—and want your money, time, and energy to align—this conversation is for you.Thank you to our Sponsors! Start simplifying your hosting operations with Lodgify and get 15% Off here. Increase your revenue and start hosting with Whimstay here! Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 36: Growing Slow Built Her Glamping Empire with 100% Direct Bookings with Lauren Blanford
In this episode, Zoey sits down with Lauren who owns Lost Woods Farm + Forest Glamping Resort and shares how she built a successful glamping resort in Northern Michigan with a 100% direct booking rate and how they have built a social following all over the world.They also dive into the reality of owning and building a glamping resort and buying land, how to build a 100% direct booking following, and how social media has aided in her business. This conversation offers a clear look at what it takes to expand into a glamping resort with intention and confidence.Follow Lauren here @lostwoodsfarm on Instagram.Thank you to our sponsors!Support your hosting journey with Lodgify and simply your operations, get 15% off here.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 35: Inside this Real Estate Market & How to Buy with Sadie Cleven
In this episode, Zoey sits down with Arizona real estate agent Sadie Cleven to talk about building a successful career in a competitive market. Sadie shares how she scaled quickly in her twenties through social media marketing, strong negotiation skills, and deep market knowledge.They also dive into today’s buyer and seller landscape, practical advice for investing in short term rentals, and what truly adds value during renovations and appraisals. This conversation offers a clear look at what it takes to grow in real estate with intention and confidence.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 34: How to Leverage Credit Cards for Wealth Building & Travel Hacks [Solo Episode]
This episode breaks down how to use credit cards responsibly to build credit, earn rewards, and take advantage of strategic zero percent interest offers. Zoey shares her real-life approach to picking your first card, avoiding common pitfalls, and understanding how different card types fit your goals.She also explains how she and her husband use zero percent promotions for renovations, travel points for big trips, and cashback for everyday savings. If you want a simple, honest guide to using credit cards as a financial tool rather than a burden, this episode lays out exactly where to start.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 33: Should You Buy Land and Build? [Solo Episode]
In this solo episode, Zoey explains what really matters when buying land and how to tell if a property is a smart investment or a costly project. She covers the essentials such as utilities, access, zoning, water, and the work required to turn raw land into something functional. If you have ever wondered whether an inexpensive plot online is a hidden opportunity, this episode gives you the clarity you need to evaluate it.Zoey also shares lessons from developing her own properties and highlights the value of long term thinking in any land or building project. She breaks down financing options, the benefits of new construction, and the importance of understanding your goals before committing. This episode is a helpful guide for anyone interested in creating a home, investment property, or future retreat from the ground up.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 32: A Decade of Sacrifice Built Her Freedom with Kate Henry
Zoey sits down with Kate for an honest conversation about what it really takes to grow a meaningful real estate portfolio. Kate shares practical advice on living below your means, navigating financial ups and downs, and staying flexible as new opportunities appear. She opens up about how each season of life shapes the projects she's willing to take on and how creating spaces continues to fuel her passion.They also dive into the importance of surrounding yourself with people who dream bigger and have walked the path before you. Zoey and Kate discuss how goals evolve over time, why community matters so deeply in a sometimes-isolating industry, and how following what feels right can lead to your most aligned growth. An inspiring episode for anyone building toward their next level.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 31: Her Cohosting Side Hustle Built an Empire with Natalie Palmer
In this episode, Zoey sits down with Natalie Palmer, an Airbnb host, No Vacancy podcast creator, and co-founder of Level Up Your Listing. They dive into her journey from managing a single family property in Big Bear to co-hosting one of the most creative real estate summits in the industry. Natalie shares how she built a boutique property management business that grew into a powerful platform for connection, education, and empowerment within the short-term rental space.Beyond real estate, Zoey and Natalie talk about balancing entrepreneurship and motherhood, building an authentic brand, and how thoughtful design and guest experience can transform an entire business. Whether you’re a new investor or a seasoned host, this conversation is full of insights, inspiration, and the kind of behind-the-scenes stories that remind you why you started.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 30: What I Wish Someone Told Me in My 20's [Solo Episode]
