The Helping Musicians Podcast

An incredibly talented, producer, DJ, and human being - Jake Shore basically gives you a masterclass on all the things you need to be thinking about if ya wanna start making a living from your music on this episode.The importance of not moving the goalposts, why working on yourself is actually the greatest project, and the importance of building a niche fanbase, not a massive one.We love love LOVE this show - and hope you do too. xJAKE SHORE INSTA - ⁠https://www.instagram.com/itsjakeshore/OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- Why you should “stop and smell the roses” before chasing the next milestone- The trap of comparing yourself to others - and why it’s a game you can’t win- How competing with your past self is the only metric that actually matters- The importance of “moving like nobody’s watching” even after you get a team- Why working on yourself (mental, physical, emotional) is just as important as making music- The truth about consistency: there’s no magic pill, just showing up repeatedly- How to make content that actually connects by doing what you’d do off camera- Why trying to appeal to everyone kills your growth - and how to build a cult fanbase instead- The power of small reps: why 100+ pieces of content is where things start to click- How to think about branding authentically by pulling from your real life influencesNew episodes every Monday x

Two billion (yes, B) streams. World tours. But most importantly, an incredibly humble, open, warm human being. Today's episode is with gnash - who you almost definitely are familiar with the music of ('i hate u, i love u' 'imagine if' 'the broken hearts club').Arguably one of the most empowering episodes we've ever had on the HMP - as a lot of this chat is about the importance of being of service to other people - why you need to make people feel seen - and why there's always two paths to take. Lock in, this is a special one xGNASH INSTA - https://www.instagram.com/gnash/OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- Why tying your identity to success can quietly ruin your creativity (and how to avoid it)- The mindset shift from “is this good?” to “is this honest?” that changes everything- Why your job as an artist isn’t to impress people - it’s to make them feel seen- The unexpected truth about building a career: your life has to come first, not your music- How focusing on service instead of success can actually lead to both- The danger of chasing numbers and why they rarely translate into real fulfilment- Why going viral and making meaningful music are often pulling in opposite directions- The simple habit that can unlock better ideas than sitting in the studio all day- What gnash learned from nearly quitting music to become a lawyer (and why he didn’t)- How honesty, not perfection, is the thing that actually builds connection with fansNew episodes every Monday x

Sometimes the bio of our guest does the best job of summarising why you should listen to the episode - and todays guest - Zack Gray - has a line that does just that - 'I help EDM producers become headliners'.And not just that - Zack is a v talented musician / songwriter / DJ himself so has a lot of empathy for the struggles. But at the same time, shares all of what he's learnt, both from his own journey and the artists he's helped build up.Also - even if you're not in electronic music - this episode is still full of actionable insights and gems to help ya move a few steps closer to the whole making a living thing. ZACK GRAY INSTA - https://www.instagram.com/zackgray/OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- Why “good music” still matters, but is nowhere near enough on its own anymore- The reason so many talented producers stay stuck, even when the songs are there- What Zack means by helping EDM producers become headliners, not just better producers- Why understanding the music business properly gives artists a huge edge in 2026- The difference between building a fanbase and just chasing vanity numbers online- How to think about content in a way that actually supports your music instead of draining you- Why most artists do not need a manager or label as early as they think they do- The mindset shift that helps artists stop waiting to be discovered and start building leverage- How to know whether a song deserves a bigger push, and when to keep going with it- What separates the producers who eventually headline from the ones who never break throughNew episodes every Monday x

An incredibly talented producer and DJ - Wave Wave - human name Tjark - has experienced a lot of the v cool things you're probably dreaming of.Tours around the world, releases on labels by the likes of Solomun and John Summit, as well as some incredible success on socials.He's super open on this episode - the lessons learnt along the way - the importance of fans not just followers, and so much more.Lock in xWAVE WAVE INSTA - https://www.instagram.com/wavewavemusic/OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- How Tjark went from making music in the countryside to building an international DJ career.- The mindset shift that stopped him chasing “the next Calvin Harris hit” and helped him find his own lane.- Why working harder is not always the answer, and what finally helped him make better music.- How a simple social media format exploded and completely changed his career.- The hidden downside of blowing up online, and why followers are not the same as real fans.- Why Tjark is walking away from the content format that he was known for.- What happened when he started sending his music out more boldly, even when he was unsure about it.- The power of collaboration, connections and “one person knows one person” in dance music.- What playing his own US tour taught him about building a real audience.- The practical habits, routines and creative triggers that help him actually finish music.New episodes every Monday x

Ooooft listener we have got a banger for you. In this episode we chat w Nick Ruffalo - an incredibly talented human who’s worked closely with artists on building killer content, branding and overall strategies - but also understands the reality of being an artist. We get into what actually moves the needle (and what doesn’t), the metrics you should actually care about, why most artists get stuck pushing the wrong songs, and how to build a fanbase that genuinely converts, not just racks up views. We also talk about cringe, consistency, content systems, and the mindset shifts that separate the artists who break through from the ones who don’t.Plus we have potentially Sam's favourite social media insight from a guest ever. 👀Lock in. Plenty of sauce incoming.RUFF INSTA - https://www.instagram.com/ruffmusicofficial/OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- The social media patterns the biggest breakout artists all have in common- Why consistency still wins, even when the algorithm feels impossible- The mindset shift that stops artists giving up too early- The music industry trap that keeps artists pushing the wrong song- The only social metrics that actually matter in 2026- Why “superfans” might be the wrong thing to focus on- How to get fans to care enough to actually take action- Why cringe is secretly one of the most powerful tools in marketing- The content systems serious artists use instead of winging it every day- What it really takes to turn social media into a music career, not just attentionNew episodes every Monday x

An incredibly talented vocalist, songwriter, and all round human being. This weeks show is with Joe Keogh - whose voice you almost definitely recognise from the stunning songs of Amber Run.Joe is super honest on this episode - the ups and downs that come with big deals - the importance of sorting your contracts - and arguably most importantly focusing on enjoying the journey.AMBER RUN INSTA - https://www.instagram.com/amberrun/OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- What nobody tells you about “making it” too early- Why you need to separate your music from your identity- How to stay ambitious without letting music destroy your mental health- Why some of the biggest wins in your career can mess with your head- The truth about major label deals from someone who’s lived it- What artists really need to understand before signing anything- Why “success” on paper doesn’t always mean money in real life- How to think about long-term survival, not just short-term hype- What Joe wishes he understood about money, ownership and recoupment- The difference between building a career and chasing validation- Why artists need to celebrate the small wins before they burn outNew episodes every Monday x

An incredibly talented producer / DJ - and a human who also really cares about helping musicians make a living doing what they love.Badger - who you may know from his belters with everyone from Tempa T to Natasha Beddingfield - has been a pioneer in using social media as an incredible tool to get your ideas out there, and build a world-tour level brand. In this episode he breaks down incredibly actionable systems and ideas on how you can structure your socials and content - and asks the most important question - 'what's your kitchen'?BADGER INSTA - ⁠⁠ https://www.instagram.com/badger_music_maker/BADGER MUSIC ADVICE INSTA - https://www.instagram.com/uncool_badge/⁠OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- How to actually use social media to build a music career- The mindset shift that helps artists take content seriously- Why some songs should stay unreleased- The balance between making loads of music and making the right music- How to find a content format that people remember- Using content to test what listeners actually connect with- Building an artist identity without boxing yourself in- What it takes to turn momentum into something long-term- How to approach collaborations when you’re still coming up- Making the jump from edits and remixes into original musicNew episodes every Monday x

