The Binge Factor

Building a podcast community that lasts is all about moving away from "broadcasting at people" and instead making space for real connections. In this big milestone episode—the very last interview in this version of The Binge Factor—Tracy Hazard chats with Craig Constantine, the brains behind the Podcaster Community. They talk about why most Facebook groups kind of stink—usually because they’re just the same five beginner questions over and over—and how Craig’s "Idea Club" creates a spot where indie podcasters can actually grow. Craig has built a place where "movers" and thinkers can challenge each other without all the pushy sales and "next-best-thing" marketing you see everywhere else.Craig and Tracy get into the "creative itch" that happens when you've done hundreds of episodes and things start to feel a bit too automatic. Craig shares his wild journey from starting parkour at age 40 to hitting over 1,000 episodes across shows like Little Box of Quotes and Movers Mindset. As both hosts get ready to flip their shows and try new things in 2025, they look at AI as a way to "pan for gold"—taking the best parts of a long talk and turning them into "verbal SEO" blogs or audio articles. This episode is all about knowing when your format is getting stale and having the guts to "get off the bike" so you can build something you’re actually excited about again.

Effective podcast PR relies on "staying in your lane" while using traditional media roots to branch out into modern digital visibility. Peter Woolfolk, host of the award-winning Public Relations Review Podcast, joins Tracy Hazard to explain how he turned a 10-minute monologue into a global brand reaching over 3,000 cities. By blending 30 years of high-level communications experience—including a stint in the Clinton Administration—with modern tools like SEO-optimized landing pages and AI-generated video shorts, Peter demonstrates that "Public Relations" is not just for big agencies. It is a vital tool for any host looking to solve problems for their audience and build authority within a specific niche.The secret to Peter’s success lies in his "give to get" philosophy and his mastery of niche associations. Instead of relying solely on social media algorithms, Peter actively partners with local PR chapters and universities across the country. This strategy creates a referral cycle: by providing guests with professional logos and "as seen on" assets, he encourages them to share their episodes with their own local communities, creating high-conversion buzz. Whether it’s negotiating ad swaps with industry magazines or using text-to-audio tools to bridge content gaps, this episode reveals that the most powerful PR for podcasters often comes from high-touch networking and a deep understanding of your audience's specific needs.

The podcasting industry has a hidden "underbelly" where the producers and sound engineers—the people actually making the shows—are often undervalued and squeezed out of the conversation. In this eye-opening episode, Tracy Hazard talks with Skye Pillsbury, the investigative force behind The Squeeze newsletter. Skye shares how her deep dives into the "undervalued work of the podcast producer" struck a chord across the industry, revealing how big media machines often take advantage of the very people who build their success. From the messy reality of network acquisitions to the lack of credit for back-end talent, Skye explains why it is time to recognize podcasting’s unsung heroes.Tracy and Skye get real about why platforms like Spotify and iHeart have faced such a "train wreck" recently. They discuss how "juicing" listener numbers for big celebrity shows—like those from the Obamas or Meghan Markle—creates a house of cards that eventually collapses, leading to massive layoffs for hardworking producers. By chasing short-term advertiser dollars with fake stream counts instead of building loyal, engaged audiences, these networks have damaged the industry's reputation.

Catalytic leadership requires a fundamental shift from abdication to intentionality, focusing on the DNA of your team as your most important asset. Dr. William Attaway of the Catalytic Leadership Podcast shares how leading yourself is the hardest task you will ever face, but scaling a business to the 6 and 7-figure mark demands developing leadership as a specific skill. By transitioning from a startup mentality to a CEO perspective, entrepreneurs learn that "what got you here won’t get you there," necessitating new systems, processes, and a commitment to hiring the right people rather than just "warm bodies."Dr. Attaway emphasizes that success in both leadership and podcasting comes from evaluated experience—the habit of asking what went right, what went wrong, and what to do differently next time. By amping his production to twice per week, he leverages his podcast as a high-value networking tool that builds deep trust with his target audience of marketing agency owners. This approach ensures that every conversation is an opportunity for relationship-building and authority-building, moving beyond "coasting" into a proactive pursuit of excellence that resonates with high-level leaders.

