The Austin Cohen Podcast

Send us Fan MailTwo things changed my life. A fishing pole and a basketball. Neither cost more than $50. This episode is about why I bought them, what they reminded me of, and the friend I lost in his twenties who started all of it. If you've been grinding so long you forgot what it feels like to actually enjoy your life, this one's for you. Businesses don't grow. People do.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailMost clinic owners hire the same way. They sit across from someone, feel the energy in the room, and make the call based on personality.I did it for years. And it cost me more than I can calculate.In this episode I'm breaking down the one question I now ask every single person before I hire them. It's not about their resume. It's not about their technique. It's about where they're going.The hire that stays and quietly lowers your standard is more expensive than the one who quits. Today we talk about how to stop making that hire.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailSince Growth Summit and the Accelerator, I keep hearing the same thing from docs: I'm overwhelmed. Too much to implement. Too many things exposed. And my response every time is the same.Good.In this episode I'm talking about what that feeling actually means, why the docs who pull back at this point almost always end up in the same spot a year later, and what I've found is almost always underneath the overwhelm when I dig into it. Spoiler: it's not a business problem.If you've been doing growth work and you're starting to feel the weight of it, this one's for you📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIf every person in your life threw their biggest problem into the middle of a table and you could trade yours for theirs, would you?Almost nobody does.In this episode, Austin talks about the invisible weight people carry that we never see, why real gratitude lives deeper than any morning routine, and why the grass is almost never actually greener on the other side.He gets honest about watching more than half a dozen people leave his organization chasing something better, and what most of them found when they got there. If you're in a season where everything feels hard and you're wondering if a change of scenery would fix it, this one is going to hit.Your problems aren't a sign you're in the wrong place. They're a roadmap for who you need to become.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn 2010, I was one year into building Corrective Chiropractic. I was grinding hard, doing everything myself, and convinced I was being responsible with money. Then my business coach caught me asking a valet for $2 change — and told me that single moment explained exactly why I was stuck.This episode is the story of that conversation, what it revealed about the scarcity operating system running my entire life, and the slow, intentional work of rewiring it. We're talking about the gas tank you fill on empty, the laundry you do on your last pair, the marketing you run in a panic — and what all of it is really telling you about who you believe you are.Fifteen years later, I handed a valet a $20 in the Cayman Islands and didn't think twice. Same scenario. Completely different man. That gap is what this episode is about.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailMost chiropractors write their core values at a weekend seminar and never think about them again. I did the same thing. Then I walked into one of my 13 clinics and realized nobody on the team could name a single one.So I started over. I looked at every person I'd fired in the last three years and found the pattern. The people who didn't work out weren't bad people. They just didn't fit the values we actually operated by. We just hadn't named them yet.In this episode I break down how I reverse-engineered our core values from real data, how they changed hiring, firing, and accountability across all 13 locations, and why this is exactly where we're starting in Month 1 of The Ascent.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailYou keep finding bad partners. Your team is disengaged. Your health is slipping. What's the common denominator? In this episode, I get honest about the hardest lesson I've ever learned as a business owner, a husband, and a father: everything around you is a direct reflection of who you are. I share the moment my wife called me out, why I've never gone a year without a goal that terrifies me, and what Adventure Summit 2026 in Jackson Hole has to do with all of it.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailHis grandson said something I can't stop thinking about. We all die twice. Once when we take our last breath and again the last time someone says our name. This week I'm paying tribute to Dr. Guy Riekeman, a man who shaped my life, my practice, and my philosophy on health in ways I'm still discovering. I share the story of bribing a PF Chang's server to stretch a lunch to two hours so my buddy and I could ask him a hundred questions, the words he said to my dad on graduation day, and the three-hour class that changed everything I believed about health. If you're in this profession, you owe something to people like Guy whether you know it or not. This one is personal.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailYour clinic's culture is off. Revenue is down. Your team is making excuses. So whose fault is it?In this episode, Austin gets raw about the one trait he's seen separate the clinics that grow from the ones that stay stuck: extreme ownership. He shares three real stories from building over 20 chiropractic clinics, including the toxic hire he should have caught, the location he almost gave up on, and the leader he failed to lead.Plus, Austin challenges you to run "The Circle Test" on the five people closest to you professionally. Are they pushing your growth or protecting your comfort?If you're a chiropractor who's tired of theory and ready for real talk from someone still in the trenches, this one's for you.