You may know todays guest as one half of Billen Ted - DJs, producers, writers, with their own number one record, as well as significant credits on tunes from the likes of Anne-Marie, KSI and Rudimental to name just a few. He's also a manager, runs a music marketing company, is a former music tutor, among many other v cool bits that make him arguably one of our most qualified guests we've ever had on the show.One line to get you ready - 'one song can buy you a house' - and Tom explains exactly what he means by that... TOM INSTA - ⁠https://www.instagram.com/tombillented/⁠OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- Tom’s “3 things I’d tell younger me” is basically a reality check for anyone spiralling because progress feels slow.- How to not lose your head when other people “win” first.- “Match fit” in music explained properly - the one concept that makes setbacks feel like training, not failure.- Why side jobs and weird gigs can build elite producer skills.- What to do if your song starts popping off on TikTok and you’re not ready - Tom gives a clear first move that can save you from getting rinsed.- “One song can buy you a house” (sort of) - he breaks down the actual money doors a hit opens (and the mistakes people make).- The Chrystal / MK story is insane - proof songs aren’t dead after 3 months and you might be sitting on gold without realising.- A real take on AI as a “co-producer” - useful, practical, and not just doom chat.- Some awesome case studies - Becky Hill, Anne-Marie, and the behind-the-scenes stuff you don’t see on socials.- The “Wellerman” moment - a meme idea he tried to shut down that turned into a global moment (proper lesson in seizing opportunities).- How marketing + TikTok understanding can build an artist project fast (without pretending it’s “overnight”).New episodes every Monday x

An incredible frontwoman. A very honest, open conversation about making a living doing what you love. This week we speak to Yonaka's Theresa.She shares a lot of direct big sister energy about what it takes to turn this whole music thing into a career, touching on some of the big questions. Do you have to leave your hometown? How do you stop other people ruining your songs? How do you build a world for your fans.YONAKA INSTA - ⁠⁠https://www.instagram.com/weareyonaka/OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- Theresa drops the one “gut rule” she lives by when writing and it’ll either free you up instantly… or make you realise you’ve been letting other people ruin your songs.- The most honest “enjoy the journey” reality check you’ll hear.- A simple mindset shift that makes you play harder in a room of 10 than most people do in a room of 1,000.- The wild early Yonaka graft stories (proper chaos) that’ll make you feel way better about where you’re at right now.- She explains why they don’t write to briefs and how that approach keeps the music feeling real in 2026.- How the “world” of Yonaka actually forms and why most artists accidentally confuse new fans without realising it.- The Brighton “scene” conversation: what was organic, what was luck, and what you can copy even if you’re not in a cool city.- A sneaky real-life networking hack Theresa used through normal jobs that literally changed the band’s path.- The personal vs band socials balance: why she keeps hers normal, and what that does for fans without overthinking it.- The straight-talking hometown show advice that every new band needs but nobody wants to hear.- The “move away or stay put?” big sister answer for anyone stuck in a dead town trying to make music work.- How she learned to be a proper frontperson and the exact moment touring with huge bands flipped a switch for her.New episodes every Monday x

Like it or not - if you're planning 2026 as your year to smash the whole 'making a living from your music thing' - you gotta be thinking about your content and social media strategy.So we are delighted to share a masterclass from one of the best in the biz - Liam James Ward - CEO of Something Something who have worked with (and this is just a snippet) - Alex Warren, Jennifer Lopez, Lewis Capaldi, Marshmello, Yungblud and more.This episode is full of ways to get your music - your passion - your art - in front of as many people as possible.Lock in baby! LIAM INSTA - ⁠https://www.instagram.com/liamjameswrd/⁠OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- Liam’s top 3 social priorities for musicians in 2026 - why you need to nurture the fans you already have, stop copying everyone else, and spend money on making better content (not just boosting meh posts).- A simple mindset shift: community works whether you’ve got 10 fans or 10 million, if you build a system that connects people properly.- The “don’t copy and paste” warning: what worked for another artist won’t automatically work for you, so learn the principles, then adapt.- Identity first, tactics second: if you don’t know who you are yet, you’re not ready for “growth hacks” or ad spend.- Liam’s practical exercise: pay attention to what you naturally love online (not just other musicians) and use that to map your taste and your vibe.- “Consume consciously”: notice what makes you scroll away, what makes you stay, and what actually grabs your attention.- Platform strategy made simple: you can focus on one platform if that’s your bandwidth, but you should still exist on Instagram + TikTok as a minimum so people can find you.- Nurturing fans in real life: examples of IRL moments that deepen community and create content at the same time (meetups, small fan experiences, travel-together ideas).- Relatable case studies to watch: Glass Beams, Father Of Peace, South Arcade, and why their content feels like you’re “in on the lore.”- The truth about “fan pages / burner accounts”: learn about it all, but do it in a genuine way (no fake accounts, no phone farms), and think multi-channel when it makes sense.- January planning advice: start with the big peak of your year (single, tour, headline show), then work backwards into monthly and weekly moves.- Tools and music picks: why direct-to-fan platforms and analytics matter (Substack, Chartmetric, Cobrand).New episodes every Monday x

Right then - regardless of if we like it or not - sorting out your money and finances if key to being able to make a living as a musician - and being a happy human overall.Today's guest Sarah Anderson - is basically a queen of money advice for musicians. Working with both huge superstars, plus new artists towards the start of their career. Smashing it on the serious badass corporate side, but also the real world music and culture side too. We love her one liner 'helping musicians maximise their money' - cos that's what this show does. We cover everything you need to know to help get your ££ $$ (and yen) sorted for the year ahead.SARAH INSTA - https://www.instagram.com/sarah_rose_anderson/OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- The real difference between being PAYE and self-employed, explained without confusing jargon.- Why the way you’re paid matters just as much as how much you’re paid.- What PAYE actually means for musicians working bar jobs, venues, or casual side gigs.- How self-employed income lets you offset music expenses like gear, travel, software, and promo.- Why PAYE income usually can’t be “mixed in” with your freelance music income for tax purposes.- A common trap: thinking all income just gets lumped together (it doesn’t).- How choosing the wrong setup can mean paying more tax than you need to.- What to check before taking a side job so it doesn’t mess up your tax situation.- The difference between being a freelancer at a venue vs an employee of that venue.- Why musicians juggling multiple income streams need to be extra clear on this stuff.- How small decisions early in the year can have big effects at tax time.- Sarah’s big takeaway: understanding your setup = keeping more of your money.New episodes every Monday x

A v v cool, vv talented human being. Who is open and honest about his journey through music, and how it can help you as an artist dreaming of making a living from your music.Kyle Dion has smashed it in a number of ways - huge songs - playing the VMAs - collabs with your favourite artists like Kali Uchis, DUCKWRTH and Ja Rule. And on this episode he reflects on that crazy journey - and shares why the most important person is you.Oh, and the moon.KYLE INSTA - https://www.instagram.com/kyledion/OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- Kyle on why he wouldn’t speed up his journey, and trusting the pace you’re meant to grow at.- Protecting your focus early on, and how letting too many people in can make things feel cloudy.- Kyle’s 2026 word: “surrender” and what that looks like when you’re building a music career.- His favourite reflection ritual: solo movie night, late-night park walk, and literally sliding down a slide under the moon. ☾- The pressure of “it has to happen fast” and how to stay grounded when the industry feels obsessed with quick wins.- How fans helped spread Kyle’s music in the early days, and why community-led discovery used to feel more “free.”- Chat on today’s algorithms: even established artists have to fight to reach the people who already love them.- Using TikTok + IG in a way that feels authentic (and messy, in the best way), plus going live to build real connection.- Kyle’s creative direction breakdown: learning Photoshop + editing early, staying hands-on with visuals, and why perception matters.- Collaboration without ego: how writing with others leveled him up, plus proud 2025 moments (US tour, festivals, VMAs) .New episodes every Monday x

