The Self Made Life Podcast

What happens when the version of your business that got you here is no longer the one meant to take you forward? In this final episode of the 7 Lessons in 7 Years series, Ashley Wyatt shares a powerful reflection on growth, identity, and giving yourself permission to let go of what no longer fits. This conversation is for the entrepreneur who feels pulled toward change but is wrestling with guilt, fear, or the pressure to stay loyal to an old version of success. Ashley opens up about her own path from calligraphy, Etsy, and wedding stationery to branding, web design, and building a business that better supports her life, family, and future. She talks about outgrowing offers, releasing old identities, moving through resistance, and choosing support over struggle. If you’ve been feeling the nudge to pivot, simplify, refine your offers, or step into a new season in business, this episode will remind you that you are not starting over. You are building from experience. In this episode, Ashley shares: why outgrowing parts of your business is a sign of growth how to release old offers, roles, and expectations the mindset shift that changed how she built her business why getting support can increase your capacity and impact encouragement for entrepreneurs stepping into a new chapter This episode is a must-listen for creative entrepreneurs, small business owners, moms in business, and service providers who want to build a business that feels aligned with the life they actually want. If this episode speaks to you, share it with a fellow business owner and explore working with Ashley at themonarchdesign.co.    

What does ambition really look like when life gets full? This week, I'm sitting down with Puja Malhotra—founder and creative director of Roop Creative Agency, for one of the most honest conversations I've had on the show. Puja is a brand strategist and website designer (yes, she does exactly what I do), and instead of keeping our cards close, we put everything on the table. We're talking about redefining what success looks like after motherhood, building a business around your life instead of the other way around, and how Puja's Indo-Canadian identity has shaped the way she shows up as a creative and a leader. And because Puja and I are in the same lane? We're also getting real about community over competition, why it matters, what it's looked like for us as two designers who could easily see each other as threats, and why we believe there's enough out there for everyone. In this episode we talk about: Letting go of the version of ambition that no longer fits Why Puja doesn't believe in balance—and what she does instead How cultural identity can be your biggest business asset What happened when she stopped treating people in her industry as competition The one shift that brought more clarity than any strategy ever did Why community is the thing that changes everything for mom entrepreneurs If you're a creative entrepreneur, photographer, wedding pro, or small business owner trying to build something real without burning out — this one's for you. Puja Malhotra — Roop Creative Agency Website: roopcreativeagency.com Instagram (Business): @ROOPCreativeAgency Instagram (Personal): @ThePujaMalhotra Threads: @ThePujaMalhotra Ashley Wyatt — Monarch Design Co. Website: themonarchdesign.co Instagram: @monarchdesignco Showit Website Templates: themonarchdesign.co/showit-template-shop Mentioned in This Episode This Mother Means Business (community mentioned by Ashley + Puja): thismothermeansbusiness.com

Have you ever shown up everywhere online and still felt invisible? In this episode of The Self-Made Life Podcast, I’m sharing Lesson 6 in my 7 Lessons in 7 Years of Business series — and this one changed everything for me. For years, I thought more visibility was the answer. More posts. More platforms. More consistency. More noise. But what I discovered the hard way is this: Visibility without alignment doesn’t build confidence. It builds pressure. In this episode, I’m sharing: Why more content isn’t always the solution How misaligned messaging attracts the wrong inquiries The shift that helped me move from performing online to communicating clearly Why referrals and relationships are still powerful growth drivers A simple question to ask before you post this week If your marketing feels heavy, exhausting, or disconnected from the business you actually want — this episode is for you. Links & Resources Work with me at Monarch Design Co. https://themonarchdesign.co Explore the Showit Website Template Shop https://themonarchdesign.co/showit-template-shop Connect with Ashley: Instagram: https://www.instagram.com/monarchdesign Website: https://themonarchdesign.co

In this episode of The Self-Made Life Podcast, Ashley Wyatt (Monarch Design Co.) sits down with Laura Sinclair—strategic business mentor, podcast host, and founder of This Mother Means Business—to talk about what it actually looks like to build a profitable business alongside motherhood. Laura shares her story of owning a brick-and-mortar gym, how the pandemic forced a major pivot, and why “success” had to be rebuilt around capacity, support, and self-trust. We also get into the invisible mental load so many moms carry, the guilt around childcare support, and why collaboration and relationships are about to matter even more going into 2026. In this episode, we cover: The “boss or bust” reality of trying to be everywhere at once Why hiring support can be the turning point (and why it doesn’t make you a “bad mom”) Self-trust: how to filter business advice and make it work for your real life Capacity conversations at home (and why “I can’t” is a complete sentence) The mental load, partnership, and the “it has to be me” story Laura’s take on what will drive growth in 2026: relationships + collaboration Links & resources Monarch Design Co.: https://themonarchdesign.co Instagram: @monarchdesignco Showit Template Shop: https://themonarchdesign.co/showit-template-shop Connect with Laura Sinclair Website: https://thismothermeansbusiness.com Instagram: @itslaurasinclair Instagram: @thismothermeansbusiness Threads: @itslauracinclair Podcast: This Mother Means Business (search it in your podcast app) This Mother Means Business Live 2026: Get your tickets here (use code MONARCH40 to save) If you loved this conversation, take a screenshot while you’re listening and tag @monarchdesignco + @itslauracinclair so we can say hi.