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailWhat does a birthday voicemail have to do with keeping clients for life? Everything.In this episode I'm posted up in an empty airport terminal with my buddy Ed Cunliffe, who started in door to door sales and now runs 80 offices with over 1,000 reps hitting the field every single day. We get into the 4 factors of impulse that get people to say yes (Jones Effect, Indifference, Fear of Loss, and Sense of Urgency), how to handle the "I'm happy with what I have" objection, and why the real secret to client retention has nothing to do with price. Ed shares the story of joining 7 wine clubs in Napa and canceling all of them except one... because that one guy picked up the phone every year on his birthday. It cost nothing. But it changed everything. If you're a chiropractor, service provider, or business owner who wants to learn how to win people over and keep them coming back, this one's for you.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailEveryone's using AI. But here's what no one wants to admit: your audience can tell. They can feel when your emails, your content, and your talks were assembled instead of lived. In this episode, I break down why people are running back to real human connection. Why run clubs are exploding, book clubs are back, and health festivals are packed. And what that means for anyone building a brand or a community. I share what happened when I chose to show up with real stories at Growth Summit instead of an AI-polished keynote, and why the people and brands that survive the next five years will be the ones who set clear boundaries on how they use AI. Use it as a tool. Never let it become your voice.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan Mail📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIt was a missed rep in the gym that sparked this episode.In a moment where no one was watching, I had a choice. Count it and move on, or hold myself to the standard I say I believe in. That pause turned into a bigger question. Where else in life and business are we taking quiet shortcuts because no one is keeping score?In this episode, I reflect on the unseen moments that shape who we become. The missed morning huddles. The rushed exams. The skipped transitions. The small decisions that don’t break things immediately, but slowly erode excellence over time.We talk about why integrity is built in the quiet. How habits of excellence are formed long before results show up. And why clarity, commitment, and consistency always compound, even when it feels boring or unnoticed.I also share observations on leadership, influence, and community. What happens when visibility grows. How to handle critics on the sidelines. And why I believe there’s room for everyone to win when we lead with support instead of insecurity.This episode is a reminder that people are always watching, especially the ones who matter most. Your team. Your family. Your patients. And ultimately, yourself.Because doing it right when nobody’s watching is where excellence actually lives.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode, I break down how Growth Summit was built months in advance with intention, structure, and clarity. No guessing. A clear agenda. Trusted relationships. A capped room to protect community.I share how this same framework applies directly to your clinic. From running better meetings, to building real team and patient connection, to getting clear on who you’re actually meant to serve.Growth comes from intention, not chaos. Community is built on purpose, not by chance.The question is simple: What are you building on purpose right now?📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailMost businesses don’t struggle because they lack options. They struggle because they offer too many.In this episode, I share a simple principle from a 1950s shoe salesman that has shaped how I think about pricing, care plans, leadership, and even how I schedule meetings with my team: two options, not three.We talk about why too much choice creates hesitation, how complex pricing slows patient decisions, and why clarity is one of the most underutilized leadership tools in chiropractic. This applies to patient conversations, care plan design, team communication, and business growth.If you’ve ever felt like people “just need more time to think,” this episode will challenge that assumption and help you design decisions that create movement instead of delay.Sometimes the fastest way forward isn’t adding more. It’s simplifying what’s already there.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailA lot of chiropractors feel called to build something bigger. A second brand. A program. A new offer. Another stream of income.But expansion without freedom usually just creates a more complicated version of the same problem.In this episode, I break down why I believe freedom has to come first and how living at least 80 percent of your ideal schedule is the real prerequisite for building anything new. I share the honest story behind how Adventure Summit, Growth Summit, Chiro180, Empire, and Freedom Accelerator were created, not as money grabs, but as responses to real needs inside my clinics, my life, and our profession.We talk about the difference between creation and distraction, why adding more too early can quietly steal your time, and how clarity, margin, and alignment create the foundation for sustainable growth.If you’re feeling the pull toward “what’s next” but haven’t fully built freedom where you are, this episode will help you slow down, get honest, and refocus on what actually compounds.