A two-fold banger of a guest today. Cos not only is our episode today with a rockstar who tours the world playing to thousands of adoring fans. BUT he's also a wizard with marketing background so he can teach ya the real world results of sorting your social shizz out. Ande Hunter from As December Falls is todays guest - and this episode is the ultimate definition of why putting the work in on the boring stuff is what allows you to do the rockstar stuff.He's open about merch stratgies, Facebook ad techniques, how to self-promote your gigs and so much more.Thank you Ande for your openness. And being cool as f. Obvs.AS DECEMBER FALLS - https://www.instagram.com/asdecemberfalls/?hl=enTHE POD ANDE MENTIONS - https://youtube.com/@musicmarketing?si=irx0rv6YGl6WwHBQTHE MARKETING TRAINING ANDE MENTIONS - https://indepreneur.io/OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- Why bands need to learn digital marketing, not just “post more.”- How to show your music online to people who have never heard of you, and make them care.- The value of writing “bad songs” early, and why that phase is necessary, not embarrassing.- The gym analogy for songwriting, plus why “overnight success” is usually a myth.- How long it took As December Falls to write the first song they’d still proudly play now.- The power of testing instead of guessing which song is “the single.”- Their release strategy shift: thinking more like hip hop (more singles, more frequency) vs the classic band album cycle.- The content system that changed everything.- Practical breakdown: filming 30–40 takes per track, trimming to 15–30 seconds, and posting daily.- Why low-budget performance content can outperform expensive music videos.- Their streaming results from organic short-form.- The surprise platform: Facebook Reels. Why they bothered and why it paid off.- Real talk on demographics: Facebook skewing older, but still pulling lots of under-35 fans for them.- Career “needle movers”: why it’s rarely one moment, and more like 10 things stacking together.- Charting as a storytelling tool: how “we’re battling huge artists” can motivate physical sales fast.- Catalog explained properly: why owning your back-catalog is long-term financial stability.- Label deals in plain English: advances, recoupment, and why “free support” often becomes your bill.- Merch as the real engine: how they built a sustainable business from merch.- Email list growth: building direct fan contact (and why that’s the real asset).- Live touring economics: how they progressed from 100-cap rooms to sold-out Rock City.- The shift from promoters to self-promoting, and how risk changes as venues scale.- Running ads for shows: why they’d rather spend to create new fans than play empty rooms.New episodes every Monday x

The Stream Queen returns! Beth Cherry is a streaming expert who has worked on songs from Coldplay to PinkPantheress - thru to one of the most streamed songs of all time - Tones & I - Dance Monkey.This is Beth's second time on the show - and we try our best to ask all the questions you want to know about streaming platforms, and how you can use them to help you make a living from your music.Lock in - it's time to get celestial. xOUR INSTA - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠THE TEAM AROUND YOU - https://www.theteamaroundyou.com/Episode Features:- Beth’s top three priorities for artists trying to make a living from streaming in 2026.- Why world-building matters more than obsessing over individual playlists or numbers.- Thinking of DSPs and socials as connected “planets” - and how to make it effortless for fans to move between them.- Reframing vague goals like “I want a million streams” into practical, achievable strategies.- How asking better questions leads to clearer campaigns, collaborations, and growth.- Why artists should give themselves permission to be artists again - not full-time marketers.- The platforms Beth believes are most impactful right now.- Simple, actionable ways to use each platform without overcomplicating your strategy.- Why YouTube is still massively underrated for discovery, community, and ads.- How Bandcamp creates deeper fan intention through physicals, downloads, and direct support.- Using Substack as a modern direct-to-fan channel that artists actually control.- Organic social strategy in 2026: making the journey from Reel or TikTok to streaming easy.- Collaboration as a growth tool - on socials, playlists, live shows, and beyond the studio.- Quality vs quantity in content: why one thoughtful post beats 200 rushed ones.- What consistency actually looks like without burning yourself out.- The real role of playlists in 2026 - why editorial and algorithmic discovery should work together.- Why pitching your music still matters, even when it feels like shouting into the void.- How pitching helps algorithms as much as it helps editors.- Planning your year backwards: starting with how you want to feel and building the strategy from there.New episodes every Monday x

Radio host. DJ. Producer. Label Boss. And an absolute legend in the game. Danny Howard has perspectives on multiple sides of the music industry - and especially if you're an electronic music artist - this is a masterclass on what you should focus on to help you make a living from your music.Plus - if you've been wanting to get your music to Danny - he shares the best way to do that on this episode too. 👀DANNY INSTA - ⁠⁠https://www.instagram.com/dannyhowarddj/⁠⁠OUR INSTA - ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠Episode Features:- Danny’s top three priorities for artists under 25 trying to make a living from music in 2026.- Why finding your thing and doubling down on it beats trying to do everything at once.- The uncomfortable truth about social media: why artists who don’t show up lose to those who do.- How to use social content without selling your soul or doing cringe trends. -The biggest lesson Danny’s learned as a label boss and radio DJ: consistency beats talent spikes.- Why artists disappear after a hit - and how discipline keeps careers alive.- Reframing rejection: why silence isn’t failure and how to keep momentum anyway.- Smart demo strategy: why aiming slightly lower first helps you build faster.- How labels actually think about signing music (story, momentum, and business reality).- Modern tools like Trackstack and how DJs and A&Rs actually use them.- Why creating your own momentum before approaching labels massively increases your chances.- Old-school networking stories that still work in 2026 (yes, even waiting outside Radio 1).- How commenting on posts can be more powerful than DMs for building real awareness.- The kind of social content that actually grabs Danny’s attention.- A real conversation on “faking it” online - where creativity ends and integrity matters.- Why authenticity still decides who lasts and who gets found out.- How Danny plans his year, sets goals, and stays accountable creatively.- Danny’s pick for one to watch in 2026.New episodes every Monday x

