Small Biz, Big Brain

Explore the shift from transactional loyalty to "Relational Loyalty," detailing how small businesses can leverage personal connections and community to dramatically increase customer retention and profitability.

What if I told you the fastest way to grow your business isn't by finding new customers, but by obsessing over the ones you already have? It’s time to stop filling a leaky bucket.

Is it possible to hire a Chief Financial Officer for less than you pay your full-time bookkeeper? Is that a dream? A fantasy? Some kind of business-owner fever dream you have after too much late-night coffee? Listen and find out!