SaaSy Moms

Motherhood can be beautiful, but it can also feel overwhelming, overstimulating, and emotionally intense in ways no one prepares you for.In this episode of SaaSy Moms, we talk honestly about emotional regulation in moms — from postpartum overwhelm and mom rage to guilt, overstimulation, mental load, and the pressure of trying to stay calm while raising kids and managing work.We share real experiences of what it feels like when small triggers become too much, why so many moms feel alone in this, and what can actually help when emotional regulation gets harder after becoming a parent.In this episode:emotional regulation after becoming a mompostpartum overwhelm, postpartum depression, and postpartum aggressionmom rage and overstimulationguilt, shame, and feeling out of controlhow birth trauma and mental load can affect motherspractical ways to recognize triggers earlierwhy working can sometimes feel easier than parentingIf you are a working mom, a new mom, or a parent struggling with emotional overload, this episode is for you.Chapters(00:00:50) Intro(00:01:40) “I feel like I have tantrums too”(00:02:31) Why motherhood can make emotions feel bigger(00:03:41) The pressure of carrying everything as a mom(00:05:00) What being emotionally out of control actually feels like(00:08:31) Physical signs of dysregulation before the breaking point(00:10:34) Anna shares the scariest moment: losing control while holding her baby(00:11:57) The guilt, shame, and silence moms carry(00:13:25) Why other moms can make you feel less alone(00:14:46) Postpartum blues, postpartum depression, and looking back differently(00:16:35) What helped Anna to get out of depression(00:18:31) Travel, exhaustion, and why routine disruption hits so hard(00:21:20) How Wendy tries to de-escalate in the moment(00:24:52) How partner support can look like in real life(00:26:43) The challenge of regulating yourself while raising dysregulated kids(00:27:29) The “cup is already full” theory of emotional overload(00:30:37) Anna opens up about her traumatic birth experience(00:32:08) Control, parenting, and why kids trigger deeper emotional patterns(00:32:57) Postpartum rage vs. postpartum anxiety(00:36:39) Green, yellow, red: noticing your warning zones sooner(00:37:52) Decision overload and why future planning can feel too heavy(00:39:10) Mental load, delegation, and what moms take on silently(00:40:50) What can be offloaded to your partner(00:41:30) This episode is about making moms feel less alone(00:44:29) “Work is my break”About SaaSy Moms:A podcast about motherhood, work, ambition, product leadership, and the real emotional realities behind modern life.#EmotionalRegulation #MomRage #Motherhood #WorkingMoms #Postpartum #MentalLoad #ParentingPodcast #SaaSyMoms

Co-parenting is hard.Co-parenting in high-conflict situations? That’s a completely different game.In this episode of SaaSy Moms, we sit down with the founder of a co-parenting app built for real-life chaos — where communication breaks down, emotions run high, and kids are caught in the middle.We talk about:What high-conflict co-parenting actually looks like (beyond theory)Why logic doesn’t work in emotional conflictThe hidden psychological toll on parentsHow AI is being used to reduce conflict and improve communicationWhat actually helps (and what makes things worse)This is not a “perfect parenting” conversation.It’s raw, honest, and grounded in reality.If you're navigating divorce, separation, or just trying to protect your peace as a parent — this episode will hit home.Chapters: (00:00:00) What is this episode about?(00:01:33) Why Co-Parenting Can Become So Difficult(00:03:10) From Tech Career to Divorce Reality(00:05:45) The Emotional Shock of High-Conflict Co-Parenting(00:09:20) Why Communication Breaks Down (And Gets Worse)(00:13:40) The Core Problem: You Can’t Change the Other Parent(00:18:05) How Conflict Impacts Children (The Part No One Talks About)(00:22:30) What Actually Helps in High-Conflict Situations(00:27:10) Where AI Enters Co-Parenting(00:31:45) Turning Chaos into Structured Communication(00:36:20) Real Examples of Conflict De-Escalation(00:41:00) The Biggest Mistakes Parents Make(00:45:10) What “Healthy” Co-Parenting Actually Looks Like(00:48:20) Final Advice for Parents Navigating Conflict#ai #parenting #workingmoms #parents #work #conflict #coparents #coparenting

This is not just an episode about “team performance.” High-performing teams are built through intentional people leadership, not control. In this episode of SaaSy Moms, we share the 6 most important tools for building high-performing teams — and the leadership mistakes many managers unknowingly make.But leadership doesn’t stop at work.As working moms, we also talk honestly about something many parents struggle with: emotional regulation in kids and adults. From managing strong emotions in toddlers to navigating our own reactions as leaders, we explore how the same principles apply both at home and at work.If you are a working mom balancing leadership, career growth, and parenting, this episode will give you practical insights on building strong teams while also raising emotionally resilient kids.In this episode we discuss:• The #1 mindset shift managers need to build high-performing teams• Why hiring people exactly like you can hurt team performance• The leadership mistake that turns managers into bottlenecks• Why high-performing teams need trust instead of control• The honest reality of emotional regulation in kids and moms• Why naming emotions doesn't always work for children between 1 and 5 y.o.• Practical strategies we use to help children (and ourselves) calm downThis episode blends leadership lessons, motherhood experiences, and honest conversations about managing emotions — something every working parent in leadership eventually faces.Whether you’re a manager, founder, product leader, marketer, or working mom, these lessons apply both to your team and your family.Subscribe to our youtube channel: https://www.youtube.com/@SaaSyMomsChapters: (00:00:50) What this episode is about. (00:01:30) Tip #1: Understand your team’s ambition(00:02:05) Tip #2: #1 mistake managers make during hiring(00:04:45) Tip #3: Challenge the status quo in your team(00:06:17) Tip #4: Let your team fail (in safe environments)(00:08:30) Parenting parallel: letting kids "figure it out yourself" builds resilience(00:10:05) Tip #5: Delegate outcomes, not just tasks(00:12:50) Tip #6: Give immediate, on-the-spot feedback(00:14:16) SaaSy Struggles: emotional regulation in kids(00:15:37) #1 Tip that actually helps to calm a 4 y.o. down(00:18:20) Demystifying the "naming of emotions" advice(00:21:44) Emotional regulation advice for moms that works(00:24:08) Redirecting anger safely (for kids)(00:25:17) Fear about the future. How is it related to anger?(00:26:30) Final thoughts: Subscribe to your outube channel!🎙️ SaaSy Moms is a podcast about careers in tech, leadership, and the real challenges of balancing ambitious careers with motherhood.Follow us for conversations about:• product management• marketing leadership• startup careers• working motherhood• emotional resilience in leadership• building successful teams#leadership #tip #advice #emotionalregulation #mom #workingmom #highperformance #management

