The CEO in You Podcast with Melissa Hartmann

Right now, I’m seeing it everywhere. Marketing teams are being cut like a line item on a spreadsheet—and it’s a massive mistake.If you’re in the middle of transformation, this short-term thinking will cost you more than you realise. Because the people you're letting go? They know how to drive change from the inside out.In this episode, we talk about why letting go of your marketing capability could quietly sabotage your transformation efforts—and what to do instead.We cover:Why great marketers are your untapped transformation assetsThe psychology of behaviour change and why your org desperately needs itWhat most leaders miss about the link between marketing and transformationHow to redeploy, not remove, the talent you already haveIf you're serious about transformation, this is not a side conversation. It's mission critical.If you're navigating transformation and want a smarter, more strategic way forward—this episode is your next best move.Where to find Melissa Hartmann:Transformation Leadership Academy MastermindMelissa on LinkedIn👉 Learn more about the Transformation Leadership Academy Mastermind

This weekend, I’ve flown 30 hours to be in Sedona, Arizona—because this room, this group of leaders, and this space for perspective is worth every minute.In today’s episode, I’m answering a question I get asked all the time: “Why do you keep going to masterminds? Why do you keep getting on planes for this?”It’s not about being busy. It’s about being intentional. Because when you’re leading transformation at a high level, you need more than a good plan. You need clarity, momentum, and a room that stretches you.In this episode, I share:What actually makes a mastermind valuable (hint: it’s not just the content)How strategic distance creates the clarity I bring back to my business and clientsWhy learning from peers means I don’t have to make every mistake myselfThe magic that happens when you leave space for what you didn’t plan forWhether you’re already in a peer group or wondering if it’s worth the time, this conversation will help you make sharper choices about where you invest your energy, and why proximity to the right people matters more than ever.Where to find Melissa Hartmann:Transformation Leadership Academy MastermindMelissa on LinkedIn👉 Learn more about the Transformation Leadership Academy Mastermind

If you’re leading transformation or thinking about it, this one’s for you.In this episode, we go behind the scenes of why so many transformations stall, falter, or quietly fall apart. After two decades inside large-scale transformations, I’ve seen the same patterns play out repeatedly. And they’re costing organisations millions in wasted effort, lost credibility, and burnt-out leaders.We unpack what’s really going on when change efforts struggle to take root, and what separates the ones that succeed.You’ll hear:Why transformation leaders are often set up to fail and what meaningful sponsorship actually looks likeThe hidden cost of asking people to lead change “off the side of their desk”What resistance really is and why it’s not personal, it’s systemicHow to know when it’s not you, it’s the environment you’re inThis is a call to leaders, sponsors, and executives alike. If you want change, you have to back it in properly.Let’s stop pretending transformation can be done without air cover, time, or focus. And let’s stop burning out the leaders trying to create your future.Where to find Melissa Hartmann:Transformation Leadership Academy MastermindMelissa on LinkedIn👉 Learn more about the Transformation Leadership Academy Mastermind

In this episode of The CEO in You, we go beyond the tired clichés and unpack the seemingly harmless phrases that can quietly sabotage your transformation efforts. These are the expressions that sound good in the boardroom but can drain momentum, stall progress, and frustrate your best people if left unchecked.We share real-world examples, the risks behind them, and what to do when they show up in your organisatio, so you can spot the warning signs early and keep your transformation on track.You’ll hear us explore:Why “we need to bring everyone on the journey” can slow you to the pace of the slowest person, and how to bring people along without losing your frontrunnersThe silent danger of “crickets” from sponsors when you’re under stakeholder fire, and how to secure genuine air coverThe trap of “we need to plan it all out first”, and why overplanning can be as risky as underplanningWhat to do when stakeholder language sounds supportive, but their actions say otherwiseIf you’re leading change in a complex, high-stakes environment, this conversation will sharpen your ability to read the room, interpret intent, and protect the pace and integrity of your transformation.Where to find Melissa Hartmann:Transformation Leadership Academy MastermindMelissa on LinkedIn👉 Learn more about the Transformation Leadership Academy Mastermind

🎥 Episode Highlights:Welcome back to The CEO in You Podcast! In this episode, I'm getting real about a recent critical moment in my entrepreneurial journey. Join me as I unpack the highs, lows, and unexpected insight that came from "ghosting" my own launch.🔍 What to Expect:- The raw truth behind my decision to pause a major project- A transformative coaching conversation that reshaped my business perspective- Uncovering my "secret sauce" and what sets my coaching style apart- Exploring the power of authenticity, empowerment, and joy in professional growth🎙️ Tune in for:- Personal anecdotes and reflections on navigating entrepreneurship- Candid discussions on redefining success on your own terms- Actionable insights to help you thrive in your career and lifeWhere to find Melissa Hartmann:Transformation Leadership Academy MastermindMelissa on LinkedIn👉 Learn more about the Transformation Leadership Academy Mastermind