In this episode, Zoey opens up about the 10 things she wishes she knew in her twenties. With just two years left in her twenties, she reflects on the pivotal moments that changed everything, from the power of intentional decisions to the importance of choosing the right relationships and habits early on.Zoey gets real about how your twenties lay the foundation for your thirties and beyond. She shares personal stories, tough truths, and encouragement for anyone who’s still figuring it all out, reminding listeners that it’s never too early (or too late) to create the life you want.Whether you’re in your twenties, thirties, or just in a season of growth, this episode is a must-listen for anyone craving clarity, purpose, and a little honest motivation.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 29: She Retired Both Her & Her Husband with Real Estate with Hanan Kim
In this episode, Zoey sits down with Hanan Kim, an investor, mother of three, and one of the most inspiring women in the short-term rental space. Hanan shares her journey from launching her very first Airbnb in California to building a diverse real estate portfolio that includes long-term rentals, boutique hotels, and even a treehouse resort.She opens up about how she and her husband strategically grew their investments while raising a family, eventually achieving financial independence and retiring from their traditional careers. Together, Zoey and Hanan dive into what it takes to scale from one property to a thriving portfolio, how to identify profitable markets, and why short-term rentals can outperform traditional investments when done with intention.This conversation is full of real-life insight, practical strategy, and encouragement for anyone looking to build freedom through real estate no matter where you're at right now.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 28: The Strategy You Should Follow for Your First Real Estate Investment [Solo Episode]
In this solo episode, Zoey breaks down the exact strategy behind buying your first real estate investment, the one that can truly change your financial future. Whether you’re brand new to investing or already own property, this episode will teach you how to think like a strategic investor, not just a homebuyer.Zoey dives into how to identify the right property, add real value through smart renovations, and leverage forced appreciation to grow your equity faster than waiting for the market to rise. She shares actionable tips on what to look for during your search.If you’ve been dreaming about real estate but don’t know where to start, or you’re ready to scale beyond your first property, this episode is your blueprint. Learn how to turn your next purchase into a powerful wealth-building tool through strategy, timing, and a little bit of sweat equity.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 27: Designing From The Ground Up with Tamra Lambert
In this episode, Zoey sits down with Tamara Lambert, an experienced interior designer who’s worked on everything from large-scale commercial developments to intimate short-term rental spaces. Together, they dive into the creative process behind designing properties that tell a story and leave a lasting impression on guests.Tamara shares how her years in commercial real estate and hospitality design shaped her approach to short-term rentals. She and Zoey discuss how today’s travelers are redefining what makes a stay memorable, moving away from the predictable “cookie-cutter” hotel experience toward boutique stays that feel personal and inspiring.From branding a rental to creating emotional connection through materials and layout, this episode is packed with insight for hosts, investors, and designers who want to elevate their properties and craft truly unforgettable guest experiences.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 26: How I Negotiated $250K Off Our Recent Property [Solo Episode]
In this solo episode, Zoey breaks down the details of how she and her husband scored a jaw-dropping $250,000 off asking on their latest real estate purchase. She walks listeners through the negotiation process, the power of timing and relationships, and how they turned a fixer-upper with two houses into a high-value property in just a few months. Whether you’re a seasoned investor or dreaming of your first deal, this quick episode is packed with insights on strategy, creativity, and confidence at the negotiation table. Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 25: Turning a Hobby into a 6-Figure Business at 23 with Jade Berghoff
In this episode, host Zoey B sits down with her sister, Jade to talk about turning a passion into a thriving business. What started as posting knitting content online has transformed into a global community, complete with knitting retreats, yarn sales, and DIY sweater kits.Jade shares her journey from side projects and a 9-to-5 job to taking the leap into full-time entrepreneurship in 2024. Together, Zoe and Jade discuss the realities of building a sustainable business model, finding creative ways to monetize a niche, and the surprising power of cultivating an engaged community around something you love.Whether you knit or not, this episode is a masterclass in transforming creativity into a career and a reminder that even the most unexpected passions can fuel a successful business. Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 24: 10 Action Items to Build & Monetize Social Media [Solo Episode]
