002: Social Media For Lead Generation or Validation

Many business owners have it backwards when it comes to producing leads and clients from their social media. For small business owners in particular, social media plays a role in their marketing but it’s not the only piece of the puzzle.By listening [and taking notes], you’ll learn:How to use social media for your business even when it doesn’t appear to be workingHow to discover where your clients come from so you can use this knowledge to your marketing advantageTwo examples of strategies you can use in your small businessThis is the type of episode you can’t un-hear - once you learn the difference between these two types of performance [lead generation and validation], you’ll be looking at your marketing very differently and thus get greater returns.Enjoy! Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.