007: A Better Way to Answer the Question "Why is Dentistry so Expensive"?!

On today's episode I cover a topic that comes up so frequently in the life of a dentist. Namely, I discuss the issue of how to change the perception that dentistry is expensive. Dentistry is commonly perceived as an expensive or unaffordable health care cost (even with the help of insurance). In actuality, it is not preventative dental care that costs the most. Listen as I discuss emergency dental care, tending to your patients' financial needs, and shattering perceptions.   Today's Topics: The initial sticker shock felt by emergency patients How to manage sticker shock and reassure your patient Planning for the costs of long-term dental issues Using my new tool to track percentage of revenue you should be investing and discover ways to grow your practice financially   Links and Resources: Waterfall Profit Calculator   I would love to hear your feedback on today's episode. Send me a message practicewater.com. If you enjoy listening to this show, please leave a review in iTunes. This really helps us spread the word to other dentists and helps make everyone's practice a success. This podcast is sponsored by PracticeWater, providing online training and other products to implement health and profit strategies in your dental practice. Visit PracticeWater to learn more!