Being the first marketer at a company sounds exciting… until the founder expects leads in week two.In this episode of SaaSy Moms, we talk with onboarding and marketing hiring expert Annique Tate, the founder of Tate Digital Consulting agency, about what it really takes to succeed as the first marketing hire at a startup.Many companies hire their first marketer expecting immediate revenue — but the real job of a first marketer is much deeper: building marketing foundations, defining ICP, aligning sales and product, and setting up the growth engine.In this conversation we break down:the real challenges of the first marketer rolewhy founders often misunderstand marketingthe skills that predict successthe questions every marketer should ask before joining a startupand how a 30-60-90 day plan can help you succeed.And because this is SaaSy Moms, we also talk about the realities of balancing career ambition with motherhood, including parenting strategies, setting boundaries, and raising bilingual children.If you're navigating a career in tech, marketing, or leadership while raising a family, this episode will resonate.🎧 Listen to SaaSy Moms on Spotify:https://open.spotify.com/show/4aP2kVYLIzI6GzyTZ71AAh?si=onUCsLuPTLa9z1t8mTiKjQSubscribe to our Youtube Channel: https://www.youtube.com/@SaaSyMomsFollow Anna: https://www.linkedin.com/in/anna-perelyhina/Follow Wendy: https://www.linkedin.com/in/wendyhar/Follow Annique: https://www.linkedin.com/in/anniquetate/Chapters: (00:00:50) Intro – The challenge of being the first marketer(00:01:40) Meet Annique – marketing hire & onboarding expert(00:03:30) What companies expect from their first marketer(00:07:10) Why founders expect leads too early(00:12:40) The real job of a first marketing hire(00:18:20) What to do if business is not yet ready to produce leads(00:21:50) When founders and marketing expectations clash(00:29:00) Who actually succeeds as the first marketer(00:31:00) The traits every first marketing hire needs(00:34:30) Questions to ask before joining a startup(00:38:20) How to evaluate if a company is ready for marketing(00:42:00) SaaSy Moms segment – career and motherhood(00:43:00) Navigating work after having a baby(00:46:00) Parenting strategies and setting boundaries(00:49:00) How to stay calm during tantrums: Strategies that actually work(00:50:30) Raising bilingual children(00:55:30) Final advice for first marketing hires

Corporate politics will impact your career — whether you understand it or not.In this episode, we break down exactly how to navigate corporate politics strategically without losing your integrity and we explain why corporate not inherently evil.If you’ve ever felt that performance alone should be enough… this conversation will shift your perspective.We discuss:• What corporate politics really means (it’s not manipulation)• Why high performers still get overlooked• Influence without authority — is it politics?• How to handle strong personalities at work• Why your boss is your biggest promoter• When to choose your fights• How to build allies strategically• Real corporate stories that led to promotionCorporate politics isn’t about scheming.It’s about understanding people, power, perception, and timing.Whether you're in product, marketing, leadership, or growing your career in tech — this episode will help you stop reacting emotionally and start navigating strategically.Because in corporate environments, you’re playing the game — even if you don’t realize it.🎧 Listen if you care about:corporate politics, career growth, influence without authority, women in tech leadership, working moms in corporate, product management careers, navigating difficult coworkers, and building professional influence.Chapters:(00:00:00) Intro - What this episode is about(00:00:45) What Corporate Politics Really Is (And Why It’s Not Evil)(00:04:15) Corporate Politics Rule #1: Play the game(00:05:00) Corporate Politics Rule #2: Understand People — And Their “Why”(00:07:00) Corporate Politics Rule #3: Observe Before You Act(00:09:40) Corporate Politics Rule #4: Recognize Toxic Patterns(00:10:00) Wendy and Anna's debate: Are “Toxic People” Actually Toxic? (00:13:15) Real Corporate Politics Story: “Just Sue Them”(00:15:45) Corporate Politics Rule #5: Boss is your biggest promoter(00:19:30) Is "Influence without authority" a skill of Politics?(00:22:30) How to navigate strong personalities? (00:25:30) Why the Word “Politics” Still Feels Uncomfortable for Wendy(00:26:00) Corporate Politics rule #6: Choose your fights (00:27:00) Corporate Politics rule #7: Build allies(00:27:45) Real Story: The Politics That Led to a Promotion(00:29:50) Corporate Politics rule #8: Promote yourself (strategically)(00:33:10) Final Takeaway: Play the Game or Get Played#CorporatePolitics #WomenInTech #WorkingMoms #CareerGrowth #LeadershipSkills #InfluenceWithoutAuthority #ProductManagement #SaaSMoms #saasymoms

Working moms in tech: trying to decide between Product Manager (PM) and Product Marketing Manager (PMM)?In this episode of SaaSy Moms, we break down PM vs PMM responsibilities, where they overlap, what each role owns (roadmap vs go-to-market), and how to choose based on your strengths, personality, and the kind of day-to-day work you want — especially while balancing family life.Keywords: product manager vs product marketing manager, PM vs PMM, working moms in tech, product management career, product marketing career, go-to-market, sales enablement, roadmap, tech career pivot.Chapters(00:00:00) What is this episode about?(00:01:00) PM vs PMM: What’s the difference (and why people confuse them)(00:06:00) What PMs own: painful problems, time-to-value, onboarding outcomes(00:11:00) The overlap: customer understanding + buying decisions + insights(00:16:00) What PMMs own: positioning, GTM story, and sales enablement(00:21:00) PM vs PMM KPIs: How to Set Goals and Measure Performance(00:26:00) “Which role fits me?” How to evaluate a PM vs PMM career match(00:30:23) PM vs PMM: How Each Role Evaluates a Feature(00:31:20) PM vs PMM: How Each Role Approaches a Product Launch(00:32:28) PM vs PMM: Product Category vs Market Category Thinking(00:36:00) Category & positioning mistakes: why sales struggles when it’s wrong(00:38:10) If you hate these things, don't be a Product Manager(00:40:52) If You Hate These Things, Don’t Be a Product Marketing Manager(00:46:00) Final advice: structure vs ambiguity + what kind of work you’ll thrive in#pm #pmm #careerswitch #career #workingmom #momintech #careertransition

AI is transforming product marketing management. In this episode, we get real about what PMMs actually need to stay relevant in 2026: - how to really use AI (not just talk about it)- how to scale campaigns without burning out- how to use AI as your first reviewer- how to stay responsible when your messaging can be amplified at AI speed.Then we shift into something deeper: motherhood, daycare, nannies, guilt, and the emotional load of being a mom in tech. We talk about trusting others with your child, why it’s so hard to let go of control, and how to share the load with your partner without sacrificing your career or your sanity.If you’re a PMM, PM, or tech mom trying to grow your career in an AI world while raising a tiny human—this one will hit close to home.Chapters:(00:00:00) Intro – What This Episode Is Really About(00:00:42) “Is My Career Safe?” PMMs, AI & Job Anxiety(00:01:42) Why you actually need to use AI as a PMM(00:04:59) How to turn messy inputs Into clear Messaging With AI(00:07:42) Briefing AI like a pro: From “Meh” Outputs to Quality(00:11:44) How to use AI to Multiply Your Content(00:15:50) Strategic Templates: Turning Your PMM execution Into Repeatable Systems(00:19:43) AI for managers: “Review This as If You Were Me”(00:27:46) Reality Checks: When Not to Trust AI’s Answers(00:31:50) The Future of PMM(00:35:42) Responsible AI Messaging: overselling or honesty(00:39:40) Motherhood Confession: Why It’s So Hard to Trust Help With Your Child(00:43:41) The Invisible Emotional Load of Tech Moms(00:47:43) Inability to let go and trust others(00:51:40) Letting Go of Control: Sharing the Load With Your Partner & Playing the Long Game#ProductMarketing #PMM #AIandPMM #MomsInTech #WorkingMoms #WomenInProduct #SaaSyMoms #TechMoms #advice #tip

