004: How I Used Dental Insurance Advice to Win Over a Girl Who Was Way Out of My League

Most of what you'll hear nowadays encourages you to pursue a short-term, pushy and gimmicky path when approaching new patients. (You've probably heard all about "The Art of Persuasion", right?) Well, if you're having case acceptance issues, that may work for you. I, however, have never felt like it was the right thing to do in terms of presenting treatment to people. If you're having trouble with your patients accepting the care your recommending, today I'm sharing one of the best things you can reference during every treatment plan presentation to help improve your profitability, and move your patients to health without being greasy or sleazy in the process.  And after all, that's what this show is all about. It's nice when you know that your care provider isn't just trying to sell you something, but instead trying to get you through life in a way that's going to help you meet your goals. This is a huge profitability tip, because when you start to have relationships with patients that aren't just one-off, short transactions, the chances of your hygiene schedule becoming an ongoing source of value go up drastically. I also tell the tale of how I met my wife, and how I used today's tip to secure her as a patient, and apparently, a life partner! Remember: your goal is to get your patients to health and keep them there. It becomes less about convincing, and more about offering care that's consistent with that long term plan you want to have. If you really want to get out of the short-term transactions and follow the Dr. Fries With That model, you've got to follow today's tips and communication techniques.   When you start getting interested in other ways to increase the lifetime value of your patient relationships, head on over to <span class= "c1">PracticeWater. We've got great articles, funny cartoons, and other resources at your disposal. Have a good time! I'd love to hear your feedback on today's episode.  Send me a message over at<a href= "http://practicewater.com/">practicewater.com. If you enjoyed the show today please leave a <a href= "https://itunes.apple.com/us/podcast/the-dr-frieswiththat-show/id1102643601?mt=2"> review in iTunes. This really helps us spread the word to other dentists and helps make everyone's practice a success.