EPISODE · Mar 18, 2021 · 45 MIN
006 刺激的打折游戏，消费丛林中的钱包保卫战
from 消费新知
打折优惠是消费的助推剂，你是愿意立即剁手早买早享受，还是我再看看拥抱等等党的胜利？本期播客我们聊了以下内容：- 消费者的「心理账户」，每笔支出后面的心理决策依据- 商家和消费者之间的打折心理战- 优衣库的打折小秘密- 线上线下商家优惠促销的策略和小心机【主播】Neo aka 胖虎曾在电商和在线教育行业创业操盘过千万粉丝的项目觉得说真话，很有意思笑点比较低，哈哈哈Renee aka 张姐中年赋闲的消费者行为研究者「消费新知」天团首席女主播数据和推理小说都可以看很久很久【编辑部的故事】欢迎在评论里分享你见过最野的打折优惠方式，消灭零评论！每周四更新，下周四见！欢迎有品味的你前来订阅！hhhPeace & Love021 & 0772
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006 刺激的打折游戏，消费丛林中的钱包保卫战
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