In this episode of SaaSy Moms, Anya and Wendy get brutally honest about what PMs should actually do with AI — and what’s just hype.They unpack the pressure product managers feel to “learn AI or be replaced,” how interviews are changing, and the real skills PMs need to stay relevant. You’ll hear concrete examples of AI workflows (like automating calendar invites), what’s really involved behind the scenes (data pipelines, APIs, tracking), and why AI features can quietly destroy your COGS if you don’t think about pricing and profitability from day one.Then the conversation pivots into motherhood: why delegating childcare feels so hard, how to prepare kids emotionally when you travel for work, and the small rituals (notes, drawings, voice messages, clear expectations) that make life softer for both moms and kids.If you’re a product manager and a mom trying to stay ahead of AI without burning out, this episode will make you feel seen and give you concrete next steps.Chapters:(00:00:00) Intro(00:0049) Honest expectations for Product Managers regarding AI(00:04:30) "I haven't played with AI" is no longer acceptable for PMs during interview process(00:09:00) Practical ways PMs can use chat tools in daily work(00:13:30) The best way to learn AI is designing your own workflow (00:18:00) Why AI features are not “just a prompt”(00:22:30) What PMs should watch for when it comes to AI Costs, COGS, and Pricing(00:27:30) AI will not replace PMs, but it demands better PMs(00:32:00) Teeing up next week’s product marketing topic(00:36:30) Mom Guilt & Why Delegating Childcare Feels So Hard(00:40:30) Practical tips on how to prepare your kids before travelling for work(00:44:00) Tiny Rituals, Nanny Alignment & Making Mom Guilt Lighter#ProductManagement #WomenInProduct #TechMoms #AIandPM #WorkingMoms #SaaSyMoms #SaaSPodcast #MomsInTech #advice #tip

AI isn’t just speeding up marketing — it’s changing what buyers trust, how brands get discovered, and what “good GTM” even means.In this SaaSy Moms episode with Chae O’Brien, we unpack the biggest marketing trends shaping 2026, including:How small teams can run mid-market level GTM through AI workflowsWhy generative search + citations will change how brands win visibilityThe shift from “what can we promote?” to “what can we prove?”Why trust signals matter more than polished content in the AI eraHow campaigns, content, and personalization are being rebuilt (fast)The emotional reality behind all of it — especially for working moms in techIf you’re a founder, marketer, PMM, or a solo marketer trying to keep up, this episode is a grounded playbook for what to focus on next.Chapters:(00:01:00) Meet Chae: why marketing playbooks are being rewritten(00:05:00) Budget-friendly GTM: start with your ICP (not channels)(00:10:00) Trust signals that work when buyers are skeptical of “marketing”(00:14:00) Marketing trend 2026: “the year of the workflow” for small teams(00:18:00) Generative search + citations: the new visibility game in 2026(00:22:00) Brand in the AI era: why AI strips “creative language”(00:26:00) The big shift: stop promoting — start proving(00:30:00) Campaigns will change: from 12-week assets to rapid testing loops(00:34:00) What AI can’t replace: POV, segment nuance, and real differentiation(00:39:00) Buyer attention is fractured: how decision-making is evolving(00:43:00) Modeling scenarios + testing signals: using AI without losing strategy(00:47:00) Working-mom reality: switching modes, guilt, and mental load(00:52:00) Productivity after kids: urgency, resilience, and redefining “success”(00:57:00) Closing reflections: marketing, motherhood, and staying human#ai #workingmom #workingmoms #saasymoms #startup #marketing #gtm #podcast #advice #2026 #trend #marketingtrends #aitrend #scale #mom #parenthood #womenintech #techcareers

Looking for Christmas gift ideas that moms actually want?In this episode, we share our Top 10 Christmas Gifts for moms, babies, and kids — focused on practicality, simplicity, and meaning.Skip the junk. Skip the noise.These gifts truly make everyday life easier.And of course we talk about women that inspire us, because ... everything is possible in this life!Chapters: (00:00:00) Christmas gift ideas for moms, babies & kids – what this episode covers(00:00:40) Intro: A special SaaSy Moms Christmas gift guide episode(00:03:40) Celebrating inspiring women and motherhood during the holidays(00:07:40) Why Christmas shopping feels overwhelming for moms(00:10:40) Gift ideas #1–2: Practical Christmas gifts for expecting moms(00:14:40) Gift ideas #3–4: Everyday gifts expecting moms actually use(00:18:40) Gift idea #5: The most valuable Christmas gift (and it’s free)(00:20:40) Gift ideas #6–7: Best Christmas gifts for babies (0–12 months)(00:23:40) Gift idea #8: Best Christmas gift for toddlers (1–2 years old)(00:26:40) Gift ideas #9–10: Christmas gifts for kids (3–8 years old)(00:29:40) Final thoughts: How to approach Christmas with less pressure#podcast #saasymoms #pregnant #christmas #gift #giftideas #workingmom #workingmoms #present #holiday #mom #baby #kid #technology

Being a working mom today feels like running a marathon that never ends.In this raw and unfiltered episode, Anya and Wendy open up about the emotional and physical load mothers carry — from sleepless nights and tantrums to guilt, burnout, and the invisible mental checklist that never stops. We talk about the real mental load of motherhood, the exhaustion no one sees, mom guilt, burnout, and the emotional overload that working moms carry every single day.You’ll hear:Why “self-care” isn’t enoughHow mom-guilt shows up dailyThe hidden emotional load behind childcareWhy society is compassionate to everyone except parentsThe importance of tag-teaming with partnersReal stories of frustration, grief, judgment, and survivalIf you’ve ever felt overwhelmed or wondered if you’re the only one struggling — this episode will make you feel seen, supported, and understood.You're not alone. This is the episode for exhausted moms who feel like they’re running on empty, juggling work, kids, cleaning, daycare, and everything in between.Chapters:(00:00:00) Intro. What is this episode about?(00:00:59) The honest reason this episode exists: two exhausted moms hitting their limit(00:04:00) A ever-ending cycle: work, kids, daycare prep, cleaning, cooking, laundry, activities (00:07:00) Emotional and Physical exhaustion (00:11:00) Yoga? Walks? Meditation? Why self-care tips don't really work(00:14:50) The second you fill your cup ... It empties again!(00:18:20) Is doing a trip away from your family a good idea?(00:21:15) Why exhaustion accumulates, not disappears. Sharing of personal storiesStories of being judged in public when kids cry…(00:39:00) Unfair blame of moms by society. Kids' Brains aren’t even developed yet(00:45:30) How couples cope differently. Men vs. Women when coping with exhaustionNormalize the struggle. Lower expectations. Ask for help. Prioritize yourself. Protect your mental health.#workingmom #MomBurnout #tip #advice #MomsWhoWork #saasymoms #MomSupport #MomsInTech #WomenInTech #CareerAndKids #PodcastForMoms #MorningCommute #WorkdayMotivationForMoms