Freedom in business doesn’t come from working less — it comes from deciding once. In Lesson 5 of my 7 Lessons in 7 Years series, I’m breaking down how systems completely changed the way I run my business — not because I was scaling, but because I was exhausted. For a long time, every client was custom, every email was written from scratch, and every process lived in my head. The result? Constant decision fatigue, mental overload, and feeling busy without actually moving the needle forward. In this episode, we talk about: Why decision fatigue quietly kills momentum How structure can actually make you more creative The shift from reinventing the wheel to deciding once How VIP-style offers brought clarity to my time and delivery Using CRMs like HoneyBook and Dubsado to support your client experience Why SOPs, canned emails, and automation aren’t impersonal — they’re supportive How AI tools like Fyxer AI can reduce mental load and inbox overwhelm Building boundaries into your systems so they work even when you’re offline If your business feels chaotic, it’s not because you’re doing it wrong—it’s because nothing is holding it together. This episode is an invitation to stop carrying everything in your head and start building systems that support your real life, your energy, and your next season. 🎙 Tune in, then pick one thing this week to decide once — and let it work harder for you. Episode Links Showit Template Shop: https://themonarchdesign.co/shop Website: https://themonarchdesign.co Instagram: https://www.instagram.com/themonarchdesignco

Bookkeeping for small business owners doesn’t have to feel overwhelming, embarrassing, or confusing. In this episode of The Self Made Life Podcast, Ashley sits down with Anora Weste, financial consultant, mom of two, and founder of WMS Bookkeeping, to talk about how entrepreneurs can understand their business numbers, build real financial clarity, and stop avoiding their books. Anora shares what small business owners should actually be looking at each month, the difference between profit and cash flow, and why financial confidence is built in stages — not overnight. This conversation is especially helpful if you’ve ever felt behind, unsure, or stressed when it comes to bookkeeping and money management. You’ll learn: Why bookkeeping for small business owners often feels harder than it needs to be What numbers actually matter each month (and which ones don’t) The difference between profit and cash flow — explained simply Financial priorities at different stages of business growth How support (at home and in business) impacts your bottom line Where to start if you’ve been avoiding your books altogether If you’re ready to stop guessing, stop stressing, and start feeling confident with your finances, this episode is for you. Links & Resources Monarch Design Co. Shop Showit Website Templates WMS Bookkeeping Anora’s DIY Bookkeeping Spreadsheet Follow Anora on Instagram: @anorawest | @wmsbookkeeping

What happens when the business you built no longer fits the life you’re living? In Lesson 4 of my 7 Lessons in 7 Years series, I’m sharing the moment I realized my business was competing with my life and why motherhood forced me to rethink what success actually looks like. For a long time, my business looked successful on paper. I said yes to opportunities, filled my calendar, and proved I could handle more. But when life changed, everything shifted. My capacity looked different. My priorities changed. And the structure I’d built no longer supported my real days. In this episode, we talk about: Why pushing harder isn’t always the answer How motherhood reshaped my definition of success What it really means to build a supportive business Why ambition doesn’t disappear—it gets clearer How to restructure your work to fit your current season If you’re feeling stretched thinner than expected, juggling work and life, or wondering why what used to work doesn’t anymore—nothing has gone wrong. You’re simply being invited to build differently. This episode is a reminder that success isn’t about how much you can juggle—it’s about how supported you feel while doing the work. Episode Links Showit Template Shop: https://themonarchdesign.co/shop Website: https://themonarchdesign.co Instagram: https://www.instagram.com/themonarchdesignco

Showing up confidently online doesn’t start with perfect photos — it starts with clarity, connection, and permission to be seen. In this episode of The Self-Made Life Podcast, Ashley sits down with Susy Robson, a brand photographer and marketing strategist who helps entrepreneurs feel confident in front of the camera and connected to their audience. With over 15 years in marketing, Susy shares why brand photography is about so much more than “pretty pictures” — and how intentional photos can support your website, content, visibility, and growth. In this episode, we cover: • Why confidence is built through action, not waiting • Common mistakes business owners make with brand photos • How to prep for a brand shoot without the stress • The power of community over competition • Why hiding behind your logo is costing you connection If you’ve been nervous to show your face, book a shoot, or put yourself out there — this conversation will meet you right where you are. ✨ Resources & Links Susy on Instagram: @susyrobsonphoto Brand Photography Guide Linked here!

