Zero Percent Up

this is what no one tells you about “just start before you’re ready.”it’s not giving fearless. it’s giving:avoidancespiralingpushing things to tomorrow (again)and lowkey feeling like your life might implode if you actually follow throughthis bonus episode is a real-time voice note from the edge of doing the thing —before it’s posted, before the confidence kicks in, while the fear is still loud.we get into:the procrastination loops that look rational but aren’tthe physical anxiety of being seen (and still choosing it)the weird, painful reality of people not supporting you how you expectedand the shift from abandoning yourself… to actually backing yourselfalso: something surprising is happening.limiting beliefs that used to feel permanent?they’re… not hitting the same.and that changes everything.this one is raw, a little emotional, and honestly kind of a turning point.if you’ve been circling something you know you need to do —this is your sign to stop waiting and meet yourself in the middle.---we have extended shownotes available! substack is the exclusive home of bonus articles, resources, and the ever-iconic HOTGIRL HOMEWORK series. we promise to deliver on extra videos, readings, exercises, and/or resources (currently for free!). we're here to support you becoming your dreams. every. single. week.love you guys, see you there xx---Need a transcript? Unfortunately the Spotify overlords have not yet granted this show the authority to generate OR upload transcripts (SPOTIFY?? hello?? accessibility much????). Fear Not: all audio episodes are also available on our substack which DOES have an excellent transcription feature available 💕

What if hitting $100K in a year wasn’t a fantasy… but a system?In this episode, I’m breaking down the exact strategy I’m using to go from zero audience, zero momentum, and zero revenue to a $100K+ online business in 12 months — in real time.This is not a “get rich quick” fantasy. It’s a raw, behind-the-scenes look at what it actually takes to build something from nothing:the numbersthe platformsthe uncomfortable decisionsand the moments where it feels like I might be completely screwing up my lifeWe get into:The content strategy I’m betting on (and why I’m prioritizing YouTube over everything else)How I’m turning content into multiple income streams (ads, brand deals, digital products, and more)The real math behind reaching $100K+ (and what most people get wrong)Why I’m forcing myself to make one “bold ask” every week — and what happened when I got ignoredMy unfiltered thoughts on cancel culture vs. “tear-down culture”The psychological shift from “I’m different” to “I need to play the game to win”And… the slightly unhinged backup plan that could potentially 2–3x my income if everything goes sidewaysThis episode is part strategy, part therapy session, part live experiment.If you’ve ever thought about:starting an online businessbuilding a personal brandmaking money from contentor just getting out of the system and doing your own thing…this is for you.I’m not teaching from the finish line.I’m documenting from the beginning.And we’re seeing if this actually works.---If you want access to our exclusive HOTGIRL HOMEWORK selections, please click over to our substack