EPISODE · Jan 15, 2026 · 8 MIN
034: Is Apple scared of OpenAI?
from Upon Consideration... · host Wil A.
Episode descriptionOn a windy New York morning, I walk past one of my favorite locations in New York City (Lincoln Center) towards West End Avenue on my way to run an errand.After listening to Ben Thompson and John Gruber this week, in addition to reading about the Google / Apple AI partnership, I wonder how afraid Apple is of OpenAI (given what’s not being said about the partnership).This episode reflects on a single phrase in a quote from the Financial Times via 9to5Mac: ““OpenAI declined to comment. But a person close to the company said it had taken “a conscious decision to not become the custom model provider for Apple” in the autumn of last year and instead focus on building its own AI device to leapfrog the big tech companies.”It’s this piece of that quote that has me wondering if Apple is scared of OpenAI (and Jony Ive): “instead focus on building its own AI device”.Listener responseIf this episode made you notice something you hadn’t before, you can leave a short voice message or text.Messages may be referenced anonymously unless you say otherwise. All are read or listened to.Listener response: https://uponconsideration.com/#listener-response Related workI share examples of how early misalignment shows up inside organizations. Not at the breaking point. Before momentum makes it expensive.https://thenewcommunicate.comMore Upon Consideration* Podcast: https://uponconsideration.com/#follow* Newsletter: https://uponconsideration.com/* Author: https://uponconsideration.com/#more* Support: https://uponconsideration.com/#support-listener* Partner: https://uponconsideration.com/#brand-partnerships This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit wiljr.substack.com
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034: Is Apple scared of OpenAI?
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