On the Rox

PODCAST · business

On the Rox

Welcome to On The Rox, a podcast from Roxhill Media, that asks some of the best journalists in the UK their solutions to the kinds of dilemmas that PRs confront daily. We know that there’s not a one-size-fits-all way of communicating with journalists. So we’re going direct to the writers in the newsroom to hear how they like to work with PRs and find out how you can stand out in their inboxes. www.roxhillmedia.com

  1. 20

    How to pitch around the budget to the Telegraph Live Blog

    Don't wait until budget day to pitch to Chris Price, Markets Editor at The Telegraph. In this episode, he explains why the real opportunity for PRs is actually in the run-up to the big day, the financial topics his readers actually care about, and how concise, analytical insight makes the cut when time is tight.Host : Alessia Horwich @lessybellaGuest : Chris Price @TheChrisPriceFor more from us, follow @RoxhillMedia across all socials.

  2. 19

    How to pitch to FT Globetrotter

    What does the traveller who has “been everywhere and done everything” want to read about? Hint: it’s not National Pizza Day. We went behind the scenes of FT Globetrotter, the Financial Times’ city travel section, with Niki Blasina, Deputy Editor. She let us in on what makes a winning pitch and the regular features PRs should be pitching for. Host : Alessia Horwich @lessybellaGuest : Niki Blasina @nikiblasinaFor more from us, follow @RoxhillMedia across all socials.

  3. 18

    Why PRs should pitch to trade publications

    Still prioritising consumer media over trade titles? Eve Maddock Jones, former editor of Investment Week, explains why trade publications can be a more powerful platform – from reaching knowledgeable readers to valuing specialist voices and finding more nuanced angles.Host : Alessia Horwich @lessybellaGuest : Eve Maddock-Jones @evemaddjFor more from us, follow @RoxhillMedia across all socials.

  4. 17

    How to pitch books to Good Housekeeping

    How do books earn a place in Good Housekeeping? Joanna Finney, Books Director, lifts the lid. She shares the genres GH readers love, takes us behind the scenes of the regular monthly slots, and explains why sincere recommendations make the strongest pitches.Host : Alessia Horwich @lessybellaGuest : Joanna Finney @jofinney77For more from us, follow @RoxhillMedia across all socials.

  5. 16

    How to pitch parenting content to The Times & Sunday Times

    Helen Davies takes us inside her powerhouse role of Editorial Projects Director at The Sunday Times – she’s the person behind everything from the Rich List and Best Places to Live to the Good Schools Guide and the Get Britain Reading campaign. In this episode, she explains how the success of these flagship projects naturally led to a dedicated focus on parenting, and why the team is committed to covering it with substance and joy.Host : Alessia Horwich @lessybellaGuest : Helen Davies For more from us, follow @RoxhillMedia across all socials.

  6. 15

    How to pitch hotels to the Telegraph

    Calling all travel PRs – in this must-listen episode with The Telegraph's Hotels Editor Rachel Cranshaw, we go behind the scenes of their massive ecosystem of hotel reviews, features, and round-ups. It's full of tips on how to get your hotel featured, plus the crucial homework to do if you want to pitch perfectly.Host : Alessia Horwich @lessybellaGuest : Rachel Cranshaw @rachelcranshawFor more from us, follow @RoxhillMedia across all socials.

  7. 14

    How to pitch to Good Morning Britain

    If you’ve ever sent a pitch to a TV newsroom and thought, “Why hasn’t anyone bitten?”, then this is a must-listen. In this episode, we’re joined by Sam Rix, Freelance News Producer for ITV News and Good Morning Britain, who explains exactly what breakfast TV producers are looking for and their non-negotiables, including a news hook, compelling visuals, and human stories. Host : Alessia Horwich @lessybellaGuest : Sam RixFor more from us, follow @RoxhillMedia across all socials.

  8. 13

    Why PRs should be doing their own FOIs

    Political Editor Steph Spyro takes us inside the world of Freedom of Information (FOI) requests – a powerful but often underused tool for PR professionals. Steph shares practical advice on how PRs can harness FOIs to create exclusive, data-driven stories that journalists will seize on. Host : Alessia Horwich @lessybella Guest : Steph Spyro @spyingonstephFor more from us, follow @RoxhillMedia across all socials.

  9. 12

    How to pitch for Relative Values and Life in the Day in the Sunday Times Magazine

    How can you land one of the longest-running and most beloved profile slots in journalism? In this episode, Liz Edwards – who commissions Relative Values and A Life in the Day for The Sunday Times Magazine – pulls back the curtain on how PRs can put their client in front of millions of readers. Host : Alessia Horwich @lessybella Guest : Liz Edwards @lizedwards81For more from us, follow @RoxhillMedia across all socials.

