PODCAST · arts
Thoroughly Considered
by Relay
A show about entrepreneurship, product design, and the ups and downs of running a small indie business. Hosted by Dan Provost, Tom Gerhardt, and Myke Hurley.
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132
Thoroughly Considered 133: Inspired by Star Wars™
Myke, Tom, and Dan chat about the new Limited Edition, and then dive into the state of the union of their respective businesses. Then, as usual, some AI discussion to close the show.
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131
132: Clearing the Tech Deck
Myke, Tom, and Dan chat about F1 on Apple TV, as well as some other lingering Dan’s Tech Corner topics.
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130
131: Authenticity in Marketing
Myke, Tom, and Dan chat about the latest Limited Edition Mark One, and then have a long discussion about adding personality and authenticity into marketing efforts.
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129
130: Embarrassment, Then Relief
Myke is thinking of running a Kickstarter campaign, and wants to talk it out with Tom and Dan.
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128
129: Get the Customer
Myke, Tom, and Dan chat about how their Black Fridays went, and the various marketing strategies they deployed. Then, Dan can’t resist re-introducing the iPad vs laptop discussion, with a new angle.
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127
128: The Biannual Gift Giving Guide
Myke, Tom, and Dan each share three items they think would make excellent gifts.
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126
127: Replace the X with an A
Myke and Dan share some thoughts on the new iPhone lineup, then Tom joins the show to chat about the new Studio Neat Patch Club design. Then, Dan proposes a new old camera design for iPhones.
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125
126: Ten Years
Myke, Tom, and Dan chat about the 10th anniversary of recording this very podcast, as well as some recent Studio Neat launches such as Keen, the rose gold color, and Mark One with a clip.
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124
125: Pikachu Phone Cases
Myke, Dan, and Tom are back to chat about the Glif returning for sale, the Seneca mechanical keyboard, Jony Ive and io, Liquid Glass, and revisit a longstanding discussion on merging OS platforms.
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123
124: Tariff Talk
Myke is back! We have a fun and breezy chat about how tariffs are affecting our businesses, why the Material Dock was discontinued, and then follow up on some past predictions.
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122
123: The Last Detail with John Siracusa
Today’s guest is John Siracusa, the proprietor of Hypercritical.co and co-host of Accidental Tech Podcast and Reconcilable Differences. His object is the 2019 Mac Pro.
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121
122: The Last Detail with Chase Reeves
Today’s guest is Chase Reeves, know for his extensive gear reviews on YouTube. His object is the Rhizal Brio slip-on barefoot shoe.
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120
121: The Last Detail with Austin Mann
Today’s guest is Austin Mann, a world renowned landscape and wildlife photographer. His object is the Really Right Stuff BH-40 ball head.
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119
120: Imbue All of the Choices
Myke, Tom, and Dan chat about Dan’s new guitar build, how Keen progress is going, and their business themes for the year. Then a Dan’s Tech Corner about All-in-One computers.
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118
119: Anti Alton Brown Corollary
Myke chats with Tom & Dan about how their Black Friday promotions went, using VR as a design tool, and then some product recommendations for Myke’s upcoming baby. (!)
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117
118: Sales and Discounts
Myke, Tom, and Dan give a Keen production update, before diving into a discussion about sales and discounts during the upcoming holidays. They close the show with a Dan’s Tech Corner.
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116
117: Patch Club
Myke, Tom, and Dan discuss the newly launched Studio Neat Patch Club, Keen assembly and shipping progress, and close the show with a Dan’s Tech Corner.
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115
116: The Last Detail with Jason Shellen
Today’s guest is Jason Shellen, an entrepreneur and the founding product manager of Google Reader. His object is the Patagonia Refugio 28L backpack.
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114
115: New Website
Myke, Tom and Dan chat about Studio Neat’s new website, and how Keen production is coming along.
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113
114: Nothing but Corners
Myke, Tom, and Dan spend an episode clearing out the Dan’s Tech Corner backlog.