In this highly requested solo episode of Off Grid, Zoey dives into the real strategies behind building and growing a meaningful social media presence — and how to actually monetize it. Unlike the highlight-reel approach, this approach is rooted in authenticity, experience, and the ups and downs of growing a community from the ground up.You’ll hear 10 practical, actionable tips for starting your social media journey, testing what works, finding your niche, and staying consistent — all while keeping quality over quantity at the core. From sharing your journey in real time (not just the end results), to embracing follower loss as part of the process, to focusing on community over virality, this episode offers both inspiration and grounded advice for creators, entrepreneurs, and anyone looking to grow online with purpose.If you’ve ever wondered how to balance strategy with authenticity, or how to build a community that actually connects with you, this episode is for you.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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Ep 23: Responding to Guests in Labor Reframed Her Business with Marisa Grover
In this episode, Zoey B sits down with Marisa Grover—a powerhouse mom of two toddlers and the founder of a growing property management business. Marisa opens up about her journey into real estate and short-term rentals, sharing how she got started, the systems that keep her business running smoothly, and what it really takes to balance entrepreneurship with motherhood.We dive into:How Marisa transitioned into property management and built her business from the ground upThe key systems and processes she uses to stay organized (and sane!)The challenges and wins of being a mompreneur while raising two toddlersPractical advice for anyone looking to start or scale a property management companyWhether you’re a parent trying to juggle family life with business dreams, or an aspiring property manager who wants to learn from someone who’s been there, this conversation is full of real, honest, and actionable insights.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 22: Entrepreneur Mistakes You Don’t Want to Make I Learned From Hosting [Solo Episode]
From underestimating costs to learning the hard way about guest communication, I get real about the not-so-pretty side of running STRs. If you’re just starting out, or even if you’ve been hosting for years, these lessons will save you time, money, and stress.Here’s what you’ll learn in this episode:The #1 mistake that cost me the most as a hostWhy “good enough” design is never actually good enoughThe communication gaps that led to bad reviews (and how I fixed them)How to bounce back when things go wrong — without burning outThe mindset shift that turned my mistakes into stepping stonesWhether you’re dreaming about launching your first Airbnb or scaling to multiple properties, this episode is packed with honest stories and actionable insights to help you grow.👉 If you enjoy this episode, don’t forget to follow the show and leave a review — it helps more hosts find these lessons before they make the same mistakes.Get Ooma Free Phone Landline (just pay taxes & fees) here: https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=strReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 21: From $25k CC Debt to $3M Real Estate while Traveling with Olivia Tati
In this inspiring episode, Zoey B sits down with Olivia Tati, traveler, real estate investor, and founder of Wanderlust Wealth Academy, to unpack how she went from $25K in debt and a draining corporate job to building a freedom-based lifestyle through real estate.Olivia shares:• The pivotal moment that pushed her into real estate investing• How she house hacked her first duplex and quit her job with just one property• What it really looks like to run a business while traveling the world full time with her dog• Why equity, not just cash flow, became her ultimate wealth strategy• Her dream of owning a boutique hotel in Italy and the realities of buying property abroadWhether you are stuck in a 9 to 5 or dreaming of building a portfolio that fuels your lifestyle, Olivia’s story is proof that you don’t need 100 doors to create freedom. What you need is clarity, strategy, and the courage to go all in.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 20: The Truth Behind Ground Up Development with David Rosenbeck
In this episode, Zoey B sits down with David Rosenbeck, a nurse practitioner turned real estate investor who scaled from house hacking in Indiana to raising capital and breaking ground in Sedona.David opens up about:• How he accidentally stumbled into mid term rentals during the pandemic• Building an 8 door portfolio by house hacking “misfit” homes no one else wanted• Lessons from caring for cancer patients that pushed him toward financial freedom early• Why ground up development in Sedona became his ultimate wealth building play• How he raised $330K in just 45 days and why the money didn’t come from who you’d expect• The power of networks, partnerships, and choosing the right builder for high stakes projectsWhether you are just getting started with rentals, curious about mid term strategies, or ready to explore development, this conversation is packed with perspective shifts, real numbers, and actionable takeaways.👉 Tune in and discover why waiting until retirement to live your golden years might be the biggest mistake you ever make.Follow David on Instagram @davidrosenbeckReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 19: What Living the American Dream Really Means with Federico Zimmerman STRGuide