In this episode of SaaSy Moms, Anya and Wendy sit down with Ben Somers, co-founder of Recess (https://recess.gg) — the project-based learning platform redefining modern education.We explore why homeschooling is exploding, how AI is reshaping childhood learning, what schools fail to teach, and why entrepreneurial thinking is now a core life skill.This conversation is a deep dive into how kids learn, how to prepare them for an AI-driven future, and why traditional schooling is no longer enough.If you're a working mom in tech balancing career, burnout, and raising future-ready kids — this episode is for you.Chapters:(00:00:00) Intro: Why We’re Suddenly Thinking About Homeschooling(21st Episode of SaaSy Moms about AI inspired the homeschooling curiosity)(00:01:50) What Is Homeschooling Today? Not the 1980s VersionModern homeschooling vs old religious models, rise in popularity(00:03:50) Why 1 in 16 Families Are Now HomeschoolingStatus signaling, tech parents, better tools, school trust decline(00:07:50) Policy, ESAs & Why States Are Paying Parents to Homeschool(00:11:10) Math Gaps: Is this true with homeschooling?Concerns about math gaps in homeschoolers, tutoring, mastery learning(00:15:34) Becoming Top 1% in Math: Ben’s Exact Formula for homeschooled kidsBeast Academy, Math Academy, spaced repetition, mastery-based learning(00:19:10) Gaps in Soft Skills, Socialization & Reddit Horror StoriesDoes homeschooling create socially awkward kids?(00:23:50) Why Bullying Exposure Still MattersParents over-protecting → long-term resilience challenges(00:27:50) Does the Legal System Protect Homeschooled Kids?State-by-state oversight & child protection(00:32:00) Building a “Whole Day” for Your Child: Curriculum, AI Agents & CustomizationHow Recess automates curriculum creation(00:37:24) AI in Education: How Recess Curates Teachers, Materials & Skill PathsFrom NVIDIA engineers to top YouTubers(00:42:00) Cost of Homeschooling: Is It Really $15,000 a Year?Actual averages and misconceptions(00:45:55) Can a Full-Time Working Mom Actually Homeschool?The honest answer for dual-career households(00:52:00) Final AMA + AI Ethics in Child Learning AppsQA, accuracy, and safety in AI-curated curriculum#Parenting #Education #AI #WorkingMoms #Homeschooling #EdTech #MomsInTech #ChildDevelopment #FutureSkills

What happens when AI experts predict the end of humanity—but working moms in tech see a different future?In this episode of SaaSy Moms, Anna and Wendy break down Dr. Roman Yampolsky’s appearance on The Diary of a CEO. While the podcast teased “AI job predictions,” it fell flat—so we’re filling in the gaps.We dig into:🤖 Narrow AI vs General AI vs Super AI — and why the real risks aren’t what you think.💡 Why human empathy, creativity, and ethics can’t be replaced by machines...yet.⚖️ Why AI governance matters more than fearmongering.👩‍💻 How working moms (and all professionals) can prepare for the AI era.📈 And most importantly the future of jobs or 5 jobs that will remain in 2030, 2040 and even 2060If you’re worried about how AI will impact your career—or your kids’ future—this conversation will give you clarity, confidence, and tools to thrive.🎧 Watch, comment, and join the debate!Chapters(00:00:00) Introduction(00:00:40) What is this episode about? (00:03:49) SaaSy moms take on the AI Episode from The Diary of a CEO(00:06:31) Understanding AI: Narrow vs General vs Super AI(00:10:34) The Current State of AI and Job Security(00:16:51) Preparing our kids for the Future Job Market(00:26:44) Job #1(00:34:07) Job #2(00:36:08) Job #3(00:38:34) Job #4(00:41:01) Job #5#AI #FutureOfWork #DiaryOfACEO #AISafety #ArtificialIntelligence #WorkingMomsInTech #SaaSyMoms #AIJobs #TechPodcast #WomenInBusiness #Leadership #moms #career #AI #chatgpt #genai #narrowai #diaryofaceo #job

Today, we all feel the pressure to use AI. It seems like if we don't, we'll lose our edge—and how can you raise AI-oriented kids if you don't lead by example? The pressure is real, but where do you start? How can you use it effectively without getting lost in the noise?In this episode of SaaSy Moms, Wendy and Anya chime in with real, experience-based advice to help every working mom stay on top of the trend. They'll show you the true value you can get from AI, from work to home, and explain why both ChatGPT and Gemini are far from outdated.Here's a glimpse of the real-life hacks you'll learn:👩‍💻 Workplace Efficiency: Learn how to draft tough emails, summarize meeting notes in seconds, and even act as a professional "coach" to prepare for difficult conversations.📊 Data Analysis: Discover how AI can help analyze complex spreadsheets to find key trends, and why it's crucial to understand its limitations when it comes to nuance and decision-making.👶 Mom Hacks: Get a look into how AI can serve as a "sleep consultant" when you're exhausted, plan weekly meals for picky eaters, and create custom worksheets and coloring pages for your kids.But remember, as they discuss, AI isn't magic. It only works if you know how to guide it and provide the right context. It can never replace a mom's instinct or the leadership skills that make you uniquely valuable.🎧 Tune in for a real conversation on AI, motherhood, and the future of work for our kids.Chapters(00:01:09) AI in the Workplace: Drafting Emails & Tough Conversations(00:02:12) ChatGPT vs. Gemini (00:05:36) Automating Work Tasks: Meeting Agendas, Notes & More (00:07:43) AI for Brainstorming & Presentations (00:09:50) Why You Can’t Trust AI Blindly(00:15:34) AI for Data Analysis: Trends vs. True Insights(00:19:25) AI for Moms: from Sleep Consultant to Emotional Support(00:23:45) Where AI can’t help (00:26:17) AI for Mom Life: Meal Planning, Colouring sheets & Trips (00:33:20) AI Is Reshaping the job market—How Can Parents Future-Proof Their Kids? #WorkingMoms #AI #ChatGPT #MomLife #WomenInTech #Parenting #SaaS #FutureOfWork #Productivity #MomsInBusiness #career #mom #motherhood #dad #psychology #podcast

Children don’t need perfect parents. They need connection.In this episode, parenting coach Todd shares the roadmap every #mom and #dad can use to raise confident, resilient kids: secure attachment, predictable routines, and compassionate discipline. We dive into separation anxiety, morning meltdowns, screen-time struggles, and why staying calm matters more than being “perfect.”Practical, science-backed, and full of real stories—this episode is your guide to building stronger relationships with your kids while keeping your own sanity.[00:05:43] Becoming the Alpha Parent[00:09:43] The 3 Realms for Successful Parenting[00:15:54] Morning Meltdowns & Separation Anxiety: How to Fix It[00:26:10] The 5–7 Shift: What Science Reveals About Your Child’s Brain[00:29:02] Why “Goodbye” Matters: The Power of Bridging Rituals[00:31:17] Gentle Parenting vs. Authoritarian: Finding the Balance[00:34:42] Discipline Isn’t Punishment: Raising Kids with Leadership[00:37:24] Why Kids Lash Out: The Science of Frustration[00:43:09] The Crying Release: How Tears Build Resilient Kids[00:52:34] Tech & Kids: What Steve Jobs Knew That Parents Forget[00:54:10] The Dopamine Trap: Screens vs. Childhood Joy[00:58:11] Parents’ #1 Struggle: Staying Calm When Kids Push Buttons[01:04:21] Education Changes Everything: Why Kids “Can’t Just Use Their Words”[01:07:30] Kids don't need Perfect Parents, they need Connection #stevejobs #Podcast #LifeLessons #ParentingJourney #MentalHealth #ChildDevelopment #FamilyFirst #EmotionalIntelligence #LeadershipAtHome #ParentingWins #ParentingCommunity