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn today’s economy, inflation isn’t just raising prices. It’s raising expectations.People still have money. They’re just done paying for average.In this episode, I break down what I’m seeing in real time, from $300 dinners that felt forgettable, to gyms and service businesses quietly losing customers, to why average is no longer survivable in a world of constant evaluation.I share how we’ve built excellence inside Corrective Chiropractic, why tools like the Spinal Health Score create trust instead of confusion, and how small details compound into an experience people are willing to pay for.We’ll also look at well-known businesses that didn’t fail because they were bad, but because they stayed average while the world moved on.If you’re a business owner, leader, or anyone trying to stand out in a crowded market, this episode is a reminder that excellence isn’t optional anymore. It’s the price of staying relevant.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailBack in 2016–2017, one relationship changed the entire trajectory of our practice.Not an ad campaign. Not a new service. Not a viral moment.A relationship.In this episode, I break down why every single one of us is one relationship away from completely transforming our life and business. I share the story of how a partnership with a country club quietly opened doors we never could have forced, how one patient has referred over six figures of business year after year, and why relationships compound in ways no marketing strategy ever will.We’re also talking honestly about what’s happening in chiropractic right now. Spending is tighter. Many clinics made less last year than the year before. In seasons like this, average gets exposed and differentiation matters more than ever.This episode is a reminder that there’s no such thing as a bad event, only missed opportunities, and that growth rarely comes from doing more. It comes from showing up better.If you’re wondering what to do differently in a more competitive, cautious world, this conversation will shift how you look at people, events, and opportunities moving forward.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode, I sit down with Lauryn Brunclik for a real, unscripted conversation about what actually matters when you’re building something that lasts.We talk about why most chiropractors burn out even when the practice is “doing well,” the difference between CEO time and just doing more admin, and why long-form conversations build trust in a way shortcuts never will.This episode goes behind the scenes of podcasting, personal brand, leadership, wealth, and identity. Not the polished version. The real one. The part most people turn the mics off for.You’ll hear us unpack:Why CEO time isn’t paperwork and what it’s really forHow long-form content creates trust, leverage, and opportunityThe difference between revenue, wealth, and a rich lifeWhy tolerating the wrong things quietly kills growthHow clarity, impact, and relationships compound over timeIf you’re building a business, leading a team, raising a family, and trying to do it without losing yourself in the process, this conversation will hit home.No hype. No shortcuts. Just real talk about building the business and keeping the life.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailWhat Are You Tolerating That’s Costing You Growth?As we move toward 2026, most conversations focus on what we want to add. New goals. New strategies. New habits.This episode takes a different approach.Instead of asking what more you need to do, I invite you to look at what you’ve been tolerating.The quiet energy drains. The conversations you’ve been avoiding. The systems you know need attention. The decisions that once made sense but no longer serve where you’re going.I share a personal reflection on a location that has taken more energy than it’s given back, along with why tolerating friction is never neutral. Sometimes the bottleneck isn’t something we need to let go of. Sometimes it’s a step forward we haven’t taken yet.Because when a bottleneck finally clears, growth doesn’t come from working harder. It comes from releasing pressure.This episode is a reminder that clarity is lighter than tolerance, and that the things we put up with quietly shape the ceiling of our business, our leadership, and our life.As you step into 2026, the question isn’t what you need to add.It’s what you’re ready to stop tolerating.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailAs 2025 comes to a close, I wanted to do something different.Instead of highlighting wins, numbers, or milestones, this episode is about the lessons that were earned the hard way. The ones that came from uncomfortable conversations, tightening systems, leading teams, protecting family time, and learning where growth actually comes from.In this episode, I share 25 lessons 2025 taught me, spanning leadership, business, patient experience, systems, community, and personal growth. These aren’t theories. They’re reflections from a year of building Chiro180, leading multiple clinics, creating events, and being intentional about who and what gets my energy.If you’re a business owner, leader, or someone who cares about doing meaningful work without losing yourself in the process, this episode is for you.My hope is that one or two of these lessons land exactly when you need them and help you finish the year strong and step into 2026 with clarity, standards, and momentum.Thanks for being part of the journey.