#014 | Expert Research - passion inspires

What this episode covers

In the realm of market research, looking to experts can provide invaluable guidance. By understanding what industry leaders are saying, we can align our strategies with broader research and societal attitudes. The greater conversations about our nonprofit's mission may be beneficial in determining a marketing objective. In this episode, we do a case study of how studying psychology experts helped craft a lead brand statement for a local nonprofit, Literacy Center of West Michigan. The research provided key insights that ultimately led to a powerful brand statement. A more informed decision can create more meaningful change. Hosted by Jeff Terpstra and Jayson Brewer through Scott Allen Creative, a marketing agency in Grand Rapids, MI. Your passion is our inspiration. Watch this episode on YouTube or find our more at scottallencreative.com.

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Frequently Asked Questions

How long is this episode of passion inspires?

This episode is 7 minutes long.

When was this passion inspires episode published?

This episode was published on January 16, 2025.

What is this episode about?

In the realm of market research, looking to experts can provide invaluable guidance. By understanding what industry leaders are saying, we can align our strategies with broader research and societal attitudes. The greater conversations about our...

Can I download this passion inspires episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.