What if your life had a “free plan” — and one day, it got downgraded? In this episode, SaaS experts Anna and Wendy dissect Black Mirror Season 7 Episode 1: “Common People”, through the lens of tech, ethics, and motherhood.We unpack how the episode mirrors real SaaS monetization, sales psychology, and subscription addiction — and why this future isn’t as fictional as it seems.Plus: Our SaaSy Struggles segment is packed with mom life chaos — from surviving road trips with toddlers to Disneyland hacks that actually work.🎯 Whether you're a working mom in tech, a SaaS founder, or just a Black Mirror fan — this one’s for you.Chapters:(00:00:27) A Human Life as a Subscription(00:01:59) Brutal Reality Check: When SaaS Kills(00:03:27) Future or Satire? The Tech We Can't Escape(00:04:22) SaaS Is Everywhere—Even in Our Bodies(00:05:29) The Illusion of Ownership in SaaS(00:06:59) Freemium Isn’t Free(00:08:13) Hooked and Locked In(00:10:13) Sales Psychology Done Right (or Wrong?)(00:14:59) Selling Without Selling(00:16:02) Upsell Features or Human Rights?(00:19:04) Morality vs Monetization(00:22:07) When the Free Plan Gets Downgraded(00:25:07) Paying to Escape Engineered Pain(00:28:17) SaaS Dependency Is Already Here(00:30:02) Real Talk: Road Tripping with Kids(00:39:00) Disneyland Hacks and Parenting Pro Tips#BlackMirror #CommonPeople #SaaSFounders #WorkingMoms #TechMoms #MomLifeInTech#SaaSyMoms #WomenInTech #FemaleFounders #SaaSAddiction #SubscriptionLife#ParentingInTech #DisneylandWithKids #MomHacks #TechEthics #FreemiumTrap

Feeling stuck in middle management? You’re not alone—and you don’t have to stay there.In this episode of SaaSy Moms, we sit down with executive coach Anna Cosic to unpack the real strategies women (especially moms) can use to break into the C-Suite.We cover:Why skills alone aren’t enough—behaviors and habits matter.How to overcome imposter syndrome & perfectionism.Building executive presence through confidence and self-awareness.Navigating the motherhood penalty and setting boundaries at work.The art of strategic relationship building in male-dominated environments.Salary negotiation tips that ensure you’re paid what you’re worth.Anna shares practical, no-fluff advice rooted in real coaching experiences, giving women leaders a roadmap for career advancement without sacrificing personal growth or motherhood.🎙️ Whether you’re at an inflection point in your career or aiming for the next big role, this conversation will help you step into leadership with clarity and confidence.Chapters(00:00:00) Introduction to Empowerment for Women in Management(00:02:53) Anna's Journey: From Ambition to Executive Coaching(00:06:08) Overcoming Challenges in Middle Management(00:09:00) Skills vs. Behaviors: The Path to Executive Presence(00:11:46) Understanding Executive Presence and Its Importance(00:14:42) Building Relationships and Networking for Success(00:17:59) Navigating Company Culture and Expectations(00:20:45) Setting Boundaries and Managing Workload(00:24:04) The Role of Confidence in Career Advancement(00:26:54) Taking Responsibility for Your Career Path(00:29:42) Statistics and Gender Dynamics in Leadership(00:36:44) The Demotivating Landscape for Women in the Workplace(00:39:08) Empowerment and Career Advancement Strategies(00:40:34) Navigating Salary Conversations and Self-Worth(00:45:49) The Motherhood Penalty and Career Impact(00:50:50) Balancing Work and Motherhood: A Type A Perspective(01:08:53) Final Thoughts and Resources for Aspiring Executives#women #tech #podcast #career #executive #management #how to stepup

What happens when a working mom experiences a childcare scare — and decides to build the solution herself? In this powerful episode, we sit down with Dr. Sarah Nadimpalli, founder of BookLilli, a SaaS-enabled childcare marketplace on a mission to make vetted, high-trust care accessible for modern families.Sarah opens up about her path from nurse to researcher to entrepreneur, and how BookLilli grew out of her lived pain as a mom. We explore:🚀 How to validate product-market fit🧸 How to vet nannies and navigate guilt💡 Why the right caregiver can be life-changing💰 How childcare expenses tie into long-term ROIIf you’re a mom trying to balance career ambitions with family, or a founder interested in building trust-based marketplaces, this is the episode for you.📍 Learn more: BookLilli.com🎧 Don’t forget to subscribe, rate, and share with fellow SaaSy moms!Chapters:(00:00:00) Meet the Woman Reinventing Childcare Tech(00:00:47) How a Nurse Turned a Personal Crisis Into a Startup(00:02:55) The Hidden Anxiety Every Working Mom Faces(00:08:33) Moms, Trust Your Gut — It Builds Great Startups(00:14:50) Cracking Product-Market Fit in Childcare SaaS(00:20:32) Inside BookLilli: The Matchmaker for Modern Parents(00:23:19) Why BookLilli Is Not ‘Uber for Nannies’(00:24:09) Behind the App: How Caregiver Booking Really Works(00:27:01) How to Build Parental Trust Into Your Product(00:28:11) What Happens When the Nanny Isn’t a Fit?(00:29:20) Short-Term Care or Full-Time Nanny? Here’s How It Works(00:32:40) Making Luxury Childcare Surprisingly Affordable(00:34:00) Pricing Like a Pro(00:36:00) Launching a Startup City by City — Starting with Dallas(00:38:00) How to Build Viral Growth Without Paid Ads(00:44:00) Skip the Panels — Talk to Customers Instead(00:45:12) Every Founder Needs This One Grounding Voice(00:46:23) Why Moms Feel Guilty for Asking for Help(00:47:30) Full-Time Childcare Feels Like a Financial Step Back(00:48:57) How the Right Nanny Can Change Your Life(00:50:00) Paid Help Isn’t a Luxury — It’s a Career Investment(00:53:00) When Family Support Isn’t Enough(00:54:10) Daycare or Nanny? Ask These 5 Questions First(00:56:00) Hidden Costs of Childcare No One Talks About(00:57:20) How to Vet a Nanny Like a Pro(00:59:00) Today’s Moms Are Carrying an Unfair Load

In this episode, Wendy and Anya discuss their experiences with traveling with kids and delve into the complexities of pricing SaaS products. They explore various pricing strategies, including value-based, competitor-based, cost-based, penetration, and freemium models, emphasizing the importance of understanding customer needs and market dynamics. The conversation highlights the significance of regular pricing evaluations and the necessity of adapting strategies based on market research and customer feedback.⏱️ Chapters(00:00:00) Welcome Back to SaaSy Moms(00:01:00) Why We’re Finally Talking About SaaS Pricing(00:01:41) Why Pricing Isn’t Simple—and Never One-Size-Fits-All(00:02:40) 3 Common Pricing Goals: Penetration, Loyalty, and Profit(00:05:44) Value-Based Pricing Explained (10x Rule)(00:08:48) What If Different Users See Different Value(00:09:51) Competitor-Based Pricing: When to Use It(00:10:44) Don’t Just Copy—Why Benchmarking Is Smarter(00:14:37) Cost-Based Pricing: Simple, but Risky(00:17:20) Penetration Pricing: Smart Move or Price Trap?(00:21:00) Freemium Strategy: Zoom, Trials & Product-Led Growth(00:23:19) How to Build a SaaS Pricing Model Step-by-Step(00:25:10) When & How to Revisit Your Pricing Strategy (Example from Alex Hormozi)(00:28:56) SaaSy Struggles: Cruise Travel with Kids(00:32:12) Travelling with kids. Does it worth it?(00:35:06) Flights with Kids: Nap Timing, Lollipops & Bandages(00:38:00) Cruise Travel with Kids: Essential tips(00:42:00) Messy But Memorable#SaaSPricing #ProductStrategy #PricingStrategy #SaaSFounders #AlexHormozi #ValueBasedPricing #SaaSPodcast #WomenInTech #MomsInTech #WorkingMoms #TechMoms #SaaSyMoms #MomsWhoBuild #CareerAndKids

