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03: How well do you know your customers?

EPISODE · Sep 27, 2023 · 17 MIN

03: How well do you know your customers?

from Beyond The Funnel · host Louise Griffiths

In this episode we are talking all about purchaser profiling. How well do you know the people buying from you? On average how long are they on your list before they buy? What was the first thing they did when they came onto your list? Do they actively open your newsletter? We'll be covering how I approach understanding purchaser data to better inform our customer journey and marketing strategies. Links from episode Link to the free purchaser profiler spreadsheet Segmetrics for advanced tracking Follow me on Instagram Leave us a review and submit a question for our upcoming Q&A episode - www.louisegriffiths.com/podcast

What this episode covers

In this episode we are talking all about purchaser profiling.How well do you know the people buying from you? On average how long are they on your list before they buy?What was the first thing they did when they came onto your list?Do they actively open your newsletter?We'll be covering how I approach understanding purchaser data to better inform our customer journey and marketing strategies.Links from episodeLink to the free purchaser profiler spreadsheetSegmetrics for advanced trackingFollow me on Instagram Leave us a review and submit a question for our upcoming Q&A episode - www.louisegriffiths.com/podcast

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03: How well do you know your customers?

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How long is this episode of Beyond The Funnel?

This episode is 17 minutes long.

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This episode was published on September 27, 2023.

What is this episode about?

In this episode we are talking all about purchaser profiling. How well do you know the people buying from you? On average how long are they on your list before they buy? What was the first thing they did when they came onto your list? Do they...

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