035: Amy Lunardi of Amy Lunardi Property | Melbourne Inner North

“Some areas are undiscovered and unexplored… but you need to know what makes them tick.” – Amy LunardiMelbourne’s Inner North is one of the city’s most in-demand regions — but beneath the headlines sits a far more nuanced market.In this episode, Chris Bates is joined by Amy Lunardi, founder of Amy Lunardi Property and co-host of the Australian Property Podcast, to break down how buyers should think about Brunswick, Preston, Thornbury, Rosanna, Greensborough and surrounding suburbs.They unpack why suburb-level data can mislead buyers, which pockets are gaining traction, how work-from-home has shifted demand, and why some “next suburb” investment logic fails.Amy also explains how deep agent relationships helped secure 75% of client purchases off-market last year, plus her take on Melbourne apartments, boutique developments, and what makes a property hold long-term appeal.Episode Highlights01:19 – From Economics to Buyer’s Agent Success03:24 – The Skills Great Buyers Agents Really Need09:22 – Why Local Knowledge Beats Online Research12:44 – Melbourne Inner North Traps to Avoid16:47 – Why Buyers Are Expanding Beyond the Inner North21:34 – How Agent Relationships Unlock Off-Markets25:46 – Fixing Buyer Briefs and Expectations Fast32:23 – Investing, Supply Risks and Density Choices36:38 – Great Apartments vs Misleading Property Data38:28 – Final Thoughts on Melbourne’s Inner NorthAbout the GuestAmy Lunardi is the founder of Amy Lunardi Property, a Melbourne-based buyer’s advocacy business established in 2020. She has worked in buyer’s advocacy since 2012, giving her more than a decade of frontline experience helping clients purchase homes and investments across Melbourne.Before entering property, Amy studied economics and commerce and worked in government roles focused on sustainability and economics. She later took a significant pay cut to break into real estate — beginning in leasing before moving into buyer’s advocacy.Known for her analytical approach, deep suburban knowledge, and strong agent relationships, Amy specialises in Melbourne’s Inner North, Inner East and surrounding growth corridors. She is also co-host of the Australian Property Podcast.Connect with AmyAmy's LinkedInAmy Lunardi Property (Instagram)Amy Lunardi Property (Website)Amy Lunardi Property (LinkedIn)Amy Lunardi Property (TikTok)Work with Chris (Alcove)Business Webpage Link - https://alcove.com.auEmail - [email protected] Alcove at: (1300 252683)Socials:LinkedIn (Alcove) - https://www.linkedin.com/company/alcovembLinkedIn (Chris) - https://www.linkedin.com/in/christopherbates/Instagram (Chris) - https://www.instagram.com/chrisbates_alcove/🗓️Book a chat with us!🗓️Follow us on our socials!YouTubeLinkedInInstagramTikTokEnjoyed the podcast? Don't miss out on what's yet to come! Hit that subscription button, spread the word, and join us for more insightful discussions in real estate. Your journey starts now!Subscribe on YouTube: https://www.youtube.com/@street-secretsSubscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/street-secrets/id1837331268Subscribe on Spotify: https://open.spotify.com/show/7sBYmpcuxCYwceQiHdBnaq?si=2Gdl60HRRWCBoUlcBHB0nAThe information provided in this podcast is for general informational purposes only and should not be relied upon as financial, investment, or credit advice. It does not take into account your personal objectives, financial situation, or needs. You should consider the appropriateness of the information to your circumstances and seek advice from a licensed financial adviser, mortgage broker, or other qualified professional before making any decision. Canopy Private Pty Ltd holds Australian Credit Licence 558709.