In this episode of Sassy Moms, hosts Wendy and Anya discuss strategies for climbing the corporate ladder, sharing personal experiences and insights on career growth. They emphasize the importance of self-advocacy, understanding company culture, and building cross-functional relationships. The conversation also touches on the challenges of postpartum weight and motherhood, providing a holistic view of women's experiences in both professional and personal realms.(00:00:02) Introduce the episode on climbing the corporate ladder (00:00:34) Can I Really Have a Career and Be a Mom?(00:01:13) Where It All Started: Our Corporate Climb(00:02:18) From Junior to Director: Anya’s Real Talk on Rejection and Rise(00:05:08) From Generalist to Strategist: Wendy’s Marketing Evolution(00:07:42) Why Most People Hit a Ceiling After Manager Level(00:08:36) Growth Hack #1: Get Comfortable Being Uncomfortable(00:10:03) Too Much Work? Prioritize Like a Pro(00:13:00) Challenge Your To-Do List(00:15:26) The Underrated Career Skill: Self-Advocacy(00:20:00) Managing Up Without Sucking Up(00:23:00) You’re the Architect: Build Your Own Growth Plan(00:26:16) Stay Longer at One Company to Move Up(00:27:00) Why Career Growth Isn’t Always Vertical(00:29:10) Your Secret Weapon: Cross-Functional Relationships(00:34:40) Post-Maternity Confession: Saying Yes to Everything?(00:36:00) The Art of Saying “No” to Your Kids(00:39:44) Bring Solutions, Not Complaints(00:42:44) Take Feedback and Improve(00:43:52) Own Your Craft or go home(00:44:00) SaaSy Mom Talk: Losing Postpartum Weight—Is It Even Possible?#corporateladder #mom #tech #b2bsaas #careergrowth #postpartumweight #motherhood, #professionaldevelopment #workingmom #women

In this raw and honest episode of SaaSy Moms, Anya and Wendy dive into one of the most emotionally charged topics in tech: What happens to your career when you have a baby? Anya and Wendy share personal experiences and insights on how maternity leave can impact career progression, the importance of choosing a supportive workplace, and the realities of returning to work after having children. We talk about:The invisible career “pause” no one talks aboutGetting skipped for promotions during or after maternity leaveWhat it's really like returning to work with a new babyThe mental load that never turns off. The guilt, fear, and power of redefining your career as a motherOh, and yes — how to not go crazy while travelling with kids. 🙃Whether you're navigating pregnancy in tech or trying to find yourself again post-mat leave — this one’s for you. 💻👶Chapters(00:00:00) Welcome to Sassy Moms(00:23:00) Baby Spit-Up and Mental Load(00:57:00) Clueless Dad Moment(02:26:00) Today’s Topic: Pregnancy and Career(03:01:00) Career Fears after getting pregnant(03:50:00) The Unfair Pause. Women's career is on pause, while men get promotion.(06:19:00) Silent Career Stall(08:48:00) Tech Moves Fast(10:55:00) Your Career Is Still Yours(12:31:00) Same Title, New Reality(14:50:00) Mat Leave Replacement Awkwardness(17:19:00) Choose the Right Company(20:20:00) You are pregnant? No problem, but Promotion is Deferred(26:40:00) Back-to-Back Mat Leaves(32:00:00) Traveling With Kids#SaaSyMoms #WomenInTech #WorkingMoms #MaternityLeave #TechCareers #MomLifeUnfiltered #CareerAndMotherhood #PostpartumReality #ReturnToWork #MomsInTech #MentalLoad #MomGuilt #LeadershipWhileParenting #PromotionGap #CareerPause #ModernMotherhood #SpitUpAndStartups

Why do some features succeed while others flop? In this episode, we unpack what makes a product or feature truly successful—and it’s not just luck. We share practical frameworks for identifying high-impact problems, validating solutions, and minimizing risk. Plus, in our SaaSy Moms segment, we talk about baby sleep regression, why spring break feels like a full-time job for parents, and how to survive summer with a career and kids 🙃Chapters(00:00:00) Welcome to Sassy Moms & Introductions(00:02:55) Why Features Fail: Cost vs. Value(00:05:51) Clippy, AI, and the Timing of Innovation(00:08:47) The Science of Successful Launches(00:11:43) Market Fit: Will They Pay & Will They Stay?(00:14:39) Feature Success Metrics Beyond Revenue(00:17:35) Examples: Discover Weekly, UX Fixes, and Niche Wins(00:20:31) Tracking Success Early in Feature Development(00:23:27) Picking the Right Problems Over Features(00:26:23) Prioritizing Customer and Business Pain(00:29:19) User Research: Surveys and Interviews(00:32:15) Turning Pain Points into a Journey Map(00:35:11) User Testing and the Role of MVPs(00:38:07) Common Pitfalls: Discoverability, Complexity, and Quality(00:41:03) Mom Life & Burnout: From Product Backlogs to Spring Break#ProductManagement #MomsInTech #WomenInTech #advice #saasadvice #SaaSPodcast #TechMoms #FeatureDevelopment #MVPStrategy #CustomerResearch #StartupTips #ProductMarketing #WorkingMoms #UXDesign #ProductDesign #ProductSuccess #FoundersLife #ParentingInTech #ProductStrategy #BuildBetterProducts

This week, we're reacting to the controversial Netflix show Adolescence — and why it hit us hard as moms and tech professionals.👩‍👧 From the emotional gut-punch of the storyline to the deeper questions it raises — can a child from a “normal” family really spiral into violence? Are parents still the biggest influence, or is social media rewiring our teens' self-worth?Whether you're raising toddlers or teens, this one will make you rethink how we guide our kids through the digital age.Chapters: (00:00:00) SaaSy moms Intro(00:00:10)  Adolescence: A Mom's reaction(00:04:00) Technical Glitch: funny podcast recording failure moment(00:05:00) Anna Critiques “Adolescence”: Can a Teen from a Normal Family Really Turn Killer?(00:06:45) Social Media vs. Parents: What Really Shapes Teen Behaviour?(00:07:51) Building Resilient Self-Worth in our kids(00:11:04) Parenting Styles: Guidance vs. Control(00:15:27) Praise vs resilience through constructive feedback(00:21:10) Is Self-Worth the Key to Real-World Resilience?(00:26:55) How to Make Your Child Open Up(00:28:10) Cyberbullying & Online Harassment Real-life story(00:32:00) Keys to Raising Secure Humans🎧 Listen now and share with a fellow parent who’s navigating the chaos with heart and strategy.#technology #workingmoms#ParentingPodcast #SaaSyMoms #AdolescenceNetflix #DigitalParenting #MomLife #MentalHealth #TeenResilience #CyberbullyingAwareness #GentleParenting #TechAndParenting #SelfWorth #SocialMediaParenting #RaisingTeens #WorkingMoms #EmotionalIntelligence

It’s our 10th episode—double digits! 🎉 And to celebrate, we’re answering your questions in our very first Q&A special.In this episode, We dive into questions from our followers, including:How to know if you're positioning your product in the wrong categoryWhat does customer empathy really mean in business?Tips for new moms: baby sleep, breastfeeding, hand-expressing colostrum, and moreAnd many more!And of course, a spicy debate if storytelling is a natural gift or can be learned at the job?This one’s full of honest insights, laughs, and real talk from two moms building careers (and humans). 💻👶🎙️Chapters:(00:00:00) celebrating 10 episodes(00:40:00) What surprised us most about running a podcast? (04:49:00) How do you know if you're positioning your product in the wrong category?(10:59:00) Can storytelling be learned or is a natural talent?(15:51:00) Are you going to do an episode about pricing?(16:45:00) How did you discover you had low milk supply?(21:02:00) Why did you become obsessed with breastfeeding?(23:49:00) How did you get colostrum before your baby was born?(28:13:00) Isn't oversupply for breastfeeding a good thing?(31:09:00) What are some tips or challenges with sleep training?(36:56:00) - I am approaching birth and I am worried - any tips?

