The Alan K Show

Today on the Alan K Show we have guest Kenneth Cano, a former Air Force veteran who took everything the military taught him. Showing up early, outworking everyone, and never quitting  and applied it directly to real estate. The result is a thriving business built on discipline, consistency, and a mindset most agents never develop.0:19 — El Paso roots and what shaped his work ethic early on1:49 — Why he chose the Air Force and what it taught him7:19 — How he stumbled into real estate while still active duty10:27 — First two years: one deal and learning everything the hard way13:07 — Why military discipline is the ultimate edge in cold calling19:19 — Finding his niche in the Spanish-speaking market23:36 — Spending $600/month on ads and generating $30K+ in commissions25:15 — How AI booked 14 appointments from dormant leads in 2 days29:22 — Hitting rock bottom and using that same discipline to rebuild43:12 — Getting back to basics and building the right way👥 Partner With Me — Let's Build Together: tr.ee/WmCUDt📅🚀 Join Our Weekly Momentum Builders Zoom — Mondays 10AM MST: tr.ee/aQULsF📖 Learn More / Resources: 👤 Who is Alan Kushmakov? Learn More About Me: tr.ee/vnbTe6🏢 Looking to scale your Brokerage? Let Us Help You: tr.ee/0qzVaD⚡ Need Leads? We can help: tr.ee/IekLn7🎁 Free "Agent Recruiting Secrets" Book (Worth $10,000+): tr.ee/Qrcc1K🌵 Real Estate Agent in AZ? Learn About Our Culture: tr.ee/YdQg8E📱 Follow Me On: 📸 Instagram: @alankushmakov 👥 Facebook: @alankushmakov

If you’re tired of wondering where your next deal is coming from, this is why you’re getting stuck and how I’d fix it. Here are the best takeaways from this video, straight from how I explain it:0:00 — Lead generation is the problem, not your effort (you’re missing the next deal)0:07 — Most agents are failing lead gen with DIY ads, lead-share programs, or “promises” that don’t work0:19 — I’ll show you exactly what we do and why agents close 1–3 more transactions per month1:11 — I’ve been in your position: making calls, booking appointments… and getting no commission checks1:29 — The real issue isn’t you...it’s that you don’t have enough prospects/at-bats1:36 — Sphere-only, unclear ad strategy, random social posting, or paying too much for shared leads2:08 — The cycle: you stop generating leads → your pipeline dies 60–90 days later → back to square one2:17 — Top agents don’t “hope” they’re disciplined and never stop generating leads (lead gen is oxygen)2:48 — We build your full lead engine done-for-you: ads, ad management, follow-up, coaching, CRM3:19 — Our AI responds in under 2 minutes, qualifies, asks the right questions, and books the lead on your calendar👥 Partner With Me — Let's Build Together: tr.ee/WmCUDt📅🚀 Join Our Weekly Momentum Builders Zoom — Mondays 10AM MST: tr.ee/aQULsF📖 Learn More / Resources: 👤 Who is Alan Kushmakov? Learn More About Me: tr.ee/vnbTe6🏢 Looking to scale your Brokerage? Let Us Help You: tr.ee/0qzVaD⚡ Need Leads? We can help: tr.ee/IekLn7🎁 Free "Agent Recruiting Secrets" Book (Worth $10,000+): tr.ee/Qrcc1K🌵 Real Estate Agent in AZ? Learn About Our Culture: tr.ee/YdQg8E📱 Follow Me On: 📸 Instagram: @alankushmakov 👥 Facebook: @alankushmakov

This video explains why relying on leads you don’t control (like Zillow/Realtor.com, brokerage leads, or team leads) makes your income fragile. It then outlines how agents can build long-term independence by learning to create their own pipeline. Starting with offers, traffic, follow-up, conversion, and tracking results.0:00 — Biggest mistake: building your income on leads you don’t control (Zillow/Realtor.com, brokerage, team leads)1:49 — Why agents choose dependency at first (it feels easier)3:48 — Borrow business vs own business5:58 — Build your own pipeline so results aren’t tied to lead flow7:03 — The math: lead splits/commission vs building your own paid lead machine8:58 — Outside leads are a bridge, but dependence is the risk10:03 — The 5 skills to learn: make an offer, run traffic, follow-up, conversion, tracking numbers11:26 — Goal: create deals on demand (manufacture opportunities, not luck)12:14 — Final call to action: start your own paid lead machine + comment “leads”👥 Partner With Me — Let's Build Together: tr.ee/WmCUDt📅🚀 Join Our Weekly Momentum Builders Zoom — Mondays 10AM MST: tr.ee/aQULsF📖 Learn More / Resources: 👤 Who is Alan Kushmakov? Learn More About Me: tr.ee/vnbTe6🏢 Looking to scale your Brokerage? Let Us Help You: tr.ee/0qzVaD⚡ Need Leads? We can help: tr.ee/IekLn7🎁 Free "Agent Recruiting Secrets" Book (Worth $10,000+): tr.ee/Qrcc1K🌵 Real Estate Agent in AZ? Learn About Our Culture: tr.ee/YdQg8E📱 Follow Me On: 📸 Instagram: @alankushmakov 👥 Facebook: @alankushmakov