In this inspiring episode, Zoey B sits down with Federico, an Argentinian entrepreneur who arrived in the U.S. with only $2,000 and went on to build a thriving property management empire. From sleeping on an air mattress to managing nearly one hundred properties, launching a hotel and restaurant, and mentoring hosts nationwide, Federico’s story is filled with grit, humility, and the pursuit of the American dream.He opens up about:• Growing up in Argentina’s volatile economy and what fueled his entrepreneurial spirit• Building and later walking away from his first management company to start fresh• Scaling to over one hundred STRs while keeping guest reviews near perfect• Why partnerships, reputation, and multiple income streams are the keys to growth• The biggest mistakes hosts make with pricing and how to fix them• What the American Dream truly means to him after years of struggleWhether you are hustling to land your first unit or scaling toward financial freedom, this episode is filled with raw lessons, strategies, and motivation to keep pushing toward your version of success.Need a landline in your STR? Sign up with Ooma for your free phone service - just pay local taxes and fees. Sign up here! https://www.ooma.com/home-phone-service/short-term-rental/?utm_campaign=str&utm_source=social&utm_medium=str&om_phone=833-894-0491Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 18: 5 Money Mistakes That Cost Me (and How to Avoid Them)
In this fast-paced solo episode, Zoey B pulls back the curtain on the five biggest financial mistakes she made, so you don’t have to. From letting cash sit idle to missing out on free travel, Zoey shares the mindset shifts and actionable steps that transformed her money game.She dives into:Why knowing your cost to live is the foundation for financial freedomHow to set up and maximize a high-yield savings accountThe rookie Roth IRA blunder that could cost you thousandsUsing credit card rewards to travel for next to nothingAvoiding lifestyle inflation while building wealthPacked with real talk, personal stories, and practical tips, this episode is your shortcut to smarter money moves and a more intentional financial future.📲 Connect with Zoey on IG @zoeyberghoffReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 17: Without This You're Costing Yourself Money with Cheyenne Martinez
In this value-packed episode, Zoey B chats with Cheyenne Martinez, founder of STRBKeep, a bookkeeping firm built specifically for short-term rental hosts and real estate investors. As both a bookkeeper and an STR owner herself, Cheyenne understands firsthand the challenges of keeping finances organized while growing a rental business.Together, they unpack the behind-the-scenes systems that keep your portfolio running smoothly, from setting up your books the right way to preparing for cost segregation studies and tax season.You’ll learn:🧾 What a bookkeeper actually does (and how it differs from your CPA)🔍 Why early organization leads to better tax strategies and financial clarity📊 How proper bookkeeping supports cost segregation and long-term growth💡 The simple systems Cheyenne uses to track expenses, revenue, and renovations🏠 What she’s seeing across top-performing STR markets and amenitiesIf you’ve ever felt overwhelmed trying to track spending, receipts, or rental income, this episode will help you get clear, get organized, and get back to working on the business instead of in it.You can finder her on Instagram @STRBKEEPReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 16: From Freelancer to Boutique STR with Karsen Murray’s Journey Through Motherhood, Marketing & Real Estate
In this heart-centered episode, Zoey B sits down with Karsen Murray (copywriter, mama, and first-time STR investor) whose journey from marketing manager to business owner to boutique cabin host will leave you inspired to pivot with purpose.Karsen shares the unfiltered story of how she:• Transitioned from a 9–5 to full-time freelancing (before it was trendy)• Landed her first clients without a portfolio or roadmap• Balanced entrepreneurship and new motherhood—and what actually changed• Funded her Georgia short-term rental using freelance income• Designed a lifestyle-first property while living 8 hours awayThis one’s for the women building as they go, shifting identities, and redefining success with every season. Whether you're curious about freelancing, real estate, or the messy magic of doing both with a toddler on your hip, this episode is for you.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 15: Investments, Partnerships, Hosting for 20 Years with Marilynn Taylor
