#019 'Copywriting' no significa 'copypaste'.

from Escribir para Vender · host Maïder Tomasena

Para que el copywriting funcione tiene que ser genuino, y los límites entre inspirarse y copiar son difusos para algunos «profesionales». El plagio es un delito. Digo esto después de haber visto varios textos fusilados sin piedad (míos y también de otros profesionales que conozco) y porque me veo en la necesidad de pronunciarme al respecto, aunque desconozco si tendrá algún tipo de impacto.

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#019 'Copywriting' no significa 'copypaste'.

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