  10. 11

    How to Pitch Evergreen Travel Content to The Times & Sunday Times

    Do you know the difference between live and evergreen travel pieces? In this episode, Lucy Perrin helps us see the wood from the trees, tells us which pieces just keep on giving, and reveals something surprising about new hotel openings. @lessybella // @lucyisonholidayFor more from us, follow @roxhillmedia across all socials.

  11. 10

    How to Pitch Food Stories to Good Housekeeping

    Stacey Smith takes us behind the scenes of the behemoth that is the Good Housekeeping Institute, and tells us why she absolutely adores her job. In this funny, fascinating episode, you’ll find out from her what it’s really like to blind-test 90 Easter eggs and learn more about the magazine’s surprisingly sexy makeover. @lessybella // @crummbs_ukFor more from us, follow @roxhillmedia across all socials.

  12. 9

    How to Pitch Health Stories to The Sunday Times Magazine

    We sit down with Phoebe Luckhurst to talk about the stories the Sunday Times reader, why PRs should pay attention to the seemingly unimportant topics people chat about at their desks, and the health topics guaranteed to get clicks. @lessybella // @phoebeluckhurstFor more from us, follow @roxhillmedia across all socials.

  13. 8

    How to Pitch Finance Stories to Women's Magazines

    What kinds of finance stories are right for women’s magazines? Find out how coverage has changed over the years, the importance of finding the emotional angle, and how to tie your pitches to buzzwords for maximum impact. @lessybella // @laurawhateleyFor more from us, follow @roxhillmedia across all socials.

  14. 7

    How to place op-eds in City AM

    We sat down with Alys to find out more about her background in journalism and all things opinion-led at City AM, including the voices she’s actively seeking, the stories that leap off the page, and why it’s crucial to remember that business is about people. @lessybella // @alysdenbyFor more from us, follow @roxhillmedia across all socials.

  15. 6

    How to Pitch Recipes to The Times & Sunday Times

    How can you get a cookbook noticed if you’re not a household name? What kind of recipes work in the paper and which ones work in the supplements? Hannah Evans tells all, plus actionable tips on how to keep pitches simple, accessible and useful to the reader for the best chance of success. @lessybella // @hannahsianevansFor more from us, follow @roxhillmedia across all socials.

  16. 5

    How to Prepare your Spokesperson for a TV Interview

    So, you’ve secured a broadcast opportunity for your client – now what? Martin Kimber tells us how you can make your spokesperson look and sound their best. Listen to the episode – with pencil at the ready – for everything you need to know be a TV producer’s favourite PR. @lessybella // @mrmkimberFor more from us, follow @roxhillmedia across all socials.

  17. 4

    How to Pitch Red Carpet Beauty Stories

    We talked to the lovely Sonia about her rise from Telegraph intern to Telegraph Beauty Director, what it’s like backstage at Fashion Week, and how beauty stories should feel like poking around in your best friend’s make-up bag. @lessybella // @soniahariaFor more from us, follow @roxhillmedia across all socials.

  18. 3

    How to Pitch Reactive Comment to Radio

    In this episode, we chat with Robbie about three things a spokesperson should do in every interview, which pitches catch his eye, and how PRs can set their clients up for radio success.@lessybella // @robbiehawkins__For more from us, follow @roxhillmedia across all socials.

  19. 2

    How to Pitch Books to The Times & Sunday Times

    In this episode, Audrey Ward (unofficial title: Queen of Books) talks to us about the insatiable appetite for personal stories, why she loves a funny story more than anything, and how PRs can make her job a whole lot easier.  @lessybella // @audreymwardFor more from us, follow @roxhillmedia across all socials.

  20. 1

    How to Pitch Data Stories to the FT

    Ever heard of ‘scrolly-telling’? In this episode, Sam Joiner takes us behind the scenes of visual and data stories at The FT, gives advice for building relationships with writers on your beat, and describes his perfect pitch email (pro tip: keep it chatty). @lessybella // @samjoinerFor more from us, follow @RoxhillMedia across socials.

Type above to search every episode's transcript for a word or phrase. Matches are scoped to this podcast.

Searching…

We're indexing this podcast's transcripts for the first time — this can take a minute or two. We'll show results as soon as they're ready.

No matches for "" in this podcast's transcripts.

Showing of matches

No topics indexed yet for this podcast.

Loading reviews...

ABOUT THIS SHOW

Welcome to On The Rox, a podcast from Roxhill Media, that asks some of the best journalists in the UK their solutions to the kinds of dilemmas that PRs confront daily. We know that there’s not a one-size-fits-all way of communicating with journalists. So we’re going direct to the writers in the newsroom to hear how they like to work with PRs and find out how you can stand out in their inboxes. www.roxhillmedia.com

HOSTED BY

Roxhill Media

CATEGORIES

URL copied to clipboard!