Get ready for the new era of The Binge Factor! In this final 2024 episode, Tracy Hazzard takes you behind the scenes of The Binge Factor's transformation into "The Binge Factor Deconstructed."  Discover the reasons behind the shift, the exciting new format, and how it will help you build your own binge-worthy podcast.  Plus, get a sneak peek into the future of podcasting and learn why it's the most influential platform for getting your message out there.

Put on some lipstick and lead with confidence! This episode features Susanne Mueller, host of the popular podcast Take It from the Ironwoman, who shares her journey from marathon runner and Ironman triathlete to successful podcaster, author, and executive coach. Susanne discusses the power of podcasting to build a global brand, connect with inspiring individuals, and empower women leaders. She also dives into the art of the short-format podcast, offering valuable tips on structuring episodes, engaging listeners, and staying consistent. Discover how Susanne's unique blend of athleticism, entrepreneurship, and "lipstick leadership" can inspire you to achieve your goals and make a meaningful impact in the world.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Real impact starts when you simplify—streamlining isn’t just efficient; it’s transformative. In this episode, Joe Casabona, podcaster, educator, and host of Streamlined Solopreneur, shares how his 20 years of web development experience shaped his mission to help solopreneurs simplify their workflows and reclaim their time. With nearly 600 podcast episodes under his belt, Joe reveals why he pivoted from How I Built It to focus on actionable strategies for solopreneurs, including automating tasks, leveraging solo episodes to showcase expertise, and refining podcast production with low-effort, high-value solutions. Tune in for Joe’s insights on creating systems that work for you, embracing change, and finding freedom through efficiency.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Discover the secrets to thriving in the competitive legal marketing landscape with Karin Conroy, host of the Counsel Cast podcast. In this episode, Karin joins Tracy Hazzard to dive deep into the world of legal marketing, strategic podcasting, and creating a robust marketing funnel for law firms. She shares her unique approach to legal marketing, from her early days of experimenting with various tactics to establishing a successful podcast that aligns with her broader marketing strategy. This episode is packed with actionable insights for law firms looking to elevate their marketing strategy and achieve sustainable growth.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Making expert information accessible is crucial for empowering women to take charge of their health, creating a path towards women's health empowerment. In this episode, Georgie Kovacs fromFempower Health shares the organic evolution of her platform from a fertility-focused app to a comprehensive resource covering various aspects of women’s health. Host Tracy Hazzard guides the discussion as Georgie emphasizes the importance of credibility and navigating the healthcare system, empowering women to advocate for themselves. Georgie’s inspiring journey exemplifies the transformative power of following your gut instinct and becoming a champion for women’s health empowerment.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Passive investing is one of the most convenient ways to build your wealth, but not a lot of people truly understands how it works. That’s why Bronson Hill made it the main focus of his podcast, Mailbox Money Show. In this conversation with Tracy Hazzard, he shares how he chooses his podcast guests, uses lead magnet strategy to convert listeners into clients, and the importance of providing valuable content at all times. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Too many podcasters fall into the trap of sticking to a formula, but your dedication to honing your skills sets you apart. Join us as we sit down with Nicole Christina, host of the Zestful Aging Podcast, a master podcast interviewer whose dedication to honing her craft is truly inspiring. Unlike many who settle into a routine, Nicole continuously elevates her interviewing skills, making each episode better than the last. In our conversation, she shares the moment she realized her sweet spot in interviewing, the techniques she uses to evoke deep emotional connections, and her disdain for overly media-trained guests who stick to rehearsed sound bites. Nicole’s passion for genuine, compelling conversations shines through, offering invaluable insights for anyone looking to enhance their podcasting prowess. Don’t miss this enlightening discussion!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Imagine ditching the fear of a ticking time bomb in your chest. Dr. Philip Ovadia, the heart surgeon who saw too many preventable cases, did just that. Now, as the host and author of "Stay Off My Operating Table," he's on a mission to empower you to take charge of your heart health. Join Tracy Hazzard as Dr. Ovadia dives deep into the power of lifestyle changes, why he transitioned from the operating room to preventative medicine, and how his podcast became a game-changer in spreading this crucial message. Plus, learn his secrets for building trust with listeners and the magic formula for combining podcasts with other media to maximize your impact.