PODCAST · business
The Nursery Rhyme Conundrum Podcast
by Roger Jackson and Dr Tim Holmes
This podcast is for marketers, advertisers and designers. It peels back the onion of their own brains to get better at what they do.In other words, it identifies ways in which their brains can get in the way of success, and then suggests ways to regain control and stop making the mistakes their brains will never let them see!
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S01E03 - AI - The Enemy Within?
I know it's hard to believe that it took till Episode 3 for Roger and Dr Tim to get on to the subject of AI and Marketing, but here we are! This episode presents a different take on AI in Marketing than you're probably used to. We're not talking about losing jobs to AI, but about the way those pesky cognitive biases we keep mentioning might interfere with your objective evaluation of the help that AI is actually giving you.And keep listening right to the end for a sneak reveal about our guest coming up in Episode 4!
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Episode 3 Trailer: AI - The Enemy Within?
In the next episode, Roger and Dr Tim discuss the ups and downs of AI use in Marketing, including the cognitive biases that are triggered by the increasingly human sounding chatbots. Episode 3 drops Tuesday May 5th, 2026. Subscribe now to make sure you don't miss out.
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S01E02 - The Marketer's Brain vs Byron Sharp
Roger and Dr Tim revisit the classic marketing book "How Brands Grow" by Byron Sharp, and discuss some of the core ideas in the context of how the human brain works, and how the marketer's brain might still resist some of those ideas.
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BONUS: What is The Nursery Rhyme Conundrum Podcast all about?
Roger gives you a brief introduction to what the podcast is about and the kind of things you can expect to hear!
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Episode 2 Trailer: The Marketer's Brain vs. Byron Sharp
Short trailer previewing episode 2 of the The Nursery Rhyme Conundrum Podcast, in which Roger and Dr Tim explore the influential Byron Sharp book How Brands Grow, and how a Marketer's brain can resist the learnings from that book.Episode drops on Tuesday April 7th 2026.
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S01E01 - How your brain can damage your marketing
Roger Jackson and Dr Tim Holmes discuss their motivation for The Nursery Rhyme Conundrum book and highlight some of the ways your brain can get in the way of successful marketing.
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New Marketing podcast available 3/3/26
The Nursery Rhyme Conundrum podcast expands and continues ideas from the book of the same name. Co-authors Roger Jackson and neuroscientist Dr Tim Holmes dive deep into the way a marketers brain can get in the way of successful design, marketing and advertising.Episode 1 launches March 3rd 2026.
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ABOUT THIS SHOW
This podcast is for marketers, advertisers and designers. It peels back the onion of their own brains to get better at what they do.In other words, it identifies ways in which their brains can get in the way of success, and then suggests ways to regain control and stop making the mistakes their brains will never let them see!
HOSTED BY
Roger Jackson and Dr Tim Holmes
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