004 Rebuilding Your Passion for Dental Podcast with Laura Mordica

In this week’s episode of Rebuilding Your Dental Passion, Laura discusses recommending treatment and products, without fear, to patients.   Episode Highlights:   The importance of finding out the patient’s primary interest/concerns Offering the patient your observations, your concerns, and your recommended solution The importance of dental professionals recommending treatment and products to their patients   Quotes:   “I hear a lot, ‘I’m not in the sales industry’.”   “If I were in your shoes, this is what I would recommend for you.”   “Ultimately, we’re leaving the decision up to them.”   “We feel that we would rather treat our patients, and supervise their own neglect, than them go somewhere else, and someone not inform them or let them know that whatever they’re doing is okay.”   “We are the best ones to be able to give them products that they are going to benefit the most from.”   “It’s almost like an insurance policy, right, for all the work that they’re having done in the office…don’t think of it as selling, you’re recommending.”   “They trust you and you were there to recommend and provide the best products for them.”   “Let’s look at the entire person…this is what will make a difference, you’ll make more of a connection, and that’s where your love is going to start to come back for your patient.”    Links: The Dental Podcast Network Channel One homepage: http://dentalpodcastnetworkchannelone.otcpn.libsynpro.com/   The Dental Podcast Network Channel Two homepage: https://podcasts.apple.com/us/podcast/the-dental-podcast-networks-channel-two/id1478530429