The Next Season

This is 60 seconds in Tech, where we bring you the latest innovations of sport technology! Sports teams are taking fan and player engagement to the next level with cutting edge technology. Augmented reality (AR) is bringing stadiums to life, letting fans scan their tickets for exclusive content and to watch instant replays from their seats. Meanwhile, AI-driven apps can personalize the fan experience, from predicting favorite plays to offering real-time stats and having the opportunity for interactive polls.“Some recent attempts in this space include the NBA and its integration with the Xtadium app delivering sports in the metaverse: Using a predetermined VR game schedule, fans can watch NBA games with a Meta Quest VR headset from anywhere, selecting the angles, players and equipment that they want to view” (Patel). On the player side, wearables and smart analytics are transforming training, tracking, biometrics to prevent injuries and optimize performance. Even virtual reality (VR) is stepping in giving athletes opportunities to simulate game-time scenarios. With technology evolving fast, the gap between fans and players is closing like never before. Stay-tuned because the future of sports engagement is just getting started. That’s your 60 seconds in tech. Catch you next time.