011: Market Competition: Resilience in the Face of Rejection

Listen in as I discuss the unexpected twists of joining larger markets, the harsh reality of being ousted, and the lessons learned along the way. We'll tackle the age-old saying, 'a rising tide lifts all boats,' and I'll share why this might not always ring true. This conversation is a candid look at the business dynamics that often go unseen behind the beauty of our blooms. Discover the intricacies of local market economies and how healthy competition can drive innovation and maintain high standards. Reflecting on the concept of a flower co-op, I discuss how such collaborations can attract niche customers, like florists and DIY brides, who are essential to our community. Through these stories, gain insights into how promoting American and local flowers can coexist with a shrewd business approach. Whether you're out in the garden or cozy at home, let's grow together and celebrate every effort that leads to the flourishing of our gardens. Happy growing! In this episode, you will hear: Challenges of competing in city markets and misconceptions about the "rising tide lifts all boats" idiom. The unexpected confrontation leading to mutual growth and the concept of a flower co-op to attract niche customers. Exclusion from a market due to new regulations and advocating for a fair playing field for all vendors. Personal reflections on competition, maintaining standards, and embracing healthy rivalry to foster innovation. Importance of supporting local economies and young growers in the urban agriculture landscape. Resources from this Episode Free Cut and Come Again Guide Grab the FREE focal flower lineup MINI-COURSE:   Learn Cut Flower Growing Beginning Cut Flower Growing Course and Community: Advanced Cut Flower Growing Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select "Ratings and Reviews" and "Write a Review" then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know we sent you.