019 - Denver and Locators - Rooms with Ronald

Leasing Success in Denver: Mastering the Market with Brett Frank | Rooms with Ronald Want to know what makes Denver’s leasing market tick? It’s not just the new builds and flashy amenities — it’s the strategy behind every tour and conversation. Let’s get started! Welcome to another episode of Rooms with Ronald! I’m your host, Ronald Harrington, and today we’re taking you inside the bustling Denver leasing market with Brett Frank, Community Director for CenterSpace in Denver, Colorado. In this episode, Brett shares his insights on navigating Denver’s unique market, where thousands of new units are coming online annually. Discover how his team stands out amidst the competition by focusing on the customer experience and providing a personalized touch that goes beyond typical customer service and into the nuances of the customer experience . We also tackle the role of locators — specialized brokers who match renters with properties. Brett explains how to effectively work with locators, ensuring they’re well-informed and aligned with your community’s values and needs. From managing expectations to creating strong partnerships, he offers actionable tips that any property manager can use to enhance their leasing strategy. Whether you’re in a brand-new high-rise or managing a decade-old property, Brett’s advice on handling everything from regulatory changes to downtown challenges is invaluable. If you’re in the business of leasing and marketing, this episode is packed with insights to help you succeed in any market! If you enjoyed this episode, please give it a thumbs up and subscribe for more leasing and marketing insights. Drop your thoughts in the comments and let’s keep the conversation going! Want more multifamily-centric content? Check out @MultifamilyMediaNetwork to hear from experts in all areas of multifamily management, maintenance, marketing, leasing, leadership and so much more.