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailWhat does transformation actually look like when nothing “breaks,” but something still needs to change?In this episode, Austin Cohen shares the quiet, uncomfortable evolution from control to connection. He opens up about the early years of building his business, when everything ran through him, listening to phone calls, managing payroll hour by hour, and unintentionally limiting the growth of the people around him.Through honest stories and reflection, Austin explores how an unhealthy version of high achievement and Enneagram 3 tendencies can shrink your world without you realizing it. He talks about the shift from being needed to building systems, from working nonstop to becoming intentional with time, and from chasing approval to choosing alignment.Most importantly, Austin dives into what became his greatest asset: relationships. Rebuilding his circle, becoming selective with where his energy goes, and discovering that time with the right people compounds faster than any metric or milestone.This conversation is for founders, leaders, and high performers who feel successful on paper but sense there’s another level of fulfillment waiting, if they’re willing to step out of their own way.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailMost chiropractors are working hard. Seeing patients. Staying busy. Hitting the surface-level numbers.But underneath all of that, there are a handful of numbers quietly shaping everything.In this episode, I walk through the 7 numbers most chiropractors aren’t tracking, not because they don’t care, but because no one ever showed them where to look.These numbers reveal: • Where growth is leaking • Why retention feels harder than it should • How patient experience actually breaks down • And where clarity creates momentumThis isn’t about more hustle or more marketing. It’s about visibility.If you’ve ever felt like your practice is busy but not moving the way you want, this conversation will help you see your business differently and make decisions with confidence heading into 2026.Listen in, reflect honestly, and decide what you want to run differently next year.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn today’s episode, I’m diving into one of the most important rhythms I’ve learned in business and in life: how you finish the year determines how you start the next one. I walk through the exact process I use every December — reviewing roles, assessing capacity for the coming year, and studying our New Patient Metrics from January until now — to get honest about where we’re aligned and where we’ve drifted.I’ll also share what some of the great companies I study do at the end of their year. Lululemon’s vision reset… Toyota’s tune-up… Apple’s quiet sprint… Amazon’s “working backwards” approach… Ritz-Carlton’s culture reset… and Nike’s practice of closing the loop. Each one uses December as a launch pad so they enter January with momentum while the rest of the world is still warming up.For us in chiropractic, this same rhythm matters. January isn’t just a new month — it’s the perfect moment to update Spinal Health Scores, reconnect with patient goals, tighten our frequency recommendations, and make sure our care plans are aligned with integrity.This episode is all about finishing present, starting strong, and stepping into 2026 with clarity and congruency.If you’re ready to build momentum now — not later — this one’s for you.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode, I share one of the biggest patterns I’ve seen in my own life and in the lives of the most successful people I know. Before anything becomes real in your world, you have to be willing to see it long before it exists. I talk about the early days of Corrective Chiropractic, when I set alarms for 3 AM and 3 PM just to remind myself of the goal I was chasing. I share how we used paper plates to track new patients, why one of my docs covered his office in Larry Bird photos, and how these simple rituals created belief and momentum. This isn’t about hoping for a handout. It’s about taking obsessive ownership over the life you want to build. If you’ve been waiting for circumstances to shift, this episode will remind you that clarity and consistent action attract the very things you’re looking for.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode, I open up about something I wish I learned a lot earlier in my career. I talk about the biggest trap chiropractors fall into… chasing shiny objects instead of strengthening the business that’s already working. I share the mistakes I made investing in gyms, yoga studios, PI clinics, and franchises, and how all of them pulled me away from the one thing that was actually producing seventy five percent of my income.I walk through the moment everything changed for me, how I built a vertically integrated flywheel, and why every program I run today — Growth Summit, Chiro180, Adventure Summit, Empire — all work together instead of pulling me in different directions.You’ll hear practical examples of how chiropractors can tighten their systems, elevate patient retention, increase revenue, and build new opportunities that actually support their core business rather than distract from it.If you’ve ever felt stretched thin, burned out, or tempted by the next big idea, this episode is going to hit home. It’s a reminder that your biggest breakthrough is probably already inside your practice… you just need the structure to let it grow.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode, I’m breaking down the one word that quietly shaped the last 15 years of my life: yes.I’ll share the real stories behind the opportunities I almost missed — walking into CrossFit Peachtree when I didn’t know a soul in Atlanta, saying yes to dinners I was too tired to attend, showing up to networking events where I felt like the smallest person in the room, and how each of those moments opened doors I never could’ve planned.I also unpack what leaders like Richard Branson and Ryan Serhant teach us about saying yes before we feel ready, and how that mindset can completely reroute the direction of your life and business.If you’ve been feeling stuck, hesitant, or waiting for the “right time,” this episode will hit home. Because the truth is simple:Your next breakthrough is usually one yes away.