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Ever feel burnt out chasing the podcasting "gold rush"? This episode is a breath of fresh air as Tracy Hazzard reunites with Christina Barsi, the host of Be Bold Begin and founder of Avant Haüs Media. Christina is a self-made podcaster who ditched the acting world to create her own space. Dive deep into her journey, from sci-fi scripts to building a supportive community for women in podcasting. They tackle the myths of overnight success, the importance of a strong foundation, and why collaboration is key. Plus, get the inside scoop on Christina's brand new podcast empowering female leaders! This episode is a must-listen for anyone who wants to build a podcast with purpose and passion.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Spending top dollar on branding does not guarantee success to any business. Not if you’re focusing on the wrong things. Today’s guest is all about focusing on the fundamentals that really matter and truly move the needle for your business. Anika Jackson is the host of Your Brand Amplified, a podcast where she curates all the advice people need to hear when it comes to building and cultivating their brands. She joins Tracy Hazzard in this episode of Feed Your Brand to offer her thoughts on branding, podcasting, authenticity, and more. Join them in this fun conversation!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Ever dreamed of fly fishing while learning cutting-edge marketing strategies? This episode is your unconventional catch! Tracy Hazzard dives deep with Christian Bacasa, host of the Fly Fishing Insider Podcast. Christian isn't just passionate about the sport (it even helped him through a cancer diagnosis!), he's also a marketing guru with over 20 years of experience. Tune in for a unique conversation that blends the serenity of fly fishing with actionable tips on podcasting, multi-channel marketing, and even overcoming adversity. Whether you're a seasoned angler or a curious entrepreneur, there's something for everyone in this episode. Tune in to discover how Christian is revolutionizing the fly fishing industry one podcast episode at a time, and learn valuable insights into building a successful omni-channel strategy for your own business.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Join us in this insightful episode of The Binge Factor as we delve into the world of podcasting through the lens of personal branding. Tracy Hazzard brings us the transformative journey of Joyan Chan, host of Find Joy, and The Show Up Show. Joyan shares valuable insights from their own experience, where they developed multiple shows to cater to different segments of their audience. This underscores the importance of flexibility and adaptation in the dynamic landscape of podcasting as business goals evolve. Join in to gain profound insights into effective podcast branding and hosting strategies, and discover how you can unleash the full potential of your podcasting journey. Stay tuned until the end to discover what makes Joyan's shows so compelling and how you can apply the same principles to your own show!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Monetization for monetization’s sake could be the downfall of your show. Even when you monetize, you have to keep it aligned with the value you want to provide. In this episode, Tracy Hazzard is with Adam Adams, a seasoned expert in the field of podcasting and founder of Grow Your Show, who shares invaluable insights and lessons learned from his extensive experience. From his early ventures in real estate-focused podcasts to the launch of "The Podcast on Podcasting," Adam takes us deep into the intricacies of audience targeting and monetization strategies. Gain firsthand knowledge of effective monetization models, including Adam's preferred method of selling products/services through his shows. Explore innovative audience growth tactics, such as leveraging algorithms and private message campaigns across social platforms, to maximize engagement and reach. Join us as we uncover the secrets to podcasting success and gain a deeper understanding of the evolving landscape of this dynamic industry.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Two words: intentional optimism. These are probably two of the best words stitched together – so profound and compelling, especially in these challenging times. Today’s guest lives by that philosophy. Andrea Johnson calls herself the Intentional Optimist, and she uses her podcast, Stand Tall & Own It, to share her message of hope to the world. Andrea is the living embodiment of intentionality and optimism, and it shows through authentically in how she structures her podcast. Tracy believes that Andrea’s binge factor is intrinsically tied to this specific aspect. Find out what it is by tuning in!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Learn the essential skills for podcasting from expert insights as Tracy Hazzard welcomes back the ever-insightful Mark Herschberg of Brain Bump. As a serial guest on more podcasts than one can count, Mark brings a wealth of knowledge and experience to the table, making this episode a must-listen for anyone interested in the art of podcasting. Mark shares invaluable insights from his new article series, “Podcast Alchemy,” which delves into the intricacies of successful podcast guesting. Tracy and Mark’s conversation flows effortlessly, touching on everything from the nuances of guest-host chemistry to the dos and don’ts of being an effective podcast guest. They dissect common pitfalls, such as shotgun pitching and lackluster bios, while also exploring the various models of podcast monetization. Mark’s candid advice, coupled with Tracy’s astute observations, makes for a truly enlightening discussion that’s bound to resonate with both novice and seasoned podcasters alike. So, tune in to uncover the secrets of podcast alchemy and elevate your podcasting game to new heights!