This episode is a candid 2025 business reflection—the kind that happens after a year that stretched you in ways you didn’t see coming. I’m sharing what last year really looked like behind the scenes: navigating motherhood with two under two, rebuilding my business during postpartum, being the sole income provider for my family, and realizing that the structure that once worked no longer fit the life I’m living now. As we step into 2026, I’m no longer chasing more. I’m choosing better. In this solo episode, I talk about: What 2025 taught me about resilience, capacity, and sustainability Why being booked doesn’t always mean being profitable How support at home and in business changed everything The shift toward a micro agency model and stepping into a creative director role What’s staying, what’s changing, and how I’m building differently in 2026 If you’re in a transition season—where what used to work doesn’t fit anymore—this episode is for you. Listen in, reflect alongside me, and take what you need as you head into your next chapter. Episode Links Website: https://themonarchdesign.co Instagram: https://www.instagram.com/themonarchdesignco

Ever feel like you’re running a business, raising kids, and still somehow expected to keep up with social media? In this episode of The Self-Made Life Podcast, Ashley sits down with Kat Tepylo Murphy, founder of Social Kat Media, to talk about what content creation actually looks like in real life — not the curated version we were sold years ago. Kat is a mom of two and a social media strategist who helps small business owners sell more and scroll less. Together, we talk honestly about motherhood, postpartum mental health, self-funded mat leave, and how to create marketing boundaries that protect both your energy and your time. Inside this conversation, we cover: Why screen time often skyrockets postpartum (and how to reset it) Simple screen-time boundaries that actually work — even if you work in social media Why likes and views don’t equal sales (and what matters instead) Easy content ideas that don’t require constant filming or editing How batching content can make social media feel lighter and more manageable What it looks like to build consistency without burnout If social media feels heavy, overwhelming, or like another unpaid job, this episode will feel like a deep exhale. Connect with Kat Tepylo Murphy Instagram: https://www.socialkatmedia.com Podcast: Social Goals Explore Social with Kat Club Learn more about Kat’s membership for small business owners who want support, strategy, and accountability without hiring a full social media manager. Connect with Ashley & Monarch Design Co. Website: https://themonarchdesign.co Instagram: https://www.instagram.com/themonarchdesignco

Are you stuck between the girl boss hustle and the soft life era, wondering how you’re supposed to show up online while also raising tiny humans and running a real business? In this episode, Ashley sits down with social media strategist and host of The Consistency Corner, Ruthie Sterrett, for part two of their conversation on content, consistency, and marketing in the messy middle of motherhood and entrepreneurship. They talk about late school drop-offs, babies who need emergency baths before recordings, and the pressure to “should” all over your marketing… and then shift into a grounded plan for building a social media strategy that actually supports your business goals without burning you out. You’ll hear about: Why social media alone is not a strategy (and what to focus on instead) How to define the job of your social platforms so you can ignore the noise Ruthie’s 5 C’s framework for consistent marketing in busy seasons Top, middle, and bottom of funnel content (and where Instagram fits) How to measure success beyond likes and viral moments What to outsource when you’re tired of doing it all yourself This conversation is especially for founders who serve moms, creative entrepreneurs, and anyone tired of trying to keep up with every trend while juggling real life. 🎧 Start with part one over on The Consistency Corner, then pop back here for part two. Find + Connect with Ruthie: www.theconsistencycorner.com https://www.instagram.com/theconsistencycorner/ https://www.instagram.com/ruthie.sterrett/ Networking for Founders serving moms in business Our Website: www.themonarchdesign.co The Monarch Experience VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

Struggling with your pricing? Feeling stretched thin but still worried about raising your rates? This episode is going to hit home. In part three of my 7 Lessons in Seven Years series, I’m opening up about the money patterns that held me back in business—and the ones that helped me finally build something sustainable. I’m talking pricing fears, undercharging, shifting into profit-focused offers, the tax surprises that knocked me flat during maternity leave, and how I rebuilt my financial systems so I could support my family without drowning in stress. If you’ve ever wondered: • “Who am I to charge more?” • “What if raising my rates scares people off?” • “How do I plan for taxes as a self-employed creative?” • “How do I make sure my offers actually make money?” …this episode will feel like a breath of fresh air. I’m breaking down what changed for me, what I wish I learned sooner, and the pricing and money shifts that helped me serve clients better and pay myself properly. Hit play for an honest conversation that’ll help you rethink the way you charge, save, and grow—without the financial fog. Our Website: www.themonarchdesign.co The Monarch Experience VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

If you’ve been feeling the pull to shift your business—or you’re already mid-pivot and questioning everything—you’re not alone. In this episode, Ashley opens up about the twists, turns, and reinventions that shaped her seven-year journey from calligraphy and wedding stationery to brand design, web design, VIP Days, and now mentoring other creatives. She shares the real behind-the-scenes of closing her Etsy shop, walking away from offers that looked successful on paper, building a business through a pandemic, moving to a new city, and navigating two maternity leaves while growing into a creative director role. You’ll hear: • Why your first offer isn’t meant to be your forever offer • How to recognize when something no longer feels like you • What shame and fear can teach you about alignment • How to update your messaging when you're shifting direction • Why thoughtful pivots often lead to your strongest season yet If your business feels “off,” this conversation will help you trust your intuition, create space for what’s next, and make aligned moves without second-guessing yourself. Feeling ready for clarity or support as you navigate your own shift? Explore Ashley’s 1:1 mentorship sessions for creative entrepreneurs who want more direction, confidence, and alignment in their next season. Our Website: www.themonarchdesign.co 1:1 Mentorship Calls to support your next chapter The Monarch Experience VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

What really happens when you build a business from scratch while juggling life, moves, motherhood, burnout, and the kind of growth you only understand in hindsight? In this episode of The Self Made Life Podcast, Ashley shares the first lesson in her “7 Lessons in 7 Years” series: start before you’re ready. She walks through the early days of Monarch Design Co.—from learning calligraphy at her dining table to selling custom pieces on Etsy with zero systems, no website, and not a clue where it would lead. You’ll hear how messy first steps, one small project, and unexpected referrals quietly snowballed into a real business. If you’ve been waiting for the “right moment” to launch something, this episode is your sign to move— scared, unsure, curious… and still moving. Our Website: www.themonarchdesign.co The Monarch Experience VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

