Pencils&Lipstick podcast

You can find Henry on his Virtual Pulp website (https://www.virtualpulppress.com) and on Amazon.com. His comic Threat Quotient is live on Kickstarter right now. Check it out here. And he writes on Substack as Machine Trooper (https://substack.com/@machinetrooper) and on Twitter as MachineTrooper.Find Next, Love on www.amazon.com/Next-Love-Kat-Caldwell-ebook/dp/B0D95Y6G56/or add it to your TBR on Goodreads (https://www.goodreads.com/book/show/250761650-next-love) or Bookbub (https://www.bookbub.com/books/next-love-by-kat-caldwell)Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Every quarter we need to reevaluate what we can and CANNOT accomplish as writers. This episode is that episode.Get my latest book! https://www.amazon.com/Next-Love-Kat-Caldwell-ebook/dp/B0D95Y6G56Grab the free chapter one from HIS pov (book starts with her pov) here: http://www.katcaldwell.com/jameson-povCheck out Sara Cannon: https://www.youtube.com/@HeartBreathingsGet 2k to 10k: https://www.amazon.com/2k-10k-Writing-Faster-Better-ebook/dp/B009NKXAWSSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

In this episode I'm talking about how unpredictable this whole indie author journey is, how you can put in a ton of effort and still not get the results you expected, and how so much of it is out of your control. I keep coming back to the idea that you often just don’t know why something works or doesn’t. So instead of spiraling or reacting out of frustration, let's focus on the stuff we can control: mindset, strategy, and finding the right readers. At the end of the day, it really comes down to getting back up, adjusting where needed, and redefining what success looks like for me.Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Figuring out your ideal reader is key to running your book business. It's key to marketing! Today Becky and I discuss Ideal Readers, how to figure out who they are and why it is necessary to take some time to really define them. If you're looking for the worksheet to help you, you can grab it here: https://docs.google.com/document/d/1kBQ9FpRY0EztvNELzTCqFb0q7N3AuMIf/copyBe sure to make some strides towards your ideal reader before the next Craft & Connect Live in June! Date TBA.Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Let's talk about Reader Magnets. Because they're on my mind as I try to come up with some for my next novel, Next, Love. Everyone always says to slap together a short story or offer "deleted" scenes... but can't we get a little more creative than that? And what kind of short story should we come up with? I have some ideas today just for you. And if you want the pdf, you can sign up for my newsletter here https://bit.ly/41pZq3R and receive them in your inbox!

This week I'm talking with Molly Arbuthnott about writing picture books, working with illustrators and creative ways to get our books in front of the reader (including traveling...!) You can find more about Molly here: https://www.mollyarbuthnott.co.uk/about/ and you can find her books here (audios as well) https://oscartheferrycat.co.uk/product-category/books/Y0u can listen to one of her books here: https://youtu.be/plbZp5wcPVoAnd vote for her for the People's Book Prize here: https://www.mollyarbuthnott.co.uk/blog/the-peoples-book-prize-please-vote/Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwellWho do you want to be on the show? DM me on instagram or TikTok and let me know!

Today I am talking with Matt Stone from 100covers.com. We chat about how to find the right cover, how an author should approach cover art, how to work with a graphic artist and more. 100covers.com has grown in the past few years. They are a large group of graphic artists ready to create a masterpiece for you book. Check out heir portfolio at 100covers.com. Be sure to use code KAT to get 50% off.Be sure to catch up on how the new A10 algorithm change at Amazon will affect us indie authors:https://www.writtenwordmedia.com/a10-algorithm-kdp-book-listing/https://www.matthewjholmes.com/blog/the-amazon-algorithm-just-changed-everythingSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Maite Dalila is a Squarespace website designer who works exclusively with authors. She has built 20+ author websites for debut novelists, querying writers, and self-publishing authors across fiction, nonfiction, and children's books. Before specializing in author websites, Maite spent 12 years designing for brands like Walt Disney, Nike, and Samsung. She brings that same strategy, story structure, reader psychology, conversion-focused design, into the author niche. Find Maite's FREE resources here: https://www.maitedalila.com/resources and browse her portfolio here: https://www.maitedalila.com/portfolioConnect with Maite here:https://www.facebook.com/maite.dalila Hire Maite here: https://reedsy.com/maite-dalila-rodriguezBe sure to like and subscribe and check out my new website here: https://www.katcaldwell.com/