Are you ready to redefine success on your own terms? Join Melissa Hartmann in this thought-provoking episode as she challenges society's narrow definition of success and guides you on a journey to discover what success truly means to you. Get ready to break free from societal norms and design a life aligned with your deepest values and aspirations.Key Insights Shared:Questioning Society's Definition: Melissa unpacks the common trap of adopting society's narrow definition of success without considering what truly matters to us as individuals. Explore how societal norms often prioritize material wealth and external achievements, leading many to overlook their personal values and desires.Multifaceted Success: Discover why success extends beyond financial wealth and material possessions. Melissa invites listeners to explore the multifaceted nature of success, encompassing elements such as health, relationships, personal growth, and fulfillment.Personal Reflection: Engage in introspective reflection to uncover your unique definition of success. Melissa encourages listeners to contemplate what brings them joy, fulfillment, and a sense of purpose, rather than adhering to external expectations or societal standards.Living by Your Values: Learn how to align your life with your core values and priorities. Melissa shares her own journey of prioritizing spaciousness and connection, demonstrating how intentional choices can shape a life that reflects your deepest values and aspirations.Where to find Melissa Hartmann:Transformation Leadership Academy MastermindMelissa on LinkedIn👉 Learn more about the Transformation Leadership Academy Mastermind

Are you ready to unlock the secrets to setting powerful boundaries in your life and work? Join me as we delve into the art of setting boundaries, offering practical tips and examples to help you navigate this essential aspect of personal and professional growth.You’ll learn:1. Understanding Boundaries: I draw on my extensive leadership experience to share the profound impact of boundaries on every aspect of our lives. Discover how boundaries shape our interactions, decisions, and wellbeing.2. Boundary Dynamics: Learn why boundaries are often misunderstood and how they can strengthen relationships by preventing resentment from building up over time. I share insights into why setting boundaries is an act of self-respect and a key component of healthy relationships.3. Setting Boundaries with Others: Explore practical strategies for setting boundaries with others, including the powerful "Good Inside" method introduced by Dr. Becky Kennedy. Discover how to communicate your boundaries effectively and follow through with integrity, even in challenging situations.4. Overcoming Resistance: Let’s acknowledges the fear and discomfort that can arise when setting boundaries, especially in situations involving power dynamics or emotional stakes. Discover how courage and self-respect can empower you to hold firm to your boundaries and cultivate deeper respect from others.Where to find Melissa Hartmann:Transformation Leadership Academy MastermindMelissa on LinkedIn👉 Learn more about the Transformation Leadership Academy Mastermind

Episode 3. Negotiating vs. Setting Boundaries - The CEO in You Podcast with Melissa HartmannIf you've ever wondered whether you're negotiating when you should be setting boundaries, you're not alone. Join me in this episode as we navigate the fine line between negotiation and setting boundaries, and when to employ each skill effectively.Key Takeaways:Boundary Dynamics: Let's explore the often-overlooked topic of boundaries in business. Discover how boundaries can shape your life and provide a respectful and supportive framework for your relationships with others and yourself. The Difference between Setting Boundaries and Negotiating: Gain clarity on the fundamental differences between setting boundaries and negotiating. Understand when it's essential to make personal decisions versus reaching mutual agreements.Assertive Language: Let's talk about the power of language in setting boundaries. Learn to use assertive phrases like "I don't" to communicate decisions firmly, reinforcing personal commitments to yourself and others. Real-Life Examples: We'll talk through real-life workplace examples where negotiations are necessary, and where a boundary is appropriate. Where to find Melissa Hartmann:Transformation Leadership Academy MastermindMelissa on LinkedIn👉 Learn more about the Transformation Leadership Academy Mastermind

Are you holding back from learning to negotiate because you don't need to negotiate your salary right now? You are leaving money on the table. And a whole lot of experiences that would shape your life in ways that matter to you. In this episode of the CEO in You podcast with Melissa Hartmann, we dispel the myth that waiting to learn negotiation skills is a harmless decision.Key Takeaways:- I'll share a powerful story from my time in Mexico, highlighting the drawbacks of delaying learning (and we all know, sometimes not now, turns into 'not ever!')- Discover the unexpected benefits of starting small and practicing negotiation before you actually need it, reducing risks and boosting your confidence.- I'll share info about my upcoming program, designed to set you up for success in salary negotiations, with workbooks, live calls, and a script vault.Ready to break free from the illusion that the perfect time for negotiation will magically appear? Join me on this transformative journey, and let's make 2024 the year you make more money and live life on your terms.#CEOinYou #NegotiationSkills #CareerSuccess #MakeMoneyMovesWhere to find Melissa Hartmann:Transformation Leadership Academy MastermindMelissa on LinkedIn👉 Learn more about the Transformation Leadership Academy Mastermind

If the idea of negotiating your salary feels greedy, you're not alone! In this episode, Melissa Hartmann tackles the misconception that negotiating is selfish and reframes it as a powerful tool for personal and professional growth. Get ready for a transformative discussion on how negotiation can be a gift, positioning you as a strategic contributor.Key Takeaways:1. The Gift of Negotiation: Understand why negotiating is not about greed but a valuable gift to those you negotiate with. Learn how sharing what matters to you can be a game-changer.2. Strategic Positioning: Explore how negotiation can position you as a strategic contributor, showcasing your preparation, knowledge, and willingness to back yourself.3. Mindset Shift: Uncover the mindset shift needed to approach negotiations with confidence and ease, focusing on what's within your control.4. Legacy and Impact: Recognize the broader impact of negotiation, not just for yourself but for those who come after you. Melissa shares insights on creating a positive legacy intentionally.Where to find Melissa Hartmann:Transformation Leadership Academy MastermindMelissa on LinkedIn👉 Learn more about the Transformation Leadership Academy Mastermind