In this episode of SaaSy Moms, we dive into the full feature launch journey:✔️ Pre-launch prep (positioning, target audience, beta testing)✔️ Launch execution (internal training, comms strategy, content planning)✔️ Post-launch strategy (tracking adoption, collecting feedback, iteration)We share tips from our product and marketing experience—plus, we talk baby sleep as well as finding yourself back after becoming a mom.Tune in for insights, laughs, and a little SaaSy Moms magic.✨ Don’t forget to like, subscribe, and share if you found this helpful!Chapters(00:00:04) Welcome to Sassy Moms - the ultimate feature launch episode. (00:00:48) Why understanding user and business impact is important. Review Ep 8 before this.(00:03:01) The Three Phases of a Feature Launch - A breakdown of pre-launch, launch, and post-launch steps.(00:05:50) The #1 Mistake That Can Derail Your Launch - Why skipping critical pre-launch steps leads to failure.(00:10:07) Internal Alignment: The Secret Weapon for a Smooth Launch - Why getting sales and support involved early is key.(00:14:00) The Power of a Strong Value Proposition - How to communicate the real benefits of your feature (not just what it does).(00:19:37) How to Make Your Sales Team LOVE Your Feature Launch - Essential internal enablement materials they actually need.(00:23:29) The Perfect Product Marketing & Product Management Partnership - Why working together from day one is critical.(00:27:10) The Ultimate Go-To-Market Launch Plan - A step-by-step breakdown of what needs to happen before launch day.(00:30:01) Beta Testing - The role of real-world user feedback in shaping your feature.(00:31:50) Feature Flags:  How to control rollout timing and prevent disasters.(00:34:00) How to Write a Launch Announcement That Gets Clicks - Messaging strategies for blogs, press releases, and social media.(00:38:36) Post-Launch Reality Check: What If No One Uses Your Feature? - How to track adoption and make quick adjustments.(00:42:30) Case Studies & Testimonials: The Key to a Second Launch Boost - Leveraging customer success stories to reinforce value.(00:44:10) Sassy Moms Real Talk: The Unexpected Challenges of Motherhood - Anna and Wendy open up about personal struggles.(00:45:50) Sleep Deprivation & Mom Guilt: The Hidden Battle No One Talks About - The impact of sleep schedules on mental health.(00:48:30) Finding Yourself After Becoming a Mom - How to balance personal identity with the demands of parenting.(00:51:20) Do You Ever Get Your Independence Back?🎧 Available on Youtube, Apple, Amazon & more.#productmanagement #productmarketing #featurelaunch #saasymoms #b2bsaas #sleeptraining

Magic cleaner: https://amzn.to/41LL3qoIn this episode of SaaSy Moms, Wendy and Anya dive deep into the feature launch process—why it matters, how it impacts business outcomes, and how PMs and PMMs should collaborate for success. Not all feature launches require the same effort, so we break down how to prioritize launch activities based on business and user impact.Plus, in our SaaSy Struggles segment, we tackle the real-life challenge of sleep training a newborn—because launching features is tough, but getting a baby to sleep? That’s next-level strategy. 😅🔊 Tune in for actionable insights, real talk, and a little bit of SaaS + parenting magic!#ProductManagement #FeatureLaunch #PMM #SaaSyMoms #WomenInTech

Sassy chocolate: https://amzn.to/4k8YIjEIn this episode of SaaSy Moms, Wendy and Anya dive deep into how to land your first Product Management (PM) job, even if you're starting from scratch. Anya shares her personal journey—from working in M&A to breaking into PM, job hunting struggles, and how she climbed the ranks to Director. We discuss:✅ Why PM is a senior role & why companies don’t hire fresh grads✅ The three must-have personality traits for a successful PM✅ Interview questions to test technical skills✅ How to transition into PM from other roles (marketing, support, engineering, QA, etc.)✅ Do you really need a PM degree? Or are courses enough?And of course, we wrap up with SaaSy Struggles! Anya, a new mom, shares real talk on surviving the newborn stage—from sleep tips and pacifiers to the reality of postpartum life. If you're a working mom balancing career and a little one, you need to hear this!💡 Listen now for career advice, mom hacks, and SaaSy laughs!(00:00:53)  Breaking Into Product Management- unexpected path to PM.(00:03:20) Handling million-dollar decisions—why PM isn’t an entry-level job.(00:07:50) Independent thinking, saying no, and making tough calls—do you have what it takes?(00:13:30) No PM experience? Here’s how to break in the smart way.(00:19:24) Your industry background might be your golden ticket into PM.(00:26:14) Is it Monday? Friday? Who knows—life with a newborn is a blur.(00:32:06) Sleep training or survival mode? Let’s talk real baby sleep struggles.(00:43:06) Pacifiers, rocking, feeding—how to ditch bad sleep habits (without losing your mind).#ProductManagement #WomenInTech #SaaSyMoms #CareerGrowth #WorkingMoms #PMTips #Motherhood

Sassy chocolate: https://amzn.to/4k8YIjEIn this episode, we tackle a big question: Do you really need a marketing degree to become a Product Marketing Manager?We break down:✅ How to break into product marketing (with or without a marketing background)✅ The must-have skills for PMMs—storytelling, curiosity, and cross-functional collaboration✅ The importance of aligning product, sales, and marketing for success✅ How to fast-track your career in SaaS marketingAnd in our SaaSy Struggles segment, we get real about breastfeeding challenges, the pressure on new moms, and why "feed is best."🎧 Tune in now for career insights, mom life, and some real talk! #SaaSyMoms #ProductMarketing #CareerGrowth(00:00:01)  Sassy Chocolate - Anna's favorite chocolate(00:00:34)  From Biochemistry to PMM: Wendy’s Career Pivot(00:09:13) Doing the PMM Job Before You Get the Title(00:13:42) Cracking the Code: How to Land a Product Marketing Job Without Direct Experience(00:17:20) The Secret Sauce to PMM Success: Storytelling & Curiosity (00:26:46) Making a 30 day Impact as a Product Marketer(00:33:06) Sassy Struggles: The Realities of Breastfeeding(00:36:01) Breastfeeding, change, sleep in this order!(00:37:42) Feed or Breast is Best?#ProductManagement #WomenInTech #SaaSyMoms #CareerGrowth #WorkingMoms #PMTips #Motherhood

In this episode, Wendy and Anya deep dive into product positioning mistakes—specifically, the consequences of placing a product in the wrong category. You will learn about the challenges of market fit, customer expectations, and competition when a product is misclassified, as well as understand why adding new features won't fix fundamental product-market fit issues. SaaSy Moms is your insightful podcast about product strategy, marketing, and business growth! (00:00:21) Tech glitches, but SaaSy moms are unstoppable(00:01:16) The key to SaaS product success is Customer research(00:01:50) Costly mistakes of marketing a product in the wrong category(00:02:56) Real life case study: When a product was marketed to the wrong category in IT (MSP Industry)(00:06:04) Product category defines customer expectations(00:06:49) How we fixed the wrong product category problem—Step by Step(00:08:13) Why adding features won’t contribute to product’s growth(00:10:34) Adjusting positioning increased sales & reduced churn(00:11:40) User insights that changed product’s trajectory(00:12:48) The power of rebranding(00:13:31) Defining right Product category is a key component of product success(00:14:22) When changing your Product Category won’t solve your problems(00:15:10) A case study when rebranding will not work(00:16:42) Availability of resources determines your product strategy(00:17:36) Navigating established markets(00:21:16) Customer research(00:23:32) Conducting customer interviews - step by step guide(00:25:55) Product repositioning must be a cross-team effort(00:28:27) SaaSy Struggles: Introducing a bottle(00:30:02) Unfair demonization of bottle in society(00:32:35) How introducing a bottle can help with mental health(00:35:38) Happy mom = Happy baby#ProductManagement #WomenInTech #SaaSyMoms #CareerGrowth #WorkingMoms #PMTips #Motherhood