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112
113: I Wasn’t Expecting Therapy Today
Tom and Dan give Myke some updates on Keen production, and reveal how the color selection breakdown is going. Then, a long discussion about hiring some design and engineering help at Studio Neat.
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111
112: The Last Detail with Matthew Panzarino
Today’s guest is Matthew Panzarino, the former editor of TechCrunch, and current proprietor of TheObessor.com. His object is the Acronym J1-A.
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110
111: With Great Power
Myke, Tom and Dan give a brief Keen production update, and then chat extensively about the ethics of product reviews.
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109
110: Mid-life Crisis Hobby
Myke, Tom, and Dan chat about Mark Two, Mark Two (nobody calls it that) and then discuss Dan’s new hobby.
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108
109: The Last Detail with CW&T
Today’s guests are Che-Wei Wang and Taylor Levy, the duo behind CW&T, makers of beautifully designed and artful objects. Their objects are the Manfrotto Super Clamp, and the Casio F-91W wristwatch.
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107
108: Archibook
Myke, Tom, and Dan chat about the struggle to come up with a name for “Keepbook,” moving warehouses, and Apple Vision Pro.
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106
107: Keepbook
Myke, Tom, and Dan chat about how the holidays went for their respective businesses, email marketing, their plans for 2024, and Studio Neat’s newest notebook, Keepbook.
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105
106: The Biannual Gift Giving Guide
Myke, Tom, and Dan each share three items they think would make excellent gifts.
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104
105: The Last Detail with Jeff Sheldon
Today’s guest is Jeff Sheldon, the founder of Ugmonk, creator of desk products like Analog and Gather. His object is the Fujifilm X100V.
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103
104: Pearlescent?
Myke, Tom, and Dan chat about the new Limited Edition release, the final days of the Keen campaign, and then have a lengthy discussion about Jony Ive’s reported collaboration with OpenAI.
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102
103: BxCttr
Myke asks Tom and Dan about how the Keen campaign is going so far, and about the feedback they have received. They also discuss how they came up with the name “Keen.” Then the three lads chat about the St. Jude fundraiser, and give details on the Thoroughly Considered raffle for a special Mark One pen.
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101
102: Keen
Myke chats with Tom and Dan about their new Kickstarter project: Keen, a high quality retractable utility knife. They discuss the design decisions, the pricing, how the campaign is going… all manner of things. The show closes with a bit of follow up about Dan’s saga with a 32” 6k Dell monitor.
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100
101: The Last Detail with Stephen Hackett
On The Last Detail, Tom and Dan invite a guest on to chat about an object that is meaningful to them. They dive deep into that object, discussing the design, the manufacturing process, the good, and bad, and everything in-between. Today’s guest is Stephen Hackett, and founder of 512pixels.net and cofounder of Relay FM, the home of this very podcast. His object is the iMac G4.
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99
100: Embodied Energy
It’s episode 100! For this very special extravaganza, Myke, Tom and Dan decided to record a very normal episode of Thoroughly Considered. Topics include the Apple Vision Pro, Dan’s new computer, the Mark Three, and a couple follow-up items.
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98
99: The Last Detail with Jason Fried
On The Last Detail, Tom and Dan invite a guest on to chat about an object that is meaningful to them. They dive deep into that object, discussing the design, the manufacturing process, the good, and bad, and everything in-between. Today’s guest is Jason Fried, the cofounder and CEO of 37 Signals, the company behind Basecamp and Hey. His object is the Lange 1.
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97
98: The Pricing of Things
Myke, Tom, and Dan begin with some Red Nose follow up (as one does), then have a long discussion about how to price products.
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96
97: Plateaus
Myke, Tom, and Dan chat about the big business changes happening at Studio Neat. Then, a Dan’s Tech Corner about iPhone longevity and cases.
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95
96: How Much Could a Banana Cost?
Myke, Tom, and Dan follow up on the Jony Ive Red Nose before chatting about Myke’s new notebook, the Sidekick Notepad. Then Myke helps Tom and Dan decide on a new computer.
