Seriously Curious

Chris sits down with McKay Featherstone of THOR industries to explore innovation in the RV and mobile-lifestyle space. They also dig into portfolio strategy, culture and risk, and practical leadership advice for scaling customer-centric innovation across organizations.

Chris Rockwell sits down with Jon Walter, Director of User Experience at Rockwell Automation to discuss the challenges of user centered design for complex industrial and manufacturing environments.

In this edition of Seriously Curious, Chris and 30 year Honda veteran, Raj Manakkal discuss the second founding of Honda, highlighting cross-functional product teams, design thinking, and agile practices to build in-house infotainment and digital services.

In this episode, Chris Rockwell and the talented Carly Price discuss the importance of creative practice with a business mindset for effective Design Thinking. Spoiler: Design Thinking isn't dead. 

In this edition of Seriously Curious, Chris Rockwell chats with Lizzy Martinez, General Manager of Consumer Research and Advisory at Delta Airlines, about how Delta uses customer insights to elevate travel experiences. From "revenge travel" trends to free in-flight Wi-Fi and biometrics, discover how Delta is creating premium journeys that begin before takeoff and continue beyond the destination.

Chris Rockwell sits down with Donald Chesnut to discuss how Customer Experience has become a great idea with the wrong execution.

In this episode of Seriously Curious, Chris Rockwell, founder and president of Lextant, goes deep with experience design and AI leader, Heramb Dandekar. Together, they discuss the evolution of experience-centric design for consumer goods and automotive and the need to up skill UX for effective deployment of AI-powered solutions.

In this episode of Seriously Curious, Chris Rockwell, founder and president of Lextant, continues his conversation with Katie Johnson, global head of consumer insights at Panasonic Well, to explore the rapidly evolving landscape of artificial intelligence. Together, they unpack the implications of AI from a human experience perspective, discussing how algorithms shape decision-making, the ethical dilemmas AI presents, and what the future holds for consumers and businesses alike. This thought-provoking conversation kicks off a two-part series on AI’s profound impact on the world of experience design.

In this episode of Seriously Curious, Chris Rockwell, founder and president of Lextant, sits down with Katie Johnson, global head of consumer insights at Panasonic Well, to explore the rapidly evolving landscape of artificial intelligence. Together, they unpack the implications of AI from a human experience perspective, discussing how algorithms shape decision-making, the ethical dilemmas AI presents, and what the future holds for consumers and businesses alike. This thought-provoking conversation kicks off a two-part series on AI’s profound impact on the world of experience design.

On this episode of Seriously Curious, Chris Rockwell continues his conversation with Heidi Munc, vice president of user experience at Nationwide. They discuss leveraging research more effectively across an entire corporate ecosystem, incorporating generative AI and so much more.

On this episode of Seriously Curious, Chris Rockwell is joined by Heidi Munc, vice president of user experience at Nationwide, for a thought-provoking conversation about leveraging research more effectively across an entire corporate ecosystem, incorporating generative AI and so much more.

This episode of Seriously Curious explores the future of electric vehicle (EV) adoption. Host Chris Rockwell, founder and president of Lextant, is joined by two esteemed guests: Kristin Kolodge, vice president of auto benchmarking and mobility development at J.D. PowerZoey Ryu, director of human-centered design at LextantTogether, they dive into the barriers — and solutions — behind mass adoption for electric vehicles.

Lextant Founder and President Chris Rockwell is joined by the authors of "User Experience Research: Discover What Customers Really Want." Marty Gage, a human factors psychologist, and Spencer Murrell, an industrial designer, have been working together since 1989. They have invented a foolproof approach to the first phase of design thinking. It is the culmination of thirty years of experimentation and marketplace validations for Fortune 500 companies across multiple industries. They have discovered that ideal experiences, not merely peoples' experiences of today, can serve as the foundation that ensures consistent success.