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode, I unpack what I learned from our recent Corrective Chiropractic company retreat and why it became one of the most defining leadership moments of my year. We dug into the 6 Growth Engine Frameworks, the full team survey, and the real work that goes into building trust, communication, and alignment.This wasn’t about checking boxes or reacting to issues. It was about slowing down, listening deeper, and recommitting to the kind of leadership that builds a legacy instead of a quick win. I share how Lencioni’s 5 Dysfunctions of a Team shaped our path forward, what I discovered about myself, and how these insights are transforming how I lead my clinics and develop my people.If you’re a chiropractor or a leader who wants to build something that lasts, this conversation will give you a behind-the-scenes look at the mindset and the intentionality it takes to grow a strong, unified, high-performing team.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn October 2006, I decided to do something I had never done before — run a marathon. That single decision became the catalyst for every major change that followed in my life.From that first finish line came a series of challenges — sprint triathlons, Ironmans, swimming across Alcatraz, running 100 miles, completing Navy SEAL training, and eventually creating Adventure Summit. But what I learned along the way is that doing hard things isn’t just about the physical.It’s about mindset, belief, and the discipline to confront what’s uncomfortable — whether it’s giving up alcohol, having tough conversations, or stepping fully into leadership.This episode is about how one hard thing can change everything — and how every challenge, physical or not, becomes training for the life you’re meant to live.🎧 If you’ve ever felt stuck or afraid to take the next step, this episode might be the nudge you need to start your own hard thing.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailMost chiropractors are still operating with the old-school mindset of Always Be Closing. But what if the real key to growth isn’t closing—it’s future pacing? In this episode, Dr. Austin Cohen breaks down how shifting your focus to Always Future Pacing transforms the way patients commit, engage, and stay. Learn how to create anticipation every visit, build trust through clarity, and make every touchpoint count—before, during, and after care.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailWhen I was full-time in practice, I was adjusting all day and building businesses at night. It wasn’t easy — and honestly, there were seasons where I was running on fumes. But over time, I learned that the secret to growth isn’t doing more — it’s structuring better.In this episode, I share the exact systems and rhythms that helped me stay focused as a CEO while still being fully present in practice and at home. From my Sunday night planning routine to my “Life Pulse” book and parking lot system for ideas, I walk through the small habits that keep me grounded and organized even when life gets busy.You’ll learn how I plan my weeks, how I use agendas to protect my time, and why scheduling moments like pumpkin carving or podcasting with my daughter keeps me present where it matters most.If you’ve ever struggled to juggle multiple roles — doctor, leader, parent, or entrepreneur — this episode will give you a framework to design your time with intention and purpose.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailThis week, I’m joined by a very special guest — my 10-year-old daughter, Harlow.She recently shared a story with me that hit home: the time she studied the night before a test and got a bad grade… and how everything changed when she started studying a week in advance. That small shift in preparation led to a huge difference in results — not just for school, but as a reminder for all of us in business and life.In this episode, we connect her story to three key lessons in chiropractic and leadership:Preparation creates consistency — success happens before the adjustment or the launch.Small daily habits compound — just like studying over time, patient retention is built one visit at a time.Strategic planning wins — the best businesses don’t react; they anticipate.This is a fun and heartfelt conversation about the power of preparation, consistency, and what it really takes to get better results — whether you’re studying for a test, building a practice, or leading a team.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailThe end of the year isn’t downtime — it’s opportunity time. Dr. Austin Cohen breaks down how to fill the seasonal slowdown by leading with clarity, connection, and consistency. You’ll leave this episode with a 3-part strategy to build momentum while everyone else is hitting snooze.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailWhen I asked James Dumoulin from School of Hard Knocks what separates millionaires from billionaires, his answer hit me hard: “Billionaires think in decades, not days.”In this episode, I unpack what that really means for chiropractors. Too many of us make decisions based on what’s right in front of us — the next paycheck, the next patient, the next week’s schedule — instead of how those choices shape our next ten years.I’ll share the mindset shift that helped me move from being reactive to proactive and how this thinking transformed my business, my team, and my life. From building systems that last to developing loyal leaders and creating a long-term vision, this episode is about playing the long game — because true wealth, impact, and freedom don’t come from speed… they come from staying power.