Pinterest has changed, but it’s far from dead. In this episode, Ashley chats with Pinterest strategist Elaine Timms about what’s working in 2025—keywords, pin styles, timelines, and smart systems that keep your evergreen content working while you live your life. You’ll hear: Why keywords beat volume every time Static vs. video vs. carousel pins (and what to ignore) Tailwind in 2025: what to use, what to skip How to repurpose IG/blog content for a cold search audience A realistic traction timeline (hello, 6–9 months) The 3 biggest mistakes that kill reach on Pinterest A simple workflow to organize links, do keyword research, and batch pins Quick hits: Best pin cadence: start with ~5/day if you can, but Pinterest SEO > pin count Board names = keywords (skip the cutesy) Write human-friendly board descriptions with secondary keywords Avoid keyword stuffing; diversify pin titles and visuals Connect with Elaine: website, newsletter (Evergreen Impact), Instagram, LinkedIn. Our Website: www.themonarchdesign.co The Monarch Experience VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

What does it really look like to build and scale a business while raising babies? In this honest episode of The Self-Made Life Podcast, Ashley Wyatt — Creative Director of Monarch Design Co. — pulls back the curtain on the reality of growing a design studio through two maternity leaves in two years. Ashley shares the lessons, surprises, and emotional challenges of scaling during motherhood — from navigating nap-time work sessions to redefining success while balancing family and ambition. If you’re a service-based business owner or creative mom trying to grow sustainably while raising little ones, this episode will help you feel seen, supported, and inspired. You’ll learn: How Ashley navigated two maternity leaves in two years Why scaling looked totally different than she expected The support gap for creative moms growing mid-stage businesses The story behind her newest 1:1 mentorship offer It’s part business, part motherhood, and all heart — a reminder that you don’t have to do it all to do it well. Ready for clarity and direction? Book your 1:1 mentorship session at themonarchdesign.co/mentorship or DM “MENTOR” on Instagram @monarchdesignco. Our Website: www.themonarchdesign.co The Monarch Experience VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

In this powerful episode of The Self Made Life Podcast, host Ashley Wyatt sits down with financial advisor and money mindset coach Paula Wilimek to unpack the emotional and practical sides of money for creative entrepreneurs. Paula shares her 20+ years of experience helping women break through limiting beliefs, set empowering financial goals, and finally feel confident in their cash flow. We dive into: Why money mindset matters more than math How ancestral beliefs and family dynamics affect your income ceiling Simple, non-intimidating ways to start tracking your business finances How to create projections that actually feel achievable What Paula means by having an “F-U account” Behind the scenes of Ashley’s Rich Girl Summer experience (and the launch of Rich Girl Fall!) Whether you’re navigating feast-or-famine cycles, coming back from maternity leave, or just want to build wealth your way, this episode is a must-listen. 🎧 Connect with Paula: @paula_wilimekfinancialadvisor  🌐 Learn more: wilimekfinancial.com 📝 Resources mentioned: Lucky Bitch app, Rich As F*ck, Thank and Grow Rich, Rich Girl Fall Coaching Our Website: www.themonarchdesign.co The Monarch Experience VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

Want your website to work harder than you do? In this episode of The Self Made Life Podcast, Ashley Wyatt shares 5 proven tips to turn your website into your best salesperson. Learn how to boost site speed, write clear and strategic copy, design a mobile-friendly experience, use intentional visuals, and build a strong SEO foundation so your dream clients can actually find you. Perfect for service providers, creatives, and small business owners ready to attract clients, increase conversions, and create a website that sells 24/7. Interested in AI visibility and SGE? Tune into this episode here. Our Website: www.themonarchdesign.co The Monarch Experience Showit Template Shop Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast  

In this episode of The Self Made Life Podcast, Ashley sits down with serial entrepreneur Britt Holmes, founder of Merit Media and The Operations Collective, to talk about what it really takes to run a thriving business without burning out. Britt shares her journey from corporate VP to building multiple businesses while raising two kids, and how she transformed chaos into clarity through streamlined systems and boundaries. Together, Ashley and Britt dive into: Why most entrepreneurs struggle with operations and how to fix it The power of creating one "home base" for all your tasks and responsibilities How automation, outsourcing, and tools like ClickUp can free up your time Setting boundaries as a mom and business owner (and actually sticking to them) Why Britt believes traditional SOPs are outdated—and what to do instead If you’ve ever felt like your business is running you instead of the other way around, this episode is packed with practical strategies, real talk, and inspiration to help you reclaim your time and scale sustainably. 👉 Connect with Britt on Instagram @britthomeslive, at Merit Media, and The Operations Collective. Our Website: www.themonarchdesign.co The Monarch Experience VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