This week Becky and I talk about the Core Marketing Values, why they're important and how to choose them. I'm the guinea pig this week. Let's see how I do!Every third Monday of every month, Becky Grogan (https://www.beckythebookcoach.com/) will be joining me to talk about book marketing. Sign up for the first Craft&Connect live here: https://tidycal.com/writeyourlife/craft-and-connect-live-march-24Get the author newsletter mini course FREE just this week here: https://www.curios.com/c/V148YLMarketing is NOT just social media, but we will be talking about social media. If you don't have anything set up and want to get things moving, you can check out these Youtube videos for setting up Instagram and TikTok:https://youtu.be/j4nBDjsyGZ0?si=XsSVq_hbiLSaxSAMhttps://youtu.be/KJeU6SP548w?si=hWB6IgopanEdvGwjhttps://youtu.be/KJeU6SP548w?si=hWB6IgopanEdvGwj

Jessica Snyder started out editing for the traditional romance publishers. She had since moved into independent editing and has created the HEA club where Romance Writers can connect and learn about their craft. She has worked with authors like Lucy Score and Carly Bloom as well as many indie romance authors. Be sure to check out her HEA Club here: https://heaauthorservices.com/services/the-hea-club/ and find out more about Jessica and her team here: https://heaauthorservices.com/Sign up for the first Craft and Connect live event! https://tidycal.com/writeyourlife/craft-and-connect-live-march-24Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Nidhi Kona is a versatile professional who wears many hats and offers a refreshing perspective on topics that matter the most. As a molecular biologist, she brings her scientific expertise to the table. As a scientific writer, she crafts compelling content that breaks complex research into simple, inspiring insights. And as the author of the nonfiction personal transformation book 'Unshakeable You',(https://a.co/d/0gOSZZdg) she shares her scientific insights on fine-tuning the mind and the heart for happiness and success. 'The Mirror That Echoed'(https://a.co/d/0byX0thM) is a fictional take on one unforgettable lesson learnt on this journey we call life. Join Nidhi's newsletter Vantage: https://subscribepage.io/ow1Hy6 Sign up for the first Craft and Connect live event! https://tidycal.com/writeyourlife/craft-and-connect-live-march-24Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

In this episode of Pencils and Lipstick, I sat down with Jake Lynch to talk about his unexpected journey into writing Christian fiction. He shared how a moment in Isaiah prompted him to write his first novel and how he now builds stories around intentional themes—taking characters from problem to solution. We dove into crafting meaningful character arcs, writing with the reader in mind, and creating faith-driven stories that explore doubt, growth, and redemption.You can find out more about Jake on his website: https://authorjakelynch.com/Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwellSign up for the first Craft and Connect live event! https://tidycal.com/writeyourlife/craft-and-connect-live-march-24

Welcome to the first episode of Craft and Connect, the marketing show on Pencils&Lipstick with Becky Grogan and Kat Caldwell! Today we are talking about the pillars of marketing that will construct the foundation of any other marketing you will do as an author. This is a very important step to NOT skip! We have several resources (as promised) for you below:https://katcaldwell.com/author-brand-worksheethttps://katcaldwell.com/core-valueshttps://katcaldwell.com/promotion-articleSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Today I'm speaking with Melanie Anagnos about being a police procedural author. Melanie received an MFA from Sarah Lawrence, and although she started writing a literary novel, she ended up in the crime genre. We talk all about MFAs, genre fiction, how to do research and more on this week's Pencils&Lipstick.Find out more about Melanie: https://melanieanagnos.com/author/Melanie's Substack https://melanieanagnos.substack.com/Be sure to get on my writer's newsletter to be part of the marketing hour live coming in March!Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Welcome to the Pencils&Lipstick Book Marketing Hour! We will be here every month...and we will be working on that title...Every third Monday of every month, Becky Grogan (https://www.beckythebookcoach.com/) will be joining me to talk about book marketing. In this episode we go through what we will be handling, we you can expect and when as well as the dates for the LIVE marketing Q&As that we will have. Be sure to listen!Marketing is NOT just social media, but we will be talking about social media. If you don't have anything set up and want to get things moving, you can check out these Youtube videos for setting up Instagram and TikTok:https://youtu.be/j4nBDjsyGZ0?si=XsSVq_hbiLSaxSAMhttps://youtu.be/KJeU6SP548w?si=hWB6IgopanEdvGwjhttps://youtu.be/KJeU6SP548w?si=hWB6IgopanEdvGwjSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. AND to get reminders about the live marketing Q&As that will be happening twice this coming semester. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Here are the links for the books, websites and classes I mention in the episode.LiveWriteThrive.com has a LOT of great courses on writing.Reedsy.com/learning is also a great source. Get on their newsletter!My character development courses: https://katcaldwell.com/character-masterclass and https://katcaldwell.com/Whats-a-characterMy scene development courses: https://writeyourstory.thrivecart.com/amazing-scene/Be sure to tell me what you want to hear from the coming Marketing Show on Pencils&Lipstick!Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Once you type The End on your manuscript, the real work begins: editing. But editing is not just re-reading and tweaking a few words here and there. Editing involves some deep work. So let's get into the top five tips I have for writer, indie or traditional, for polishing their book to the best potential.Be sure to check out CS Lakin at LiveWriteThrive.com and find my masterclass Building a Story for the Character that Haunts You here: https://katcaldwell.com/character-masterclassSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

I'm super excited for you to listen to this interview (chat, really) that I had with Antonio Michael Downing. It isn't everyday that I get to have such a great conversation with a stranger! Check out more about Antonio and get his books here: https://www.antoniomichaeldowning.com/ Also, follow him on Facebook: https://www.facebook.com/john.orpheus.3/ or Instagram https://www.instagram.com/antoniomichaeldowningSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell or on TikTok https://www.tiktok.com/@katcaldwell.authorAnd get on my writer's newsletter! https://katcaldwell.com/writers-newsletter

Is it possible to set goals as a writer? As a creative? When there are so many different variables that go into creating a story? In this episode I go into the reality of goal setting as a writer, especially one just starting out (with 4 books or less). I believe in going into the new year with eyes wide open, but also with encouragement. Let's get those books written in 2026! And not falling into the pit of thinking we should be on track with everyone else out there.Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell or on TikTok: https://www.tiktok.com/@katcaldwell.author

Merry Christmas! Thank you for listening to Pencils&Lipstick this year! It's been an amazing one. And to finish it with a bang, I'm chatting with Viktoria Nikola about writing, social media (the pros and cons of it and being a writer) and so much more! You won't want to miss it!You can find out more about Viktoria on her website at: https://www.viktorianikola.com/Follow her on TikTok at https://www.tiktok.com/@viktoriannkWant to participate in 12 Days of Christmas? Get on my writers newsletter for writerly goodies https://katcaldwell.com/writers-newsletter and get on my readers newsletter for books, audiobooks and short stories  https://storylectory.katcaldwell.com/signup

This week let's talk about the Muddy Middle. That moment when you hit about 40-45,000 words and then you lose ALL MOMENTUM. I have a solution for you. It'll take some work, but it will make your story move forward!Be sure to get on my mailing list for access to the 12 Days of Christmas! Sign up here ---> https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

This week I talk about the Big 5 Personalities and how we can use them to create depth in our characters.Grab the pdf here: https://katcaldwell.com/big-5Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Let's get into the micro of scenes and learn about the essentials you can look at when deciding which scenes stay in your book.Grab the cheatsheet here. https://katcaldwell.com/288Get on my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

This week and next week we are going to review scenes. Today we'll be looking at the macro of scenes. What scenes are needed in genre fiction as well as what the difference is between Character Arc Scenes and Plot Scenes.Grab your free download here and let's go! https://katcaldwell.com/287Get on my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Today is a writing tip day. I'll be doing more of these, which will be a bit shorter than the interview episodes. Let me know what topics you want to hear about by joining my newsletter and mailing me, going to katcaldwell.com and filling out the contact form or DM'ing me on Instagram or TikTok.Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