Top podcasts stand out among the rest not just because they secured high rankings on major platforms. More importantly, it is because they always deliver value to listeners, improve their reputation, and invite relatable guests. Tracy Hazzard chats with Kelly Smith of Podcast Launchpad about the factors to consider in building a truly successful and influential show. They discuss the huge impact of host recommendations, the danger of podcast guests prioritizing their egos, and the red flags to look out for when vetting pitches. Kelly also explains how valuable it is when guests share the episodes they show up in, as well as the importance of having video content alongside your podcast audio. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

In this inspiring episode, Tracy Hazzard engages in a powerful and insightful conversation with Kevin McShan, a captivating professional speaker, journalist, and disability advocate. Highlighting inspiring narratives of disability and triumph in his show, Let’s Have This Conversation, Kevin showcases his commitment to diversity and inclusion. Kevin opens up about his journey, resilience, and the pivotal moments that shaped his life. With warmth and authenticity, he provides valuable insights into his podcasting approach, emphasizing the significance of humanizing people and creating meaningful, informed conversations. This episode serves as a gateway to understanding the profound impact of inclusion on independence and shines a light on Kevin’s unwavering passion to promote equality and empower individuals with disabilities.

Being consistent speaks volumes to your integrity. It shows up in your podcast, your business, and your brand. The more people can trust and rely on you, the more you connect with them. Erin Diehl puts consistency as a core value in everything she does, owing to her success as a Business Improv Edutainer, Failfluencer, Keynote Speaker, and proud host of the Top 1% Global Podcast, The Improve it! Podcast. In this episode, she sits down with Tracy Hazzard to share her incredibly resilient journey in business and podcasting. Erin speaks about the role of improv in her career and delivering impact to corporate teams. In particular, she sheds light on the lessons improv can teach us in pivoting our shows and transforming our client base. Plus, Erin shares how she is launching her upcoming book, I See You!, and tying it to her podcast. Don’t miss out!

There is so much abundance in the world that if you just look closely, you will likely gain a lesson, experience, or an idea to elevate your life. In the world of podcasting, you will find these ideas to improve your show everywhere. This episode’s guest is proof of that. In today’s show, Lance Cayko gives an inside tour into what it takes to grow one of the top five architectural podcasts out there, Inside the Firm. He highlights the diversity of ideas in his journey of co-founding a design + build firm and co-hosting a podcast, where he showcases the value of networking and masterminds to create more opportunities to get yourself out there. So be sure to follow this conversation to gain great insights to elevate your podcast and more!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

There is no one way to teach. In fact, when you look across the world, you’ll find different teaching methods and techniques implemented to educate children. Mark Taylor brings those techniques to us through his podcast, Education on Fire, where he interviews educators from around the world to enable you to support your children to live, learn, and grow to their full potential. In this episode, he joins Tracy Hazzard to speak to us about his mission and how global teaching techniques empower your child’s learning. He discusses the changes happening in education since the pandemic and what we need to be doing to further improve our teaching. Since starting his podcast, Mark has now released well over 350 episodes. He shares how he was able to achieve this remarkable feat and the challenges of moving forward in this ever-changing and competitive podcast landscape. Tune in to this great conversation and find out the state of teaching, where podcasting sits in this dynamic, and how we can help our children learn better. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