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan Mailn this episode, Dr. Austin Cohen pulls the focus off clinic data and financial targets — and back onto the person behind the numbers.So many chiropractors are doing the right things: running ads, building programs, improving systems. Yet they’re still stuck — hovering around that same 15% margin, chasing growth that never seems to stick.Austin reveals the real reason: it’s not the marketing, the market, or the metrics — it’s the mindset. The stories we tell ourselves — “I’m not a morning person,” “I’m not good at sales,” “I can’t balance work and life” — become the ceilings that hold us back.In this reflective and practical episode, Austin shares the daily flywheel that rewires those beliefs and builds momentum: Visualize. Affirm. Gratitude.When you see what’s possible, speak it as truth, and end each day in gratitude, the ceiling lifts. Because clinics don’t grow — people do.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailWhat does it really take to run and grow a successful clinic? In this episode, Josiah Fitzsimmons joins me to share why the path isn’t just about systems and strategies—it’s about the mental toughness behind the scenes.We dive into how data should drive decisions, giving you clarity and direction in your business. But just as important, we unpack the resilience, grit, and consistency required to operate a clinic day after day, especially when challenges hit.If you’re looking for practical wisdom on balancing numbers with mindset, and structure with strength, this conversation will give you both inspiration and tools to keep building a clinic that thrives long-term.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailYour clinic will never outgrow your leadership. In this episode, I break down why leadership is the lid on every organization and how being reactive keeps most clinics stuck in the cycle of putting out fires. We’ll talk about the difference between chasing the quick dopamine hit of new patients versus building proactive systems like a New Patient Manager, tracking your Black Hole, sending monthly newsletters, and creating signature events that actually compound long-term growth.I’ll also share why endurance races and our Adventure Summit have shaped my leadership philosophy—because the discipline and consistency it takes to finish 100 miles or hike rim-to-rim-to-rim is the same discipline it takes to lead a team and grow a clinic.If you’ve ever felt overwhelmed by the “non-sexy” work of retention and consistency, this episode will show you why those exact habits are what separate clinics that stall from clinics that thrive.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailEvery chiropractor hits a plateau at some point. New patients slow down, momentum stalls, and frustration sets in. But here’s the truth—it’s rarely the tactics that hold you back. It’s the story you’ve been telling yourself.In this episode, I break down why “what got you here won’t get you there” goes beyond strategy and into mindset. I share real-world examples—from Blockbuster to Apple—of how companies either stayed stuck or rewrote their story to break through. I’ll also walk you through a simple exercise you can do right now to identify the limiting belief that’s keeping you plateaued, flip it on its head, and write a new story that creates momentum.If you’ve been blaming the economy, your team, or your leadership, this episode will challenge you to look in the mirror, take ownership, and rewrite the narrative. Because plateaus aren’t the problem—the story you’re telling yourself is.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode, I dig into a truth we all know deep down but often resist: the “want to’s” in life—the freedom, the opportunities, the breakthroughs—are only unlocked by consistently showing up for the “have to’s.” From my own journey in business and endurance sports, I share how discipline, patience, and perspective transform the daily grind into the fuel for your bigger vision.Whether it’s the early mornings, the uncomfortable conversations, or the numbers you don’t feel like tracking, those small choices stack up and create the life you’re really after. This isn’t about hustling harder—it’s about embracing the process and remembering your why.By the end, you’ll be challenged to look at one “have to” in your own life this week and commit to it—because that’s the bridge to your “want to’s.”📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode, I dive into the power of signature events and how they can transform your practice into a true community hub. From exclusive loyalty celebrations to family-friendly gatherings and collaborative bingo nights, I’ll share three proven ways we’ve built events at Corrective Chiropractic that patients look forward to year after year. Whether you’re just starting out or looking to elevate your practice, these ideas will help you create experiences that deepen relationships, spark referrals, and make your clinic unforgettable.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan Mail📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode, I dive into why tracking everything actually leads to tracking nothing. Too many business owners and chiropractors are measuring 30–40 different points, and instead of clarity, it creates confusion and chaos.I’ll break down the 3 key things you should focus on when it comes to tracking data—the numbers that actually move the needle. We’ll talk about ownership, simplicity, and how to cut through the noise so your data works for you, not against you.By the end of this episode, you’ll walk away with a framework to simplify your tracking, create clarity for your team, and build momentum in your business.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode, I unpack why I don’t believe burnout is a diagnosis—it’s a feeling. And since feelings are subjective, that means we have the power to shift them. I share the three strategies that have kept me from falling into the burnout trap: building Look Forward Tos (LFTs) into my calendar, creating space for hobbies that recharge me, and surrounding myself with friends who fill my tank. If you’ve ever wrestled with feeling “burnt out,” this episode will give you a new way to reframe it and practical ways to stay fueled for the long game.