Your clients aren’t scrolling anymore—they’re searching with AI. In this episode of The Self Made Life Podcast, Ashley Wyatt from Monarch Design Co. breaks down everything you need to know about Google’s Search Generative Experience (SGE), AI search, and SEO for small businesses in 2025. In today's episode, I'm sharing: What AI search and Google SGE really are (and why they matter for your business) How AI tools like ChatGPT, Bing AI, and Google now act as “concierges of the internet” The essentials AI looks for: clear brand positioning, structured content, schema markup, and FAQs Why SEO isn’t dead—it’s evolving, and it now touches every piece of your online presence Practical steps to make your website work 24/7 as your hardest-working employee If you want to attract dream clients, boost your visibility, and make sure AI can actually find and recommend your brand, this episode is your guide. ✨ Ready for AI-optimized SEO support? Explore The Monarch Experience and the SEO Sprint Service to future-proof your online presence. Our Website: www.themonarchdesign.co The Monarch Experience VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

This episode is in loving memory of Chris Deir, who tragically passed away in July 2025. His wisdom, kindness, and soul-centered approach will continue to inspire all who had the privilege of knowing him. In this special episode of The Self Made Life Podcast, I sit down with Chris Deir, Jungian Coach and founder of Soul Advocacy Coaching, to explore what it means to live authentically, embrace transformation, and align with your soul’s purpose. Chris shares his journey from corporate finance and real estate to launching his coaching practice, and how Jungian coaching helps clients reconnect with their inner wisdom, integrate shadow work, and navigate life transitions with clarity. We talk about: Chris’s path into entrepreneurship and soul advocacy coaching What makes Jungian coaching different from traditional life coaching The power of dreams, synchronicity, and symbolic language Why slowing down, listening to your intuition, and trusting the process are essential for entrepreneurs How branding and web design gave Chris confidence to step into his role as a coach Chris’s story is both inspiring and deeply human, a reminder to trust your inner voice and honour the unfolding of your own path. 🎧 Tune in now to learn more about Chris's story of entrepreneurship, and authentic living. Show notes links: www.themonarchdesign.co www.chrisdeir.ca

Instagram just made a major move into the world of search — and it could transform your visibility. In this episode of The Self Made Life Podcast, Ashley Wyatt breaks down Instagram’s July 2025 SEO update, which now allows your Reels, carousels, and captions to show up directly in Google search results. Ashley explains what this change means for small business owners, how to prepare your content for maximum reach, and why your website and email list are still the ultimate tools for long-term growth. You’ll learn practical Instagram SEO tips, from keyword-rich captions to alt text optimization, and the exact setting you need to turn on to benefit from this update. Whether you’re a creative entrepreneur, service-based business owner, or marketer, this episode will help you show up in more places — without creating more content. What you’ll learn: What Instagram’s SEO update means for your business How to make your posts Google-friendly Why your website and email list still outrank any social media platform Actionable steps to boost your Instagram SEO today Episode Links: Instagram Viral Post Monarch Design Co. The Monarch Experience  

In this solo episode of The Self Made Life Podcast, Ashley Wyatt pulls back the curtain on what life has really looked like behind the scenes. From welcoming baby #2 just months ago, navigating postpartum anxiety and depression, to scaling her design business Monarch Design Co.—this is an honest conversation about the messy middle of entrepreneurship and motherhood. Ashley shares the truth about what it’s been like going back to work just 3 weeks postpartum, managing two kids under two, rebuilding momentum in her business after a challenging season, and learning to ask for help. She also talks about how she's restructured her offers, leaned into support systems, and continued to grow her brand despite unexpected curveballs—like her husband being out of work for months. Whether you're a mom, entrepreneur, or creative juggling too much and wondering how others do it—this episode is for you. It’s not about doing it all. It’s about doing what matters, with intention, grace, and the support you deserve. Our Website: www.themonarchdesign.co The Monarch Experience VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast  

If you’ve ever struggled to write your own website copy or thought AI could do the heavy lifting for you, this episode is a must-listen! Ashley is joined by expert copywriter Laura from Copy by Laura to break down why strategic, human-crafted copy is a game changer for your business. We chat about: How professional copy impacts conversions & brand perception Why AI-generated copy lacks the nuance and connection that converts What business owners need to know about crafting effective messaging Plus, Laura shares her journey from a government 9-5 to building a thriving copywriting business while balancing motherhood. If you’re considering investing in professional copy, this episode will help you see why it’s worth every penny. Find Laura at: https://www.copybylaura.com/ Instagram https://www.instagram.com/copybylaura/ Our Website: www.themonarchdesign.co VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

Struggling to keep up with content creation? What if I told you that you don’t need to create MORE content—you just need to repurpose it strategically? In today’s episode, I’m sharing my best-kept secrets for repurposing content across multiple platforms so you can maximize your reach without burning out. Whether you’re posting on Instagram, Pinterest, your blog, email newsletters, or even your podcast, I’ll show you how to take one piece of content and turn it into endless marketing gold.   Here’s what you’ll learn in this episode: How to transform a single IG post into carousels, Reels, and Stories The best way to use Pinterest to drive traffic to your content How to turn past Instagram posts into SEO-friendly blog articles Email marketing strategies that make repurposing effortless How to stretch content into podcast topics that keep your audience engaged Stop overcomplicating your content strategy—start repurposing like a pro! And don’t forget to grab my free Instagram Content Guide to help you plan, create, and repurpose content with ease. Hit play now and let’s make your content work harder for you! Download your free IG Content Guide here: Freebie - 50 Instagram Prompts & 12 Canva Templates Our Website: www.themonarchdesign.co VIP Days Instagram: @monarchdesignco @selfmadelifepodcast  