We are so inundated with success stories that we can easily overlook the value of failures and those moments of adversity. But when we dig deep, we can find how much growth actually happens from those dark seasons. Mastering antifragility in this episode, Tracy Hazzard sits down with the host of the globally-ranked AntiFragile Entrepreneurship™ podcast, Courtney Elmer. Courtney highlights the importance of having an antifragile mindset in our path towards success in this digital age. Only by doing that can we gain clarity on what we need to fix and connect deeply. She shares how she achieved being a top-ranked podcast and why, beyond the ego boost and bragging rights, its value lies in discoverability. Tune in as she shares the three pillars to get better discoverability and grow your audience. Find out the marketing systems she uses to build an audience for the long term and continue to add value. Hear from Courtney in this conversation!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

For an influencer to be successful in today’s digital communities, one must drop their obsession with numbers. More than the number of followers and the monetization strategies, you should understand your purpose and deliver genuine value to your target audience. Joining Tracy Hazzard is Matt Brown, who explains how knowing his purpose allowed him to grow his influence and make his podcast highly bingeable. He discusses why influencers must utilize their shows to elevate not just themselves but their communities and the entire society as well. Matt also shares the secrets of growing his network and why he has always hated advertising.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

With podcasters churning out an endless string of content within and beyond their shows, they must know how to preserve and inherently build their value. Proper knowledge of copyright ownership is a must to safeguard your podcast, and the best person to help out in this regard is The Podcast Lawyer, Gordon P. Firemark, Esq. Sitting down with Tracy Hazzard, he discusses how to protect your intellectual property without messing around with productivity and creativity. He explains the right way to promote your guest appearances on other shows and keep possession of your RSS feed. Gordon also talks about the impact of the rampant use of AI tools and deepfakes in approaching copyright and trademark rules.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

Launching a successful podcast doesn't have to be complicated or intimidating. With the right tools and guidance, anyone can break through tech hurdles and share their voice with the world. In this episode, Jennifer Francis of Tools of the Podcast Trade discusses how you can break through tech hurdles to launch your podcast. As an experienced host and podcast producer, Jennifer knows the challenges that come with a successful podcast, and she's here to help you get over them. She shares her personal experience of launching her podcast and covers the essential steps you need to take to get your show off the ground. Jennifer breaks down complex technical jargon and explains everything in simple, easy-to-understand terms, so you don't have to worry about feeling overwhelmed or confused. Whether you're an experienced podcaster or a complete beginner, this episode is packed with practical tips and actionable advice that you can start using today. So tune in, grab your headphones, and get ready to learn how to break through tech hurdles and launch your very own podcast with confidence!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

We are the company we keep. This could not be more true when it comes to podcast guests. However, admittedly, not many of us have the right podcasting relationship building strategies that would allow us to attract more guests, let alone build that mutually beneficial relationship. Good thing Jason Cercone of Evolution of Brand joins Tracy Hazzard in this episode. Jason is a podcast guesting strategist, author, voiceover talent, and experienced podcaster. With his expertise, he shares with us what podcasters can do better to create that powerful connection with their guests. He then flips it and gives tips on how guesting clients can choose good shows. Full of great insights and advice on podcast guesting, Jason helps us with a strategy that creates a beautiful win-win situation for hosts and guests. Follow along to this conversation to find out more!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

Many assume that podcasting is a passive environment, but that is very far from the truth. If you want your show to gain a strong following and become an effective marketing channel, you need to actively work on your value growth. Tracy Hazzard chats with Hector Santiesteban of Marketing Your Podcast to discuss why simply recording and releasing your podcast will not attract listeners. He explains how to level up your marketing strategies by identifying the type of content your audience wants to consume, understanding the value you are delivering, and realizing the large impact of bite-size consistent improvements. Hector also explains how he uses AMA's and mastermind episodes to make his podcast more engaging, informative, and easier to digest.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

We can't deny the credibility factor that great guests bring to your podcast. However, with so many experts and gurus out there, it can be difficult to find the right guest for you. In this episode, Tracy Hazzard sits down with no less than Alex Sanfilippo of Podcasting Made Simple and the founder of Podmatch, a service that matches podcast guests and hosts together for interviews. Alex lets us in on the secrets to finding and connecting with the right podcast guest to impress listeners. Believing that no guest is created equal, he breaks down some criteria to help us narrow down the best people to invite to our show and create value not just for you but also for them and your listeners. What is more, Alex then talks about how you can achieve your goals faster through streamlining podcasting processes proven to take your business to the next level.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

