005: Kids Are the Reason, Not the Excuse: Building a Business with Purpose featuring Erica Gregory

In this episode of Beyond Business, hosts Maddie and Hannah chat with special guest Erica Gregory, founder of Three Cheers Marketing. Erica shares her inspiring journey from corporate marketing to starting her own business while balancing the responsibilities of motherhood. She discusses the pivotal role her children played in motivating her to pursue entrepreneurship, the importance of having a supportive partner, and the value of integrating work and family life. Erica also highlights the evolution of her business and the crucial support of her business partner. This episode is a must-listen for anyone feeling torn between pursuing their dreams and being present for their family.03:47 Introducing Erica Gregory05:23 Erica's Journey to Entrepreneurship10:22 Balancing Motherhood and Business21:17 Balancing Parenthood and Business Ownership22:14 The Importance of Family Support23:38 Navigating the Challenges of Entrepreneurship26:26 Creating Systems for Flexibility and Autonomy26:45 The Role of a Supportive Business Partner28:21 Staying in Your Zone of Genius29:14 Work-Life Integration Strategies33:01 The Hustle vs. Faith Paradigm38:53 Advice for Aspiring Entrepreneur Parents41:37 Conclusion and Contact InformationConnect with Erica