01: What is branding? A creative’s guide to brand, strategy & identity

Ready to start building your brand today? Download my Ultimate Branding Checklist hereKey TakeawaysYour brand is the perception that people have about you and your business.Branding is the process of informing this perception.A brand strategy is your plan for how you’re going to do just that.Your visual identity is how you present that to the world.TimestampsIntroduction: 0:00What is branding?: 0:55Brand definition: 5:28Branding definition: 6:24Brand strategy definition: 6:49Visual identity definition: 7:15What branding can include: 7:48Wrap up: 9:19Read the accompanying blog post at https://www.makerandmoxie.com/blogTag me on Instagram and let me know you're listening: https://www.instagram.com/makerandmoxie Want to support the show & help us make the world a more creative place one brand at a time? You can pop something in our tip jar here: https://makerandmoxie.ck.page/products/supportAny amount is appreciated, as is sharing our episodes or recommending the show to your creative friends!