026 – She Knew When She was 12 with Donna Alufohai of Royalty Cookies

Baking has always been her family’s past-time, and as a child, she often watched and baked right beside her Grandmother and Great-Aunts. Royalty Cookies was inspired by her grandmother’s recipe and has been enjoyed for more than forty years by family members, neighbors and friends. Royalty Cookies, Inc. was created in January of 2010 as a homemade cookie company and Donna loves sharing these delicious cookies with the world. Donna holds a Bachelor of Science from the University of Massachusetts, Amherst, and a MBA from Babson College, Wellesley, MA and has held various corporate positions in retail management and grocery supply which created a strong foundation for the launching of Royalty Cookies. Motivational Quote Business Inspiration How Donna captured the special recipe [4:04] A Candle Flickering Moment A business move that didn’t work out [5:40] Financial requirement for growth and her self-funding the biz [12:18] Business Building Insight A sign that this was a business to pursue [6:42] Don’t be committed solely to one path [18:09] A review of how her business had to change as she grew [22:53] Successful Promotion & Customer Service Hear what happened when she was sampling product [19:09] What Donna does to over deliver to her customers [24:10] Success Trait Tenacity and attention to detail Productivity/Lifestyle Tool Excel – Powerful charts, graphs, and keyboard shortcuts turn columns of numbers into valuable information, so you can work easier. Valuable Book The 7 Habits of Highly Effective People by Stephen R. Covey Contact Links Website Facebook Twitter If you found value in this podcast, make sure to subscribe and leave a review in Apple Podcasts or Google Podcasts. That helps us spread the word to more makers just like you. Thanks! Sue