013 Rebuilding Your Passion for Dental Podcast with Laura Mordica

In this week’s episode of Rebuilding Your Dental Passion, Laura discusses the impact of social media upon the dental industry and practices, and offers suggestions on ways to respond positively to this impact.   Episode Highlights:   Dental products and information which patients are seeing through social media The importance of being prepared for patient questions about these topics Charcoal toothpaste and the science behind it Information about Crest’s Whitening Therapy Deep Clean Charcoal Toothpaste   Quotes:    “You know, I saw on Dr. Oz…”   “We need to have a good idea of the generality of what these products are claiming.”   “That gives her a first hand experience with the product so she could give a trusted review to her patients about it.”   “Sometimes they will find something…you’ve never heard of.”   “Researchers actually concluded that there wasn’t enough laboratory or clinical data to determine the safety or effectiveness of activated charcoal for teeth whitening or oral health.”   “Reach out to your reps for more information…they should have studies to back up their claims.”   “We can’t always deter our patients from using these fad-type products, but we can educate them so that they’re able to make a more educated decision.”   Links:   The Dental Podcast Network Channel One homepage: http://dentalpodcastnetworkchannelone.otcpn.libsynpro.com/   The Dental Podcast Network Channel Two homepage: https://podcasts.apple.com/us/podcast/the-dental-podcast-networks-channel-two/id1478530429