Business and spirituality may seem like two incongruent areas, but this episode’s guest proves that these co-exist and create not only a bigger but deeper impact on so many lives. Joseph Rockey Jr joins Tracy Hazzard to share how he ties the two, unlocking business growth with the power of podcasting. As the half of the Father and Joe podcast, he talks about the intriguing rapid growth of the religion and spirituality category since the onset of the pandemic. He shares the reasons behind his unique choice of delving into such deeply personal topics rather than the conventional business podcast while also shedding light on the profound connection between spirituality and business success. Joseph also discusses the importance of understanding sales as the anchor for building a successful business and how his business, Elite Business Conversations, assists companies in navigating challenges and regaining control over their business growth and future. What is more, Joseph shares insights into his book, Casino Sales Master, revealing the intriguing correlation between sales and healing the world. This episode promises a deep dive into the intersection of spirituality, business, and the transformative power of podcasting. Don’t miss out!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Podcasting is not a piece of cake. It takes time, effort, and energy to sit down, record, interview, and publish, even more so if you want to achieve certain results. That is why when you feel out of alignment with what you do, it can be so easy to give up. Kelly Mosser, the host of Aligned Success, is a believer of this philosophy, saying that without alignment, it’s going to take ten times more energy to do your show. In this episode, she joins Tracy Hazzard to expand on the value of alignment to boost your podcast’s visibility and more. Narrowing it down to strategic guesting, Kelly discusses how you, as a podcast guest, can get your foot in the door of the shows you want to be in and are in alignment with who you are. Plus, Kelly shares the exciting things she is doing to realign her show and why she’s changing it up.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Podcasting has already come so far. From being far away from people’s minds, we are now experiencing a podcasting surge. And with its growth comes a number of changes and even more nuances in the podcasting industry. Who better to help us understand all of these things than someone who has been there since the beginning? Way back when podcasting was still in its infancy, Dave Jackson had already been the OG teaching people about it. He began podcasting in 2005, launching the School of Podcasting, which currently has over 3.3 million downloads. In this episode, he sits down with Tracy Hazzard to talk about the growth and changes he has seen in the podcasting industry and the things he learned from all those years. Dave also dives into the value of doing both solo shows and interviews and maximizing various tools to promote and grow. He then shares about the School of Podcasting, letting us in on the ways they have been helping podcasters navigate this ever-evolving world. Gain amazing insights and wisdom from the podcasting OG himself in this conversation!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Starting a podcast is one thing, but incorporating live stream episodes entails a completely different skill. In this episode, Tracy Hazzard welcomes live streaming expert Brad Powell of The Live Stream Show. Brad joins Tracy to share how to boost podcast engagements through live streaming. They tackle the wins and challenges of live streaming podcast episodes and how you can get started. Listen in and learn more as they discuss the dos and don‘ts in live streaming and some important tips to get your show known in the podcasting realm.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

Is it true that hosts make absolutely no money in podcast sponsorship? In this episode, Samantha Lee Wright of The Essential Oil Revolution challenges that myth. Join in the conversation as Samantha shares with Tracy Hazzard how she started from nothing to becoming the top podcaster in her niche within a couple of weeks. Earning money from sponsorships helped her stay with her kids at home. The key is to find product services and companies that align with your listeners. Want to know how you can earn from sponsorships? This episode will teach you! Connect With Samantha Lee Wright: Instagram: https://www.instagram.com/samleewright/Facebook: https://www.facebook.com/lifebysamwrightLinkedin: https://www.linkedin.com/in/samantha-lee-wright/Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutube

Are you an aspiring or existing podcaster that longs to be more confident behind the mic? Or are you an existing podcaster looking for a sign or validation? Today, Lucy Liu talks about how to enter a new podcasting niche and how critical it is for podcasters to take a break. Lucy is a podcaster who bravely decided to take an honest break after hitting 150 episodes in her show. Learn about how taking a break gives you all the much-needed new perspectives or how to become more confident behind the mic. Just tune in and take your pick! Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

