The Parallel Path

What happens in the first 48 hours after planting can make or break your crop… and that’s exactly what we’re digging into in this episode.I’m joined by Kirby Woods and Isaac Hill from Fendt, along with farmer Grant Strom, to talk through what actually matters when it comes to planting performance. Not just specs and features, but what it looks like in real fields across different conditions.We cover everything from compaction and emergence to planter setup, technology, and how those decisions translate to real ROI on the farm. Grant also shares why he made the switch to Momentum and what he’s seen after putting it to work on his own acres.If you’re thinking about planting season or just looking to get more out of every pass, this one’s worth turning on in the cab.

There’s a lot of ag content out there… but not much of it sounds like real conversations.In our first episode, the Parallel Ag marketing team shares how this podcast got started, the story behind our merger, and what makes our approach to serving customers different.We talk about where we came from, why we’re doing this, and what you can expect moving forward. From equipment and service to real customer stories, this is about the people and decisions that keep farms running.Pull up a seat, or turn it on in the cab… we’re just getting started.