02: Throw Some Dirt On It - Featuring Tom O'Brien w Oxford Lawn

The guys talk with Tom O'Brien of Oxford Lawn in Florida he discusses his lawn care business and the services they offer. He started the business 16 years ago, transitioning from auto repair to lawn care. The company focuses on serving a large retirement community called The Villages. They offer lawn mowing, irrigation repairs, and lawn rehab work. Tom shares insights on their lawn cutting schedule, the use of Walker mowers, and the benefits of the Mulch Mate trailer and EcoLawn top dresser. He also discusses the challenges of finding labor in the industry and the growth of The Villages community. This conversation explores the details and techniques involved in top dressing and composting for lawn care. The hosts discuss the importance of attention to detail in top dressing and how it can affect the overall appearance of a lawn. They also delve into the efficiency of spreading compost and the time it takes to complete the process. The impact of top dressing on grass growth and the benefits of using a walk-behind aerator are also discussed. The conversation touches on the availability of compost supply and the process of compost production. The hosts also share marketing strategies and the importance of building a customer base. Lastly, they explore the use of compost tea and soil enhancers in lawn care and the role of soil building in achieving a healthy lawn. In this conversation, Tom discusses his plans and goals for the coming year, including the challenges of managing a busy schedule and the need for reliable equipment. He also shares his aspirations to expand the business into new areas, such as light duty land clearing and FEMA work. Tom emphasizes the importance of learning from mistakes and growing the business in steps, rather than trying to grow too quickly. He also highlights the benefits of building a network through social media and the value of sharing knowledge and helping others in the industry. Takeaways Attention to detail is crucial in top dressing to ensure a thorough and even application. Using a walk-behind aerator allows for better control and precision in aerating the soil. Having a reliable and local compost supply is essential for successful top dressing. Expanding into new areas, such as light duty land clearing and FEMA work, can provide additional opportunities for growth. Learning from mistakes and growing the business in steps is crucial for long-term success. Like and subscribe the podcast for more, and THANK YOU for listening! Cheers. Follow Tom's YouTube and Instagram page for his lawn rehab process https://www.youtube.com/channel/UCv1yktp3AquyMO-TguX8Dug https://www.instagram.com/oxford_lawn/ Follow us on Instagram @thecrookedstripes https://www.instagram.com/thecrookedstripes/⁠ Follow our personal business Instagram pages: ⁠https://www.instagram.com/stripelifecanada/⁠ ⁠https://www.instagram.com/hodderlandscaping/⁠ Interested in Jobber? Free 14 day trial with the this partner link below: ⁠https://getjobber.com/im/ambassador-referral/?pscd=go.getjobber.com&ps_partner_key=bWFydGluaG9kZGVyODQ5OA&ps_xid=zqVwRuNqVVW39U&gsxid=zqVwRuNqVVW39U&gspk=bWFydGluaG9kZGVyODQ5OA