PODCAST · business
The Pricing Lady
by Janene Liston
The Pricing Lady helps smart business owners price with purpose and profit with clarity.Pricing is the most powerful and underused tool in your business. Done right, it fuels growth and profitability. Done wrong, it quietly drains your success.Each episode brings you practical insights and real stories to help you make smarter pricing decisions, communicate value clearly, and build a business that pays you well.
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Free Sessions: Generous or Confusing Your Clients?
Free coaching sessions feel generous and the intention behind them (demonstrate value to build trust) is valid, but that’s not the whole story. They also shape who shows up, how seriously clients take the work and how your pricing lands later. The bigger question: is using free sessions the best way to attract the right clients – or is it just you in your comfort zone?Mentioned in this episode:The Pricing Lady is a proud member of the SwissCast NetworkDiscover more great podcasts for English-speaking SwitzerlandSwissCast Network
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ABOUT THIS SHOW
The Pricing Lady helps smart business owners price with purpose and profit with clarity.Pricing is the most powerful and underused tool in your business. Done right, it fuels growth and profitability. Done wrong, it quietly drains your success.Each episode brings you practical insights and real stories to help you make smarter pricing decisions, communicate value clearly, and build a business that pays you well.
HOSTED BY
Janene Liston
CATEGORIES
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