If you own a brokerage, this video is basically a wake-up call: don’t judge success by agent count, chaos, or “big numbers”build the profit engine inside the model that makes you resilient.1:08 — “Looks successful, weak inside”: volume/agents ≠ profit1:35 — The framework: 3 profitable brokerage models + how to choose2:11 — Cloud-based model: scale with lower overhead + stronger systems2:36 — Trap to avoid: praying for “success” without profit (overhead/image trap)3:02 — Cloud downside: if your only edge is fees/splits, it becomes a race to the bottom3:20 — Company-generated lead model: broker invests in lead gen + conversion infrastructure4:14 — Key coaching principle: agents need a pipeline + structure + standards, not just motivation5:04 — Lead conversion discipline: you must track unit economics (CPL → close → brokerage dollars)5:24 — Integrated brokerage model: make money across the transaction ecosystem (mortgage/title/escrow/etc.)9:35 — Best long-term direction: hybrid cloud scale + lead production + ancillary margin depthComment the word "model" if this video helped you!👥 Partner With Me — Let's Build Together: tr.ee/WmCUDt📅🚀 Join Our Weekly Momentum Builders Zoom — Mondays 10AM MST: tr.ee/aQULsF📖 Learn More / Resources: 👤 Who is Alan Kushmakov? Learn More About Me: tr.ee/vnbTe6🏢 Looking to scale your Brokerage? Let Us Help You: tr.ee/0qzVaD⚡ Need Leads? We can help: tr.ee/IekLn7🎁 Free "Agent Recruiting Secrets" Book (Worth $10,000+): tr.ee/Qrcc1K🌵 Real Estate Agent in AZ? Learn About Our Culture: tr.ee/YdQg8E📱 Follow Me On: 📸 Instagram: @alankushmakov 👥 Facebook: @alankushmakov

If your brokerage relies on your personal production, it isn’t a real business — build predictable company lead flow and use AI-first speed-to-lead so the brokerage keeps the margin and scales. One offer, strict KPIs, regular training, and enforced standards will boost agent performance and free you from day-to-day production.0:00 — Intro: You don’t own a business if your revenue depends on your personal sales1:25 — 2026 Winners: Control Attention + Offer — top offer = predictable lead flow2:03 — Two-track Model: Teach agents to self-generate leads + provide company leads2:37 — Build a Lead Engine: Become your own lead generator (don’t rent pipelines)4:57 — Speed to Lead: AI first (≤60s), human follow-up (≤5 min), 14–52 week cadence6:38 — The Math: Example ad spend → brokerage profit (60/40 split)7:52 — Routing & Monetization: Company-provided leads vs. agent-paid leads; performance gating8:56 — KPIs: Broker scoreboard weekly — leads, CPL, speed-to-lead, appointments, contract rate, ROAS10:49 — Standards & Accountability: Clear weekly minimums and consequences (250 calls, 50 live convos, CRM compliance)12:38 — Training Cadence: Daily huddles, weekly roleplay/KPI sessions, monthly deep-dive clinics👥 Partner With Me — Let's Build Together: tr.ee/WmCUDt📅🚀 Join Our Weekly Momentum Builders Zoom — Mondays 10AM MST: tr.ee/aQULsF📖 Learn More / Resources: 👤 Who is Alan Kushmakov? Learn More About Me: tr.ee/vnbTe6🏢 Looking to scale your Brokerage? Let Us Help You: tr.ee/0qzVaD⚡ Need Leads? We can help: tr.ee/IekLn7🎁 Free "Agent Recruiting Secrets" Book (Worth $10,000+): tr.ee/Qrcc1K🌵 Real Estate Agent in AZ? Learn About Our Culture: tr.ee/YdQg8E📱 Follow Me On: 📸 Instagram: @alankushmakov 👥 Facebook: @alankushmakov