In this episode of SaaSy Moms Wendy and Anya take a deep dive into the discipline of Product Marketing, answering key questions:   What Product Marketing actually is (hint: it's more than flashy ads!).  How PMMs bridge the gap between product, sales, and marketing The art of positioning, messaging, and storytelling for product launches How PMMs collaborate with demand gen, sales, content, and customer marketing(00:00:53) What is SaaS Marketing(00:01:43) Marketing disciplines uncovered: demand generation, customer, content, digital, event, and product marketing.(00:04:05) What do product marketers do?(00:05:09) Top product marketing job challenge: being a middleman(00:07:45) Product marketing in startups(00:09:24) What made Wendy fall in love with product marketing (00:09:52) The power of Positioning and messaging (00:11:12) How to do messaging to existing customers (00:12:43) How PMMs and PMs work together(00:15:12) Collaboration guide of PMM with other marketing departments(00:16:43) How Product Marketers help with B2B SaaS sales(00:18:05) Why Product marketers are babysitters(00:18:38) Goal alignment as an instrument for navigating dependencies(00:21:04) Day-to-day of a product marketer - positioning, feature launches, sales enablement and campaign management.(00:25:46) SaaSy Struggles: When a Perfectly Healthy Pregnancy Took a Terrifying Turn(00:32:50) Why an Epidural Can Be a Lifesaver in Prolonged Labor (00:33:31) Importance of being flexible with your birth plan(00:35:00) Drink electrolytes during labor! It can save your life.#ProductManagement #WomenInTech #SaaSyMoms #CareerGrowth #WorkingMoms #PMTips #Motherhood

What exactly does a Product Manager do in the world of SaaS? A lot of job descriptions require PMs to “manage roadmap”. But what does roadmap management truly entail? In this episode of SaaSy Moms, Anya and Wendy will deep dive into the broad aspect of PMs responsibilities, and explain how to make an impact on business through product.(00:01:34) TheTrue goal of product management(00:01:58) How to create a product that makes money(00:02:23) WhatReally Needs to Happen Before You Build a Roadmap (00:02:45) What PMs should know about business (00:03:27) What every PM should know about the Market(00:04:02) The Must-Know Insights on Customers & Users(00:04:49) Detailed product knowledge is a must for PMs(00:05:25) Crafting Product strategy and measurable initiatives(00:06:37) Bingo! Now you are ready to build a roadmap(00:06:57) Roadmap Execution (00:08:09) How to understand your market and business(00:11:03) Consequences of neglecting business goals(00:11:42) Managing Unlimited Customer needs without losing focus(00:13:23) How Deep a PM’s Financial knowledge should go(00:16:58) Competitive analysis(00:17:32) Blockbuster vs. Netflix story(00:18:58) Product Owner, Product Manager, and Business Analyst. Roles and Responsibilities(00:22:20) What goes into launching a new feature. Let’s touch base on requirements(00:25:41) How not to miss key user needs when designing a feature(00:27:16) PMs’ role during the feature launch(00:29:28) How to get into Product Management(00:31:15) SaaSy Struggles: The Dangers of Giving Birth & Wendy’s Experience(00:32:13) Wendy’s unmedicated birth to her first kid(00:37:55) Giving birth to twins(00:45:360 The newborn stage with twins(00:48:20) Newborn Amnesia#ProductManagement #WomenInTech #SaaSyMoms #CareerGrowth #WorkingMoms #PMTips #Motherhood

In this episode, we break down the fundamentals of SaaS—what it is, why it’s such a game-changer, what makes SaaS a unique business model, and what it takes to succeed in the industry. We also talk about how to balance pregnancy with full-time job.Probiotics to help with gassiness:⁠https://amzn.to/4ahLOLG⁠Checklist for Kids:⁠https://amzn.to/4jyoNrM(00:00:40) What is SaaS?(00:03:00) The Story Behind "SaaS-y Moms"—How We Named Our Podcast(00:03:30) What makes Wendy Sassy(00:06:06) What makes Anya Sassy(00:07:57) Wendy’s sass as a mom of 3 kids(00:08:44) Anya’s sass as a mom of a newborn(00:09:57) What is B2B SaaS(00:10:48) Different types of SaaS(00:11:13) Why is SaaS a predictable business model?(00:13:26) Monthly recurring revenue(00:14:15) Understanding SaaS Metrics and customer retention(00:15:51) Why do angry users during the Mike Tyson fight teach us that Netflix is a great business?(00:17:56) Running a SaaS vs. Running a Traditional Business—What’s the Difference?(00:18:23) The importance of product managers in SaaS(00:20:40) SaaS Marketing vs. Traditional Marketing(00:23:52) The Probiotic That Saves the Day (For Newborn gas, Not SaaS!)https://amzn.to/4ahLOLG(00:26:00) The Ultimate 8-Year-Old Checklist (That Actually Works!)https://amzn.to/4jyoNrM(00:27:45) SaaSy Struggles: The realities of working while pregnant(00:29:44) How to stay productive at work while being pregnant?(00:33:25) Managing work during pregnancy(00:34:59) Workplace Empathy: How companies can support pregnant employees

In the 1st episode of SaaS-y Moms, Wendy and Anya introduce themselves, their journey as mothers and tech professionals, and the purpose behind starting the podcast. Anya shares her experience as a new mom with a four-week-old baby, while Wendy reflects on her own parenting journey, managing three kids, including twins, alongside a thriving career in the tech industry.The episode explores the challenges of motherhood—lack of sleep, juggling responsibilities, and learning on the go—and highlights the unique struggles of being women in the male-dominated tech industry.This episode sets the stage for future discussions on balancing work and motherhood, overcoming challenges as women in tech, and lessons learned from both professional and personal experiences.Probiotics to help with gassiness:https://amzn.to/4ahLOLGChecklist for Kids:https://amzn.to/4jyoNrM(00:00:05) Introduction(00:00:58) Finding time for career while managing kids(00:05:34) Why did we start SaaS-y Moms podcast?(00:06:47) Who is Wendy? Professionally and as a Mom.(00:09:40) Again on SaaS-y Moms podcast purpose(00:14:21) Anya and Wendy working together(00:16:03) Who is Anya? Professionally and as a Mom(00:19:18) A path towards working in product marketing(00:20:25) Product management is much more than launching features(00:22:48) Product marketing is much more than storytelling(00:25:10) PM and PMM collaboration(00:29:17) SaaSy Struggle with 8-year old kid(00:30:14) Solution: What to do when 8-year old kid doesn't want to do day-to-day activities. Give them a checklist!(00:33:05) SaaSy Struggle with a newborn(00:33:58) Solution: Burping, Massage and Probiotics(00:36:10) Subscribe and comment