004 - Time for Learning mit Tunahan Yildiz, Spyke Media GmbH - Mobile App Performance Marketing

from Next Level Affiliate Marketing Podcast · host Nawid Company

In Time for Learning sucht dein Host Nawid Company das Gespräch mit anderen Branchenexperten. Hier erfährst du, wie es im Affiliate Bereich wirklich läuft und was die neusten Trends sind. Machst du also bereits Affiliate Marketing und arbeitest in dem Bereich, bist Merchant und betreibst deinen eigenen Online-Shop oder möchtest dich einfach weiterbilden, dann bist du hier genau richtig. In der vierten Folge Time for Learning erklären Nawid Company und sein Experten-Gast Tuna, Head of Growth Operations der Spyke Media GmbH, wo die Herausforderungen in der Schwesterbranche des Affiliate Marketings, dem Performance Marketing, konkret bei Mobile Apps liegen und wie die Zukunftsaussichten sind. Heute geht es um folgende Themen: - Betrug - InApp Tracking - Mobile Measurement Partner - Adjust Appsflyer Branch Kochava - Payout Modelle CPX - Qualität vs. Quantität - Retention Rates - SKAdNetwork - Target CPI, CPM, CPC - Traffic Generation - Kayzen Applovin Bitswitch Chartboost - Updates und APK Versionen - Werbemittel in Apps - Wo findet man den besten User

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This episode was published on July 18, 2022.

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