The True North Podcast

In this candid conversation Finnish singer-songwriter Eeppi Ursin reveals how she built a successful career on both sides of the Atlantic, breaks down the realities of independent musicianship in New York City, and talks about Finnishness, the immigrant experience and how it feels when your small country is suddenly "trending" worldwide.MUSIC:Teaser clip: Sisu Song from Eeppi's upcoming album "My Finnish Soul, Vol.2"The True North Podcast Theme "Voices from the North" is composed by Finnish singer-songwriter and composer Eeppi Ursin. You can find her music on eeppiursin.com or your favourite music streaming platform.SHOWNOTES:Find Eeppi's music on her website or on your favourite streaming platform. Her album "My Finnish Soul, Vol.2" is out May 15th, led by single "New Yorkista Puumalaan (From New York to Puumala)" on April 24th, 2026.In the end of the episode Eeppi mentions a Buddhist mantra, "Nam-myoho-renge-kyo" which is the primary chant or mantra in Nichiren Buddhism, translating roughly to "I devote myself to the Mystic Law of the Lotus Sutra". It signifies dedicating one's life to the inherent, enlightened potential within all people (Buddhahood) and harmonizing with the fundamental, wonderful law (Myoho) of the universe.Learn more about us at Nordic Artists of New York and join the community at nordicartistsofnewyork.com

Welcome to The True North Podcast by Nordic Artists of New York!The True North Podcast is a new series discovering the untold stories of some of the greatest Nordic and Baltic artists, creators and cultural visionaries in New York City.Through candid conversation and personal storytelling, we get to hear about their art and creative vision, life-changing journeys across the Atlantic, the messy middles and challenges of building a career in New York, and how they stay connected to their Northern roots in the concrete jungle.The True North Podcast is produced by Nordic Artists of New York community and hosted by its founder Petra Jasmiina. The first season is generously supported by the Finlandia Foundation National.