#028 - Personagens digitais humanizam marcas? (feat Pedro Alvim Magalu)

from Branding em Tudo · host Galileu Nogueira

A Lu, do Magalu, é a influenciadora digital mais seguida do mundo e é óbvio que eu queria trazer o Pedro Alvim aqui no Branding Em Tudo para ele me contar como é cuidar desse ativo de marca tão importante dentro da estratégia de branding. Nesse episódio discutimos a história da Lu, os desafios para continuar crescendo (e se mantendo relevante) além de ter pedido alguns conselhos para as marcas que querem ter personagens digitais. O episódio está incrível e, se eu fosse você, não esqueceria de dar as 5 estrelinhas no seu player favorito, além de encaminhar o episodio para, pelo menos, 3 amigos. #branding #brandingemtudo #magalu #lu #personagens ---- Entre na lista de espera da Turma 07 da Imersão BDP > galileunogueira.com/bdp Não deixe de me seguir nas redes sociais. Acesse: Instagram - https://www.instagram.com/galileunogueira Linkedin - https://www.linkedin.com/in/galileu/ ---- Apresentação: Galileu Nogueira (@galileunogueira) Convidado: Pedro Alvim (@pedroalvim) Edição de áudio e Sonoplastia: Pâmela Jucio Design: Mars Comunicação Redes Sociais: Brenda Barboni e Bê Aguiar RP: Rebecca Sturki

What this episode covers

A Lu, do Magalu, é a influenciadora digital mais seguida do mundo e é óbvio que eu queria trazer o Pedro Alvim aqui no Branding Em Tudo para ele me contar como é cuidar desse ativo de marca tão importante dentro da estratégia de branding. Nesse episódio discutimos a história da Lu, os desafios para continuar crescendo (e se mantendo relevante) além de ter pedido alguns conselhos para as marcas que querem ter personagens digitais. O episódio está incrível e, se eu fosse você, não esqueceria de dar as 5 estrelinhas no seu player favorito, além de encaminhar o episodio para, pelo menos, 3 amigos. #branding #brandingemtudo #magalu #lu #personagens ---- Entre na lista de espera da Turma 07 da Imersão BDP > galileunogueira.com/bdp Não deixe de me seguir nas redes sociais. Acesse: Instagram - https://www.instagram.com/galileunogueira Linkedin - https://www.linkedin.com/in/galileu/ ---- Apresentação: Galileu Nogueira (@galileunogueira) Convidado: Pedro Alvim (@pedroalvim) Edição de áudio e Sonoplastia: Pâmela Jucio Design: Mars Comunicação Redes Sociais: Brenda Barboni e Bê Aguiar RP: Rebecca Sturki

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#028 - Personagens digitais humanizam marcas? (feat Pedro Alvim Magalu)

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This episode is 40 minutes long.

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This episode was published on August 2, 2022.

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