001: Van Oakes | You Can’t Build a Great Culture Around a Shit Product

Van Oakes is the proud owner of the world’s greatest mustache and a performance marketer, in that order.If you have ever watched the Discovery Channel, you have seen his work. Van is the CMO of DieselSellerz, an online e-commerce store featured on the hit TV show, Diesel Brothers.DieselSellerz has built an 8-figure empire using social media influencers with interests centered around diesel enthusiasts.On This Episode:Van shares how he learned to start “selling himself” to others and the importance of developing his personal brand.Learn why Van loves sales and why he quit even though he made $400k one summer at 26.Jason and Van talk about the calling of being a father.Discover how Van transitioned from working for someone to beginning his own business.Learn how to leverage influencers and giveaways for your business.Key Takeaways:1. You can’t build a great culture around a shit product.You can’t be a good leader when you’re hiding in the shadows. You ARE the brand.Success is subjective.Tweetable Quotes:“There’s a difference between being home and being present.” – Jason HaugenThere is no room in the marketplace for my family, nor is there room in my home for the market. – Og MandinoIf I can look in the mirror and be happy with myself, I’m successful. – Van OakesConnect with Van Oakes:https://www.instagram.com/itsyourboyvan/