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode of The Austin Cohen Podcast, we dive into the principle of Extreme Ownership and how it applies directly to chiropractic practice and life. Too often, we start strong but fade before the finish line. I break down 4 practical strategies to help you follow through and finish what you start—whether it’s in patient care, business, or personal growth. These aren’t abstract ideas, but battle-tested habits that create consistency, trust, and momentum in everything you do.If you’ve ever struggled with follow-through, this conversation will give you the mindset and tools to build a culture of accountability—for yourself, your team, and your patients.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailMost chiropractors underestimate the power of the progress report. We all know Day 1 and Day 2 are crucial… but what about when a patient is halfway through care? That’s where the real opportunity lives.In this episode, I break down why the progress report is the second most important visit in chiropractic and how it can either make or break patient retention. You’ll hear how we frame it at Corrective Chiropractic using the Spinal Health Score to anchor the conversation, plus how we layer in tools like the Spinal Stability Kit and Spinal Molding Kit so patients can literally see and feel the next phase of their journey.The goal is simple: give patients clarity on where they were, where they are, and where they’re going. When you get this right, progress reports stop being “just another visit” and start becoming a graduation moment that builds trust, momentum, and long-term commitment.If you’re serious about creating lifelong patients, this is an episode you don’t want to miss.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailParenting doesn’t come with a playbook—but it does come with opportunities to deepen the bond with our kids every single day. In this episode, I sit down with Brad Stevens to uncover four powerful strategies that can transform the way you connect with your children.We talk about:Practical ways to improve communicationBuilding trust through everyday momentsBalancing guidance with giving kids independenceCreating a home environment that fosters growth and respectWhether you’re a parent looking for fresh perspective or simply want to strengthen your relationship with your kids, this episode will give you tools you can put into action right away.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailIn this episode, I sit down with Twisty to unpack one of the most overlooked but critical visits in chiropractic care—Visit 3, the Buyer’s Remorse visit.This is the moment when patients begin questioning their decision to start care. Doubts creep in. Schedules get busy. Costs feel heavier. And unless we handle this with intention, many will quietly walk away—never giving themselves the chance to fully experience the transformation chiropractic care offers.Twisty shares proven strategies for validating a patient’s decision early on, so instead of doubt, they feel confidence, clarity, and commitment. Together, we explore:Why Visit 3 is the breaking point for so many practicesThe simple, powerful shifts that turn “buyer’s remorse” into “patient resolve”How to reframe the conversation so patients feel understood and valuedSystems you can implement today to anchor their decision to begin careIf you’ve ever wondered how to keep new patients from fading after their first few visits, this episode is a must-listen.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailWhen you bring your team together — whether it’s for a retreat, Regional Day, or a big training — you’ve got one shot to make it worth everyone’s time. In this episode, Dr. Austin Cohen shares the 3 essentials every leader should bring to a company outing that go beyond coffee, donuts, and a packed agenda.You’ll learn: ✅ How a clear theme creates alignment and focus all day long ✅ The right way to balance celebration with challenge so your team leaves inspired and hungry for more ✅ Why outside speakers can spark breakthrough ideas and elevate your entire cultureIf you want your next event to be a catalyst for growth, not just a nice day out of the office, this episode will show you how to make it happen.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailEveryone wants the tactics. The hacks. The shortcuts. But here’s the truth: real growth doesn’t come from strategy—it comes from mindset.In this episode, I share the real reason some chiropractors explode after Growth Summit… and why others flatline. It’s not about what they learned—it’s about how they think. I walk through the hardest challenges I’ve faced—Ironman, Alcatraz, Navy SEAL training—and the lesson behind every one: when things get hard, most people quit.We talk about Adventure Summit, mental toughness, and why doing hard things is the ultimate training ground for business, leadership, and life.If you’ve ever said “I won’t quit,” this episode will challenge you to prove it.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com

Send us Fan MailMost chiropractors sell care in visits—but what patients really want is clarity. In this episode, Dr. Austin Cohen breaks down the importance of building programs inside your clinic, not just giving visit counts. From decompression and postpartum to heel lift programs and beyond, he shares how structured, labeled journeys create better retention, stronger trust, and more referrals.Drawing from examples like Peloton, OrangeTheory, and even Starbucks, this episode will get you thinking differently about how to present care—and how to turn your services into scalable systems.📩 Join the newsletter for weekly business & leadership insights:http://eepurl.com/jghu5I📸 Follow Austin on Instagram: @draustincohen🌐 Explore events + resources: www.austincohen.com