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94
95: The Last Detail with Christina Warren
On The Last Detail, Tom and Dan invite a guest on to chat about an object that is meaningful to them. They dive deep into that object, discussing the design, the manufacturing process, the good, and bad, and everything in-between. Today’s guest is Christina Warren, a journalist turned developer who currently works as the senior dev advocate at GitHub, while also hosting the podcasts Overtired and Rocket. Her object is the Sharp MD-MT15 MiniDisc player.
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93
94: I Love the Mind Virus
Myke, Tom, and Dan chat about Jony Ive’s design for the new Comic Relief Red Nose, give an update on Mark Three shipping, and discuss some changes happening at Studio Neat. They close the show with a discussion of Apple, VR headsets tethered to battery packs, and courage.
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92
93: The Last Detail with Stephan Ango
On The Last Detail, Tom and Dan invite a guest on to chat about an object that is meaningful to them. They dive deep into that object, discussing the design, the manufacturing process, the good, and bad, and everything in-between. Today’s guest is Stephan Ango, the cofounder of Lumi, and now at Obsidian, software for note taking and thought processing. His object is the Hario V60.
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91
92: We’ve Hit Our Ceiling
Myke, Tom, and Dan chat about their plans for 2023, including some big changes at Studio Neat. After some follow up, a Dan’s Tech Corner about large monitors.
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90
91: This is Going Great So Far I Think
A follow-up centric episode that naturally morphs into a Dan’s Tech Corner.
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89
90: The Last Detail with Alex Cox
On The Last Detail, Tom and Dan invite a guest on to chat about an object that is meaningful to them. They dive deep into that object, discussing the design, the manufacturing process, the good, and bad, and everything in-between. Today’s guest is Alex Cox, the host of many beloved podcasts, including Do By Friday, Roboism, and Two-Headed Girl. Their object is the Game Boy Color.
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88
89: Stretchy and Smudgy
Myke, Tom, and Dan discuss the ATP Chicken Hat, Tom’s new venture, The Studio Neat Starter Kit gift box (coming soon!). Then they close the show by visiting their past gift guide recommendations to see if they still hold up.
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87
88: The Last Detail with Jason Snell
On The Last Detail, Tom and Dan invite a guest on to chat about an object that is meaningful to them. They dive deep into that object, discussing the design, the manufacturing process, the good, and bad, and everything in-between. Today’s guest is Jason Snell, the host of several tech podcasts, and the founder of sixcolors.com, an Apple-centric website covering the intersection of technology and culture. His object is the Breville Tea Maker.
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86
87: We Should Probably Cut This
Myke, Tom, and Dan chat about the reception of the new Material Docks, doing custom Mark Ones for other businesses, Mark Three progress, and then close the show with a Dan’s Tech Corner about the staying power of the Dynamic Island.
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85
86: Merciless Fundraising
Myke, Tom, and Dan chat about merciless fundraising and a special edition Mark One for St. Jude, and the new Material Docks from Studio Neat. Then the lads look back on an XOXO talk they gave 10 years ago to see if they would change anything about it.
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84
85: The Last Detail with Betty Chen
On The Last Detail, Tom and Dan invite a guest on to chat about an object that is meaningful to them. They dive deep into that object, discussing the design, the manufacturing process, the good, and bad, and everything in-between. Today’s guest is Betty Chen, an architecture project manager, who on the side runs the YouTube channel ARTiculations and cohosts the podcast Pictorial here on the Relay FM network. Her object is the Herman Miller Aeron Chair.
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83
84: Empathy Machine
Myke, Tom, and Dan chat about The Last Detail, Mark Two Limited Edition 005, and how it feels to hire people. Then the lads discuss empathy machines and briefly touch on the book After Steve.
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ABOUT THIS SHOW
A show about entrepreneurship, product design, and the ups and downs of running a small indie business. Hosted by Dan Provost, Tom Gerhardt, and Myke Hurley.
HOSTED BY
Relay
CATEGORIES
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