Tell & Sell Your Story: How to Grow Your Audience, Impact & Income

In this episode of Tell and Sell Your Story, Lisa Bradshaw shares a behind-the-scenes look at one of the most powerful exercises inside her Story Collective program: the "stage cut"—a five-minute version of a talk that becomes the foundation for a full keynote. Drawing from her signature Umbrella Story framework, Lisa explains how breaking a talk down into one core story, a strong opening, and a clear closing allows speakers to move from overwhelm to confidence. Instead of trying to fill 45 minutes on stage, this approach helps you focus on connection, clarity, and transformation—one story at a time. Lisa walks you through how mastering a five-minute talk creates the ability to build longer talks with ease by adding additional story "prongs," sequencing them intentionally, and guiding an audience through a meaningful journey. If you've been thinking about speaking but feel stuck on where to start or overwhelmed by the idea of building a full keynote, this episode offers a practical, proven approach to help you begin your speaker journey with confidence that grows with each prong of your story. Lisa's opening her next round of The Story Collective in just a few weeks. Reach out to her on Instragram or through email for more information and to save your spot.