An incredibly valuable and relevant episode. Today's guest is an expert in music tech, music business, so much so that one of the most recognisable brands in music - Billboard - has her as one of their main correspondent and host of their music industry podcast.We first found Kristin Robinson's work last year when she broke down some of the techniques behind Charli XCX's 'Brat' on Jules Terpak's pod and ever since have found her takes on industry bits incredibly insightful and valuable. So we're vvv hyped to have her share her top tips and thoughts to help artists at the start on this episode.Regardless of your personal stance on AI etc - this is a useful show to help you be across and aware of where the industry could likely be heading. xKRISTIN INSTA - https://www.instagram.com/wordsbykristin/BILLBOARD ON THE RECORD - https://www.instagram.com/billboardontherecord/OUR INSTA - ⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠Episode Features:- Why AI isn’t something emerging artists need to panic about, but oversupply absolutely is.- The real challenge of 2025+: not talent, but cutting through fragmentation and noise.- Kristin’s honest take on tools like Suno and why most artists don’t need to touch them yet.- How AI can help musicians by automating the boring, soul-draining parts of the job.- The rise of “fan pages” that are secretly run by artist teams and why they work.- How to recycle content without killing your main profile or annoying your audience.- Why mixing and mastering AI can be useful when cash or connections are limited.- The philosophical question: if a song changes your life, does it matter who (or what) made it?- Why Gen Alpha may not care about AI music in the way older listeners do.- A real example of an AI song going viral without people realising it wasn’t human-made.- Why the future of music is increasingly grey, not “AI vs human”.- How AI-assisted songs are already quietly part of mainstream releases.- Why live music is becoming more valuable in the age of AI, not less.- Why studying artists two steps ahead of you is more useful than copying superstars.- The endurance-race mindset every aspiring musician needs to survive long-term.- Why you don’t want your first song to be the one that goes viral.- The myth of the “lazy successful artist” and why work ethic always catches up eventually.- Kristin’s advice on reaching out to journalists: respectful emails cost nothing and matter.- Why guilt-based promotion pushes fans away instead of building careers.- What promotional strategies are working right now for emerging artists.New episodes every Monday x

As a musician at the start of your career - there's a reasonable chance you are dreaming of touring your music around the world. And whilst it is an incredible, beautiful thing when it goes right - a lot of the time artists aren't prepared for quite how intense or difficult parts of it are.So, we are delighted to have a human on the show today who can help you with just that. Daniel Rinaldi - whose official description is 'Licensed Mental Health Counselor (LMHC), therapeutic coach, and former touring musician ' - but in short - he's just an incredibly lovely dude who can help give you the tools and systems to make sure you don't burn out on tour. DANIEL INSTA - https://www.instagram.com/danielrinaldilmhc/?hl=enOUR INSTA - ⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠JON BELLION VID MENTIONED - https://www.instagram.com/p/DHqrfkYxskX/Episode Features:- Daniel’s top three habits for protecting your mental health as music becomes your career.- What a “daily floor” actually looks like.- How to stop tying your entire self-worth to monthly listeners, views, or release performance.- Why every musician needs at least one person who isn’t afraid to tell them the hard truth.- The brutal realities of your first tour - and how to mentally prepare so the low moments don’t break you.- How to build healthy coping mechanisms before you hit the road and avoid the spirals.- Understanding the difference between therapists and coaches, and how to choose the right fit for you.- Why it’s completely normal to experience writer’s block, and how changing your environment can reset your creativity.- The “be a sponge” method: find inspiration in films, galleries, nature, and comfort - not just in the studio.- What really happens to your nervous system on tour - and why silence at home can feel more overwhelming than noise.- How to handle the emotional crash after big moments: decompression days, slow re-entry, and communicating boundaries with partners.- Social media and the modern fight-or-flight response: how creators can stay sane while still being active online.- Why building a small but loyal fanbase beats chasing huge follower numbers that don’t care about your music.- The Jon Bellion case study: talk directly to your community, ignore algorithms, and centre what makes you unique.New episodes every Monday x

An epic episode that touches on the many different skills, traits, and questions you need to ask to help build a sustainable career in music.Today's guest is Phil Loutsis - who ya may know from his decade + at AWAL working with both some of the biggest artists in the world, as well as exciting new artists.And now he's fully focussed on building The Team Around You - a service that helps musicians connect with music industry humans and the services they need (think Radio Pluggers, Social Media Humans) - all without being a nepo baby.THE TEAM AROUND YOU - https://www.theteamaroundyou.com/OUR INSTA - ⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠Episode Features:- Phil’s top three traits of artists that build sustainable careers.- Why deliberately trying to fail five times a week can unlock creative freedom and fearlessness.- The importance of consistency - in posting, networking, and showing up long before you “make it.”- Why purpose is the backbone of everything, and how to find yours.- Why you could argue age doesn't matter in music anymore.- Some case studies on artists that took a decade + to 'make it'.- The role of failure in growth: why public mistakes make artists more relatable and open new doors.- How to turn small wins into big opportunities.- Why building community through live shows is the most powerful step artists can take early on.- Smart live tactics: merch tables, email lists, fan meetups, and treating support slots like headline shows.- What makes an artist’s socials stand out to A&R teams: creativity, consistency, and proof of real-world traction.- Why “post loads” beats perfection - testing different formats, building familiarity, and learning from data.- SoundCloud and Bandcamp as underrated tools for deeper fan connection and higher control.- How to discover your artist identity.- Social media myth-busting: why removing fake or irrelevant followers helps the algorithm find your real audience.New episodes every Monday x

An incredibly talented producer, songwriter, DJ, and all round creative rockstar - this week's guest is Daniel Allan.So much to take from this episode - multiple epic stories on the importance of perseverance. Why you really have just gotta stay consistent on social media. How to build a world around your music that you love, and potential fans can love.We'd argue this is one of the most inspiring episodes we've done, as there are so many parts of this show which show you that more than you think is within your control. xDANIEL INSTA - https://www.instagram.com/danielallanmusic/OUR INSTA - ⁠https://www.instagram.com/helpingmusicianspod/⁠Episode Features:- The three things DA would tell himself starting out in music.- Building your own community, even when you're from a small town.- How a 30-hour drive and couch-hopping in LA led to Daniel’s first real network and career breakthroughs.- The importance of showing up to sessions ready to bring value first, and why being fun to work with matters more than a perfect track.- How to turn one great session into fifty - the power of word-of-mouth.- Finding your sound through taste and habits - and why trusting your own instincts beats chasing trends.- How DA 'found his musical identity'.- An incredible story of how important consistent social media posting led to DA's first viral moments.- Why followers are not alays fans - and how Daniel rebuilt his content strategy to turn reach into a real audience.- The creative shift from iPhone clips to cinematic world building, and how visual direction deepened DA's musical identity.- Daniel’s 30-minute rule: the mindset and discipline that kept him consistent when nothing was working.- How to think of yourself as the creative director of your artist brand.- The difference between Daniel (the person) and Daniel Allan (the artist) - and why showing both builds true connection.- Lessons on speaking to people, not algorithms, and the power of human storytelling online.New episodes every Monday x

Without a doubt one of the main topics that musicians ask for help on is streaming. The whole world of playlisting, profiles, releasing - all feels very daunting and artists don't know where to start.Well listener - we are gassed to share todays episode with Matt Allard and Ian Greaves from SOAP Music. Two legends who between them have worked on streaming strategies for some of the biggest artists and labels in the world - and now - whilst they continue to do that - also work on the new artist side of things as well.This is essentially a masterclass in streaming for new artists - lock in. 🔒SOAP MUSIC - https://soapmusic.co.uk/OUR INSTA - https://www.instagram.com/helpingmusicianspod/Episode Features:- The top three streaming strategies every new artist should master in 2025.- Why your artist profiles on Spotify, Apple, and YouTube are as important as your socials.- How to pitch to DSP editors effectively - what to include, what to avoid, and why context matters.- The truth about playlists: why you shouldn’t chase them too early and what to do instead.- Why SoundCloud and YouTube as the secret weapons for early growth and fan connection.- Case study: how KEO built a community on SoundCloud and landed in the global rock trending charts.- Understanding “active” vs “passive” streaming - and why getting fans to choose your page matters.- Algorithm hacks that actually work: building repeat listeners, curated artist playlists, and direct traffic.- Why consistency beats virality - and how to sustain long-term streaming income.- Real talk on TikTok: how to use social content to support your music, not distract from it.- The importance of doing everything (live, socials, DSPs) in sync - there’s no single silver bullet.New episodes every Monday x