In this powerhouse episode, Zoey B sits down with Marilynn Taylor (Airbnb OG, real estate investor, and financial freedom advocate) who has been mastering short-term rentals for over two decades. From her early days as a ballerina and makeup artist to weathering economic downturns and building a multimillion-dollar portfolio, Marilynn shares the raw truth behind her entrepreneurial evolution.She opens up about:Navigating her first property during the pre-Airbnb eraThe financial mindset shift that changed everythingBuilding wealth through STRs, Roth IRAs, mobile homes, and whole life policiesWhat not to do in partnerships (and lessons from failed ventures)Why slow and steady really does win the wealth raceWhether you’re new to investing or scaling your empire, this episode is packed with wisdom, strategy, and real talk on building a life of purpose—not just profit.📲 Connect with Marilynn on IG @marilynntaylor or visit marilynntaylor.comReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 14: House Hacking, High Returns, How to find intentional investments with Nicole Baldwin
In this vibrant episode of Off Grid with Zoey B, we meet Nicole Baldwin, real estate investor, agent, and all-around short-term rental strategist, who turned early entrepreneurial hustle into a powerful real estate career rooted in strategy, grit, and intentionality.From flipping designer jeans on eBay in high school to house hacking her first property in Denver, Nicole’s journey is anything but ordinary. She walks us through the pivotal moments that shaped her. From buying her first fix-and-flip primary home (with roommates to offset the mortgage) to getting mentored by the seller who recognized her spark. Now with STRs in Phoenix, Dallas, and Colorado, she’s also helping clients find and underwrite cash-flowing deals across Colorado as a powerhouse investor-friendly agent.💥 What You’ll Learn:How Nicole got started with house hacking and scaled into STRsWhat went wrong with her early mentorship (and how she learned to trust her gut)How she bought her Dallas STR right before regulations changedThe legal fight she joined to protect her rights as a hostWhy she's obsessed with tax strategies like cost segregation and bonus depreciationHow she underwrites deals for clients (and finds unicorns with 50% cash-on-cash returns!)Tips for staying hands-on without burning out across multiple marketsNicole proves that success in real estate is about strategy, self-belief, and surrounding yourself with the right people. If you’re navigating early-stage investing, market shifts, or considering becoming an investor-friendly agent yourself. This one’s packed with tactical gems and real talk.🎧 Hit play and get ready to be inspired to take action with confidence and clarity.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 13: Conventional Vs. Unconventional Lending with Jessica Khani
What happens when you quit your six-figure job with no backup plan—but a whole lot of faith? In this powerful episode of Off Grid with Zoey B, we sit down with Jessica Khani, a former healthcare executive turned real estate entrepreneur, who bet everything on herself—and won.Jessica walks us through her inspiring journey from burnout and hustle culture to becoming the CEO of a thriving short-term rental business. With 12 doors in just a few years, she’s built a life filled with intentionality, design, and freedom—all while staying rooted in her “why.”💡 Inside this episode:How Jessica knew it was time to walk away from her corporate careerThe bold vision that fueled her when she had no income and no plan BScaling a short-term rental business while prioritizing purpose and peaceBuilding a luxury brand that blends hospitality, design, and deep guest connectionHow her faith and mindset were her greatest tools during uncertaintyWhy she’s obsessed with buying back her time—and how she does itJessica’s story is a masterclass in trusting your gut, living with intention, and redefining what success really looks like. If you’ve ever wondered what it’s like to leave the “safe” path and build something that’s truly yours—this episode is your permission slip.🎧 Press play and get ready to believe bigger.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 12: How He Left His 9-5 to Build a Tech STR Company with Gil Chan
In this episode of Off Grid with Zoey B, we sit down with investor, entrepreneur, and mindset strategist Gil Chan, who’s on a mission to help high-achieving professionals escape burnout and build aligned, purpose-driven wealth through real estate.Gil shares how he went from following the traditional success script—climbing the corporate ladder in New York finance—to rewriting the rules entirely. After launching multiple ventures and learning the hard way that hustle without alignment leads to burnout, Gil pivoted toward a more intentional path—leveraging real estate, coaching, and lifestyle design to create lasting impact and freedom.💡 In this episode, we cover:Gil’s story of burnout, breakthrough, and building a business that feels goodHow he and his wife scaled to over 15 STR units in just a few yearsThe mindset blocks that keep many entrepreneurs from truly scalingWhat financial freedom actually looks like (hint: it’s not about the number of doors)How to design a business and life around values, not just incomeThe power of self-regulation, strategic partnerships, and investing in communityWhether you’re deep in the 9-to-5 grind or already on your entrepreneurial journey, Gil’s story is a powerful reminder that wealth is about more than money—and that success doesn’t have to come at the expense of your health, marriage, or joy.🎧 Tune in and learn how to build a life and portfolio that align with who you truly are.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 11: From Corporate to Real Estate Investor at 23 with Holly Neuens