✅ DOWNLOAD THE PROFIT-PER-AGENT SCORECARD https://www.becomebestbrokerage.com/agent-profit-calculator-pageTimestamps (quick jump points)0:00 Intro — The broken math for 90/10 & 80/20 brokerages0:41 Example: 15 agents × 4 closings = $600K GCI → ~$60K company dollar2:55 Lever 1 — Track profit per agent (monthly dashboard & scorecard)4:45 Lever 2 — Monthly platform fee (how to price & roll out)6:31 Lever 3 — Per-transaction fee (examples: $395 / $495)7:19 Lever 4 — Increase production per agent (4 → 6 closings; weekly rhythm)8:48 Lever 5 — Predictable company leads + AI follow-up (monetization & splits)11:06 Lever 6 — Add one ancillary (mortgage/title JV; KPI: adoption rate)11:51 Lever 7 — Cut overhead: 60‑minute audit, subscriptions, SOPs12:37 Recap — 90/10 profitability formula & next steps13:23  — Download Profit‑Per‑Agent Scorecard / links above👥 Partner With Me — Let's Build Together: tr.ee/WmCUDt📅🚀 Join Our Weekly Momentum Builders Zoom — Mondays 10AM MST: tr.ee/aQULsF📖 Learn More / Resources: 👤 Who is Alan Kushmakov? Learn More About Me: tr.ee/vnbTe6🏢 Looking to scale your Brokerage? Let Us Help You: tr.ee/0qzVaD⚡ Need Leads? We can help: tr.ee/IekLn7🎁 Free "Agent Recruiting Secrets" Book (Worth $10,000+): tr.ee/Qrcc1K🌵 Real Estate Agent in AZ? Learn About Our Culture: tr.ee/YdQg8E📱 Follow Me On: 📸 Instagram: @alankushmakov 👥 Facebook: @alankushmakov

I’ve spent hundreds of hours learning from the top 0.01% of real estate producers and world-class entrepreneurs. In this video, I share 9 lessons that consistently separate average agents from top performers and how you can apply them to grow your business, income, and life.Key Highlights:0:24 What surprised me most about top performers0:48 My background: from selling homes to building a $1.5B brokerage1:54 Lesson 1: Keep showing up, especially when it’s hard3:47 Lesson 2: Don’t rely on motivation; rely on a schedule4:48 Lesson 3: Treat lead generation like oxygen5:51 Lesson 4: Follow through with care and consistency7:02 Lesson 5: Sell certainty, not houses7:54 Lesson 6: Don’t just scale leads, build systems9:05 Lesson 7: Protect your energy like an asset10:14 Lesson 8: Keep your world small, focus on fewer, high-impact activities11:04 Lesson 9: Think like a business owner, not an agent14:46 Final takeaway: fundamentals over time lead to top performance15:06 Next steps: commit to one lead source, track inputs, follow up consistently👥 Partner With Me — Let's Build Together: tr.ee/WmCUDt📅🚀 Join Our Weekly Momentum Builders Zoom — Mondays 10AM MST: tr.ee/aQULsF📖 Learn More / Resources: 👤 Who is Alan Kushmakov? Learn More About Me: tr.ee/vnbTe6🏢 Looking to scale your Brokerage? Let Us Help You: tr.ee/0qzVaD⚡ Need Leads? We can help: tr.ee/IekLn7🎁 Free "Agent Recruiting Secrets" Book (Worth $10,000+): tr.ee/Qrcc1K🌵 Real Estate Agent in AZ? Learn About Our Culture: tr.ee/YdQg8E📱 Follow Me On: 📸 Instagram: @alankushmakov 👥 Facebook: @alankushmakov

👥 Partner With Me — Let's Build Together: tr.ee/WmCUDt📅🚀 Join Our Weekly Momentum Builders Zoom — Mondays 10AM MST: tr.ee/aQULsF📖 Learn More / Resources: 👤 Who is Alan Kushmakov? Learn More About Me: tr.ee/vnbTe6🏢 Looking to scale your Brokerage? Let Us Help You: tr.ee/0qzVaD⚡ Need Leads? We can help: tr.ee/IekLn7🎁 Free "Agent Recruiting Secrets" Book (Worth $10,000+): tr.ee/Qrcc1K🌵 Real Estate Agent in AZ? Learn About Our Culture: tr.ee/YdQg8E📱 Follow Me On: 📸 Instagram: @alankushmakov 👥 Facebook: @alankushmakov

- Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join Us here: bit.ly/3FbV2y0

- Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join my Brokerage here: bit.ly/3FbV2y0Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov#AlanKshow

- Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join my Brokerage here: bit.ly/3FbV2y0Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

- Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join my Brokerage here: bit.ly/3FbV2y0Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

- Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join my Brokerage here: bit.ly/3FbV2y0Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

- Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join my Brokerage here: bit.ly/3FbV2y0Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join my Brokerage here: bit.ly/3FbV2y0Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

- Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join my Brokerage here: bit.ly/3FbV2y0Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

 Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join my Brokerage here: bit.ly/3FbV2y0Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

 Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join my Brokerage here: bit.ly/3FbV2y0Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

 Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join my Brokerage here: bit.ly/3FbV2y0Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

 Looking to scale your Brokerage? Book a call here: bit.ly/4dD3P8R - Need Leads? We can help: bit.ly/4kJRW3o- Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): bit.ly/44Xwt2f - Real Estate Agent in AZ? Join my Brokerage here: bit.ly/3FbV2y0Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

🚀 Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): https://bit.ly/agentrecruitingsecretsyt————————————💰 How To Hire 4-5 Agents/Month Using Agent Attraction ™……… https://bit.ly/brokerlaunchyt———————————— 📞 License Our 4-5 Agent/Month Agent Attraction Systems  And Let Us Install It In Your Business: https://www.becomebestbrokerage.com/b...————————————Do you enjoy insights like these but not ready to go all in? If so, you should consider test driving Scaling Brokerage for 14 days then $97/month: https://www.becomebestbrokerage.com/s...————————————Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

🚀 Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): https://bit.ly/agentrecruitingsecretsyt————————————💰 How To Hire 4-5 Agents/Month Using Agent Attraction ™……… https://bit.ly/brokerlaunchyt———————————— 📞 License Our 4-5 Agent/Month Agent Attraction Systems  And Let Us Install It In Your Business: https://www.becomebestbrokerage.com/b...————————————Do you enjoy insights like these but not ready to go all in? If so, you should consider test driving Scaling Brokerage for 14 days then $97/month: https://www.becomebestbrokerage.com/s...————————————Follow Me On:————————————Instagram:  / alankushmakovFacebook:  / alankushmakov

🚀 Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): https://bit.ly/agentrecruitingsecretsyt————————————💰 How To Hire 4-5 Agents/Month Using Agent Attraction ™……… https://bit.ly/brokerlaunchyt———————————— 📞 License Our 4-5 Agent/Month Agent Attraction Systems  And Let Us Install It In Your Business: https://www.becomebestbrokerage.com/book-your-call-6216————————————Do you enjoy insights like these but not ready to go all in? If so, you should consider test driving Scaling Brokerage for 14 days then $97/month: https://www.becomebestbrokerage.com/scaling-brokerage-community-membership-5447

🚀 Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): https://bit.ly/agentrecruitingsecretsyt————————————💰 How To Hire 4-5 Agents/Month Using Agent Attraction ™……… https://bit.ly/brokerlaunchyt———————————— 📞 License Our 4-5 Agent/Month Agent Attraction Systems  And Let Us Install It In Your Business: https://www.becomebestbrokerage.com/book-your-call-6216————————————Do you enjoy insights like these but not ready to go all in? If so, you should consider test driving Scaling Brokerage for 14 days then $97/month: https://www.becomebestbrokerage.com/scaling-brokerage-community-membership-5447

Today we talked with Templeton Walker. He's a genius wholesaler out of Chandler AZ. He's an expert in everything to do with real estate. He has his own real estate team, flips houses, and has a team of people nonstop finding him deals. Join us on this podcast and learn a little about him.. 🚀 Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): https://bit.ly/agentrecruitingsecretsyt————————————💰 How To Hire 4-5 Agents/Month Using Agent Attraction ™……… https://bit.ly/brokerlaunchyt———————————— 📞 License Our 4-5 Agent/Month Agent Attraction Systems  And Let Us Install It In Your Business: https://www.becomebestbrokerage.com/book-your-call-6216————————————Do you enjoy insights like these but not ready to go all in? If so, you should consider test driving Scaling Brokerage for 14 days then $97/month: https://www.becomebestbrokerage.com/scaling-brokerage-community-membership-5447

This week we interview Rebecca Durfey who has sold 1400 homes for a total of $450M in sales! We talk her systems and strategies, advice for beginners, the state of the market and more.🚀 Free $10,000+ Gift (“Agent Recruiting Secrets” Book to hiring over 360+ Agents agents In 4 Years): https://bit.ly/agentrecruitingsecretsyt————————————💰 How To Hire 4-5 Agents/Month Using Agent Attraction ™……… https://bit.ly/brokerlaunchyt———————————— 📞 License Our 4-5 Agent/Month Agent Attraction Systems  And Let Us Install It In Your Business: https://www.becomebestbrokerage.com/book-your-call-6216————————————Do you enjoy insights like these but not ready to go all in? If so, you should consider test driving Scaling Brokerage for 14 days then $97/month: https://www.becomebestbrokerage.com/scaling-brokerage-community-membership-5447