If your goal as musician is to sign to your favourite record label - then this episode is a masterclass for you.Amy Jayne is Senior Label Services Manager at LabelWorx - one of the biggest independent distributors in the world - and has a ridiculously impressive CV when it comes to working with labels in the electronic music world.In this 30 minutes she shares all the things you should be doing - and potentially even more importantly - things you shouldn't - to increase your chances of working with your dream record label/LABELWORX - https://labelworx.com/ADE INFO - https://www.instagram.com/p/DPED8E3jYje/?img_index=1OUR IG - ⁠⁠https://www.instagram.com/helpingmusicianspod/⁠Episode Features: - Amy’s top three tips for building relationships with your dream labels.- How to find labels that fit your sound. - The single biggest demo mistake artists make (and why WeTransfer is the enemy).- What a perfect first email to a label actually looks like - and how not to get blacklisted.- Social media myths - why follower count matters less than authenticity and consistent storytelling.- Networking top tips - where to actually meet label managers and execs.- Amy’s own journey from 12-year-old event promoter to Hospital Records to Labelworx.- Must-know resources for new artists.New episodes every Monday x

In a socials dominated 2025, the word PR can be a bit confusing. Like, what does it actually mean for a musician right now? Why shouldn't you just make 74 Tik Toks a month?Well, that's what we get onto in this show with Alfie Cattell, CEO of Decent Music PR - and it's a goodun. Full of helping you understand what actually matters for PR rn, plus plenty of practical ideas on how you can get your music in front of more people.DECENT MUSIC PR - https://www.decentmusicpr.com/OUR IG - ⁠https://www.instagram.com/helpingmusicianspod/⁠Episode Features: - What PR really means in 2025 (far beyond press) and why results take time.- Fans over followers: how to define a real fan and why engagement beats vanity metrics.- Email lists!!!- Practical ways to spark engagement on socials and how authenticity shows up.- When and how to use paid ads on Meta to drive Spotify saves and playlist adds.- Smart ad targets: promote your own curated playlist to lower the click barrier and nudge the algorithm.- Creative assets that work for £0–£250 budgets.- If you only have £250 for a single - what should you proiritise?- A hustle case study: low-cost public performance/meetup ideas and repeatable on-the-go content concepts.- How to vet PR companies, spot red flags, and when “pay on results” makes sense (press/radio) vs not (streams).- Quick wins to try right now.New episodes every Monday x

Another human being who is very aligned with our mission of helping as many musicians as possible make a living doing what they love.Manny Singh is a new music obsessive who’s built a very cool world of superfans and v talented new artists thanks to his projects Fresh Press, Under The Radar.On this episode we try and get the greatest hits of things Manny has seen in new artists that go on to have sustainable careers, dig into his ‘vibe board’ exercise, plus get onto one of our favourite topics - why you should never be scared to fire out the DMs. MANNY IG - https://www.instagram.com/mannyssingh/OUR IG - https://www.instagram.com/helpingmusicianspod/Episode Features: - The three traits Manny sees in artists who break through.- Why building a small, dedicated fanbase beats chasing loads of followers.- How to use storytelling and personal passions (like Manny’s love of coffee) to connect with fans.- Examples of creative fan engagement - from coffee shop meetups to DIY park shows.- The ‘vibe board’ exercise Manny uses with new artists to define visuals, keywords, and listener personas.- The butterfly effects that shaped Manny’s own journey.- Behind the scenes of landing big interviews (including a chance Yungblud moment).- Tips for DMing artists and reaching out that actually get a response.- Why rejection still plants seeds and builds awareness of your project.New episodes every Monday x

In 100+ episodes of the Helping Musicians Podcast - arguably the one piece of advice shared most is 'get a lawyer'. At the start. Asap. So, we're gassed to say that today's guest - Ryan Schmidt Esq - is not just a lawyer (and a v good one at that) - but also a musician himself, so he has that empathy and understanding of what you'll be going thru yourself.On this episode Ryan shares a greatest hits of all the things you need to watch out for so you don't get screwed - keep things fair and fun - plus a breakdown of all the big scary words that get thrown around that we don't really understand.RYAN IG - ⁠https://www.instagram.com/ryanschmidt.esq/OUR IG - ⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/ ⁠⁠⁠⁠Episode Features:- Ryan's top three things a musician should watch out for so they don't get screwed.- Top tips to spot music industry scams in 2025. - Why you NEED to know your copyrights and who owns what.- What actually counts as a contract? And why why generally speaking emails are bettet than Ms.- How to lock in a 3AM - How to keep the creative vibe and energy without losing the paperwork.- Why you need to watch out for “perpetuity,” “exclusive,” and long terms - and why short terms generally protect your future value.- Using AI smartly to translate legalese, not to replace legal advice - plus how to ask labels to cover your own lawyer.- Social content basics for musicians: why using your own song in posts converts best.- Covers vs samples vs interpolations - the simple definitions, what needs clearance, plus some sick music industry examples.- “Pro bono” in real life: when free/discounted help happens and where legal aid actually fits.xNew episodes every Monday x

One of the most joyful episodes we've had the pleasure of recording in 100+.This week's show is with Lyra - a human being who can genuinely say she outsold Beyoncé (in Ireland), has done some incredible tours, and has build an incredibly dedicated fanbase / community.LYRA IG - https://www.instagram.com/thisislyra/OUR IG - ⁠⁠⁠https://www.instagram.com/helpingmusicianspod/ ⁠⁠⁠Episode Features:• How Lyra’s debut album outsold Beyoncé in Ireland.• The power of building a genuine community and letting fans inside.• Why today’s audiences value authenticity over “untouchable” stars.• The sliding-doors moment that led her to her manager.• Lyra’s honest take on whether support tours are worth it for new artists.• The importance of being truly ready before stepping on a huge stage.• Why her fans are the real reason she makes music.xNew episodes every Monday x

A very open and honest episode - from an artist that has one billion + streams - tours the world on the reg - and just so happens to be one of the nicest humans we've spoken to.You may know Martin Jensen from his mega hit 'Solo Dance', maybe from his humongous remixes for artists like Ed Sheeran and Jason Derulo, OR, you may have seen his incredibly infectious performances live.Either way - on this ep Martin is very open about all the lessons learned along the way - including quite a few that could save you some serious headaches.MARTIN IG - ⁠⁠https://www.instagram.com/djmartinjensen/OUR IG - ⁠⁠https://www.instagram.com/helpingmusicianspod/ ⁠⁠Episode Features:- Why Martin believes failing is the best way to grow as an artist.- The dangers of taking advances from record labels (and how it came back to bite him).- How “Solo Dance” changed Martin’s life- and why that mega success also brought new struggles.- Learning to appreciate success after chasing massive streaming numbers.- The importance of paying for a lawyer and not rushing into contracts.- How collaboration fuels Martin creatively (and why sliding into DMs still works).- Why first impressions matter when pitching songs - and the one thing you should never send.- The story behind his new single Follow Me with Laurent and SACHA.xNew episodes every Monday x