In this episode of The Self Made Life Podcast, host Ashley Wyatt sits down with Simcoe County-based brand photographer Brandyn Hollands to discuss his unexpected journey into entrepreneurship. Brandyn shares how he transitioned from retail management to full-time brand photography, the importance of strong visual branding, and why professional brand photos are more than just an expense—they’re an investment in business growth. Tune in as we chat about the real ROI of brand photography, how to show up confidently in front of the camera, and why every business owner needs a cohesive visual identity. Whether you're just starting out or looking to refresh your branding, this episode is packed with insights to help you level up. Topics Covered: How Brandyn turned his passion for photography into a full-time business The role of brand photography in building a magnetic brand The confidence shift that happens with professional images Actionable tips for making the most of your brand photoshoot The impact of a strong website and branding on business success Hit play and get ready to transform your brand visuals! 🔗 Connect with Brandyn: @BrandynHPhoto 📸 Need brand photography? Visit Brandyn’s Website.   Our Website: www.themonarchdesign.co VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast  

Think saving money on DIY branding is smart? Think again. In this episode, we reveal how not investing in professional design is draining your business—resulting in lost clients, wasted time, and missed revenue opportunities. Discover why a strategic brand and website aren’t just extras but essential investments that deliver real ROI. Ready to transform your brand and attract dream clients? Tune in now for insights that could change your business forever. Our Website: www.themonarchdesign.co VIP Days Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

Want to know how understanding your Human Design can transform your business? In this episode, multi-passionate entrepreneur Elyse Berendson shares her incredible journey from her first taste of entrepreneurship to now running four successful businesses including coaching, a local market, networking events, and speed dating ventures. Learn the basics of Human Design types, how they affect your work style, and why some entrepreneurs get labeled with ADHD when they might just be Manifesting Generators! Elyse breaks down how Human Design readings help her clients make aligned decisions, build confidence, and create businesses that feel authentic. We also chat about her brand transformation story - from using basic Canva templates to creating a website that perfectly captures her edgy, soulful vibe and attracts premium clients. Find Elyse at: Instagram: @elyseberendson Podcast: The Soulful Coach Website Transformation Ready to transform your brand? Visit themonarchdesign.co/vip-day to book your VIP Design Day 50 Instagram Prompts for Busy Entrepreneurs & IG Canva Templates - Grab the Freebie! 

What if your dream clients could find you instantly? Fresh from a game-changing ads summit, brand designer Ashley Wyatt shares why being findable is more important than being the best. Learn the real difference between Google and Meta ads, why boosted posts are burning your budget, and how to actually get ROI from your ad spend. Plus, get exclusive access to a founder's-rate beta program that's helping businesses double their visibility. Whether you're just starting with ads or ready to scale, this episode reveals the strategies big brands use to stay at the top. Perfect for business owners tired of throwing money at ads that don't convert.   Our Website: www.themonarchdesign.co VIP Days Meta & Google Ads Beta Offer Freebie - 50 Instagram Prompts & 12 Canva Templates Instagram: @monarchdesignco @selfmadelifepodcast

Are you tired of staring at your phone, unsure what to post for your business? In this episode, social media strategist Julia Walsh shares exactly how to stop stressing and start connecting authentically on social media. You'll learn why the perfectly curated feed is out, and what's actually working in 2025. Julia breaks down practical strategies for building genuine connections, maintaining consistency without overwhelm, and turning followers into paying clients. Perfect for business owners who want to grow their social presence without spending hours creating content. In this episode, you'll discover: Why authentic content outperforms perfect posts How to plan your content strategy (even with limited time) The truth about posting frequency and engagement Simple ways to build real connections with your audience Practical tips you can implement today Connect with Julia: Instagram: @jwalshsocial Website: jwalshsocial.co Podcast: Riding in Cars with Moms Our Website: www.themonarchdesign.co VIP Days Instagram: @monarchdesignco @selfmadelifepodcast    

Ever wonder what really happens when a business owner takes maternity leave? Join Ashley as she returns to The Self Made Life podcast after a two-year break filled with major life changes. She shares the raw truth about running her brand design studio while welcoming her son Grayson, managing postpartum anxiety, buying and renovating a house, and preparing for baby #2. Get the real numbers behind her business during mat leave (including that revealing chat with her bookkeeper!) and practical insights for entrepreneurs balancing parenthood with business growth. Perfect for creative business owners looking for honest conversations about building a thriving company while growing their family. Whether you're a current parent, planning for the future, or just curious about sustainable business growth, this candid comeback episode pulls back the curtain on what it really takes to build success on your own terms.   Freebies & Resources  https://view.flodesk.com/pages/623542d17e7ec064e82a1e5c https://view.flodesk.com/pages/61f86f0c60ada4164ea70198   Our website  https://themonarchdesign.co/   Follow us on instagram  https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/   Listen & Watch on Youtube https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ  