Are your strategies effective enough to build a foundation and boost your sales? Nikki Rausch has been a guest on different podcasts, and people are bingeing on her podcast guesting. That's why she decided to create her podcast called Sales Maven. She uses the platform to grow a community of like-minded individuals dedicated to building and sharpening their sales skills with input, guidance, and support. She also contributes and helps people by coaching them and teaching them what she learned from her 25+ years of experience in selling. In this episode, she emphasizes that there’s always a better way to have sales conversations. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

Who says podcasting business ideals and practices can't be fun? Straight from what could be one of the most magical places on earth, Tracy Hazzard delivers one exciting episode from Disney World! Fittingly, she sits down with Rita Richa, the founder of Reignite Media and host of the Bippity Boppity Business podcast, to discuss what it takes to brilliantly thrive a magical and creative Disney-themed podcast. Rita shows how much you can have fun doing your show while doing your passion at the same time! She demonstrates that discussing business philosophies and models need not be devoid of excitement (even magic). It even helps get your insights across to your ideal listeners and clients better and helps build that long-term relationship. What is more, Rita takes us behind the scenes of her show and how Disney inspirations work into the structure of her interviews, monetization process, and ideas.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

What does it take to create an authoritative podcast? Innovation and creativity are two of the most critical drivers of success anywhere. And when it comes to podcasting, marrying these two forces can be a recipe for greatness. Creativity is essential for developing original, engaging content that captures listeners' imaginations. On the other hand, innovation is necessary for coming up with new ways to produce and distribute that content and finding ways to stand out in a crowded marketplace. This kind of thinking is precisely what today's guest, Izolda Trakhtenberg, embodies. Izolda believes innovation isn't just about the latest fad. It's about creative thinking and mindfulness, and ethical actions. This refreshing approach has made her a sought-after speaker, educator, and coach for creatives and business leaders. Join Izolda as she discusses the creative and innovative approach to building and growing a podcast.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

Expertise is not the same as authority. The difference is having that visibility and recognition in your target market. In this episode, Tracy Hazzard chats with Alastair McDermott about how you can increase your visibility to create a more authoritative podcast. Alastair is a marketing coach, consultant, and podcast host for The Recognized Authority. He also created a nine-episode series called The Specialization Podcast, where he shares tips and insights to help clients niche down their business. He explains how niching down and publishing content are key drivers for becoming a recognized authority in your industry. Tune in to learn the ways to achieve that status with implementable tips.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

How does finding your brand’s voice help in growing your podcast? Think about the last time you heard a great piece of music or a powerfully emotive sound effect. Now think about how that made you feel. Chances are, it evoked some strong emotions. That’s the power of sound. Audio branding uses that sound to create an emotional connection with a brand. It’s a powerful tool that can build brand equity, differentiate a brand from its competitors, and create an immersive brand experience. And that is what Jodi Krangle and Tracy Hazzard talk about today. Jodi has been a voice actor since 2007 and has worked with clients from major brands worldwide, including Dell, BBVA & Kraft. Over the years, she’s learned much about sound and how it influences people. Her podcast on this subject is Audio Branding: The Hidden Gem of Marketing. Join Jodi as she talks about the power of sound and the importance of finding the voice for your brand in growing your podcast.

At the end of the day, podcasts hinge on our ability to attract listeners because it is them whose time we are asking. So how do we make it worth their while? How do we attract them to not only listen but binge listen and stay engaged? In this episode, Michelle Nedelec of The Business Ownership Podcast joins Tracy Hazzard to give us the answers. She narrows down on the importance of building an effective podcast model the same way that you would build a business. She dives deep into opening her guest list, creating a platform for her network, asking the right questions, and overcoming pod fade. Not many shows can keep the momentum with their listeners. But that doesn’t mean you have to be one. Tune in to this conversation as Michelle extends her wisdom on scaling your podcast and even your business.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

A scripted podcast may attract niche listeners, but it requires tedious preparation and can become repetitive in the long run. Going for a more spontaneous and unstructured style can keep your content refreshing and engaging. Tracy Hazzard sits down with Kate Wallinga of Ignorance Was Bliss to discuss some practical ways to run a show and garner a strong and loyal listenership. Kate explains how she has experimented and pivoted her podcast to find the exact model she truly loves. She also shares the tremendous impact of letting other podcasters fill in when she is unavailable, the right timing for the host to speak and to listen, and her strategy in finding guests that best fit her show. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