You may know him from his ridiculously catchy mega-tunes ‘Cheating’ or ‘Girlfriends’. You may know him for playing sets to fans so dedicated you’re gonna be glad you brought your Loop earplugs. OR you might just know him from being a lovely, v charming human being.This week’s guest is Michael Aldag. An artist that in the past five years has experienced a lot of the things most musicians dream about. Touring. Songs going viral. Building a dedicated fanbase. And on this ep, Michael is v open and honest about all the lessons he’s learnt along that journey.Plus we get our first John Pork mention on the show, so there’s that. MICHAEL IG - ⁠https://www.instagram.com/michael.aldag/ OUR IG - ⁠https://www.instagram.com/helpingmusicianspod/ ⁠Episode Features:- The three things Michael wishes he could tell himself starting out in music.- The importance of sticking to your guns. - The challenges you face at the first signs of success.- Michael’s journey and lessons from Tik Tok.- How to balance personal and professional life and not go insane.- Some epic butterfly effects that changes Michael’s life.- The importance of being authentic when it comes to art.- This new chapter of Michael Aldag.xNew episodes every Monday x

If you're a musician whose music even remotely comes under the Dance or Electronic music worlds - then this is your dream episode. 👀Lois Marshall - Head of Radio and Club Promotions at the legendary Defected. This show is full of all the gems, tips to increase your chance of getting listened to, plenty of examples of why ya need to shoot your show, PLUS overcoming the shyness of networking and getting out there in music.LOIS IG - https://www.instagram.com/loismarshall__/OUR IG - https://www.instagram.com/helpingmusicianspod/ Episode Features: - Lois' three tips to increase your chances of getting your song played on the radio and in the club.- Overcoming that initial shyness when it comes to getting yourself out there.- Send. That. DM! - Lois' inspiring story of how she got her job.- Some banging case studies of artists that have proper put the graft in and are now getting their flowers.- The importance of radio in 2025.New episodes every Monday x

A guest this week who cares about helping musicians just as much as us.You might know Sean as the founder of Drowned in Sound - a legendary music blog which at its peak had 3 million readers. You may know him as an artist manager. A guest on all of the sick music industry panel events you’ve been too.Or you might just know him cos he’s very vocal about trying to make the world a better place - for musicians - and tbf, non musicians too.SEAN IG - https://www.instagram.com/seaninsound/ DROWNED IN SOUND POD - https://pod.link/1037405920?fbclid=PAZXh0bgNhZW0CMTEAAaeZGjH2mDZAQ_4PrW6uMMd7DcHKJC2p0TifwQkWPWmplLdfdErMuAgRXYPIYw_aem_aqutVNv_vpb163cWGKHXaA OUR IG - https://www.instagram.com/helpingmusicianspod/ Episode Features: - Sean’s top three things you can do to take steps towards a sustainable career.- How do you define your artistic identity?- The importance of world building - and how to start.- Connecting with your audience.- How tf do you navigate the ‘attention economy’.- Some great stories of ways artists caught Sean’s attention.- The importance of having an ‘offline’ strategy.- Unique shows and environments to play shows in.New episodes every Monday x

Today's guest is Ari Herstand, author of 'How To Make It In The New Music Business'. Which, as you can tell from the title, means he is a human very aligned with us in trying to help you make a living from your music. Not just that, Ari is a v talented musician himself too. He's been through the releasing music process, he's done those touring logistics. He has that empathy. And now, tries his best to help musicians with the skills and information needed to live a fulfilling life from your music.An incredibly valuable show. Whack open your Apple Notes and get involved.ARI'S SHOW - https://aristake.com/new-music-business-podcast/ARI'S BOOK - https://book.aristake.comARI'S IG - https://www.instagram.com/aristake_/OUR IG - https://www.instagram.com/helpingmusicianspod/Episode Features: - Why you need to set 'SMART Goals'.- And how you can do that.- Knowing your 'why' as a musician.- The key challenges you face as an artist at the start of your career.- New platforms which are great for helping you connect with your fans.- How you can use that fan data.- Why you want fans, not followers.- Low hanging fruit - easy wins to help you take the next step.- Some important music industry terms you may not be familiar with.New episodes every Monday x

Something a bit different this week - no guest - so instead we dig into the new Spotify Loud & Clear Report - and try our best (pinky promise) to pull the data from it that is inspiring for you as a musician at the start of your career.We get a bit number heavy on this one - but the good news is there are genuinely quite a few stats in here that are positive for you if you're dreaming of making a living from your music.OUR IG - https://www.instagram.com/helpingmusicianspod/LOUD & CLEAR - https://loudandclear.byspotify.com/Episode Features: - How many artists on Spotify are making a living from their music?- Some positive stats on the diversity of artists making a living from their music.- How many artists are uploading to Spotify in 2025?- Wtf was Snoop Dogg on about in that viral clip of getting basically no money from a song that has a billion streams?- The differences in streaming revenue splits.- How many songs are now in the million streams club?New episodes every Monday x

Frontman of Nightly, songwriter for a bunch of your favs (like Kane Brown, Valley), and arguably most importantly - a very lovely human being who clearly loves making music.Fresh from the launch of Nightly’s new album ‘Songs to Drive To’ - we chat w Jonny about how quickly industry peeps can change their opinion. Some beaut ways to nurture your fanbase. The importance of collaboration. And so much more, all with the goal of helping you as much as possible with your own musical goals and dreams.Oh, and Sam tried his best to not be a massive fanboy too.‘Tried’ being the key word there.NIGHTLY IG - https://www.instagram.com/nightly/?hl=enJONNY IG - https://www.instagram.com/jonathancapeci/OUR IG - https://www.instagram.com/helpingmusicianspod/Episode Features: - The three things Jonny wishes he could tell himself starting out.- Why you gotta back yourself.- A crazy story on how industry people can change their mind when they see success.- How to nurture your fanbase / community.- Collaboration and the benefits of it.- Songwriting, for yourself, and for others.- The magic of social media - and how a song can connect overnight. New episodes every Monday x

Founder of Different Sauce - a company who basically specialise in helping musicians get their music in front of people. Not just PR. Influencers. Creators. And also the old-skool blogs etc. Working with artists like Milky Chance, Caribou, Gabrielle Aplin, LP Giobbi and more.He's also a v talented musician himself (FNP) - an artist so talented - he actually had a massive Tik Tok moment himself. He just didn't find out til a year later. Oops. AIDAN'S IG - ⁠https://www.instagram.com/fnp_aidan/⁠DIFFERENT SAUCE - ⁠https://www.differentsauce.co.uk/⁠OUR IG - ⁠⁠⁠www.instagram.com/helpingmusicianspod ⁠⁠⁠Episode Features:- The top three things a musician can do to get your music in front of people in 2025.- Are platforms like SubmitHub worth it in 2025. - Why you should be taking inspo from artists that aren't mega-famous.- You've got £500 - what do you do as a musician to get your music in front of as many people as poss.- What blogs / similar are still relevant in 2025?- If you're going to put the money into influencers - what do you need to be putting out yourself?- Are there any non-cringe 'music influencers'?- Influencer vs tastemaker?- Why it might be worth 'paying for a blue tick' on Instagram?- How Aidan's own tune ended up being used by Sony, Bolt, UGG and more.- Make sure you have an artist account on Tik Tok.New episodes every Monday x