In this episode of Off Grid, Zoey sits down with her very first mentee, Holly Neuens, to reflect on an extraordinary journey from college senior to successful short-term rental owner and corporate sales professional, all by the age of 26.Holly shares how a personal finance masterclass in college sparked her obsession with building wealth, how she bought her first property at 22, and why she and her fiancé chose a 16-person rental in Northern Michigan over an engagement ring (spoiler alert: they got both in the end!). Together, they dive deep into what it really takes to juggle a demanding 9-to-5, grow a real estate portfolio, plan a wedding, and still stay way ahead financially.In this episode, you’ll learn:Why Holly prioritized financial literacy in her early 20sHow she bought a condo solo at 22 with just 5% downThe story behind her massive STR win and how she beat her projections by 19%How she turned personal finance discipline into real estate successThe real costs (and real wins) of self-managing a 16-person short-term rentalThe power of community, mentorship, and planning over impulseWhether you're in your 20s looking to buy your first home, juggling a career while building passive income, or just craving a roadmap from someone doing it with heart and hustle, Holly’s story will give you the inspiration and blueprint you didn’t know you needed.🎧 Tune in to hear how long-term vision and short-term rentals go hand in hand.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 10: How Her STR did $100k in bookings in 90 days with Janel Gallucci
In this episode of Off Grid with Zoey B, we sit down with Janel Gallucci—short-term rental investor, consultant, and educator—who walked away from the golden hamster wheel of corporate life in San Francisco to build a real estate business rooted in freedom, strategy, and intention.Janel shares how a burnout cure disguised as a Lake Tahoe cabin turned into a profitable STR, a thriving personal brand, and a growing portfolio including her now-viral Ocean Springs property—the most wish-listed Airbnb in Mississippi. From a corporate sales leader at LinkedIn to a mentor guiding others on the same path, Janel opens up about how intentional design, powerful partnerships, and Friday planning breakfasts with her husband are at the heart of her success.In this episode, we cover:Why replacing your income is possible with fewer properties than you thinkHer journey from corporate to consulting—and what came nextHow she found and launched her viral Mississippi oceanfront rentalThe design and marketing investments that unlocked wild successHow she and her husband goal-set over eggs and coffeeBuilding while planning a wedding, starting a new build, and moreWhether you're juggling your 9-to-5 and dreaming of freedom, or looking to elevate your short-term rental strategy with serious intention, Janel’s story is proof that lifestyle, legacy, and cash flow can all coexist—with the right plan.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 09: Quitting Google to $2.8M in Real Estate with Matt Krueger
What do you get when you mix a former youth pastor, a YouTuber, and a dad of four with a relentless work ethic? You get Matt Krueger—aka rental.cashflow—who traded his 9-to-5 for financial freedom through house hacking, short-term rentals, and social media storytelling.In this episode of Off Grid with Zoey B, Matt shares how he and his wife went from scraping by on $35K a year to building a thriving real estate portfolio and retiring in their 30s—while homeschooling four kids and creating a lifestyle they love. From buying a $90K grandma-style house with shag carpet to launching STRs in a market everyone told him to avoid, Matt proves that creativity and grit trump flashy strategies every time.We unpack:His leap from long-term to short-term rentals (and what sparked it)How his first Airbnb made $60K+ in year oneBuilding a high-cashflow portfolio in a non-tourist marketWhat it’s like running a real estate business with your spouse—and your kidsGrowing a personal brand and monetizing itWhy he's not chasing more doors—and how contentment fuels his successIf you're a family-first investor, a budding creator, or someone trying to escape the 9-to-5 hamster wheel, Matt's story will motivate you to take action—without sacrificing what matters most.🔗 Follow Matt on all platforms @rental.cashflow and be the first to hear about his upcoming mentorship program!______________________________Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 08: How She is Always Under Contract with Madi from The Love of Upstate
In this episode of Off Grid with Zoey B, we sit down with the powerhouse behind some of the most iconic short-term rentals in Upstate New York—Madi. Known for her unmatched eye for design, next-level underwriting skills, and lightning-fast execution, Madi shares the behind-the-scenes journey of how she and her partner Skyler built a thriving real estate business from scratch.From discovering rental arbitrage via a chatty Uber driver in San Francisco to flipping and living in a “sneaky duplex” in Big Bear, to now dominating the Upstate NY STR scene—Madi brings the receipts and the strategy. You'll learn how she went from startup life to analyzing nationwide deals, why she's obsessed with old homes and waterfront properties, and how she curates properties that are not just beautiful but wildly profitable.💥 What You’ll Learn:How to trust your gut when the numbers don’t tell the full storyCreating a branded STR portfolio that speaks directly to your ideal guestMadi’s go-to strategy for furnishing, photographing, and launching homes FASTWhy design is more than aesthetics—it’s a marketing weaponLessons from running mega-homes and tips for staying ahead in today’s marketWhether you're an investor, host, or just love a good real estate glow-up, this episode is packed with insight, strategy, and aesthetic inspiration.🎧 Tune in and take notes—Madi doesn’t gatekeep.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 07: Power Couple Pivot: From Burnout to Real Estate Freedom with Emily & Spencer
In this inspiring episode of Off Grid, Zoe B sits down with Emily and Spencer, the dynamic duo behind Keeping It Real Estate and Stellar Escape Rentals. From a speech therapist and a motion graphics designer to full-time real estate entrepreneurs, Emily and Spencer reveal how they built a thriving short-term rental business and transitioned Emily out of her 9-to-5 in less than two years.You’ll hear how a single webinar sparked their journey into rental arbitrage, how they landed a creative seller-financed mountain home, and why buying a duplex changed the game. They break down the mindset shifts, strategic plays, and creative income streams—like property management, coaching, and real estate photography—that helped them build financial freedom and a lifestyle they love.If you’re dreaming of designing your own path, managing properties, or building wealth through real estate—this episode is packed with gold. 💡Topics Covered:The reality of pivoting careers into real estateGetting started with rental arbitrage (and making it profitable!)How they used creative financing to buy in a hot marketBuilding multiple income streams within the STR spaceThe underrated power of professional photographyFinding deals (and freedom) even in high-price markets like Colorado🎧 Hit play and get ready to take notes—this is one of those episodes you’ll come back to again and again.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 06: We Bought the Worst Cabin in the Neighborhood (and Built $500K in Equity)
Ready to hear the full story behind Cabin in the Canyon? From buying the worst house in the neighborhood to building over half a million in equity in just 15 months.What started as a spontaneous stop on a bike ride turned into one of the riskiest and most rewarding projects we’ve ever taken on. In this episode, I’m breaking down the numbers, the mistakes, and the moments that made it all worth it (including the surprise twist: we found out we were pregnant when we said 😅).And if you’re dreaming about doing something similar, you’ll hear a bit about how I help others do this through the Rooted In Rentals Mentorship—because yes, you can build a lifestyle-first real estate portfolio, even with kids.If you're curious about STR strategy, BRRR-style equity plays, or what it really takes to renovate a property while growing your family—this one’s for you. We cover: ▪️ How we found the cabin (spoiler: it wasn’t on Zillow) ▪️ Our financing and renovation game plan ▪️ The costs, the wins, and the things we’ll never do again ▪️ Why STR tax loopholes changed our whole outlook ▪️ Proof that yes—you can do wild things with kids in tow👉 Don’t forget to check out the Cabin Renovation highlight on Instagram for the before-and-afters.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 05: How She Built a 6-Figure Business in 1 Year - Interview with Steph Weber
Steph Weber is best known for helping entrepreneurs grow bold, bankable brands through The Weber Co. and podcast Branded and Booked—but today, she’s sharing a different kind of story.In this honest, heart-filled conversation, Steph sits down with Zoey to talk about navigating her most recent pivots: becoming a mom, getting into real estate, and shifting how she shows up in business. From growing her family to building a brand aligned with her future vision, Steph is laying the foundation for long-term momentum. Click play as Steph opens up about what’s working, what’s hard, and what it really means to evolve.💬 We talk about:The emotional and logistical shift of becoming a parent as a founderWhat drew Steph into real estate and how she’s co-hosting propertiesHow her business has changed post-baby—and how she’s handling itThe messy, beautiful journey of redefining what success looks likeConnect with Steph:Instagram: @thewebercoPodcast: Branded and BookedWebsite: theweberco.comReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 04: The Financial Habits I Built in My 20's That Changed My Life
In this solo episode, I’m sharing the exact habits and mindset shifts that helped me go from earning $500/month at 21 to building multiple income streams, creating a lifestyle-aligned business, and experiencing real financial freedom. If you’re ready to stop feeling overwhelmed and start feeling empowered when it comes to money—this episode is for you.Here’s what you’ll learn:Why tracking your expenses (yes, even the tiny ones) is a game-changerHow no-buy months and $100 fun budgets helped me rewire my spending habitsThe real reason my savings goals used to fall short—and what changedWhy I swear by a high-yield savings account and how I use mineThe easiest way I started investing (with no financial background)How I use credit cards strategically to earn free travel and boost my creditWhy it’s not about how much you make—but what you do with itTune in to hear how the same habits I started with at 21 still shape my financial life today—and how they can work for you too.Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resourcesReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 03: How She Built a Self-Funded Short-Term Rental Empire with Carrie Drier
