#018 - Quebre o viés de confirmação

from Branding em Tudo · host Galileu Nogueira

Você sabia que a gente tem uma tendência natural de só ler assuntos sobre aquilo que a gente já acredita para reforçar as nossas próprias crenças? Pois é. Isso se chama viés de confirmação e pode te atrapalhar (e muito) na hora de criar estratégias de branding. No episódio de hoje eu dou dicas de como identificar esse viés e como combatê-lo, mas já te adianto que não é fácil. #branding #marca #neuromarketing ---- Inscreva-se para a Turma 06 de Branding de Perto > galileunogueira.com/bdp ---- Não deixe de me seguir nas redes sociais. Acesse: Instagram - https://www.instagram.com/galileunogueira Linkedin - https://www.linkedin.com/in/galileu/ ---- Apresentação: Galileu Nogueira Edição de áudio e Sonoplastia: Pâmela Jucio Design: Mars Comunicação Redes Sociais: Brenda Barboni RP: Rebecca Sturki

What this episode covers

Você sabia que a gente tem uma tendência natural de só ler assuntos sobre aquilo que a gente já acredita para reforçar as nossas próprias crenças? Pois é. Isso se chama viés de confirmação e pode te atrapalhar (e muito) na hora de criar estratégias de branding. No episódio de hoje eu dou dicas de como identificar esse viés e como combatê-lo, mas já te adianto que não é fácil. #branding #marca #neuromarketing ---- Inscreva-se para a Turma 06 de Branding de Perto > galileunogueira.com/bdp ---- Não deixe de me seguir nas redes sociais. Acesse: Instagram - https://www.instagram.com/galileunogueira Linkedin - https://www.linkedin.com/in/galileu/ ---- Apresentação: Galileu Nogueira Edição de áudio e Sonoplastia: Pâmela Jucio Design: Mars Comunicação Redes Sociais: Brenda Barboni RP: Rebecca Sturki

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#018 - Quebre o viés de confirmação

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This episode was published on May 17, 2022.

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