19 Billion streams. Has written 3 Grammy winning songs (!!). Host of his own banging podcast (Songs You Know), where he talks to some of the greatest songwriters of all time.A man behind songs pretty much everyone you've ever met will know (John Legend's 'All Of Me', Fergie's 'Big Girls Don't Cry). This is a special episode. Toby shares all sorts of actionable tips on how you can stay inspired as a songwriter and get what you're feeling across. As well as sharing a bunch of stories about those iconic songs mentioned above.TOBY IG - ⁠⁠https://www.instagram.com/tobygadmusic/⁠⁠TOBY'S POD - ⁠https://www.instagram.com/songsyouknowpodcast ⁠OUR IG - ⁠www.instagram.com/helpingmusicianspod ⁠Episode Features:- Toby's top three tips for staying inspired as a songwriter.- The importance of keeping a notebook with you at all times.- And how that notepad could lead to songs like Fergie's 'Big Girls Don't Cry'.- The importance of authenticity in songwriting.- Why you have to ‘show up’ as much as possible.- The role of social media. And why Toby thinks Tik Tok is an incredible opportunity.- What does AI mean for songwriters in 2025.New episodes every Monday x

VÉRITÉ is a badass independent artist who has racked up 350+ million streams, built an incredible community, plus hosts her own podcast w fellow artists (Anatomy of an Artist).This show has it all. How to build community and a network as an artist. How to be strategic with which dayjob you get. Plus an unreal story of how one response out of 500+ reach outs led to a Hollywood movie-esque few months.VÉRITÉ INSTAGRAM - https://www.instagram.com/veriteOUR IG - ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- How to build a network + community for your music when you don't know anybody.- If you're gonna do a dayjob, could you do one which benefits your music career?- And why community is so important.- An absolutely unreal butterfly effect story.- The story of 1000+ VÉRITÉ postcards.- "The sea of chance and madness."- Reaching out to 500+ blogs in one year. And how just one response changed everything. - Why owning your masters is so important. x

A human who boasts loads of impressive one liners, but here’s just two…She’s been on the Forbes 30 Under 30 list.She’s worked with David Guetta, Disciples, Cat Burns, Alfa Mist, James Vickery and more.Defo fair to say that today’s guest - Nikki Camilleri knows what she’s talking about when it comes to working with musicians. And considering one of her main missions is to ‘advance sustainable careers in the music industry’ - she’s very aligned with what we want to help you with. Making a good living from your music.So we basically interrogate Nikki for all the top tips to help you do just that. Soz Nikki. You’re welcome listener. xNIKII INSTAGRAM - https://www.instagram.com/nikkicamilleri/ OUR IG - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠Episode Features:- Nikki’s top three tips to helping - What does resilience mean as a musician in 2025?- How do you build it as a musician?- And how do you analyse your performance without getting too in your own head.- How do you increase the chance of your music being discovered?- How to build community and super fans.- Are any of the paid for music discovery options (- Creative marketing examples from musicians?- Nikki’s favourite memories of her music career / journey.x

BBC Introducing Queen - repping both the local angle onIntroducing Leeds & Sheffield, plus the National on the legendaryBBC Radio 6Music Mixtape,Emily Pilbeam is about as new music obsessed as you can be.And that's bloody ace for you as a musician at the start of your career - cos she can share all sorts of tips to help you with making a living from your music.EMILY INSTAGRAM -https://www.instagram.com/empilbeam/?hl=enOUR IG - ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠Episode Features:- Em's top three tips to increase your chances of being played on the radio.- What is the dream email to improve your chances of being played?- The importance of relationships in music.- What are the classic mistakes people make that stop their music being played?- Examples of artists that have smashed the reach out.- Having follow-up singles ready to go.- Opportunities for artists outside London.- Em's own personal music industry journey.x

A v interesting episode for a number of reasons. On this week’s show, our guest has moved from one genre world to another, took advantage of her love for Twilight to help push her own tunes, plus knows how to proper take advantage of a cold DM. She’s also responsible for one of Sam’s favourite songs of 2023 ('Get Off My’ iykyk), so this is basically just 30 minutes of Nahirny fanboying on behalf of you as a musician at the start of your career. Sorry Julia. You’re welcome listener. xo JULIA INSTAGRAM - https://www.instagram.com/juliawolfnyc/  OUR IG - ⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠ Episode Features: - Engaging with the people that come to your gigs!  - How to nurture a fan base in 2025. - How Julia took advantage of her love for Twilight to push her own music. - How do you navigate a genre shift / change, and bring as much of your fanbase as possible with you? - The importance of collaboration. - Building a supportive team. - The power of cold DM’s / emails. - Julia’s key butterfly effects. - Finding your aesthetic. - What to watch out for in contracts.  x

Over 400 million (!!) streams. Producer / DJ / Vocalist. And fresh from putting out a monster banger (we literally speak to him within hours of ‘Wacuka’ being released), this week’s show is with AVAION. Considering his debut album is called ‘Self-Reflection’ this is a very apt episode, summarising the journey of going from your small home town to platinum records, and how to stay grateful. How to keep moving forward. And most importantly, why Empire of the Sun need to get on the phone ASAP. AVAION INSTAGRAM - ⁠https://www.instagram.com/avaion/ OUR IG - ⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠ Episodes Features: - How to always keep moving forward / always striving to be better with each release. - The importance of enjoying the moment. - The pressure we put on ourselves, and the pressure that comes from family, friends etc.  - Collaboration - how do you get good at it? - A brilliant example of collaboration and butterfly effects - the story of how ‘Wacuka’ was born. - Why you should defo be sending Instagram DM’s. - What does that perfect reach out look like? - Sharing top lines over DM?  - How much time do you have to spend on social media per week?  - A preview / bootleg of AVAION x BUNT. X Empire Of The Sun 👀 x

A badass producer / DJ. Hundreds of millions of streams. Main stage Tomorrowland appearances all over the place. And most importantly, a really nice dude (he was even a teacher)! On this show Yves digs into his journey from playing in small bars, thru to putting on his own parties, and then ending up touring the world and playing some of the most iconic stages on the planet. Full of insights that will hopefully re-assure you that not everything happens overnight, this is Yves V. YVES INSTAGRAM - https://www.instagram.com/yves_v/ OUR IG - ⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠ Episodes Features: - The three things Yves wishes he could tell himself starting out in music. - Why you need to set goals! - The benefits of taking time out (in Yves' case - COVID). - Playing Tomorrowland since the second edition. - Why all DJs should learn to produce / make their own music. x

As one of our most listened to episodes, we thought it was only right to bring Jess Iszatt back for a 2025 chinwag. Still smashing it as host of BBC Introducing London, playing epic DJ sets all over the shop, plus interviewing your fav artists, but since we last spoke she is now host of BBC Introducing on BBC Radio 1 - arguably the most important new artist show in the country. So, probs worth listening to her advice for 30 mins we reckon. 👀 JESS INSTAGRAM - https://www.instagram.com/jjiszatt/ OUR IG - ⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠ Episodes Features: - Jess's top three tips for an artist dreaming of making a living from their music. - Why it's so important to reflect on your achievements / your past year etc. - The importance of going to gigs, events, spaces where you want to play. - What can you do to stand out when sending music to Jess / BBC Introducing. - What should you defo NOT do when sending music. - Do followers matter? And what does the perfect social media profile look like? x

