033. The ABCs of the Alcoholic Beverage Control with Jemma Jorel Lester

Getting a liquor license can make or break a restaurant deal. The regulatory side of alcohol businesses is often the most challenging part for entrepreneurs, filled with complex bureaucracy, paperwork, and rules that most operators dread. Yet without proper navigation of the Alcoholic Beverage Control (ABC) system, even the most promising restaurant transaction can stall for months or fall apart entirely. In this episode, we're joined by Jemma Jorel Lester, a California hospitality licensing specialist who spent nearly a decade mastering ABC approvals before launching Proper Pour Company. Jemma shares her expertise on everything from timeline management to the five main reasons applications get denied, offering practical insights for both buyers and sellers navigating the transfer process. Get full show notes, resources, transcript, and more information here: https://www.therestaurantsalesbroker.com/33.