On this week's episode, I chatted with Megan Turley from The Glow Lounge Indy about all things beauty, skincare and running a beauty service business. Megan shares her story into entrepreneurship, how she got into the beauty industry, growing and scaling her beauty service business from a room out of her house to a physical location and larger space.    Mentioned in the episode: https://beacons.ai/theglowloungeindy https://www.instagram.com/theglowloungeindy/ https://www.instagram.com/meganturleycoaching/ https://www.thebadassbeautyboss.com/ Make it Glow Show Podcast   Freebies & Resources: Download our FREE IG prompt guide and Canva templates!  FREE EBOOK - How to Book out with Dream Clients  50% off HoneyBook - Our Client Management System   Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/   Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

In today's episode, I'm sharing 6 things you can do to end your year on the right foot so you can make 2023 your best year yet for your business. Freebies & Resources: Download our FREE IG prompt guide and Canva templates!  FREE EBOOK - How to Book out with Dream Clients  Get 50% off HoneyBook Website: Work with us in 2023 www.themonarchdesign.co Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

On this week's episode, I sat down with Ashley from Modern Mama Mindset who is a fertility hypnotherapist. In this episode, Ashley shares her journey into entrepreneurship after her struggles with conceiving her son via IVF and her daughter naturally quickly after. I worked with Ashley this year while I was navigating my own fertility struggles and it made a world of a difference.   Mentioned in the episode: https://www.modernmamamindset.com/ https://www.instagram.com/modernmama_mindset/   Freebies: Download our FREE IG prompt guide and Canva templates!  FREE EBOOK - How to Book out with Dream Clients    Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/   Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ 

This past Saturday, December 3rd, 2022, I celebrated 5 years as a full time entrepreneur with my business, Monarch Design Co. In today's episode, I'm sharing 5 lessons I have learned over the past 5 years as an entrepreneur to help you along your journey and grow.    Mentioned in Today's Episode: Book Your Free Strategy Call Episode 003 - Bookkeeping with Jessie Manuel  Episode 030 - Carley Zuercher  Episode 039 - Marley Rose Harris   Freebies: Download our FREE IG prompt guide and Canva templates!  FREE EBOOK - How to Book out with Dream Clients    Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/   Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

In today's episode, I'm sharing with you my experiences with working with friends and family and why I believe that you avoid it. Mixing personal and professional relationships often adds pressure to either one of them and I hope by listening to this episode I can help you to circumvent that and to create meaningful relationships in every aspect of your life.   Freebies: Download our FREE IG prompt guide and Canva templates!  FREE EBOOK - How to Book out with Dream Clients    Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/   Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

In today's episode, I'm chatting with a very special guest today, Ariana from Ariana del Mundo Photography! Ariana and I go back a few years now - Her and her husband Alex were our engagement and wedding photographers back in 2018-2019! Since then, we have worked together on styled shoots and branding shoots. Ariana shares her story into entrepreneurship and expanding her offerings and team over the past few years. We also chat about brand photography and the impact and importance of professional photos for your business.   Mentioned in the episode: https://www.instagram.com/arianadelmundo https://arianadelmundo.com/   Freebies: Download our FREE IG prompt guide and Canva templates!  FREE EBOOK - How to Book out with Dream Clients    Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/   Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

In today's episode, I'm chatting with Ruth from Little Mae & Co. Ruth is a mother of 2 and the owner of Little Mae & Co - your one stop baby shop featuring a timeless collection of essentials and accessories created by moms. We chatted about how she started her business after her daughter was born and how she decided to leave her 9-5 finance job. As a product based handmade business, Ruth shares her experience with navigating sales, utilizing different revenue streams, handling growth and supply chain after a global pandemic. Be sure to stay tuned until the very end of the episode for your chance to enter and win a best seller Moss Stretch Swaddle Wrap!    Mentioned in the episode: https://www.instagram.com/littlemaeandco https://littlemaeandco.com/   Freebies: Download our FREE IG prompt guide and Canva templates!  FREE EBOOK - How to Book out with Dream Clients   Website: www.themonarchdesign.co Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

This episode was a highly requested one. After I shared a pretty big life update on Instagram, my DM's were flooded with requests for more info about our fertility journey. In today's episode, I am sharing that journey with you. As vulnerable as it can be, if this episode can help just one person out there struggling to conceive, I've done my job.   Mentioned in the episode: Episode 35 - Margo Dalinghaus Episode 33 - Jiordana Saade Ashley - Modern Mama Fertility   Freebies: Download our FREE IG prompt guide and Canva templates!  FREE EBOOK - How to Book out with Dream Clients   Website: www.themonarchdesign.co Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

I am BACK for season 5!!! I am so excited for everything to come this season. This season I will be sharing some pretty big life updates with you all, how I am navigating this new season, growing and scaling a business along with some pretty amazing guests to bring value to you and your ears! Stay tuned! New episodes will air every Tuesday!   Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

In today's episode, I'm chatting with a very special guest, Jessie Borsellino from Jessie's Edit. Jessie has been our incredible copywriter here at Monarch Design Co for almost a year now. She is the creative genius behind our email newsletter, articulates authentic storytelling for our client's, and writes our social media captions and blog posts. Jessie shares her journey to entrepreneurship, what it was like growing up with entrepreneur roll models, and provides high level key takeaway tips that will help you on your sharing your own story! Mentioned in the episode: https://www.instagram.com/jessiesedit https://www.jessiesedit.com/ Freebies: Download our FREE IG prompt guide and Canva templates!  FREE EBOOK - How to Book out with Dream Clients   Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

