#030: Connor Joyce on How Behavioral Science is shaping the core of Product Development

from ContraMinds Podcast - Unlocking Personal Growth and Professional Excellence · host ContraMinds Podcast

Connor Joyce is a behavioral science evangelist who writes extensively about the future of work, helping establish the field of behavioral science. In this episode on The ContraMinds Podcast, Connor speaks to Swami and Vignesh about the importance of behavioral science and its four pillars of Choice Architecture, Biases & Heuristics, Habit Formation and Social Norms. A deep-dive discussion into the world of human-centred research, Connor gives specific examples with Tesla, Uber, Lyft and Snap. He also talks about the Apple Watch and how the idea of Libertarian Paternalism is driving the Apple Watch’s features for better user outcomes.

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This episode is 1 hour and 26 minutes long.

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This episode was published on July 23, 2022.

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