Non-stop DNB bangers. World tours. And responsible for one of our personal favourite records of the year. On this show we speak to Ben - one half of Delta Heavy - about everything from responding to all (well close) comments and DM’s, through to the straight up importance of just being… nice. Oh, and potentially the best butterfly effect story we’ve had in 108 episodes. DELTA HEAVY INSTAGRAM - https://www.instagram.com/deltaheavyuk/  OUR IG - ⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠ Episodes Features: The three things Ben wishes he could tell DH starting out. A banging butterfly effect story. The importance of being nice. How did Delta Heavy build an international audience. Why you should be replying to every single comment on social. The importance of authenticity vs the ‘mysterious’ artist. Creating a visual identity.  x

Producer / DJ. World Tours. Loved by your favourite artists like Bonobo, Four Tet, Disclosure. O'Flynn (human name Ben), is one of those humans that's so talented it's almost annoying (almost). This episode is an epic example of a few things. 1) The power of just doing it for the music. 2) The importance of believing in yourself. And 3) Why sometimes you just need to get out there and push your music in front of people. OFLYNN INSTAGRAM - https://www.instagram.com/oflynnmusic/ OUR IG - ⁠https://www.instagram.com/helpingmusicianspod/⁠ Episodes Features: - Focus on the music, not the music industry. - Getting good at collaborating / collaborations. - Focussing on your strengths. - What are the happiest moments of O'Flynns career. - An epic story of how Four Tet first heard Ben's music. - The importance of experimenting in music / production. x

Regardless of if you’re in music for the money - one thing we can all agree on - having more of it is very useful to allow us to focus on our music careers. So, we’re gassed to share the insights from today’s guest. Sarah Anderson, who used to head up Finance at Boiler Room - and now works with some of your favourite rappers / musicians helping them smash their finances. We talk about some heavy stuff on this episode like VAT returns, but Sarah does an awesome job of making it relatable and easy to understand even if you’re new to all of this. ICONAC - https://iconac.com/ OUR IG - https://www.instagram.com/helpingmusicianspod/ Episodes Features: - The top three things you need to be thinking about finance wise as a musician. - Common money mistakes musicians make. - How to learn from financial failures. - Case studies of musicians who have smashed the money thing. - A break down of some key financial terms / jargon. - Navigating Record Label Deals, money wise. - VAT, and why it can help you get more money. x

Billions on billions of streams. World tours. And an all round gem of a human being - this weeks episode is Jonas Blue. Starting out hustling at the age of 11 (!!) on this episode JB shares all the lessons learned he wishes he could go back and tell his younger self - from record labels to management, and everything inbetween. JONAS INSTA - https://www.instagram.com/jonasblue/ OUR INSTAGRAM - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Episode features:  The top three things JB wishes he could tell his younger self. Having a radio station and record label whilst in secondary school. The importance of being fearless. Standing out in the 2024 / 2025 music industry. How does JB keep a positive attitude in the world of social media and content? Record labels for a new artist - are they worth it? How to build a good team. Follow us for weekly episodes. x

Visual creator. MC. And the man behind some of the past decades iconic artworks - we’re talking Anderson .Paak, Future, plus brands such as Levis and Vans. We’ve wanted to get Dewey Saunders on for a while, as in our opinion he’s one of the best creatives out there for helping turn already awesome musical art into visual art. And on this show he breaks down how you can do that too as a musician starting out. DEWEY INSTA - https://www.instagram.com/deweysaunders/  OUR INSTAGRAM - ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠⁠ Episode features:  Wtf is branding as a musician? And why it is important. Some epic examples of artists (big and small) who have smashed their aesthetic and branding. How you can maximise your merch - which means more $$$. A ‘how to start building your branding’ checklist for musicians starting out. How visuals can attract new fans. The importance of staying authentic in your creative expression. Follow us for weekly episodes. x

We think it’s fair to say in over 100 episodes of this show, one of the most common pieces of advice shared is ‘get a lawyer, even at the start’.  But, obvs lawyers can be expensive - so we’ve tried our best to find an absolute guru, to share some top tips to stop you getting screwed whilst you build up to that point. Danyel Semple has a badass job title - Director, Business & Legal Affairs at Interscope Records. One of the recent projects she worked on was negotiating Billie Eilish’s soundtrack deal for Barbie. Ya know, just one of the biggest artists and biggest movies in the world. We should make clear - the opinions on this show are Danyel’s, and not representative of her employer. But we do thank Danyel for sharing a bunch of wisdom that could really save ya getting screwed. OUR INSTAGRAM - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠⁠ Episode features:  Danyel’s top three things a musician can do at the start, to stop them getting screwed when they are successful. What is a morality clause? The importance of building a good team, and liking the people in that team. Actionable things you can do right now, to help protect yourself. What are the most common legal mistakes in the music industry? How do you know if a lawyer is the right lawyer? Making sure people in your team know who is responsible for what. Managers - and the art of saying no. Follow us for weekly episodes. x

A gent with a very impressive CV - having worked with BMG, Warner, Ticket Master on the organisation side, and Kylie, KSI, and Craig David on the artist side. 👀 Sunjay Kohli has seen many sides of the industry - and now having set up his own business 'AAA Media' - we thought it was time to pick his brain about what you should be focussing on as a musician if you wanna make ££$$ from your music. Lots of interesting stories on this one - and especially valuable if you've been considering delving into YouTube. SUNJAY INSTAGRAM - https://www.instagram.com/sunjaykohli/ OUR INSTAGRAM - ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠⁠ Episode features:  - Sorting out your rights! - Diversifying your revenue streams. - The power of YouTube. - Plus an awesome case study of taking advantage of YouTube. - Sunjay's own journey - and 100+ emails later. - If you have a small amount of money to spend on your music - where should you spend it? New episodes every Monday. x

A band that are the true definition of putting in the work. From unfathomable amounts of shows. Hours upon hours speaking to fans at every gig. And nurturing a really special online community, Tors are an amazing band to draw inspiration from as a musician. In this episode - Theo of Tors shares what they've learnt from those crazy support tours, all those fan interactions, plus why you should never underestimate a Wetherspoons in Guilford. TORS INSTAGRAM - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/thetorsband/⁠ OUR INSTAGRAM - ⁠⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠⁠ Episode features:  - The three things Theo wishes he could go back and tell Tors starting out. - Finding positives in moments like COVID. - Building a studio space and becoming self-sufficient. - Dealing with imposter syndrome. - Building a fan base and creating a community. - The importance of feedback from fans. - A great story about Ed Sheeran. - Tips on smashing funding applications as a musician. - How to find enjoyment in crazy / intense touring schedules. New episodes every Monday. x

Episode 100 baby! We celebrate by having one of our most qualified, most prolific at making bangers, and most handsome guests - Joel Corry. Joel kindly invited us into his bungalow to chat everything from having a huge hit whilst still not having a manager, the importance of routine & health + fitness in this chaotic industry, plus why you should always try DMing artists you look up to. Oh, and the value of playing a Nan's 60th. JOEL INSTAGRAM - ⁠⁠⁠⁠https://www.instagram.com/joelcorry/⁠ OUR INSTAGRAM - ⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠ Episode features:  - How Joel got his first gigs. - Making your own work experience. - Getting Joel’s first hit at 30. - Trying to stay present in the moment / focus on gratitude. - Learning from mistakes and accepting sometimes things just don’t work.  - Why regret is the biggest waste of time. - How did Joel build a (mostly) positive relationship with social media? - And the power of Instagram DM’s. New episodes every Monday. x