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02: How do you charge for nothing? episode artwork

EPISODE · Mar 17, 2021 · 32 MIN

02: How do you charge for nothing?

from Spotify: A Product Story · host Spotify

In this episode we tackle how Spotify went from being a popular free desktop app - but that nobody paid for - to being a mobile app that people actually paid for - even though users already had all their pirated music on their phones for free…  It includes interviews with: Kenneth Parks, Mattias Arrelid, Petra Hansson. Bonus - If you want to see what the magic trick actually looked like back in 2009, check out our first public demo here! https://www.youtube.com/watch?v=Z5whfaLH1-E Script here https://bit.ly/2Q24TN5

What this episode covers

In this episode we tackle how Spotify went from being a popular free desktop app - but that nobody paid for - to being a mobile app that people actually paid for - even though users already had all their pirated music on their phones for free…  It includes interviews with: Kenneth Parks, Mattias Arrelid, Petra Hansson. Bonus - If you want to see what the magic trick actually looked like back in 2009, check out our first public demo here! https://www.youtube.com/watch?v=Z5whfaLH1-E Script here https://bit.ly/2Q24TN5

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02: How do you charge for nothing?

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Frequently Asked Questions

How long is this episode of Spotify: A Product Story?

This episode is 32 minutes long.

When was this Spotify: A Product Story episode published?

This episode was published on March 17, 2021.

What is this episode about?

In this episode we tackle how Spotify went from being a popular free desktop app - but that nobody paid for - to being a mobile app that people actually paid for - even though users already had all their pirated music on their phones for free…  It...

Can I download this Spotify: A Product Story episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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