I have Nancy Christie back on the show to talk with us about selling our books in person. Nancy has had several dozen in person book events working with Barnes and Noble and other indie bookstores and she is FULL of advice for us today. I hope this encourages you to get out there and set up an author event! And when you do, please tag me on social media. I would love to see it!You can find out more about Nancy on her website: https://www.nancychristie.com/Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Today I'm speaking with Becky Grogan who is a marketing guru and a certified book coach who specializes in romance fiction. She has some great marketing tips today no matter what genre you write though, so keep listening!You can find more about Becky on her website: https://www.beckythebookcoach.com/Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwellCheck out my birthday discounts! https://www.curios.com/creators/katcaldwell-K5559X

An Amazon Bestselling Author, Alex Apostol first started independently publishing her books in 2012. Her first series, Chronicles of a Supernatural Huntsman, has made the top 100 on Amazon’s list for Supernatural Thrillers, Myths & Mythology, and Folklore & Fairytales. Dead Soil has quickly been climbing the charts and become a fan favorite and continues to be her bestseller. Novel Notes was the first journal she designed and has been a stable bestseller for Writing Skills Reference books. Novel Notes Journal: https://a.co/d/725jDyOFind Alex Instagram: www.intsagram.com/writeralexapostol (@writeralexapostol)Dead Soil 10th Anniversary presale: https://a.co/d/0qTLQozSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Christy and Carol Award–winning author Joanne Bischof DeWitt writes romantic fiction that tugs at the reader's heartstrings. Her historical romance The Lady and the Lionheart received an extraordinary 5 Star TOP PICK! from Romantic Times Book Reviews and was the very first independently published novel to win a Christy Award. It has also recently taken to the stage. As a longtime Jane Austen fan, Joanne is often making popcorn with her mom so they can rewatch their favorite adaptions, and as a new wife, she celebrates God's own redemptive love stories. Joanne thanks the Lord daily for bringing along her very own hero who's a perfect balance between Colonel Brandon and Mr. Darcy. Together, they're a blended family and the grateful parents of six teens and young adults, making them huge advocates for conversations, laughter, and large dinner tables. You can find her at joannebischofdewitt.com, YouTube: The Story Stitcher, Instagram: @joannebischofdewitt. Find The Heart of Bennet Hollow.My birthday treat for you this week---> Push a Pencil: 40 Prompts to Develop Your Creative Writing for just $2 https://www.curios.com/collections/0x9f6b15366c6f7cf051031cdc481f84f49e279167NYC Midnight story challenges: https://www.nycmidnight.com/ProWritingAid Novel November: https://prowritingaid.com/novel-novemberSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

This week I'm talking with Hope Cole about her book Daughter of the Void (https://amzn.to/4o8Hrbu) Find out more about Hope Cole here: https://www.hrcole.com/My birthday treat for you this week---> The Stepping Series audiobooks for just $2 https://www.curios.com/c/WBKAXQ https://www.curios.com/c/V3EQ5YNYC Midnight story challenges: https://www.nycmidnight.com/ProWritingAid Novel November: https://prowritingaid.com/novel-novemberSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

This week I'm talking with Hope Cole about her book Daughter of the Void (https://amzn.to/4o8Hrbu) Find out more about Hope Cole here: https://www.hrcole.com/My birthday treat for you this week---> The Stepping Series audiobooks for just $2 https://www.curios.com/c/WBKAXQ https://www.curios.com/c/V3EQ5YNYC Midnight story challenges: https://www.nycmidnight.com/ProWritingAid Novel November: https://prowritingaid.com/novel-novemberSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Today I talk with Kevin Hall about all the things he had learned in marketing his books. He has put all of his ideas, what works and what doesn't, into a book just for indie authors. You can find out more about Kevin at http://www.kevin-hall.comInes Johnson has a Kickstarted up for her Page Turner Planning. She describes it as a guidebook, a planning system, and a course all rolled into one powerful tool to help writers balance craft and career with intention. Find out more here: https://www.kickstarter.com/projects/romancewriteclub/page-turner-planningBe sure to check out my audiobooks created with Spoken.press here: https://katcaldwell.com/curiosYou can create your audiobooks, too! Just go to Spoken.press to get started! (you can even use your own voice!!)Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Today I have a wonderful conversation with author RL Baxter. We talk about writing fantasy, writing for YA and adults, finding your path as an indie author, how Ricky Baxter got starter and where he is going. You should follow him and check out his books. Links below!https://rickybaxter.wordpress.com/https://www.amazon.com/stores/Ricky-Baxter/author/B00QHCK5Vhttps://www.facebook.com/rickyleebaxterhttps://www.instagram.com/authorricky/Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell.