You attract what you are. If you are abundant at your core, you’ll inevitably find the ultimate life balance and freedom. This is what the amazing guest in this episode brings to us and her listeners. Rebecca Whitman, the Magnetic Abundance Mentor and host of the top 1.5% globally ranked “The Balanced, Beautiful and Abundant” podcast, joins Tracy Hazzard to share with us her philosophy on abundance and how that applies to podcasting. With her energy, you can feel how much her success comes from the way she handles every aspect of her show—from affiliate partners to promotion to community engagement. Plus, Rebecca pays it forward by sharing not only her wisdom but also a free gift that can help you live an abundant life. Follow along to this magnetic conversation and be inspired by Rebecca’s abundant energy!Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

During the pandemic, financial planner Meghan Dwyer was looking for good advice about financial independence for working mothers taking care of small children. She wanted to discover a deeper purpose for how she spends and saves money. When she was unable to find what she was looking for, she decided to do it herself. Meghan joins Tracy Hazzard to share how she started Money Isn’t Scary, a podcast that breaks the stigma surrounding financial discussions. She talks about guiding working moms with kids on creating a more meaningful and confident approach when making financial decisions and strategies. Meghan also opens up about the scariest part of podcasting for her: putting herself out there and struggling to be perfect.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

Are you planning to delve into podcasting? Then, buckle your seatbelt because we’ll plunge right into this episode with Carl Richards of Podcast Solutions Made Simple. Carl offers insights on starting a podcast like a pro using exclusive Canadian market strategies. Think about your content to excel in this field and recognize that content curation makes your content podcast-ready. Carl also touches on reaching out to a Pro in the field to help you in the space. There are so many ideas you need to unpack today to start your podcast like a pro. Waste no time and tune in to this episode now! Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

Together with the growth of podcasting is the growth of competition. While it is amazing to see the industry thrive, standing out has become tougher. Prepare to geek out in this episode as Tracy Hazzard sits down with host of Entrepreneur’s Enigma podcast, Seth Goldstein, to talk about his experience along with tips on how you can be seen and heard. With his background in entrepreneurship and expertise in digital marketing, Seth dives into how digital entrepreneurship fuels success. He taps into how podcasting has helped him create multiple touchpoints with entrepreneurs, leveling up on doing follow-ups. Plus, he discusses Google algorithm and shiny object syndrome. Join Seth in this conversation and explore more of the geeky side of podcasting. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

In the podcasting world, be a relatable human host, not just a voice in the crowd. The winning recipe for success lies in being authentically you. In this episode, we have Gary Arndt, host of Everything Everywhere Daily, reveal the winning recipe for daily podcasts. Gary shares the power of dedication and consistency in the podcasting world. With an astonishing 1100 episodes under his belt, he explains why daily podcasting has been a game-changer for him, and how it can be for others too. He reveals the strategies he used to grow his audience to an impressive six-figure following on social media platforms. Gary also touches on investing in your podcast’s promotion. He shares how he bought a well-placed ad on a popular podcast, doubling his traffic in a single day, and how this tactic can propel your podcast's growth. Finally, Gary ventures into the world of AI in podcasting, where he gives his candid opinion on the hype surrounding it. He explains why, despite technological advancements, human connection and authenticity still reign supreme. He discusses the value of being a relatable human host and the unique appeal it brings to your listeners. Tune in now and learn the winning recipe for daily podcasts! Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok

Many business authors have written tremendous books, but no one reads them because they lack proper marketing knowledge. Book publisher-turned-business leader Jodi Brandstetter is on a mission to help these promising individuals reach their target readers and make their books known through the power of podcasting. Joining Tracy Hazzard, the host of Book Smarts Business Podcast talks about helping business authors become better guests, establishing influence and building authority one show at a time. Jodi also explains how to repurpose guesting episodes to advance book marketing, how to play the Amazon bestselling campaign game, and why integrating books into email signatures is the best thing many authors ignore.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutubeTikTok