The Evie Dawson Podcast

If you’ve ever felt burnt out, stuck in sales calls, chasing clients, or questioning your confidence in business… this episode is going to hit.Today I’m joined by Sim, one of my clients inside the Iconic Mastermind, who has completely transformed over the last 18 months. We’re talking from burnout, overthinking every piece of content, and relying on rigid strategies… to becoming fully magnetic, confident, and self-led, with clients coming to her pre-sold and ready to work with her.This is what happens when you stop forcing your business and start becoming the woman your brand is built on.Inside this episode, we dive into: ✨ How Sim went from burnout and constant sales calls to clients coming to her effortlessly ✨ The shift from rigid strategies and scripts to self-trust and authentic expression ✨ What actually builds confidence, magnetism, and embodied authority over time ✨ How to show up powerfully even on the days you don’t feel your best ✨ The truth about attracting high-quality, long-term clients who stay and grow with you ✨ Why being fully yourself is the most profitable strategy you’ll ever useConnect with Simran SamplayInstagram: @liftwithsimThis episode is for female entrepreneurs, coaches, and service providers who are ready to stop second-guessing themselves, drop the “perfect strategy,” and build a business rooted in confidence, freedom, and magnetism.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermind1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

In today’s world of AI content and endless options, building trust with your audience is more important than ever. In this episode, we dive deep into how to create subconscious trust, establish yourself as a thought leader, and stand out in a trust recession. Learn why focusing on depth over volume in your content can transform your business for years to come.Inside this episode, you’ll learn: ✨ Why building deep, subconscious trust is the real competitive edge in today’s AI-saturated world ✨ How to position yourself as the North Star your audience anchors to in a sea of noise ✨ The power of sharing your story—the highs, the lows, the messy middle—to build authority and authenticity ✨ How to embody what you teach so your audience feels it, sees it, and trusts it ✨ Why originality and your unique perspective matter more than viral trends or algorithms ✨ How consistent, thoughtful action creates trust that lasts for years, not just weeksThis episode is for coaches, creators, and entrepreneurs ready to stop chasing “maybe” clients, go deep instead of wide, and build a brand and business rooted in trust, influence, and impact.If you’re ready to go deeper into your messaging, offers, and sales strategy — this is exactly what we do inside my 12-month mastermind, ICONIC. This is for women who are already making money in their business and are ready to become category-of-one leaders with a brand that actually scales.Apply or join the waitlist below: https://form.typeform.com/to/oupmdAN0Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Join Sold Before the Pitch:https://eviedawson.com/sold-before-the-pitchIconic Mastermind (All-Access Pass and Weekly Coaching)https://eviedawson.com/iconic-mastermind

If you’re still spending hours on sales calls, drowning in objections, or trying to convince people to buy from you, you’ve got objection handling all wrong. True sales superpower isn’t about mastering scripts, pushing harder, or responding to every “maybe later.” It’s about creating an offer, marketing, and presence so irresistible that the right clients come pre-sold, ready, and excited to work with you.In this episode, I’m teaching you how to dissolve objections before they even happen, at the offer, marketing, and audience level, so you can stop arguing, chasing, or convincing and start making sales effortlessly.Inside this episode, you’ll learn: 💸 Why objections are rarely about price, time, or logistics and what they really reveal 💸 How your offer can be designed to dissolve fears and internal limitations before a conversation even starts 💸 Why your marketing must speak to desire, identity, and transformation, not just features or benefits 💸 How to structure your content to pre-sell clients so they arrive confident and ready 💸 The biggest mistake entrepreneurs make, selling to the wrong person 💸 How to create ethical, high-integrity sales that feel easy and magneticThis episode is for female entrepreneurs, coaches, and service providers who are ready to stop hustling for “maybe” clients, stand firm in their offer, and build a business where dream clients come to them pre-sold, excited, and ready to transform.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Join Sold Before the Pitch:https://eviedawson.com/sold-before-the-pitchIconic Mastermind (All-Access Pass and Weekly Coaching)https://eviedawson.com/iconic-mastermind

High-achieving women don’t fail because they’re lazy. They fail because they get comfortable being the best in the wrong room.When you keep comparing yourself to where you started, to people who aren’t playing at your level, or to a version of you that you’ve already outgrown—you cap your growth without even realising it.In this episode, I’m breaking down the identity trap that ambitious women fall into, and why it leads to self-sabotage, shrinking, and settling for less than your actual potential.Inside this episode, you’ll learn: ✨ Why being “naturally driven” can actually slow your growth ✨ The hidden danger of staying in rooms where you feel superior ✨ How your ego keeps you stuck in a smaller version of yourself ✨ What happens when you hit an identity ceiling (and why it feels like everything is falling apart) ✨ Why high-achieving women start to shrink, play small, and lower their standards ✨ How to break the cycle and raise your identity, standards, and environment ✨ The truth about “needing rest” vs. avoiding your next levelThis episode is for ambitious women, female entrepreneurs, and high achievers who know they’re meant for more but feel like they’ve plateaued, lost momentum, or started settling for less than they once desired.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Join Becoming the Magnet (Evie's Content Program):https://eviedawson.com/becoming-the-magnetIconic Mastermind (All-Access Pass and Weekly Coaching)https://eviedawson.com/iconic-mastermind

Most people are creating content for the wrong person — and it's costing them sales. In this episode, I walk you through exactly how to identify your dream client, speak to their deepest subconscious desires, and build messaging that magnetizes the right people while repelling the wrong ones.When you don’t deeply understand who you’re speaking to, your messaging becomes reactive. You start creating content to handle objections, justify your prices, and convince people who were never the right fit to begin with.Inside this episode, you’ll learn: ✨ Why attracting the wrong client creates endless objections and resistance ✨ The difference between logical desires and core subconscious desires ✨ How identity, values, and self-concept drive 95% of buying decisions ✨ The “mirror moment” that makes your dream client feel deeply seen and understood ✨ How to create polarity so your content attracts the right people and repels the wrong ones ✨ Why understanding your client’s daily psychology makes your content instantly more powerful ✨ How to position your method as the solution to everything they’ve tried beforeThis episode is for female entrepreneurs, online coaches, and service providers who want to stop speaking to everyone, understand their dream client on a deeper psychological level, and build a personal brand that magnetises aligned, high-level clients effortlessly.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Join Becoming the Magnet (Evie's Content Program):https://eviedawson.com/becoming-the-magnetIconic Mastermind (All-Access Pass and Weekly Coaching)https://eviedawson.com/iconic-mastermind

If you’re trying to sign 5–10 new clients, most people go about it all wrong, chasing, discounting, over-delivering, or pushing their offers from a place of need. And when you lead from that energy, it repels the exact clients you want.In this episode, I break down exactly what I would do to sign 5–10 aligned, high-value clients, whether it’s for group programs, one-to-one coaching, or masterminds. You’ll learn how to:In this episode, I break down exactly how to:💸 Shift your energy so you attract the right clients effortlessly💸  Get clear on intentions before even touching strategy💸  Use offers, challenges, and visibility content to strategically bring clients in💸  Lead from abundance, confidence, and value — not need or desperation💸  Make your dream clients audition for you, not the other way aroundWhether you’re selling high-ticket coaching, small group programs, or one-off experiences, this episode shows you how to magnetize the right clients, create offers they can’t resist, and do it all from a place of confidence, alignment, and excitement.Stop chasing clients. Start attracting them effortlessly. Your dream clients are already out there, it’s time to become the person they’re looking for.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawsonYoutube Buyer Magnet:https://eviedawson.com/youtube-buyer-magnet-page

If you’re trying to make more sales by pushing harder, explaining more, or convincing people to buy, you’re killing your magnetism.Women don’t sell best through force, pressure, or scripts.We sell through safety, identity, embodiment, and pull.When you try to adopt masculine sales strategies that were never designed for your nervous system, your intuition, or your energy, it doesn’t just feel off—it repels your dream clients.In this episode, I’m breaking down how feminine sales actually work at an energetic, psychological, and identity level—so you stop pushing, stop forcing, and start magnetising aligned clients who want to buy.Inside this episode, you’ll learn: ✨ Why masculine sales strategies create resistance for women in transformation-based businesses ✨ The Pull Method: permission, unhooking, and allure ✨ How feminine magnetism triggers safety in the buyer’s nervous system ✨ Why unhooking from the outcome makes you exponentially more magnetic ✨ How to sell without pressure, scripts, or manipulation ✨ The difference between unethical sales and integrity-led leadership ✨ How to create sales invitations that feel exciting—not heavy or forced ✨ Why consistency and coherence build trust faster than “new strategies”This episode is for female entrepreneurs, online coaches, and service providers who are done with hustle-based sales, want to lead with integrity, and are ready to build a personal brand that attracts premium clients effortlessly—without abandoning their feminine nature.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Cold to SOLD Masterclass:https://eviedawson.com/cold-to-soldYoutube Buyer Magnet:https://eviedawson.com/youtube-buyer-magnet-page1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

Everyone talks about “delusional goals.”But no one talks about the fact that half of them are just pure delusion.If you think setting a big goal, visualising it daily, and “trusting the universe” is enough to build a million-dollar business… this episode is your wake-up call.Manifestation is real. Energetics are real. Identity work is powerful.But if you skip the do, you’ll wake up 5–10 years from now wondering why nothing actually changed.In this episode, I’m breaking down exactly how I reverse engineer my “delusional” goals, from scaling multi-6-figure businesses to building a tech company — using the Be. Do. Have. framework properly.Because big goals require big identity shifts and bold action.Inside this episode, you’ll learn: ✨ The difference between delusional goals and actual delusion ✨ Why most manifestation advice leaves out the most important piece ✨ How to reverse engineer your income goals realistically and strategically ✨ Why identity shifts must happen before behavior shifts ✨ How procrastination and perfectionism sabotage your success ✨ The truth about being a “match” for your next level ✨ Why entitlement without skill acquisition keeps you stuck ✨ How to combine energetics AND strategy to collapse time on your goalsThis episode is for female entrepreneurs, online coaches, and service providers who are tired of spiritually bypassing their ambition and are ready to actually become the woman who achieves the goal — not just journals about it.If you’re ready to stop waiting, stop avoiding, and start building — this one’s your virtual slap.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Becoming the MAGNET:https://eviedawson.com/becoming-the-magnet1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

If you think you need more tactics, content, or ads to make people buy from you, you’re missing the point.Sales isn’t about teaching more, hustling harder, or begging people to follow you. True influence comes from conviction. It’s about standing so firmly in your value, your offer, and your identity that the right clients feel an unstoppable pull toward you—and everyone else naturally falls away.In this episode, I’m teaching you how to cultivate unshakable conviction at a biological, psychological, and energetic level, so your dream clients buy from you effortlessly—no matter the price, your validation, or what’s happening around you.Inside this episode, you’ll learn: ✨ Why clients buy identity, certainty, and leadership—not features or tactics ✨ How circumstantial conviction makes you unshakable in any business situation ✨ The difference between being the hero and being the guide—and why your clients need you to lead, not rescue ✨ How your belief in yourself and your offer sets the tone for every purchase decision ✨ Why detaching from external validation is the key to commanding premium clients ✨ How embodying conviction turns casual followers into clients who will pay anythingThis episode is for female entrepreneurs, online coaches, and service providers who are ready to stop waffling, own their authority, and lead from the front—so their personal brand becomes magnetic, irresistible, and unstoppable.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Cold to SOLD Masterclass:https://eviedawson.com/cold-to-soldYoutube Buyer Magnet:https://eviedawson.com/youtube-buyer-magnet-page1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

If you’re trying to attract dream clients by being liked, palatable, or relatable to everyone, you’ve got magnetism all wrong.True magnetism isn’t about chasing, convincing, or hoping the right people find you. It’s about polarity. It’s about standing so firmly in what you believe, who you’re for, and who you’re not for, that the right people feel an insatiable pull toward you, while everyone else naturally falls away.In this episode, I’m teaching you how feminine magnetism actually works at an energetic, identity, and messaging level, so you stop operating like scrap metal in a crowded market and start functioning like a powerful magnet.Inside this episode, you’ll learn: ✨ Why feminine magnetism must repel before it can attract ✨ How speaking to everyone destroys your brand power ✨ The role of polarity, standards, and conviction in magnetic messaging ✨ Why shared values, beliefs, and identity create premium communities ✨ How triggering the wrong people activates your dream clients ✨ Why certainty, not strategy, is the strongest magnetic frequencyThis episode is for female entrepreneurs, online coaches, and service providers who are ready to stop diluting themselves, stand firm in their truth, and build a personal brand that attracts aligned, high-level clients effortlessly.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermind1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

Most sales strategies fail because they speak to the logical mind—while your dream client is making decisions emotionally, subconsciously, and energetically.In this episode, I’m teaching you how to sell to the unconscious mind using NLP-backed language patterns that create safety, desire, and certainty—without pressure, manipulation, or forcing outcomes.If you want clients chasing you in the DMs, thanking you for selling to them, and choosing you with zero hesitation, this is the sales shift you’ve been missing.Inside this episode, you’ll learn: 💸 Why logical sales tactics create resistance instead of results 💸 How to mirror your client’s language to build instant trust and safety 💸 The NLP presuppositions that quietly guide buying decisions💸 How to use sensory language to bypass fear and activate desire💸 The future-pacing technique that makes your offer feel inevitable💸 Embedded commands that move clients into aligned action—without pressureThis episode is for online coaches and service providers ready to ditch outdated sales tactics and master embodied, feminine, unconscious sales that feel ethical, powerful, and wildly effective.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermind1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

You know exactly what to do to grow your business but something keeps holding you back. Every time you hit a new level of success, your brain starts sabotaging you, creating excuses, and slowing you down. In this episode, I’m revealing why this happens and how to break through your upper limits so you can finally scale, shine, and step fully into your potential.Inside this episode, you’ll learn:✨ Why your brain is secretly keeping you “safe” in familiar patterns ✨ How subconscious self-sabotage shows up when you hit new levels of success ✨ The exact steps to recognize, name, and dissolve limiting patterns ✨ How to future-proof your success with embodiment and identity-based action ✨ Why awareness alone isn’t enough—you need conscious choice and execution ✨ How to act from empowerment instead of fear to hit your next high cash monthIf you’re a female entrepreneur, coach, or service provider ready to break through ceilings, scale your business, and step fully into your potential, this episode will give you the tools to stop holding yourself back and start creating unstoppable momentum.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermind1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

Selling your knowledge alone won’t cut it in 2026. The game has changed—consumers are overwhelmed by repetitive information, AI is everywhere, and people aren’t buying strategies anymore. They’re buying leadership, embodiment, and transformation.In this episode, I reveal why 2026 is the year for leaders, not teachers, and how you can sell, scale, and stand out in a crowded market without relying on outdated “knowledge-based” tactics.Inside, you’ll learn: 👉🏼 Why information alone is no longer enough (and what people are really buying instead) 👉🏼 How to create sales pathways that are effortless, self-service, and high-converting 👉🏼 Why identity-based selling will make your clients choose you without hesitation 👉🏼 How to turn your leadership, frequency, and embodiment into your biggest sales asset 👉🏼 Why thought leadership and micro-community building will dominate 2026 👉🏼 The secret to scaling your coaching or service business when AI is everywhereIf you’re a female entrepreneur, online coach, or service provider ready to grow your income, magnetize your dream clients, and build a business that lasts beyond algorithms and trends, this episode is your 2026 blueprint.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermind1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

Most women think feminine sales means waiting, softening, or being passive. The truth? That belief is the very thing blocking your income, visibility, and impact.Feminine energy sales isn’t about being quiet, indirect, or hoping clients “find you.” It’s about devotion, leadership, and embodied action. It’s about selling because you care too deeply about your work—and the women you’re here to help—to stay silent.In this episode, I’m breaking down what feminine energy actually looks like in sales, why waiting keeps you stuck, and the missing energetic and strategic pieces behind effortless sales, magnetic content, and clients who choose you without hesitation.Inside, you’ll learn: 👉🏼 Why waiting and “manifesting” without action is killing your sales 👉🏼 The real difference between feminine devotion vs masculine outcome-chasing 👉🏼 How to sell daily without pressure, force, or burnout 👉🏼 Why high-level, emotionally intelligent clients don’t respond to pain-point marketing 👉🏼 How to sell through identity, values, and desire instead of fear 👉🏼 What receptivity actually means in business (and why it’s not passivity) 👉🏼 How aligned strategy + embodied leadership makes sales feel inevitableIf you’re a female entrepreneur in your 20s–40s—an online coach or service provider ready to sell in a way that feels powerful, ethical, and deeply aligned while still creating real income and impact, this episode will completely shift the way you see sales.This is feminine sales for women who lead, initiate, and devote themselves fully to the work they’re here to do.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermind1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

In this episode, I sit down with Julie Heinrich, a business coach for bakers and food entrepreneurs, to unpack her incredible journey from a home baker to the founder of Booked Out Baker.Julie shares how she started her baking business at just 16, navigated imposter syndrome, and evolved into a confident CEO who now helps other bakers turn their passion into profitable, booked-out businesses.In this episode, you’ll learn:✨ How to overcome imposter syndrome and own your genius✨ The importance of identity work in building a scalable business✨ How to create offers and programs that truly serve your clients✨ Why long-term growth beats quick wins and viral strategies✨ How attending live events and masterminds accelerates your confidence and business impactJulie also opens up about her experience with my ICONIC Mastermind, the evolution of her offer suite, and the transformative power of showing up even when you feel scared. This episode is packed with insights for bakers, food entrepreneurs, and coaches ready to level up their business, brand, and confidence.Connect with Julie HeinrichInstagram: @julieheinrich.official🔥 Whether you’re an online coach, service provider, or creator ready to expand your impact, this episode will help you rewire your subconscious, elevate your identity, and lead your brand with conviction.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermind1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

In this episode, I interview somatic healing and embodiment coach Leni Sundermeier to unpack the powerful connection between your body, emotions, and business growth.We dive deep into how nervous system regulation impacts your ability to hold success, wealth, and visibility — and why traditional mindset work alone often isn’t enough. Leni shares how somatic healing helps women move beyond self-sabotage, burnout, and perfectionism by learning to feel instead of fix.If you’ve ever wondered why you “know all the strategy” but still feel stuck, anxious, or disconnected — this conversation will show you how creating safety in your body becomes the foundation for sustainable success.What you’ll learn in this episode:✨ Why awareness alone isn’t enough without body integration✨ The real reason so many women experience emotional burnout and dysregulation✨ How somatic work bridges the gap between mindset and true embodiment✨ The role your nervous system plays in money, worth, and self-trust✨ How to stop numbing, scrolling, or overworking — and start feeling safe in successConnect with Leni Sundermeier:Instagram: @leni.loveWebsite: https://www.lenilove.lifeFree 5-Day Ritual to Connect with Your Body: join.lenilove.life/the-reclaim-ritualPodcast – The Between Space: Listen on Spotify🎥 Watch Leni’s Reconnect Masterclass — an experiential 30-minute body-based practice where Leni guides you to land in your body, move energy, and reconnect beyond the mind.🔥 Whether you’re an online coach, service provider, or creator ready to expand your impact, this episode will help you rewire your subconscious, elevate your identity, and lead your brand with conviction.Follow Evie on Instagram:https://www.instagram.com/itseviedawson1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawsonSavage Sales:https://eviedawson.com/savage-sales

In this episode, I sit down with business mentor Alex Najarian to unpack what’s really holding you back from your next level of income, visibility, and leadership.If nothing changes in the next 180 days—your results, your confidence, and your impact will stay exactly the same. This conversation is your wake-up call to stop outsourcing your power to strategy and start rewiring the identity that drives it.Alex and I dive deep into subconscious beliefs, energetic leadership, and the inner work required to step into your next level—without burnout, hustle, or fear of being seen.What you’ll learn in this episode:👉🏼 How fear disguises itself as logic and keeps you playing small👉🏼 The subconscious patterns blocking your next income leap👉🏼 Why comfort is your biggest business risk👉🏼 How to embody self-leadership & show up as the woman who already has it all👉🏼 The identity and energetic upgrades that make scaling inevitableAlex Najarian's Instagram page:https://www.instagram.com/alexnajarian✨ Whether you’re an online coach, service provider, or creator ready to expand your impact—this episode will help you rewire your subconscious, elevate your identity, and lead your brand with conviction.Follow Evie on Instagram:https://www.instagram.com/itseviedawson1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawsonSavage Sales:https://eviedawson.com/savage-sales

If nothing changes in the next 180 days… where will you be?In this powerful episode, I unpacks the real reason you keep hitting the same walls in business and life — and why fear, comfort, and subconscious safety are silently running the show.This isn’t about strategy. It’s about identity. Because until your subconscious believes you’re safe to hold more — more money, more success, more visibility — you’ll keep playing small, no matter how hard you work.Inside this episode, you’ll learn: ✨ How to recognize when fear is disguising itself as “logic” or “timing” ✨ The subconscious patterns keeping you in the same income level ✨ Why comfort is your biggest business risk ✨ How to shift from survival to self-leadership ✨ The identity upgrade required to become the woman who already has it allThis is your wake-up call to stop waiting for the perfect moment and start becoming the version of you who leads, believes, and builds differently. Because if nothing changes in 180 days… everything stays the same.Prefer to watch the Instagram Live replay of this episode instead?👉🏼 Watch It HereFollow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermind1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

Struggling to stand out online? In this episode, I reveals how to discover your unique content blueprint so you can create content that feels natural, fun, and magnetic—without relying on cookie-cutter frameworks or copying trends.Inside, you’ll learn:💸 Why traditional content frameworks block your creativity (and what to do instead) 💸 How to create authentic content that converts without feeling forced 💸 The role of energy, conviction, and feminine flow in powerful content creation 💸 How to stop outsourcing your voice and start attracting premium, soul-aligned clientsIf you’re an online coach or service provider ready to build a personal brand that sells effortlessly, this episode will help you step into your essence, own your message, and finally trust your natural creative flow.Join the SECRET PROJECT WAITLIST ♥️ If you’re craving your biggest season of sales yet, get on the list.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermind1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

Are you spending hours perfecting Canva graphics or stressing over sales tactics, yet still struggling to sell your offers? The truth is, dream clients don’t buy because of the prettiest content—they buy because your offer speaks directly to their deepest desires and identity.In this episode, I shares proven SELL Method for creating an offer that sells itself—no endless sales calls or pushy strategies required. You’ll learn:👉🏼 How to speak to your client’s true desires (not just what you think they need)👉🏼 How to eliminate what’s failed before and position your offer as a fresh, powerful solution👉🏼 How to layer proof and possibility with storytelling that builds subconscious certainty👉🏼 How to link your offer to identity, so clients feel pulled toward your work without resistanceWhether you’re an online coach or service provider ready to attract premium clients with ease, this episode will help you craft offers that stand out in a saturated market and convert without pushy sales calls.Join the SECRET PROJECT WAITLIST ♥️ If you’re craving your biggest season of sales yet, get on the list.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Follow Evie on YouTube:https://www.youtube.com/@itseviedawson1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

Scaling your business to 7 figures isn’t about finding the “perfect” funnel, the next certification, or the magic sales script. The truth? It’s about the lessons no one wants to tell you—the messy action, the mindset shifts, and the unsexy consistency that actually create results.In this episode, I’m sharing the 20 biggest lessons I wish I knew before building a multi-6 and 7-figure personal brand. These are the hard truths that separate the women who stay stuck from the ones who become ICONIC leaders in their space.Inside, you’ll learn:👉🏼 Why failing faster is the shortcut to scaling faster👉🏼 How perfectionism and hesitation secretly keep you broke👉🏼 Why staying stuck at the same revenue means you need different actions👉🏼 The entitlement trap that stops 90% of entrepreneurs from ever hitting 7 figures👉🏼 The truth about money blocks, visibility blocks, and the “magic pill” myth👉🏼 Why speed, creativity, and messy action will outwork any perfect strategy👉🏼 The mindset + energetics shifts that fuel consistent growthIf you’re a female entrepreneur in your 20s–40s—an online coach or service provider ready to grow her income, attract premium clients, and build a magnetic personal brand—this episode is the blueprint you need.Join the ICON ERA FREE TELEGRAM GROUP for weekly trainings on Messaging, Sales, Leadership & Activating your ICONIC Era ♥️Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Follow Evie on YouTube:https://www.youtube.com/@itseviedawson1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

Are you building the business you want—or the business you think you should? In this episode, I’m diving deep into the identity shift that separates struggling coaches from iconic industry leaders.If you’ve ever felt stuck attracting clients, undercharging, or wondering why sales feel hard, this is the mindset and branding reset you’ve been waiting for.You’ll learn:👉🏻 What really slows down your business growth👉🏻 Why you can’t out-hustle limiting beliefs👉🏻 The 3 types of speed that collapse time and make you unstoppable👉🏻 How to make faster decisions, squash fear, and move before you feel readyThis isn’t about more strategies—it’s about becoming the woman who naturally calls in wealth, recognition, and global impact.Join the ICON ERA FREE TELEGRAM GROUP for weekly trainings on Messaging, Sales, Leadership & Activating your ICONIC Era ♥️Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Follow Evie on YouTube:https://www.youtube.com/@itseviedawson1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

For the longest time, I thought staying comfortable meant I was doing the “safe” thing in business. But here’s the truth I had to face: avoiding discomfort was keeping me weaker, costing me money, and stopping me from stepping into my next level.In this episode, I share a powerful conversation I had with a client who’s launching a disruptive new agency—and the resistance that came up for her during the process. I’ll walk you through why discomfort is actually the doorway to expansion, and how shifting your identity around it changes everything.What you’ll learn in this episode:💸 The real reason avoiding discomfort is secretly costing you clients & cash💸 How resistance shows up when you’re launching, pivoting, or raising your prices💸 The mindset shift I personally use to turn fear into momentum💸 Why the entrepreneurs who thrive aren’t the ones avoiding fear—they’re the ones moving with itIf you’ve been putting off a launch, delaying a new offer, or playing small because it feels uncomfortable—this episode will change how you see resistance forever.Join the ICON ERA FREE TELEGRAM GROUP for weekly trainings on Messaging, Sales, Leadership & Activating your ICONIC Era ♥️Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Follow Evie on YouTube:https://www.youtube.com/@itseviedawson1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

Speed doesn’t mean hustle. In fact, hustling harder might be the exact thing keeping you stuck.In this podcast episode, I talk about why speed is your biggest advantage in business right now, and why perfectionism and overthinking will cost you more than any failed launch ever will.You’ll learn:💸 What really slows down your business growth💸  Why you can’t out-hustle limiting beliefs💸  The 3 types of speed that collapse time and make you unstoppable💸 How to make faster decisions, squash fear, and move before you feel readyThis is about building self-trust, killing perfectionism, and creating momentum that actually grows your business in 2025 and beyond.Join the ICON ERA FREE TELEGRAM GROUP for weekly trainings on Messaging, Sales, Leadership & Activating your ICONIC Era ♥️Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Follow Evie on YouTube:https://www.youtube.com/@itseviedawson1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawson

Your biggest challenges are your greatest initiations into the next level of leadership. In this raw and unfiltered episode, I pull back the curtain on what it really looks like to scale to multi-six and seven figures as an online coach or service provider—while navigating the shadows, duality, and uncomfortable decisions that no one talks about.I share the behind-the-scenes leadership lessons from pivoting a profitable launch, building long-game backend systems, and leading yourself through visibility fears, client challenges, and personal disruptions.If you’re ready to: 💸 Why pivoting 2 days pre-launch was the BEST thing I could do for sales💸 How to handle challenges like an ICON💸 How July was over a $50k sales month while navigating the duality of leadership …then this episode will give you the mindset shifts, identity upgrades, and emotional mastery you need to rise into the 1%.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawsonAll In August:https://eviedawson.com/all-in-august

You don’t need ads, complicated funnels, or endless sales calls to sell high-ticket offers. You need magnetic messaging rooted in feminine sales psychology—and that’s exactly what I’m breaking down in today’s episode.I went from charging £250/month to selling out five-figure offers with nothing but identity-led content, DM conversations, and deep embodiment—and in this training, I’ll show you how to do the same.This episode is for the woman who knows she’s here to sell premium offers with soul—not pressure. If you're done with convincing and ready to start magnetizing, press play.Inside this episode: 💸 3 content prompts to activate subconscious buying triggers 💸 Why low prices actually repel your most premium clients 💸 The sales psychology that made me walk away from a mentor I loved 💸 How to shift from hustle to effortless, energetic sales 💸 The messaging strategy that fills my DMs with hell yes clientsThis is the same system I used to go from undercharging and overworking... to fully booked with dream clients who pay in full, show up fully, and feel like family.Take the free quiz to uncover your dream client’s subconscious buying type (so you can speak directly to their decision-making process) 😉https://eviedawson.com/buyer-type-quizFollow Evie on Instagram:https://www.instagram.com/itseviedawson/1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawsonFeminine Sales Systemhttps://eviedawson.com/the-feminine-sales-system

If your content looks good but isn’t calling in the high-level, ready-to-buy clients you know you're meant for—this episode is your wake-up call. Most women unknowingly repel premium clients because their brand is built from the wrong identity. In this deep-dive, I break down the energetic and subconscious shifts required to step into your ICON era, and why your story, brand presence, and identity are the keys to magnetising soul-aligned clients.You’ll learn: 💸 The 3 hidden reasons your brand isn’t converting high-ticket clients 💸 How your current identity might be subtly repelling dream opportunities 💸 What actually creates obsession and trust in the premium coaching space 💸 Why feminine sales energy is the secret to effortless client attractionThis isn’t about changing your niche—it’s about activating your magnetism, claiming your truth, and becoming the woman whose presence sells for her.Join the ICON ERA FREE telegram group for weekly trainings on Messaging, Sales, Leadership & Activating your ICONIC Era ❤️‍🔥Follow Evie on Instagram:https://www.instagram.com/itseviedawson/1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawsonFeminine Sales Systemhttps://eviedawson.com/the-feminine-sales-system

If you’re not signing the dream clients you know you’re meant to lead, I want you to listen to this episode on repeat. Most women in business are unknowingly repelling up to 75% of their dream clients — simply because they’re only speaking to one buyer archetype: their own. 😳In this episode, I’m breaking down exactly how to use feminine sales psychology to unlock the subconscious buying triggers for all four buyer types — so you can stop leaving money (and impact) on the table.Tune in to learn:💸 Why you’re only attracting a quarter of the clients you could be serving 💸 The 4 buyer archetypes and how to speak to each one 💸 The subconscious sales triggers that create an instant “yes!” 💸 How to shift from just inspiring your audience to actually influencing their buying decisions 💸 And why identity-led selling is the most powerful strategy you’ll ever useThis isn’t just about sales strategy — this is about embodied selling, energetics, and becoming the magnetic leader your dream clients crave.✨ Take the free Buyer Archetype Quiz and discover who you’re naturally selling to — and who you’re repelling: https://eviedawson.com/buyer-type-quizSubscribe for weekly episodes on feminine business, sales energetics, and magnetic brand strategy.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawsonFeminine Sales System:https://eviedawson.com/the-feminine-sales-system

Inside this raw and powerful episode, I share the exact week I lost a client and signed a £30,000 high-ticket sale straight from my DMs—while sick on holiday in Spain.I’ll take you behind the scenes of the duality of leadership—what it really means to be an embodied CEO, a self-led woman who can hold the storm and rise higher because of it.You’ll hear how I pivoted from fitness to business coaching, what really happens when a client wants to break a contract, and how to lead yourself through the fears, spirals, and ego patterns that sabotage most entrepreneurs when challenges hit.✨ Inside we cover:The reality of high-level leadership: rejection, duality & emotional resilienceA real £30k cash sale story while on holidayHow to lead clients with integrity (even when they want to quit)The mindset & energetics that attract premium clients while you sleepThe exact conversation I had that turned a client’s “I’m leaving” into a powerful transformationThe truth about why your business tests you right before your next levelThis is your sign to hold the line, stand in your truth, and lead yourself—no matter what.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawsonSold Before The Pitch:https://eviedawson.com/sold-before-the-pitch

If you’re ready to make July your highest cash month yet — this episode is your playbook.I’m sharing exactly what I’d do if I wanted to explode my sales this summer: the mindset shifts, daily actions, and sales moves that will help you show up boldly, magnetise dream clients, and stack your income without burnout.Inside, you’ll learn:💸 Why people buy more in summer (and how to use this to your advantage) 💸 The daily sales targets & habits I use to create Stripe notifications on autopilot 💸 How to shift your identity to match the level of wealth you want to receive 💸 The content & messaging tweaks that position you as the premium choice 💸 The sales challenge you can start today to blow up your income in JulyIf you’re an ambitious online coach or service provider who’s done playing small — this is your sign to show up like the iconic leader you know you are.Plug in, take notes, and let’s blow it up together.✨ DM me “SALES CHALLENGE” on Instagram if you want in — or tag me while you’re listening so I can celebrate you!Follow Evie on Instagram:https://www.instagram.com/itseviedawson/1:1 Private Mentorship with Evie:https://eviedawson.com/private-coaching-with-evie-dawsonSold Before The Pitch:https://eviedawson.com/sold-before-the-pitchJoin HERE for the Quantum Lounge

In this episode, I sit down with powerlifting coach and business owner Beth to unpack how she quantum leaped her coaching business in just 9 months—going from self-doubt and playing small to fully owning her voice, raising her prices, and creating an industry-shifting brand.We dive deep into the power of self-leadership, foundational strategy, and how Beth built unstoppable momentum without relying on sales calls or pushy tactics. Instead, she leveraged identity work, energetic alignment, and a unique approach to scaling her offers with ease.What you'll learn in this episode:How Beth built self-trust and consistency to fast-track resultsWhy she stopped fitting into the “powerlifting coach” mold and created her own nicheThe strategy behind her first 8-week challenge and £100+ price increaseHow she sold out her offers—without doing sales callsThe mindset behind building a standout brand in a saturated industryWhy being a “self-led client” is the secret to exponential growthBeth's Instagram page:https://www.instagram.com/bethfit.ukPodcast “Lift to Lift Yourself”:https://open.spotify.com/show/0f97anE4arPvhuWbJKmJSU✨ Whether you're building your first offer or ready to expand into a whole new identity—this episode will show you how to combine strategy + energetic leadership to scale.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermindSold Before The Pitch:https://eviedawson.com/sold-before-the-pitch

Feeling stuck between who you were and who you're becoming? This episode is your wake-up call. If you’re in the “void” — that uncomfortable, uncertain in-between before your next level — you’re not doing anything wrong. You’re evolving.Evie dives into what it really takes to cut ties with outdated identities, outgrow old containers, and fully embody your next-level self. You’ll learn the energetic + strategic tools to lead yourself when nothing makes sense, when fear is loud, and the path isn’t clear — but your vision still pulls you forward.This one’s for the woman who knows she’s meant for more and is done playing small. You’re not stuck. You’re expanding. And the quantum leap? It’s closer than you think.👁‍🗨 Topics covered:Identity shifts & the “no-man’s land” between levelsLetting go of what's no longer aligned (clients, content, containers)What true embodied self-leadership looks likeHow to trust the leap before you see resultsEnergetics + mindset shifts to hold the void and riseThis is for the woman who feels the magnetic pull of her next level—and is brave enough to leap.🔗 Download the FREE “Cut the Cord” Meditation mentioned in this episode.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermindDangerous Woman:https://eviedawson.com/dangerous-woman

Discover the mindset secrets behind consistently hitting five-figure months — even through niche changes and life upheavals. In this episode, I reveal why 95% of business success depends on who you become rather than just the strategies you use.I dive deep into the powerful mindset principles that help you scale from multi-five-figure months to consistent six-figure months, focusing on:How to cultivate a clear, flexible vision without being attached to the “how”Developing emotional agility to adapt to changes and setbacksThe importance of fast decision-making and overcoming the “waiting mode”Why self-trust and resourcefulness are your secret weapons in business growthBalancing masculine and feminine energy to lead with creativity and strategyIf you’re an entrepreneur ready to break free from mindset blocks, accelerate your scaling journey, and master the emotional resilience needed to sustain long-term success, this episode is for you.Tune in for actionable mindset hacks that will change the way you approach your business — so you can stop overthinking tactics and start building unstoppable momentum today!Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermindDangerous Woman:https://eviedawson.com/dangerous-woman

What if a £33 micro offer could generate £35,000 in aligned, premium sales—without a single slide, sales call, or hard pitch?In this high-level training pulled straight from the Sold Before the Pitch VIP Vault, I’m walking you through the exact psychology, strategy, and energetic shifts behind one of the most powerful launches I’ve ever done. You’ll learn how I used one low-ticket offer to create massive momentum, attract dream clients, and sell into higher-ticket spaces without the bro marketing or pressure tactics.💸 We dive deep into:Sales psychology that taps into subconscious buying behaviorHow micro offers create identity resonance & trust fastTurning one viral brand moment into a scalable client funnelHow I use live hot seats, bonus upgrades & Telegram chats to build community, drive urgency & increase conversionsThe full strategy that bridges low-ticket to high-ticket, naturallyIf you’re an online coach, mentor, or creative service provider who’s done with launch burnout and ready to magnetize premium clients through your brand—this episode is your roadmap.Grab your spot in Sold Before the Pitch for just £22 and unlock the full VIP Vault via the link in the show notes.This is the kind of strategy that turns momentum into money—and micro ideas into ICONIC income. Let’s dive in.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermindSold Before The Pitch:https://eviedawson.com/sold-before-the-pitch

Tired of feeling pushy in the DMs, burnt out from sales calls, or constantly trying to justify your prices? In this powerful episode, I pull back the curtain on the exact strategy I used to sell high-ticket offers without ever jumping on a single call — just through content, storytelling, and aligned sales psychology.✨ We dive deep into:The sales psychology behind premium clients buying without being convincedHow to collapse time using your personal storyWhy storytelling is your most powerful sales tool in the age of AIThe 5 core content pillars that attract and convert dream clientsThe truth about objection handling and why most coaches get it wrongHow to create content that’s emotionally magnetic, not just “valuable”The art of developing a unique edge and sticky metaphors that make people stop scrollingWhether you're a coach, personal brand, or service provider — this episode will show you how to master storytelling, leverage subconscious buying behavior, and build content that leads people to walk themselves into your sales funnel.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermindDangerous Woman:https://eviedawson.com/dangerous-woman

Free chord-cutting meditation for the woman currently in the void between leaving the old identity behind, and stepping into your NEW self, before you see the physical evidence in the 3D.For daily mindset, business and self-leadership trainings PLUS instant access to a hub of meditations and energetic expansion to support your next level, join the Quantum Lounge membership here: https://portal.eviedawson.com/courses/offers/bcc4b07a-0365-4401-9ff5-03d870f90f4dSee you over on IG: https://www.instagram.com/itseviedawson/

What if the biggest advantage in business isn’t your strategy, your content, or your offer—but the way you believe in yourself?In this powerful episode, I reveal the real reason I’ve grown a magnetic personal brand, scaled my business with ease, and made bold moves without second-guessing myself: unshakable self-belief. Not the fluffy kind—but the kind built from subconscious identity work, emotional resilience, and radical personal ownership.We dive deep into:Why emotional self-leadership is your real unfair advantage in today’s AI-saturated business worldHow to navigate fear, doubt, and limiting beliefs without needing to “heal” everything firstThe psychology of conviction: building the identity of the version of you who always winsCourage, shadow work, and the truth about fear-based decision-makingWhat it actually takes to show up as a powerful, in-demand personal brand across multiple platformsIf you’re a female entrepreneur, online coach, or service provider who wants to build a brand that’s rooted in truth, power, and trust—this episode is your permission slip to stop outsourcing belief and start owning your magic.✨ Subscribe, share, and tag me @eviedawson on Instagram with your biggest takeaways!Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermindDangerous Woman:https://eviedawson.com/dangerous-woman

In this unapologetically powerful episode, I’m sharing a raw audio training straight from inside The Quantum Lounge —and trust me, you’ll want to listen to this on repeat.If you’ve ever felt stuck, second-guessed your next move, or blamed strategy when success still felt out of reach... this is your wake-up call. Because here’s the truth: Your business is a mirror of your beliefs.You’re not lacking strategy. You’re lacking radical self-belief. And until you shift that internally, the external won't change.Inside this episode:The mindset shift that helped me go from £1k/month to multi-6-figuresHow to hold your vision during challenges instead of collapsingWhat to do when self-doubt creeps in (and why it’s not the real you)The real reason personal development books & live events feel so powerfulA powerful reminder that you get to decide how your day, week, and life unfoldThis is the energy inside The Quantum Lounge daily—and today, I’m letting you in for free.✨ If you’re ready to build a 7-figure identity, attract premium clients, and lead with unshakable self-belief… press play.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermindJOIN HERE: The Quantum Lounge

In this episode, I reveal the powerful connection between your internal identity, self-leadership, and the amount of money you make in your business. Discover why mindset and subconscious beliefs are the true drivers of growth—not just strategies or hacks. Learn how to overcome limiting beliefs, break repetitive patterns, and shift your perception to see every challenge as an opportunity.I share my personal journey of trying every business strategy, failing, and ultimately realizing that the key to fast growth is leading yourself through every step with resilience, openness, and an empowered mindset. Whether you’re struggling with visibility, sales, or scaling your brand, this episode will help you realign your energy, dissolve resistance, and step fully into your authentic power as an entrepreneur.✨ Tune in for actionable insights on:Why self-leadership beats strategy every timeHow subconscious beliefs shape your business resultsTransforming failure and criticism into growth opportunitiesThe mindset shift from victim to empowered creatorAligning your intentions with your business goals for lasting successIf you’re ready to stop chasing tactics and start building a business that flows effortlessly from your true identity, this episode is for you!Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermindThe Brand Mirror:https://eviedawson.com/brand-mirror

If you’ve been endlessly searching for the perfect content strategy, viral hooks, or high-converting sales frameworks—but still feel stuck in your business—this episode is the wake-up call you need.In this raw and unfiltered conversation, I unpacks the real reason you're not seeing the results you desire: a lack of radical self-leadership.🔍 You'll discover:Why most online coaches and entrepreneurs hide behind strategy instead of stepping into their powerHow to identify self-sabotage patterns that keep you in consumption and procrastination modeWhat it actually looks like to lead yourself through fear, uncertainty, and the unknownThe uncomfortable truth about why blaming the algorithm, the niche, or the market isn’t the answerHow self-trust, not another content plan, will make you magnetic to premium clientsThis is a powerful episode that most people won’t finish—because it will challenge your ego and stretch your self-concept. But if you're ready to step into true energetic alignment, authentic leadership, and sustainable business growth... this might just be the turning point.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Iconic Mastermind:https://eviedawson.com/iconic-mastermindThe Brand Mirror:https://eviedawson.com/brand-mirror

The easiest way to sell as a woman is not found in a strategy or a blueprint, but through cultivating influence.When you know how to lead with embodied conviction, your audience feels it.Sales become natural. Clients come to you.And your presence alone becomes your most powerful marketing tool. In this episode, I’m breaking down how to build magnetic influence that converts — without needing to push, prove, or perform. If you're a female entrepreneur scaling your coaching or service-based business, and you’re done with forcing strategy that doesn’t fit… this will resonate deeply.💸 You’ll Learn:How to sell without selling (and why this works best for women)The identity shift that makes content + sales feel effortlessWhy being liked ≠ being paid (and how to bridge that gap)The energetic difference between inspiration and influenceWhat it really means to lead as your next-level selfThis episode is all about unlocking the internal power that makes your sales inevitable and effortless. Get ready to step into your highest potential and start selling without resistance!Follow Evie on Instagram:https://www.instagram.com/itseviedawson/The Feminine Sales System™:https://www.eviedawson.com/the-feminine-sales-systemExpand the Mastermind:https://www.eviedawson.com/expand-the-mastermind

Are you building a brand that inspires... or one that influences?In this powerful episode, I breaks down the real difference between being an inspirational coach and becoming an influential leader—and why that distinction directly impacts your income, authority, and client attraction.❤️‍🔥 You’ll discover: Why likes, shares, and comments don’t pay the billsThe secret to building a brand that lingers in people’s bodies and mindsHow to embody true influence through identity, energetic power, and brand convictionThe exact mindset shift you need to move people into action (and into your offers)What it takes to be a woman of influence in a crowded online spaceThis episode is for the coach or service provider who is done being “just inspirational” and is ready to disrupt her industry, claim her voice, and lead unapologetically.If you’re ready to go from validation-seeking to industry-shaping, this is the episode for you.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/The Feminine Sales System™:https://www.eviedawson.com/the-feminine-sales-systemExpand the Mastermind:https://www.eviedawson.com/expand-the-mastermind

In this episode, I reveal the feminine scaling secrets that helped me—and countless women—build businesses that reach six figures with ease and authenticity. If you're ready to scale your business without sacrificing your personal energy or values, this episode is a must-listen. Learn how to leverage your unique feminine energy to attract premium clients, create a sustainable business model, and implement strategies that align with your lifestyle and goals. I’ll share actionable tips on positioning your brand, crafting irresistible offers, and overcoming common challenges that women entrepreneurs face on their journey to six figures. 🚀 We dive into:The psychology behind feminine sales and attracting high-ticket clients.Creating content that sells for you without the need for chasing.Aligning your energy to build a sustainable six-figure business.Structuring your offers to magnetize your ideal clients.Don’t miss out on this transformative episode—listen now to unlock the secrets of feminine scaling and take your business to the next level!Follow Evie on Instagram:https://www.instagram.com/itseviedawson/The Feminine Sales System™:https://www.eviedawson.com/the-feminine-sales-systemExpand the Mastermind:https://www.eviedawson.com/expand-the-mastermind

In this episode, mindset and business coach Shiri Lider shares her transformative journey from fitness coaching to pioneering business and mindset coaching for female entrepreneurs. Discover how embracing self-trust, intuition, and identity shifts led Shiri to experience a quantum leap in both her personal and professional life.🚀 We dive into:The importance of self-trust and intuition in making bold business moves.How balancing masculine and feminine energies can unlock new levels of growth.Practical tips on authentic brand messaging, connecting with your ideal clients, and creating content that aligns with your vision.Shiri’s proven strategies for scaling a business by staying true to your purpose and vision.Shiri also gives us a sneak peek into her upcoming free masterclass on upgrading your identity to achieve bigger results, perfect for women ready to step into their next level of leadership.Shiri’s Instagram page: https://www.instagram.com/shirilider/Sign up for Shiri’s FREE masterclass - Upgrade Your Identity for Bigger Results: https://dashboard.mailerlite.com/forms/1316870/151201133680920427/shareShiri’s Podcast, Aligned in Action: https://open.spotify.com/show/2lxn9499vJGkZwuD1r6Ar0?si=O6F68ol7Q_e9XhBTD0ElKAIf this episode resonated with you, be sure to subscribe, leave a review, and share with fellow entrepreneurs who are ready to take bold action and experience their own quantum leap!Follow Evie on Instagram:https://www.instagram.com/itseviedawson/The Feminine Sales System™:https://www.eviedawson.com/the-feminine-sales-systemExpand the Mastermind:https://www.eviedawson.com/expand-the-mastermind

You want to sign high-ticket clients and sell out your premium coaching offers—but your brand still looks and feels like a 3-figure business. In this episode, I’m breaking down the real reason your messaging isn’t landing, your visuals aren’t converting, and your dream clients aren’t buying: your branding doesn’t reflect the level you’re trying to operate at.❤️‍🔥 This episode is your wake-up call. We're diving into:Why your visual branding is repelling the very women you want to attractThe role of subconscious marketing and non-verbal sales psychology in high-ticket conversionsHow to make your brand aesthetics match your premium pricing and offersWhat high-level women actually look for before buying from youThe micro-details that signal power, luxury, and intentionality—without needing a glam shootWhether you're a mindset coach, business mentor, or embodiment facilitator, your brand visuals must be aligned with your energy, voice, and pricing to attract premium clients consistently.🚀 Book a 1:1 Brand Expression Intensive: https://www.eviedawson.com/offers/yFFZ9MWGLet’s make your brand feel like the luxury experience your dream clients are craving.Follow Evie on Instagram:https://www.instagram.com/itseviedawson/The Feminine Sales System™:https://www.eviedawson.com/the-feminine-sales-systemExpand the Mastermind:https://www.eviedawson.com/expand-the-mastermind

If you’re a female entrepreneur who’s ready to break through income ceilings and scale your business to consistent 20k months, this episode is for you.In today’s episode, I’m sharing the identity shifts I made that took me from struggling to hitting 20k months, and how these same shifts can work for you too. Scaling your business isn't about doing more—it’s about transforming how you show up as the CEO of your brand and stepping into the next-level version of yourself.💡 I’ll be covering:Why sticking to old strategies can keep you stuck at the same income levelThe identity shifts that helped me move from hustle mode to CEO energyHow to align your offers with your vision and values for effortless growthReal-life examples from my journey that led to scaling with ease (without burning out!)This episode is all about embracing the energetics of growth and stepping into your role as a confident, successful entrepreneur.  If you’re ready to shift your mindset, align with your highest potential, and scale without stress, this episode is a must-listen!Follow Evie on Instagram:https://www.instagram.com/itseviedawson/Embodied CEO Membership:https://www.eviedawson.com/embodied-ceo-membershipExpand the Mastermind:https://www.eviedawson.com/expand-the-mastermind

To join the challenge, share any podcast episode to your IG stories and tag me so that I know you're committed to making April your best month EVER.1. Give the podcast a review, screenshot it, and DM it to my team support HERE:https://t.me/+y27zYL68aQ1jM2M0 : you'll get 10 points  2. Share the episode to your IG Stories & tag me (@itseviedawson) throughout the month of May 1st and each time you share, you'll get 5 points EACH TIME!3. Send this podcast to an amazing human that needs to hear the podcast today (send a screenshot to Team with the list of who you shared it with):https://t.me/+y27zYL68aQ1jM2M0  10 points 4 x 1 week of 1:1 coaching up for grabs, worth £777. If you're ready to collapse timelines and BLOW IT UP, GO GO GO

If you're tired of feeling like you need to convince, explain, or “handle objections” every time you sell... this episode is going to shift everything.Because the truth is… when you sell from subconscious alignment, objections dissolve before they even come up.In this episode, I’m breaking down the exact energetic and identity-based shifts I made that allowed me to go from chasing unaligned leads to attracting soulmate clients who were already a YES.You’ll learn how to rewire your messaging, embody trust, and become the woman people feel safe to invest in, before you even pitch.💡 What You’ll Learn:Why objections aren’t a sales issue; they’re a subconscious beliefHow to dissolve resistance before your audience reaches outWhat subconscious selling really means (and how to use it)The identity shift that activates “I’m in” energy from dream clientsHow to speak to the internal beliefs she doesn’t even know she’s holdingJoin the Feminine Sales System: https://www.eviedawson.com/the-feminine-sales-systemSubscribe, review & share if this episode hit, because this is the new era of sales 💅🏻

Feeling stuck in your business model? In this episode, I take you behind the scenes of a powerful 90-minute client intensive where we completely transformed a marketing coach’s business—shifting her from low-ticket, time-draining offers to a scalable, high-impact offer suite that aligns with her vision for freedom and 100K+ months.Here’s what you’ll learn:✔️ Why your subconscious mind may be blocking your success ✔️ The biggest mistake keeping you trapped in time-for-money services ✔️ How to reverse-engineer your offer suite for long-term wealth & freedom ✔️ The power of niching down to become the go-to authority in your industry ✔️ Pricing psychology: Why charging more attracts higher-level clientsIf you’re ready to shift from just another coach to an ICONIC industry leader, this episode is for you! 🎧✨Unlock your FREE gift: 7-day access to The Embodied CEO Membership → https://www.eviedawson.com/embodied-ceo-membership💃 Let’s connect on Instagram → https://www.instagram.com/itseviedawson/

If you keep making business decisions based on your current circumstances, you’ll stay stuck exactly where you are. In this episode, I break down the biggest mistake female entrepreneurs make when trying to reach the next level—operating from their present reality instead of stepping into their future self.We’ll cover:🔥 How to shift your energy and sell with conviction 🔥 The role of subconscious programming in your results 🔥 Why focusing on your current income is keeping you stuck 🔥 How to embody the version of you who already has what you desireYour business, income, and success are a reflection of who you were—but it’s time to step into who you are becoming. Get ready for a mindset shift that will change the way you sell, show up, and scale your business!Unlock your FREE gift: 7-day access to The Embodied CEO Membership → https://www.eviedawson.com/embodied-ceo-membership💃 Let’s connect on Instagram → https://www.instagram.com/itseviedawson/