Today we are talking to Plottr creator Cameron Sutter. Plottr has loads of templates that make crafting a satisfying ending for any genre so painless that you’ll want to tell all your friends about it.You can check it out here: https://katcaldwell.com/plottrYou can also find out more about Story Snap here: https://katcaldwell.com/storysnap(These links are affiliate links which provide money for the show at no greater cost to you)Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Former journalist Nancy Hastings, the daughter of missionary parents, is the author of “Mission Possible.” Nancy’s 30 plus years of experience as a journalist and freelancer gives her the ability to make her characters shine. Nancy lives and works out of her home base of Lexington, IN and spends her summers hiking and camping with her husband, three children and two grandchildren.https://nlhastingsauthor.comhttps://www.amazon.com/Mission-Possible-Nancy-Hastings/dp/B0BSRHCJSSSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Welcome back, everyone! It's the seventh season of Pencils&Lipstick! I want to take a moment to reflect on the summer, encourage you to keep writing (possibly look at thing a little differently), talk o you about audiobooks and remember that this is all a numbers game, so keep adding to your numbers!Links from the show:Spoken.press https://www.spoken.press/Stepping Across the Desert on Spoken: https://ihave.spoken.press/p/qOUvDqdYWABStepping Across the English Channel on Spoken: https://ihave.spoken.press/p/MEI9agpxljVBended Loyalty on Spoken: https://ihave.spoken.press/p/fX18IedYi5WSupport me by purchasing them from Curios: https://www.curios.com/creators/katcaldwell-K5559XSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Author and Stronger Girl Coffee founder Stacy Smith Rogers discovered the power of community in a unique story of entrepreneurship, grief and encouraging others to embrace their stories with strength, faith and boldness. Her former business, The Paddock Coffee + Eats + Gatherings, earned the 2021 Tourism Business of the Year award, just two years after opening in the midst of the pandemic and divorce. It became a source of hope and an example of perseverance for thousands of guests. In December of 2022, she sold the coffee shop to a non-profit that is continuing her hospitality model and brand as well as the mission to serve and inspire others. Her brand, Stronger Girl, is brewed for belonging and is a community where every woman's story is safe, and her strength is seen. Her signature retreat experience is the Stronger Girl Glampout which she hosts in Red River Gorge, Kentucky. Additionally, she authors a magazine on Substack -- spoiler alert, it's called Stronger Girl.You can find more about Stacy and Stronger Girl at www.strongergirlcoffee.com and at stacysmithrogers.com. The link to the JMB Living journals. Here's a link to LoveNotes! anthology. The Rejection Palace, An Act of Recognition. Listen to the Stronger Girl playlist on SpotifySign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @author_katcaldwell

Joan Schoettler has surrounded herself with children’s literature, sharing it with her sons when they were young, inviting children she taught to step into the world of stories, and teaching children’s literature at California State University in Fresno. In addition to spending time with family and friends, she enjoys reading, gardening, and traveling. Joan lives with her husband in central California. Visit her online at joanschoettler.com. You can preorder Books Travel the World here: https://a.co/d/4q0mqgHCheck out my Author Newsletter crash course here: https://writeyourstory.thrivecart.com/start-your-author-newsletter/For marketing and newsletter growing check out hiddengemsbooks.com, booksweeps.com, writtenword.com, litring.com, storyoriginapp.com, bookfunnel.com. If you use one that isn't on the list, let me know! Let's share with the communityCheck out my TikTok this summer where I will be giving hints and tips for writing. Or follow me on InstagramSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @katcaldwell_writing 

Hannah grew up in the Blue Ridge Mountains of Virginia but wound up in South Jersey after falling in love with her complete opposite. She's got all the degrees of a "serious" fiction writer but only smiles when she's writing romance.She lives with her husband and two daughters in a picturesque town outside of Philadelphia where she enjoys reading in all genres, especially the spicy ones, and confusing people with her half-Southern-half-Northern accent.Find out more about Hannah at www.hannahjordanauthor.com Find her Peace Falls series on Amazon here https://a.co/d/fGW5Jtx Her book For You I'd Break will be FREE June 19th to 22nd. Be sure to grab it!!Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @katcaldwell_writing

Get signed up for the Book Sales School Summit here: https://katcaldwell.com/booksalessummit2025If you're a fiction teacher or coach you might be interested in the Fiction Teachers Summit. Sign up here:https://katcaldwell.com/fiction-teachers-summitRhonda Douglas is starting her Book Finishers Bootcamp July 18th. It's a ver good way to get ahead in your writing this summer: https://katcaldwell.com/book-finishersWe're talking about 13 ways to keep writing this summer. All the links I promised are below.Check out Jessie Cunniffe's Book Blurb Magic course. It really is magic! https://katcaldwell.com/book-blurb-courseBooks: Writing Archetypal Character Arcs, Creating Character Arcs, 2000-10000, The Science of Storytelling, The Heroine's Journey, Three Story Method, Story Genius, Wired for Story.Be sure to fill your ebook reader this summer as well. Get Across the English Channel from me or from Amazon or Kobo.

Page Turner Awards is an inclusive writing and book awards with one goal – to change the lives of as many writers as possible. The team at Page Turner Awards passionately believes that talented writers can be from any background, age, race, religion, or interest. To find out more and enter the awards go to  https://bit.ly/Kat-Caldwell-2025 If you decide to enter use the discount code: 25KATCALDWELL10 And let me know! I would love to cheer you on!Link to the contest guides that Paula talks about in the interview: https://pageturnerawards.com/civicrm/event/info?reset=1&id=4Paula's writing boot camps: https://ipaulasheridan.com/authors-binge-factorCheck out the bonus episode with my audiobook teaser: https://katcaldwell.com/teaser-AECSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @katcaldwell_writing 

Want to read the book? Head here to buy from me: https://katcaldwell.com/books Head here for Amazon: https://katcaldwell.com/english-channel Want o make your own audiobooks? Go to https://spoken.press and use the code word PENCILS to make an account!Let me know what you think! @author_katcaldwell on Instagram and @katcaldwell.author on TikTok

Esther thought of herself as a reluctant reader until she read John Irving’s, The World According to Garp in her teens. From that day on, she discovered that she loves books! These days, she mostly listens to audiobooks. Esther’s writing career grew from the stories she told her children. Book after book poured out of her as she began to put the words down on paper. She also shares her deep knowledge of storytelling, Judaism, and faith through teaching and speaking work (connect with Esther here to learn more). Find her Desert Song Trilogy here: https://www.esthergoldenberg.com/booksJoin me at the Spark to Story Summit: https://katcaldwell.com/spark-to-storyListen to the Across the English Channel teaser: https://katcaldwell.com/audio-teaser-aecYou can order Across the English Channel from Amazon, Kobo or directly from me.

This week I'm so excited to bring an interview with Spoken to you! They are truly changing the audiobook industry and I want you to be part of it! I've always wanted to have audiobooks, but it's been so far out of reach due to price for me, but not any more! Spoken Studio is the first purpose-built workflow empowering authors breaking the sound barrier. Spoken deeply analyzes each work and character to surface, or design from scratch, the perfect voices. These voices, whether of voice actors or character-generated, are used to craft the perfect single or multi-cast narration. Once a project is narrated, intelligent mastering and publishing tools make distribution a breeze.Check them out here https://www.spoken.press/ and use code PENCILS to start making your own audios! Listen to my short story, Chilled Wine, here: https://ihave.spoken.press/p/QVRdJVQYXm1Pre-order Across the English Channel here: https://www.amazon.com/Across-English-Channel-Stepping-Book-ebook/dp/B0F6QGS6M2/Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @katcaldwell_writing 

Today I'm talking with Melissa Burnham from Embers Igniting. Melissa is a writer herself and sees editing as a partnership, walking beside writers through the editing process, encouraging growth while respecting their unique style and explaining the “why” behind her suggestions. Melissa is offering a 2000 word sample edit for Pencils&Lipstick listeners. Just mention the podcast in the contact form at: https://www.embersigniting.com/contact/Be sure to download the Rock-Solid Fiction Foundations Workbook. https://www.embersigniting.com/Join Rebecca Dolence and me for the workshop Symbolism: Utilizing Mythical Creatures in Storytelling on May 20th at 1pm EST. https://writeyourstory.thrivecart.com/symbolism-workshop/

This week I am talking with author Nancy Christie. She got her start in journalism and has written nonfiction, short stories and novels. Nancy's fiction and nonfiction books explore the subject of change — the challenges in transitioning (physically or emotionally) from one place to another, the sense of loss that develops when the landscape of life undergoes a metaphorical shift and the importance of finding the strength and courage to move forward. Find out more about Nancy and her books at https://www.nancychristie.com/books/ Check out Nancy's YouTube channel here https://www.youtube.com/@midlifemoxienovelseries3804Across the English Channel will be out May 28th! Pre-order it here: https://www.amazon.com/Across-English-Channel-Stepping-Book-ebook/dp/B0F6QGS6M2/ See the reviews coming in here: https://www.goodreads.com/book/show/232279941-across-the-english-channelSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @katcaldwell_writing 

Today I'm talking with Greg Keogh from Curios. Curios is a self publishing platform for digital content that puts the creator and their audience first. On Curios the creator of the content keeps 100% of any revenue they earn. Additionally, with the audience's permission, creators can access their fans' contact information, and any IP stays with the creator. As a reader, you can also use Curios to support your favorite author!Check them out here: https://www.curios.com/authors/ or as a reader here: https://marketplace.curios.com/The ARC copies are going out today but there's still time to sign up if you want! Just click here: https://katcaldwell.com/ARC-historical-romanceFind and support me at Lessons In Story. https://lessonsinstory.substack.comSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://katcaldwell.com/readers You can always ask me writing questions on instagram @katcaldwell_writing

Launch My Book, Inc. was founded in 2013 by Joel Pitney. A writer by training with a background in digital marketing, he helped launch his first book onto the New York Times Bestseller list, and soon began working with a wide range of authors to help bring their books to the world. Since then, Launch My Book has grown in scope to help support authors through every stage of the book launching process.Check them out and reserve a chat with them at launchmybook.comWant to be an ARC reader for my historical romance? Click and share the link: https://katcaldwell.com/ARC-historical-romanceFind and support me at Lessons In Story. https://lessonsinstory.substack.comSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @katcaldwell_writing 

Today we are talking all about blurbs! After this episode I'm betting you'll feel more confident in your abilities to understand them, as well as write them. Let's go!!Jessie Cunniffe is a professional blurb writer and book blurb coach from Sydney, Australia. A passionate advocate of the indie author community, Jessie has dedicated herself to taking the pain out of blurb-writing with her custom blurb services and two signature courses: Book Blurb Magic and The Spicy Blurb Playbook. When she’s not writing or dreaming up the next BBM product, Jessie can be found journaling, exploring new ocean pools, and playing her guitar. On the occasion that Jessie manages to snatch some reading time, she’s probably buried in P. G. Wodehouse or Agatha Christie.Grab your freebie by signing up for Jessie's mailing list here: https://www.bookblurbmagic.com/ Don't forget to wait a moment for that discount to show up for the course!Want to be an ARC reader for my historical romance? Click and share the link: https://katcaldwell.com/ARC-historical-romanceFind and support me at Lessons In Story. https://lessonsinstory.substack.comSign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @katcaldwell_writing 

Want to be an ARC reader for my historical romance? Click and share the link: https://katcaldwell.com/ARC-historical-romanceCheck out curios.com, Check out Manuscript Report https://katcaldwell.com/manuscript-report and use code KAT5 for $5 off.Like Substack? Find me at Lessons In Story. https://lessonsinstory.substack.com Sign up for my writers' newsletter to learn more about the craft of writing, know when my workshops are and be the first to get exclusive information on my writing retreats. https://katcaldwell.com/writers-newsletterWant more information on my books, author swaps, short stories and what I’m reading? Sign up for my readers' newsletter. https://storylectory.katcaldwell.com/signup You can always ask me writing questions on instagram @katcaldwell_writing