#031 - Wie Christian mit Influencern skalierbare Kampagnen für D2C Brands umsetzt. (ft. Christian Rimbach)

from Marketing-Geflüster · host Björn Barthel

In dieser Folge des Marketing Geflüster Podcasts spricht Björn Barthel mit Christian Rimbach, dem Gründer von Blueprint Media. Einer Agentur, die Influencer-Marketing mit Performance-Fokus betreibt. Im Podcast erklärt er, wie man Reichweite nicht nur einkauft, sondern in messbare Sales verwandelt. Hier gehts zu seinem LinkedIn: https://www.linkedin.com/in/christian-rimbachHier gehts zu seiner Webseite: https://www.blueprintmedia.marketing/-----00:00 Intro 03:05 Einführung in Influencer Marketing05:14 Richtiges Creator Management & Aufbau09:57 So wird Influencer-ROI messbar gemacht26:10 YouTube Case: PV-Anlage erfolgreich verkauft30:23 Christians LinkedIn-Strategie & Learnings36:18 Trends: TikTok Shops & größere Creator47:00 Outro Folge mir auf LinkedIn: https://www.linkedin.com/in/bjoern-barthel/

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#031 - Wie Christian mit Influencern skalierbare Kampagnen für D2C Brands umsetzt. (ft. Christian Rimbach)

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