In today's episode, I'm chatting with Nikki from It's Nikki Creative. If you are a product of service based business owner -- listen up! This episode is for YOU! Nikki is a Social Media Manager who specializes in Pinterest and Pinterest Strategy. She shares her journey to entrepreneurship and provides 3 high level key takeaway tips that will help you to start and grow your Pinterest so that you can reach a larger audience for your brand. Mentioned in the episode: https://www.instagram.com/itsnikkicreative https://www.pinterest.ca/itsnikkicreative/ Freebies: Download our FREE IG prompt guide and Canva templates!  FREE EBOOK - How to Book out with Dream Clients   Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

On today's episode, I'm talking all things brand and logo design and what makes a good vs. great logo. We dive into what makes a brand unique and memorable, colour psychology, different typography styles and what they mean, different logo variations and how to use them and more!    Download our FREE IG prompt guide and Canva templates!  Download our FREE Colour Psychology Workbook   Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ   Mentioned in the episode: Flodesk - 50% off HoneyBook - 50% off  

In today's episode, I'm chatting with Krista Olynyk from KJ & Co. Krista and I go back a few years ago from when she was our wedding planner! Since then, we have worked with Krista on wedding stationery with mutual clients, we're a vendor at The Wedwell Showcase and have worked with mutual wedding vendors as the grow and expand their businesses! Krista is a passionate serial entrepreneur and is a mom of two littles. She shares her journey to entrepreneurship, how her business has evolved through different seasons of life and how she navigates running a business while being a parent to her little ones.  Mentioned in the episode: https://www.instagram.com/kjandco/ https://www.kjandco.ca/ APPLICATIONS ARE NOW OPEN!  https://www.instagram.com/wedwellshowcase/ https://www.wedwellshowcase.com/ Freebie: Download our FREE IG prompt guide and Canva templates!    Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

On today's episode, I’ll be sharing my top 3 tips on how to book out with your dream clients without the time commitment and breaking the bank. I’ll give you actionable steps to help you build, grow and flourish with your business. 🦋   Download our FREE IG prompt guide and Canva templates!    Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ   Mentioned in the episode: Flodesk - 50% off HoneyBook - 50% off  

In today's episode, I have a very special guest - my incredible business coach, Marley Rose Harris! I started working with Marley almost 1 full year ago and I am so so grateful for her guidance and mentorship. Marley shares her journey to entrepreneurship and how she built a life and business that provides time, location and financial freedom all while traveling the world, living a life she's always dreamed of and helping others to do the same!    Mentioned in the episode: https://www.instagram.com/marleyroseharris https://www.marleyrose.ca/ Download our FREE IG prompt guide and Canva templates!    Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

On today's episode, I'm sharing all about Moodboards and serving you some DIY tips on how you can curate your own moodboard. Tune in to today's solo episode and try out a DIY moodboard for your next project!  🌱 You can even download our super easy to use Moodboard Canva Templates here.   Mentioned in the episode: SIGN UP - FREE FEMALE STARTUP SUMMIT! Week of July 10th, 2022 Flodesk - 50% off HoneyBook - 50% off   Download our FREE IG prompt guide and Canva templates!    Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

Today, I chatted with Suzie Clark from the Female Leadership Collective! Suzie is a former banker turned entrepreneur and digital nomad who moved from the UK to Bali to start her new life. Through her unique journey, she threw herself into personal development, started a successful remote e-commerce business, freelance writing, strategizing and building sales funnels for other female entrepreneurs, and building an incredible online community of badass, ambitious female biz owners!  Mentioned in the episode: Female Leadership Collective - Instagram Female Leadership Collective Podcast SIGN UP - FREE FEMALE STARTUP SUMMIT! Week of July 10th, 2022 Female Leadership Collective Website Download our FREE IG prompt guide and Canva templates!    Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

In today's episode, I'm sharing my top tips on how you can level up your business to get that return on investment that you're looking for! If you have been in your biz for awhile and have hit a wall or are having a hard time reaching those ideal dream clients, this episode is for you! I'm sharing some high level key take aways that you can start implementing into your business today to reach that next level you!   Mentioned in the episode: Monarch Design Co - Free Discovery Call Flodesk - 50% off HoneyBook - 50% off Download our FREE IG prompt guide and Canva templates!    Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ

In today's episode, I sat down with my earth angel Margo from Whole Beauty MD. Margo is a SRT (Spiritual Response Practitioner) who I have been working with for almost a year now. We chat about all things entrepreneurship, her journey, and all about SRT and how it is so so important to do the inner work to help break through discordant energies, patterns and blocks so that we can thrive in alignment with our highest self! Mentioned in the episode: Whole Beauty MD - Instagram Whole Beauty MD Website Flodesk - 50% off HoneyBook - 50% off Download our FREE IG prompt guide and Canva templates!    Website: www.themonarchdesign.co   Follow us on Instagram: https://www.instagram.com/monarchdesignco/ https://www.instagram.com/selfmadelifepodcast/ Listen on Youtube: https://www.youtube.com/channel/UC_P51cLollAN9EK_4NMvAHQ