In this episode, I’m joined by Carrie Drier—founder of Roost North Rentals, Airbnb community leader for Michigan, and founding board member of the Michigan Short Term Rental Association. She’s also a mom, a business owner, and someone who has built a thriving portfolio over the past decade—all while staying rooted in her hometown and raising her son.We talk about:How Carrie accidentally got into real estate and ended up building a rental empireWhat it looks like to grow slowly, intentionally, and without outside partnersBuilding with your partner while preserving your marriage (and your sanity)Renovation nightmares, playing the long game, and trusting your gutWhy sometimes the smallest properties bring in the biggest profitsHow Carrie sets boundaries with guests, manages her properties without burnout, and still makes time for travel and familyWhat’s next: her vision for an 18-unit retreat-style resort—and why she’s going slow, on purposeThis is one of those conversations that reminds you why you started in the first place. It's about building a lifestyle—not just a portfolio.Learn more about Carrie and Roost North: https://www.roostnorth.comFollow Carrie on Instagram: @roostnorthrentals and @carrie.drierReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 02: How Unique Stays = Big Profits; Debunking Mega Properties
In this episode, I dive into one of the biggest myths in the short-term rental world: Do you really need a mega property to generate mega revenue?Drawing from my own experience building a lifestyle-aligned real estate portfolio, I break down why smaller, unique stays—like our 1,000 sq ft cabin earning up to $175K/year—can outperform large properties when it comes to ROI, stress, and sustainability. I unpack the hidden costs of big properties, the true weight of amenities, and the often-ignored logistics of cleaning, upkeep, and guest management.Whether you're deciding between building a micro-resort or buying a 16-person vacation home, this episode will help you choose a path that aligns with your lifestyle, values, and financial goals.Topics Covered:The hidden costs of mega properties most people don’t talk aboutHow smaller properties can outperform on cash flowThe importance of amenities—and why they might be hurting your ratingsA look inside the actual revenue from our small propertiesWhy your guest experience (and stress level) might be better with lessHow to find the right real estate strategy for YOUReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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EP 01: Welcome to Off Grid with Zoey B — How My Journey Began
Welcome to the very first episode of Off Grid with Zoey B! In this solo kickoff, I’m sharing the heart behind the show—why I started this podcast, what “Off Grid” really means to me, and what you can expect in the weeks ahead.I’m diving into:My journey from Michigan to California to Arizona to Colorado (and 45 states in between)How I went from freelance marketing to building a real estate business with my now-husbandOur wild love story that started as neighbors and turned into building multiple businesses, a life of travel, and parenting on the roadWhat it’s really like raising a toddler while scaling our short-term rental portfolioWhy I’m obsessed with podcasting and how this show will bring you behind the scenes of real estate, finances, entrepreneurship, and moreWhether you’re here to learn, feel inspired, or just want real talk about building a life on your own terms, I’m so glad you're tuning in.New episodes drop every Monday.👉 Follow along on social: @zoeyberghoff 🎧 Don’t forget to subscribe and leave a review if this episode resonated with you!Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resourcesReady to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorshipGet Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/toolsExclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-
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ABOUT THIS SHOW
Off Grid is the go-to podcast for entrepreneurs and real estate investors who want more than just success—they want freedom to travel, purpose-driven work, and a lifestyle aligned real estate portfolio.Hosted by Zoey Berghoff—STR mentor, investor, and expert in curating unforgettable stays—this show dives into the real strategies behind building a standout rental business and a lifestyle that breaks the mold. Whether you’re scaling your portfolio, raising the next generation of adventurers while building your business, or chasing the dream of full-time travel, you’ll find real talk, tactical tips, and inspiring stories every week.Because success isn’t one-size-fits-all—and the best views come when you go off grid in life.
HOSTED BY
Zoey Berghoff
CATEGORIES
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