#032 - Paul Paterson: The Carbon Challenge - Why Leed Platinum Isn’t Enough and How to Close the Performance Gap

Can sustainable buildings actually save you money? Paul Paterson, founder of Elevation Sustainable Building Solutions, explains how energy-efficient designs don’t have to cost more - and can even reduce both, building and operational expenses. With decades of experience in engineering and construction, Paul shares his journey from Scotland to Dubai and discusses how he’s closing the 'performance gap' to make buildings more efficient. You’ll learn about common misconceptions, like why achieving Leed Platinum certification isn’t enough, and the innovative materials and technologies that are driving the future of green building. Tune in to hear how smart design can save the planet—and your wallet. To explore more about Paul Paterson and his work, you can follow him on Linkedin or visit his website elevationcarbon.io. Join me, Ladina, on this green journey, and don't forget to subscribe for more insightful conversations about sustainable living and architecture and drop us a review. If you have suggestions for future guests or topics, I'd love to hear from you on my socials! Let's explore the world of green architecture, one conversation at a time. Contact:  Ladina ⁠⁠@ladinaschoepf⁠⁠ Website: ⁠⁠⁠⁠buildinggreenshow.com Produced by: ⁠⁠marketyourarchitecture.com⁠