016: Why It Pays To Do Good with Seth Goldman

For Seth Goldman, co-founder and former CEO of the global beverage company Honest Tea, and executive chairman of Beyond Meat, the road to success was never a straight shot. It was a long, circuitous path that began with a simple mission to do good. In 1998, Seth, a graduate of Harvard University and the Yale School of Management, teamed up with his former Yale professor, Barry Nalebuff, to create a low-calorie, flavorful drink that bridged the divide between sugary soft drinks and tasteless water options. The result was Honest Tea, a fair-trade, low-calorie organic drink that's not only good, it's good for you. "You gotta have something bigger to believe in," Seth says. "If the only thing that drives you is making money, there are easier ways to make money." In today's episode, Seth shares where his passion for socially-conscious causes, environmental sustainability and giving back came from; and why he's now on a mission to tackle the world's climate crisis, disrupt the meat industry and create a new company that will "help people connect the dots between their own personal actions and the impact those decisions have on the planet."   Show Notes: HowieDoinIt.com/16 Subscribe, Rate, & Review: http://howiedoinit.com/subscribe Connect with Howie: Facebook, Instagram, YouTube Ask Howie: If you want Howie to answer your questions in an upcoming episode, drop him a line at [email protected]