019. Niche Marketing | Do I need a niche? episode artwork

EPISODE · May 6, 2020 · 19 MIN

019. Niche Marketing | Do I need a niche?

from The LadyBoss Lounge Podcast · host Maren Barnard

Do you need a niche?Honestly one of the most common problems I see out there, is that most network marketers DON’T have a niche. They got involved with their products, loved them and one of the most common messages that the company sends out to everyone is “Our products are for everyone” - which by the way I’m not denying I’m not saying your products aren’t for everyone – but that’s not the way you want to market yourself on social media.The question that gets asked all the time is…Do I need a niche?I’m struggling to find my niche?I can’t figure out what my niche is?So, in today’s episode we are looking at…What is a niche?Why do I need a niche?We look at a couple of brands that have really nailed their niche…And an exercise you can do today to help you nail your niche. Now if you don’t struggle with this, I’m sure there’s someone on your team that is struggling with it, so it’s really important that you understand this concept, so you can help them get clear on their niche or alternatively, get them to listen to this episode.So, grab a glass of wine and a notebook cos you will need it for this episode (and what better way to spend your isolation) and let’s dive into this…Enjoy! The LadyBoss Lounge Facebook Community:https://www.facebook.com/groups/1702273303369868/Show notes for this episode:https://www.marenbarnard.com/blog/019Follow me on IG: https://www.instagram.com/marenbarnard/Follow me on FB:https://www.facebook.com/marenbarnard.ladyboss/If you’re looking to AUTOMATE & SCALE your online business then you may be interested in trying out Kajabi for free (sign up with the link below). Full disclosure - it’s an affiliate link, so if you end up using Kajabi it will support me as well to keep creating content to help you in your business and there is no extra cost to you. If not, no hard feelings.https://www.marenbarnard.com/kajabiThe LadyBoss Lounge Facebook Community:  https://www.facebook.com/groups/1702273303369868/Follow me on IG:   https://www.instagram.com/marenbarnard/Follow me on FB:  https://www.facebook.com/marenbarnard.ladyboss/

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Do you need a niche? Honestly one of the most common problems I see out there, is that most network marketers DON’T have a niche. They got involved with their products, loved them and one of the most common messages that the company sends out to everyone is “Our products are for everyone” - which by the way I’m not denying I’m not saying your products aren’t for everyone – but that’s not the way you want to market yourself on social media. The question that gets asked all the time is… Do I ne...

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